VOXX Now Shipping Two New Products

The THHON12 Honda & Acura T-Harness is now available.

This harness is designed specifically for newer Honda and Acura smart key vehicles, helping simplify installations with DS3/DS3P and DS4/DS4P systems. It offers a clean, reliable solution that can help save time in the bay and ensure proper integration.

The THHON12 supports a wide range of popular models, including Honda Civic, Accord, CR-V, Pilot, as well as Acura Integra and MDX.

Also, VOXX just released the AVXSB11DD 11.6” Smart TV Backseat Solution with Dual DVD Players.

Download the THHON12 Sell Sheet Now

Also, we just released the AVXSB11DD 11.6” Smart TV Backseat Solution with Dual DVD Players.

This 11.6” solution brings a full entertainment experience to the backseat, combining streaming, gaming, and DVD playback into one system. With built-in Wi-Fi capability, app access through Google Play, and 16GB of internal storage for offline content, it gives customers more flexibility in how they use their rear seat entertainment.

Additional features like VOXX Link app control, Bluetooth audio streaming, customizable mood lighting, and remote gameplay support for Xbox and PlayStation help set this system apart. The slim 11.6” HD touchscreen monitors (1080p) deliver a premium viewing experience while maintaining a clean, modern look in the vehicle.

Download the AVXSB11DD Sell Sheet Now

Registration Now Open for the 2026 SEMA Show

DIAMOND BAR, CA (05.05.26) – Attendee registration for the 2026 SEMA Show, returning to the Las Vegas Convention Center Nov. 3-6, is now open.

The SEMA Show is the premier destination for the global automotive aftermarket, bringing together the industry’s leading builders, brands, and innovators for four days of product discovery, education, and networking. Attendees will have access to the latest vehicle builds, exclusive product debuts, live demonstrations, and a full slate of education sessions highlighting emerging trends and technologies shaping the industry. Enthusiasts are also invited to experience the excitement during SEMA Show Friday–Open to the Public and SEMA Fest, with an exclusive ticket offer opening May 4.

“The SEMA Show is where the industry comes to see what’s next and experience innovation firsthand,” said Tom Gattuso, SEMA Vice President of Events. “This is the only place to see the products and technologies that will define the aftermarket landscape over the next five years.”

New for 2026, the Show will feature an expanded Powersports / SxS / Lifestyle section in West Hall, creating a unified “Adventure Lifestyle” destination alongside the Truck, SUV, and Off-Road section. The expanded footprint brings together side-by-sides, off-road vehicles, motorcycles, V-Twin performance, and related gear in one centralized location designed to reflect real-world enthusiast behavior.

Qualified attendees can secure a SEMA Show badge for $50 through June 26, after which pricing will increase.

“With registration now open, attendees can begin planning their Show experience,” said Andy Tompkins, SEMA Trade Show Director. “This year’s expanded floorplan and feature areas give attendees even more opportunities to explore, connect, and experience what’s happening across the industry.”

Attendees are encouraged to register early to secure credentials and begin planning, including building schedules, securing meetings, and maximizing time onsite.

Hotel accommodations are also available through onPeak, the official hotel provider for the SEMA Show, offering access to the lowest available rates and convenient proximity to the Las Vegas Convention Center.

View hotel and travel options: SEMAShow.com/attendee/?mode=HotelTravel

For the latest updates, deadlines, and Show information, visit SEMAShow.com and follow SEMANews.com.

GENEVO AMERICA Announces Strategic Partnership with Specialty Premium Solutions to Expand Across North America

NORTH FORT MYERS, FL (04.24.26) — GENEVO AMERICA, the North American division of GENEVO s.r.o., announced a strategic partnership with Specialty Premium Solutions, a subsidiary of Specialty Marketing, to represent and expand the GENEVO brand across the United States and Canada.

This partnership marks a significant milestone as GENEVO—Europe’s #1 radar detection brand—enters the North American market with a focused, dealer-first strategy designed specifically for the 12V specialty retail channel. Through this collaboration, GENEVO AMERICA will leverage Specialty Premium Solutions’ extensive distribution network, deep industry relationships, and proven expertise to introduce its premium radar and laser protection systems to retailers across the region.

BJ Powell (L) and Corey Ferguson with new GENEVO America products.

