SiriusXM To Air 45 College Football Games This Postseason

Posted on December 18, 2022 by 12VoltNews in Industry and tagged SiriusXM.

NEW YORK, NY (12.19.22) – SiriusXM is providing fans with access to 45 games this college football postseason. SiriusXM will carry live play-by-play of every Division I FBS bowl game – including the College Football Playoff Semifinals and National Championship – as well as the Football Championship Subdivision (FCS) National Championship game and other postseason All-Star games. Subscribers can tune in to these games on the SiriusXM radios in their cars and on the SXM App.

The schedule begins this Friday, December 16. A schedule of games and their SiriusXM channel assignments can be found at SiriusXM.com/BowlGames.

On New Year’s Eve, subscribers can tune in for broadcasts of both College Football Playoff Semifinal games – the Vrbo Fiesta Bowl featuring #2 Michigan vs. #3 TCU (4 pm ET), followed by #1 Georgia vs. #4 Ohio State in the Chick-fil-A Peach Bowl (8 pm ET). Then on January 9, listeners will get live play-by-play as the winners of those two games face off in the College Football Playoff National Championship at SoFi Stadium in Inglewood, California (7:30 pm ET). For all three games the ESPN Radio broadcast will air on SiriusXM channel 80 (ESPN Radio), and team broadcasts can be found on SiriusXM channels 81 (ESPN Xtra), 82 (Mad Dog Sports Radio) or 84 (ESPNU Radio).

In addition to the College Football Playoff games, SiriusXM’s postseason schedule also features seven other matchups between AP Top 25-ranked teams:

#22 UTSA #23 Troy – Duluth Trading Cure Bowl (Dec. 16)
#12 Washington #21 Texas – Valero Alamo Bowl (Dec. 29)
#6 Tennessee #10 Clemson – Capital One Orange Bowl (Dec. 30)
#19 Notre Dame #20 South Carolina – TaxSlayer Gator Bowl (Dec. 30)
#5 Alabama #11 Kansas State – Allstate Sugar Bowl (Dec. 31)
#8 USC #14 Tulane – Goodyear Cotton Bowl Classic (Jan. 2)
#7 Utah #9 Penn State – Rose Bowl Game (Jan. 2)

SiriusXM will carry Westwood One’s broadcast of the FCS Football Championship on January 8 (1:30 pm ET). The FCS Football Championship game will feature the winners of this weekend’s semifinal games – North Dakota St. vs. Incarnate Word and South Dakota St. vs. Montana St.

SiriusXM will also air other postseason All-Star football games of interest, including the HBCU Pigskin Showdown, showcasing the best senior football stars from historically black colleges and universities (Dec. 17 at 1 pm ET) and the All-American Bowl, which will be played by the best high school players from around the country (Jan. 7 at 1 pm ET).

SiriusXM will carry the official radio broadcasts for many of the schools playing in Division I FBS bowl games through its agreement with LEARFIELD or individual universities. Twenty of the bowl game broadcasts – including the College Football Playoff Semifinals and College Football Playoff National Championship – are produced and provided by ESPN Radio or an affiliate. Other broadcast providers are NBC Sports Audio Network, Bowl Season Radio, Touchdown Radio and Westwood One.

During the postseason, and throughout the year, SiriusXM offers fans the most in-depth audio analysis of the college game with six channels dedicated to collegiate sports. These include ESPNU Radio on SiriusXM, SiriusXM ACC Radio, SiriusXM Big Ten Radio, SiriusXM Pac-12 Radio, SiriusXM SEC Radio and SiriusXM Big 12 Radio.

College football bowl games and SiriusXM’s college sports programming are available to subscribers nationwide in their cars, as well as on their phones and connected devices at home with the SXM App.

Car Audio One Wins JBL Prize on The Spin-To-Win Wheel 208

Posted on December 17, 2022 by 12VoltNews in Uncategorized.

SHREVEPORT LA (12.17.22) WTF…Win This Friday. Car Audio One won the JBL prize on the 12volt Spin-To-Win Wheel 208 on Friday morning, December 16th.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 5.

