The SEMA SHOW 2026 Kicked Off In High Gear

LAS VEGAS, NV (11.4.26) – The 2026 SWMA Show opened Tuesday November 3rd at the Las Vegas Convention Center, bringing the global automotive aftermarket together for four days of product introductions, technology demonstrations and business development. More than 2200 brands and 400+ first time exhibitors are connecting with attendees from 140 countries across an industry contributing $383 billion to the US economy.

Tuesday morning the grounds in front of the LVCC are loaded.
With the help of Jay Leno and Executive Staff as the ribbon was cut to open SEMA 2026.

Across the LVCC manufacturers, buyers, builders and vehicle manufacturers are connecting around the products and trends shaping vehicle performance, personalization and repair. Friday November 6th consumers will be admitted.

Amazing graphics in the entryway as the attendee wait to enter exhibit halls.
Amazing graphics build excitement for attendees.
VOXX Staff members are you are gathered in the huge booth waiting for the doors to open on Tuesday morning.

Exhibitors from the 12volt industry are in the traditional North Hall venue. Over 120 12volt companies have booths in the North Hall and they’re showcasing new products and technologies along with trends. The demo vehicles and displays in the booths are truly amazing with decked-out vehicles and amazing graphics.

“The interest was immense our entry into the vehicle infotainment space with the Compustar 710HD 6.9” digital media receiver. Attendees we’re also engaged with what we’re doing in cameras.” Justin Lee, Marketing Directed, stated.
In the large Alpine booth there are multiple decked out vehicles. This is a loaded, Bad Boy tractor OEM project.
Attendees engaged at the CRUX booth.

At SEMA this year there has been an expansion in the Powersports category. Vendors in the powersports, side-by-side, adventure lifestyle for motorcycles, dirt bikes, side-by-sides, trailers, tow vehicles, gear, and adventure lifestyle products are in the massive West Hall.

The Lucas Lighting booth shines in the North Hall.
David Toliver (R) and Chuck Kenney, Blaupunkt National Sales Manager, getting ready for a meeting

The 12volt Central Studios staff is working closely with companies and friends across the 12volt industry to provide SEMA coverage. We look forward to delivering much more fresh industry news over the next three days of the 2026 SEMA Show. Check out post on social media that are being made each day of the show. We will continue the ROI for exhibitors well after the show closes.

For more see 12voltnews.com.