As part of the agreement, Specialty Premium Solutions will represent GENEVO AMERICA across all states east of the Mississippi River, including Texas, Arkansas, Oklahoma, Mississippi, and Louisiana, ensuring comprehensive coverage across key markets in the eastern United States.

Ray Woolf CEO of GENEVO America

“GENEVO AMERICA represents a new standard in driver awareness technology,” said Ray Woolf, CEO of GENEVO AMERICA. “Partnering with Specialty Premium Solutions allows us to align with a team that understands this category at the highest level. Their reach, relationships, and reputation within the 12V space make them the ideal partner to introduce GENEVO to the North American market the right way.”

“Specialty Premium Solutions is very excited to represent GENEVO AMERICA as they introduce Europe’s #1 Radar brand into the US and Canada markets,” said Bill Dolsen, Vice President of Sales at Specialty Premium Solutions. “Ray and the GENEVO team offer incredible expertise in the category, and we look forward to introducing the brand to 12V Specialty Retailers.”

GENEVO AMERICA brings a portfolio of advanced radar detection and laser protection systems engineered in Europe and refined for the unique enforcement environment of North America. With a commitment to performance, precision, and continuous innovation, the company is positioned to deliver a differentiated offering in a highly competitive category.

Specialty Premium Solutions will play a key role in executing GENEVO AMERICA’s go-to-market strategy, supporting dealer onboarding, product education, and long-term channel development. The partnership underscores a shared commitment to delivering premium solutions, protecting dealer margins, and building sustainable growth within the 12V specialty channel.

Visit genevo.com for more.

Help Train Future Installers

STILLWATER, OK (04.24.26) – The 2026 SkillsUSA National Leadership and Skills Conference (NLSC) will soon take place in Atlanta June 1-5.  North America’s highest achieving skilled career and technical education students will participate in the premier showcase SkillsUSA Competition.  Students are currently competing at the regional and state levels to earn a coveted spot to compete at NLSC.  

Meridian Technology Center in Stillwater, OK recently hosted the 2026 SkillsUSA – Mobile Electronics Installation state contest.  The contest was attended by twenty-one students who are enrolled in automotive technology programs in high school and vocational schools all over Oklahoma.  Students competed in various contests which included soldering, Ohm’s law applications, amplifier tuning, and customer service.  Only two competitors will advance to the national contest: the top performing high school student and top performing post-secondary student.    

Students listen intently to a presentation.
There were several presentations during the day and all were well attended.

Kicker has been a major sponsor for SkillsUSA for over four years and contributes funds, equipment, course development, and volunteers.  Aaron Malin, Kicker Tech Force Global Training Manager, said, “We are constantly being reminded by our retail partners that skilled technicians are in high demand and hard to find.  SkillsUSA is a great organization that provides leadership, resources, and context to engage young people.” 

KICKER volunteers monitor a student hands-on session.

Mobile electronics professionals from manufacturers, rep firms, and retailers will be on hand to serve as judges and mentors for the national contest in Atlanta.  “We are still in need of funds for this year’s event. [Approximately $9,000]” said Chris Jack, Technical Chair for SkillsUSA – Mobile Electronics Installation. “If you could please scan the QR code below [or https://www.gofundme.com/f/help-train-future-car-audio-installers] and send just $50.00 we can make it.” 

Members of the industry are also encouraged to support SkillsUSA at the local and state levels.  “GET INOLVED!  Contact local trade and tech schools and see what you can do to be helpful.  Donating money is good, but working with excitement is the magic”, said Malin. 

For more information about SkillsUSA – Mobile Electronics Installation you can contact Chris Jack at 310-866-2454, or Bryan Gary at 806-922-1822. 

Crunch Delivers VU-Meter Innovation, V-DRIVE Amplification

LIBERTYVILLE, IL (04.24.26) – Demand more from your audio with V-DRIVE POWER! VU Meter technology is placed directly on top of every V-DRIVE amplifier, allowing for convenient tuning for capturing the best sound from your Crunch car audio installation. Selectable logo
illumination modes raise your amplifier game.

V-DRIVE amplifiers come in mono, 2-channel, and 4-channel configurations and feature clean and undistorted sound in
a smaller space that takes audio to new levels of power. Deeper sound output meets richer listening gains. Control innovative power with V-DRIVE!

For more info, click here.