The 12volt Spin-To-Win Wheel rolled for 208th time on Friday morning December 16th. The Wheel landed on the JBL space and the car_audio_one slip was drawn from the jar. An Instagram post of the winning slip was posted. A video of the wheel spin was also posted.

The JBL prize is a Tower X Marine Speaker MT6HLB 6….with a $850. retail price. We reached out to with a phone to call and let them know the good news. Joe was very happy to hear the news. He said he would pass the message on to Andy Kahla the owner. They can be looking forward to receiving the JBL prize at their Chula Vista CA store.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, PowerBass, CRUX, DS18, JBL, RDV Automotive, Kenwood, JVC, Nakamichi and Maximum Power. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME, Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA, Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA, Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA and Certified Kustom in Memphis TN..……Congratulations to all.

WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel… on Friday January 6th. With the Christmas and New Years Holidays falling on weekends we will delay the next 12volt Spin-To-Win Wheel until Friday January 6th and get Year 5 off to a very fast start with Spin 209.

dBs For Toys… The dB Drag Racing Toy Drive 2022 Is Underway with Toys For Tots

Posted on December 15, 2022 by 12VoltNews in Featured and tagged dBDRA.

AUSTIN, TX (12.16.22) – The dB Drag Racing Association is pleased to participate in the 75th Anniversary Marine Corps Reserve Toys for Tots program! The program collects new toys to be distributed as Christmas gifts to less fortunate children in the community in which the campaign is conducted.

*The stockpile of toys collected at the dB’s For Toys event in Sacramento, CA.*

*When the dB’s for Toys event wrapped at Tune Time Stereo and Alarm in Redlands, CA on December 3rd all gathered for a group image with the Toys for Tots donations.*

As an incentive to retailers and promoters that have hosted dB Drag Racing events during the 2022 season, the dBDRA will waive the listing fee for qualifying 1X events that are scheduled during the weeks leading up to Christmas. The entry fee for the competitors must be a new unwrapped toy. There is no limit on the amount of toys that can be donated, however, the minimum suggested toy should be $20+.

According to Wayne Harris, President of the dBDRA. “Our goal is to provide dB Drag Racing competitors and retailers the opportunity to get involved with their local communities by providing shiny new toys to children who otherwise might have gone without.”

*Toys donated at the dBs For Toys displayed at the Crossfire event in Irving, TX.*

*Chris Gregory gives a big thumbs showing toys collected at the Toys For Tots event in Nashville.*

To participate in the Toys for Tots competition series, retailers and promoters will need to contact the dB Drag Racing Association. Auto sound manufacturers are also welcome to participate.

While the Toys for Tots program is a US based program, many of the international dBDRA affiliates will be offering similar toy drives in their respective countries as well.

See termpro.com for more

Race Sport Lighting Raising Retailers Profit Margin, Narrowing the Line, and Raising the Bar in 2023

Posted on December 15, 2022 by 12VoltNews in Industry and tagged Race Sport Lighting.

Ringwood, IL (12.16.22) – Race Sport Lighting is announcing that they will be making multiple positive upgrades for industry resellers in 2023. Among those changes, is increasing the profit margin from wholesale levels to MAP beginning January 1^st. The pricing schedule went out in the 1^st week of December to the sales reps to communicate to all their accounts. Even better, this was accomplished with NO across the line price increases in 2023!

Other Great company improvements in 2023 will include:

· -A condensed CORE Catalog of Top Nationwide Sellers (in print and digital formats)

· -Uniform wholesale pricing with larger margins

· -All restocking fees waived for brick-and-mortar retailers on open box returns

· -More flexible warranty with faster processing

· – New Sales Rep Firms in 3 territories – NWP, SW and Mid-Atlantic Territories

· -Dedicated website in Mexico for resellers south of the border in their own language

The lighting category with Race Sport Lighting just got that much more lucrative for dealers not yet all the way in the category. The new pricing schedules will be loaded in their very popular online dealer portal on New Year’s Eve and will sync through by the New Year change over. Using the B2B dealer portal after the first of the year will ensure dealers, they have the right pricing loaded. Resellers that need a physical price sheet can get that in the Dealer Resource Center in the B2B portal on their own or request the 2023 price schedule from their Race Sport Lighting sales representative.