Synergy Marketing And MTX On The Road

NEW ORLEANS, LA (04.23.26) – David Toliver and Ceasar Olaes hit the road on Monday, April 13th, for a South Louisiana MTX Tour with stops at MTX dealers Synergy Marketing services. The Tour started out early Monday in New Orleans and continued to Friday when they arrived in Houston. During the stops, with over 25 dealers, David and Ceasar certainly saw a lot of opportunities to drive business with even more dealers coming onboard to support new MTX products.

David Toliver headed into Jay’s Audio in Lake Charles to show a new MTX Amplifier.
The Jay’s Audio showroom is neat and well merchandised.

Key stops on the tour included Jay’s Audio in Lake Charles. The store front has terrific visibility from the street and inside everything is neat and straight with the MTX products spotlighted. Jay”s Audio has been in business in Lake Charles over 25 years. Manager Clint Coleman related that they are doing a lot to drive business and the MTX products are selling and performing well for customers.

The MTX display upfront at Amplified Design in Slidell is a standout.
Dealers really like the way these standups look in the store and draw attention to the MTX products.

At several dealer stops David and Ceasar set up the MTX pop-up POP standups. The POP standups look great on the Amplified Designs show floor in Slidell and the On Site Audio floor in Baton Rouge. At both location store staff indicated it was great to see reps with factory staff on the road as that is not happening much these days.

Brody Trulson at On Site Audio in Baton Rouge also indicated that the tint business is going very strong and a natural add-on to car audio upgrades.

David Toliver relayed it was a terrific week on the road with Ceasar making dealer stops and highlighting the latest MTX products and programs.

For more see 12voltnews.com.

SSR Houston Hosted Firstech Training

HOUSTON, TX (04.23.26) – “The training was hosted by Firstech and we had the pleasure of having Joshua Woodie, who is the National Trainer, do a deep dive on everything Firstech has to offer. The rep principal, Hector Mena from Momentum Marketing, and the Firstech Western Regional Gabe Schmidt were also in attendance” Amir Dhanani related.

Over 70 attendees filled the large warehouse meeting area at SSR’s Houston location.

“The training had a great turnout with about 70 attendees and everyone was engaged all the way through. We even had some raffles at the end to finish on a high note.”

Distributors are in a unique position in today’s 12vol marketplace. Offering top brands, supporting dealers with prompt delivery and engaging shows and factory training is very important.

With strong locations in Dallas and Houston SSR is doing a great job.

For more see 12voltnews.com.

SEMA News Enhances Media Strategy with Launch of New Digital Resource Hub and Optimized Content Mix

DIAMOND BAR, CA(04.23.26) – SEMA (Specialty Equipment Market Association) today announced a strategic optimization of its media resources, highlighted by the launch of a new SEMA News digital resource page. This move reflects a broader realignment of the Association’s publishing efforts to better serve an industry that moves faster than a traditional print cycle allows.

By realigning a portion of its editorial resources toward high-growth digital platforms, SEMA is doubling down on its ability to provide real-time value to its members. This transition represents a modern shift in how the Association tells the industry’s stories, ensuring that SEMA remains the most agile, relevant, and influential voice in the aftermarket.

“Our goal is to meet our members exactly where they are with the information they need,” said Warren Kosikov, SEMA Vice President, Sales. “While we are increasing our digital velocity to match the pace of the market, we remain committed to the high-quality, long-form journalism our members value. By adjusting our publishing schedule and realigning some of our resources, we can provide the best of both worlds: immediate news online and deep-dive analysis in our print publications.”

A Multi-Platform Approach to Industry News
The cornerstone of this expansion is the new digital hub at www.semanews.com. While SEMA continues to produce its respected magazines and in-depth long-form content on a more strategized schedule, the new digital-first focus ensures that critical news – such as legislative updates and business trends – are delivered without delay.

The shift focuses on the expansion of SEMA’s digital ecosystem, including:

  • Semanews.com: The new centralized digital content webpage, launching today (with PRInews.com currently in development).
  • SEMA News & PRI News: Enhanced weekly electronic newsletters providing a direct line to industry developments.
  • Optimized Magazine Strategy: Continued production of high-value print editions and long-form editorial content, delivered on a quarterly schedule that complements the digital news cycle.
  • Daily Digital Updates: New content and curated highlights published every day.

This launch will focus on helping SEMA members and aftermarket professionals integrate these new digital resources into their regular business habits.