“The SEMA Show was a great show for resellers around North America to learn about our product solutions to the industry. It was also a great time for us to listen to them and learn what upgrades we can make in our business overall that will benefit Race Sport Lighting resellers everywhere. The improvements were driven by the dealer base, and for the dealer base. The top feedback from dealers at SEMA was they want to make higher profit margins, make doing business even easier, and have Race Sport Lighting sales reps call and visit them more frequently now that the pandemic is over and help them grow their lighting business or get one started.” Says Steve Jergensen, President of Race Sport Lighting.

Visit racesportinc.com for more.

SiriusXM Decks the Halls with Biggest Lineup of Holiday Music Channels Ever

Posted on December 15, 2022 by 12VoltNews in Industry and tagged SiriusXM.

NEW YORK, NY (12.16.22) – SiriusXM unveiled its extensive holiday music lineup with 22 holiday-themed channels, including new to 2022 channels: Jingle Jamz, Cool Jazz Christmas, and Kids Christmas. The holiday season officially kicks off today on SiriusXM with many of the popular channels live now and streaming on the SXM App.

SiriusXM brings listeners the most extensive collection of holiday channels to-date with a soundtrack to celebrate every holiday occasion. Hear beloved holiday tunes, traditional Christmas carols, and Hanukkah music, or put a twist on the classics with contemporary favorites or our genre-specific channels like holiday pop, seasonal soul, or country Christmas.

SiriusXM’s holiday channels are available to subscribers nationwide in their car and on the SXM App. The SXM App is available to subscribers on mobile devices and a wide variety of connected platforms in the home including smart speakers, smart TVs and streaming media players. Streaming access is included with all of SiriusXM’s audio trials and most popular plans.

SiriusXM’s Holiday Channel Line-Up

70s/80s Holidays: Sing-along to the biggest and most familiar Christmas and holiday songs from the 1970s & 80s. Available on the SXM App now through December 27.

Acoustic Christmas: Unplug this holiday season with nothing but acoustic Christmas tunes. Hear new and classic holiday songs stripped down for a relaxing seasonal vibe. Available on the SXM App now through December 27 and on channel 6 beginning December 24 through December 25.

Christmas Spirit: Christmas music and holiday favorites exclusively from contemporary Christian artists. Here, the reason for the season is not just remembered, He’s celebrated in song, commercial free! Available on the SXM App now through December 27 and on channel 63 beginning December 7 through December 27.

Cool Jazz Christmas: A jazzy holiday soundtrack that is everything you need for a cool yule! Pour the eggnog and let the festivities begin with Christmas classics from some of the greatest contemporary jazz instrumentalists including Dave Koz, David Benoit, Jonathan Butler and Kenny G, plus a sprinkling of some of the smoothest vocals of the season from the likes of Anita Baker, Diana Krall, Take 6, and Natalie Cole. Available on the SXM App now through December 27.

Country Christmas: Spanning the generations of country Christmas music, including Garth Brooks, Carrie Underwood and George Strait. Available on the SXM App and on channel 55 now through December 27.

Hallmark Channel Radio: Hallmark Channel Radio is back for the holidays featuring timeless Christmas music and carols that celebrate the joy of the season hosted by Lacey Chabert. Hear the songs you love brought to you by beloved Hallmark Channel stars like Jonathan Bennett, Brooke D’Orsay and Tyler Hynes who will share their favorite holiday songs, traditions and more. They’ll also take you behind the scenes of their new Countdown to Christmas movies. Hallmark Channel Radio is the perfect way to embrace the wonder of the season with loved ones near and far. Listen all season long. Available on the SXM App and on channel 105 now through December 27.