Looking Ahead to the 2026 SEMA Show
This digital evolution also serves as an additional information source leading up to the 2026 SEMA Show, held Nov. 3-6 in Las Vegas. As the world’s premier automotive aftermarket trade event, the SEMA Show will leverage the new digital hub to provide exclusive “road to the show” and other coverage.

Attendee and buyer registration opens on May 4; to sign up for notifications, visit here. For more information, visit www.semashow.com.

BOSS Elite Names Carolyn Jackman Senior Brand Manager

OXNARD, CA (04.22.26) – BOSS Audio Systems is proud to announce it has named Carolyn Jackman Senior Brand Manager for its BOSS Elite and associated lines, effective immediately.

“Over the past few years, BOSS Elite has continually rolled out new top tier products across our speaker, amplifier, and source unit lines, gaining additional traction and a dedicated following across the country,” explained Co-CEO Navid Farhand. “As such, we need to have a team in place that is dedicated to ensuring that our products and messaging meet these ever advancing goals. We are proud to bring Carolyn on board as her successful and diverse marketing track record speaks for itself in the consumer electronics market.”

Carolyn Jackman, Senior Brand Manager

Jackman is a seasoned marketing executive with more than 20 years of experience, most notably as a marketing leader with Samsung Electronics of America. Known for her results-driven approach, she blends strategic insight with meticulous execution to design and deliver high-impact marketing initiatives across a multitude of channels.

“BOSS Elite truly listens to our dealers and reps, and as a result we have unveiled and rolled out our new and refreshed product lineup that bring together sophisticated features with real-world performance,” said Jackman. “This initiative has been incredibly well received by our retail partners and customers alike. I am excited to build upon this success and continue to bring the Elite brand to an even broader customer base in both the short and long term.”

For more information about B.I.G. or to become a dealer, please visit sales.bossinternationalgroup.com.

Visit www.bossaudio.com for more.

SiriusXM and ABC News Launch Two New Channels Focused on True Crime and 24/7 News Coverage

NEW YORK, NY (04.22.26) – SiriusXM has announced the launch of two new channels in collaboration with ABC News, further expanding its lineup of premium news and storytelling content. ABC News Live (ch. 796) is available starting today on the SiriusXM app, with 20/20 True Crime (ch. 794) launching in the coming weeks.

The ABC News Live channel delivers around-the-clock coverage of breaking news across the United States and around the globe. As a 24/7 streaming news channel, it keeps listeners informed on the latest developments in politics, weather, health, business, and more, offering real-time updates, analysis and context from ABC News’ trusted journalists.

20/20 True Crime will be a nonstop destination for gripping, in-depth storytelling from 20/20 and ABC News. The channel will feature award-winning narrative podcasts, full episodes of 20/20, installments of 20/20: The After Show, and curated cases from the 20/20 True Crime Vault. From headline-making investigations to unforgettable mysteries, listeners can dive into the stories, twists, and reporting that bring the truth to light.

In addition to the new channels, two ABC News programs will soon be available on SiriusXM’s P.O.T.U.S. radio channel (ch. 124). The venerable Sunday morning program This Week with George Stephanopoulos, alongside the award-winning Start Here Weekend newscast, can be heard by SiriusXM subscribers both in their cars and on-the-go, bringing expanded access to trusted political reporting and analysis.

This Week with George Stephanopoulos is ABC News’ pre-eminent Sunday public affairs program, anchored by George Stephanopoulos, and co-anchored by Martha Raddatz and Jonathan Karl. The show features newsmaker interviews, in-the-field reporting, and panel discussions offering unique coverage and perspectives on the major domestic and global stories driving the news each week.

Start Here Weekend, hosted by Brad Mielke, dives deeper into the stories driving headlines through in-depth conversations with ABC News correspondents, experts, and newsmakers. With an engaging and accessible style, Start Here Weekend helps listeners expand their understanding of the week’s biggest stories.

Starting this weekend, This Week can be heard on P.O.T.U.S. every Sunday at 2pm ET, with Start Here Weekend available on Saturdays at 9am and 6pm ET.

Both the 20/20 True Crime and ABC News Live channels will be available to listeners across North America on the SiriusXM app and in vehicles equipped with SiriusXM with 360L. Access to the SiriusXM app is included with most SiriusXM subscriptions.

Visit www.siriusxm.com for more.