Holiday Chill-Out: SiriusXM brings you the first ever 24/7 Holiday Chill-Out channel featuring downtempo, chilled-out holiday favorites. Tis the season to relax. Available on the SXM App now through December 27.

Holiday Instrumentals: Holiday favorites but the vocals are replaced with instruments. String, piano, orchestra versions and more of your favorite holiday hits. Feel free to sing along with holiday hits instrumental style. Available on the SXM App now through December 27.

Holiday Pops: Classical Christmas carols and holiday favorites performed by the greatest classical artists of all-time, including Andrea Bocelli, The Tabernacle Choir at Temple Square, Luciano Pavarotti, New York Philharmonic, The Choir of King’s College, Boston Pops Orchestra, and the Philadelphia Orchestra.

Available on the SXM App now through December 27 and on channel 76 beginning December 24 through December 25.

Holiday Soul: Classic soul and Motown holiday music from the 60s and 70s, along with R&B holiday favorites from the 80’s including Aretha Franklin, Temptations, James Brown, Lou Rawls, Smokey Robinson, Dionne Warwick, The Jackson 5, the Four Tops, The Supremes and many more. Available on the SXM App now through December 27 and on channel 49 beginning December 7 through December 28.

Holiday Traditions: Traditional holiday recordings that you can sing along with by well-known vocalists from the ‘40s through the ‘60s such as Bing Crosby, Andy Williams, Peggy Lee, The Carpenters and Nat King Cole. Available now on the SXM App and on channel 71 through December 27.

Holly: Contemporary holiday hits featuring songs by Mariah Carey, Michael Bublé, Kelly Clarkson, Pentatonix, Rod Stewart, Trans-Siberian Orchestra, Josh Groban, Madonna, John Legend and more. Available on the SXM App and on channel 104 now through December 27.

Jingle Jamz: Jingle Jamz is a mix of R&B and Hip Hop artists from 1990 to now, singing and rapping about the holidays. There will be artist takeovers and specials. You’ll hear Alicia Keys, Boyz II Men, Mary J. Blige, TLC, Brian McKnight, Mariah Carey, Ashanti, Babyface, Ludacris, El DeBarge, Run-D.M.C., Musiq Soulchild, Jodeci, Gucci Mane, John Legend, Jennifer Hudson, DMX and Kurtis Blow. Available on the SXM App now through December 27.

Jolly Christmas: Upbeat, energetic holiday tunes from Alvin and the Chipmunks and Gene Autry to Mariah Carey and José Feliciano. Feel-good and sing-along with songs that bring smiles to the season! Always a holiday hit…on Jolly Christmas. Available on the SXM App now through December 27 and on channel 14 beginning November 11 through December 27.

Kids Christmas: The soundtrack for the most magical time of year! Welcome the holiday season with songs the whole family will love. From holiday classics to today’s most jingle-jangling tunes: It’s all here on Kid’s Christmas! Rudolph, Santa Claus, and Frosty the Snowman take over the airwaves to delight both kids and kids-at-heart all season long. Available on the SXM App now through December 27.

Navidad: Traditional Latin Holiday classics and popular treats of today! Featuring songs by Ricky Martin, El Gran Combo de Puerto Rico, Gloria Estefan, José Feliciano, Tito El Bambino, Marco Antonio Solís and Fania All-Stars. Celebrate “Navidad” with this annual soundtrack leading to Three Kings Day. Available on the SXM App now through January 6.

New Year’s Nation: New Year’s Nation is custom curated to serve as your ultimate New Year’s celebration playlist powering your party with the best pop, rhythm, dance and hip-hop hits from across the nation to ring in 2023. Featuring songs from Harry Styles, Taylor Swift, Ed Sheeran, Lizzo, Sam Smith, Doja Cat, Post Malone, Dua Lipa, Lil Nas X, Rihanna and more. Available on the SXM App and on channel 104 beginning December 27 through January 3.

Noël Incontournable: Holiday music channel featuring Francophone Christmas classics and contemporary holiday hits from the ‘60s to today with music from Ginette Reno, Bruno Pelletier and Laurence Nerbonne. Available year-round on the SXM App.

Mannheim Steamroller Channel: Celebrate the holidays with Mannheim Steamroller featuring their signature blend of symphonic, new age and rock inspired Christmas music. Hosted by founder Chip Davis; explore more than three decades of their majestic sounds plus Chip’s groundbreaking Fresh Aire music. Available on the SXM App now through December 27.

Radio Hanukkah: Extensive collection of Hanukkah-themed music, including contemporary, traditional and children’s selections as well as daily reflections and prayers related to the holiday. Available on the SXM App beginning December 16 through December 27.

Real Jazz Holiday: Bop and swing under the mistletoe with some of the most memorable Christmas classics that make for a “real” jazz holiday! Hear jazz masters like Ella Fitzgerald, Nat King Cole and the Count Basie Orchestra to today’s stars like Wynton Marsalis, Dianne Reeves, Norah Jones and Christian McBride. Available on the SXM App now through December 27.

Rockin’ Xmas: SiriusXM’s Rockin’ Xmas Channel features classic Christmas songs that rock including hits from AC/DC, Paul McCartney, Bon Jovi, U2, Tom Petty, REO Speedwagon, Bruce Springsteen, Pearl Jam, Eagles and more. Plus, some humorous tunes from Cheech & Chong, Adam Sandler and others. Available on the SXM App now through December 27.

Visit siriusxm.com for more.

Oracle Lighting Introduces Innovative New LED Light Bar Models Featuring Leading Edge Technology

Posted on December 14, 2022 by 12VoltNews in Featured and tagged Oracle Lighting.

METAIRIE, LA (12.15.22) – Oracle Lighting is proud to announce the successful launch of its new 5900 Series Multifunction Reflector-Facing Technology LED Light Bars. Debuted at the recent 2022 SEMA Show in Las Vegas, Nev. that garnered great attention and interest during the show, the new LED light bar system is now shipping with models starting at just $169.95 MSRP.

Featuring high-performance 8W LEDs and utilizing the latest RFT (Reflector Facing Technology) optics, which provide an impressive 95 percent light transmittance, optimize LED efficacy to maximize light coverage. The patent-pending design features an ultra-slim body (less than two inches tall) and standard dual heavy-duty mounting brackets to provide the user with options to mount these bars in a variety of applications where other LED light bars may not work. Other technology such as Electronic Thermal Management (ETM) is an onboard module that monitors PCB temperatures and regulates current if the LEDs to prevent possibility of LED overheating. This combined with over/under voltage protection, wide voltage input range (9V-36V), reverse polarity protection, high-current Deutsch DT Connectors, and IP68/9 Ingress Protection make this a very robust and high-quality system with long term reliability.

The unique design of the 5900 Series also features integrated multifunction marker lights with selectable colors. These Amber and White LED “Clearance Lights” enable the user to use the White for Daytime Running Lights (DRL) and the Amber as a Marker Light (Parking Light) for increased functionality. These marker lights can also be left disconnected if the user prefers not the utilize this standard 5900 Series feature.

“We had a tremendous amount of booth traffic during the recent SEMA Show, and our new 5900 Series LED light bars were one of our most popular featured products,” said Justin Hartenstein, Oracle Lighting director of development. “Using our new advanced optics to optimize LED efficacy, these new LED Light Bars perform well in a very crowded market space. It is hard to stand out with a new light bar considering they are all relatively made of the same components, a lens, a LED array, and a housing that doubles as s heat sink. We are happy to bring another option to market that provides the user with some functional features that makes this product stand out.”

Additional features and specifications include:

Available sizes: 14in., 20in., 30in., 50in.
Electronic Thermal Management (ETM)
ECE R10 CE and RoHS certifications
4-pin Deutsch waterproof connector
Beam angle: 40 degree driving beam
Color temperature: 5500K – 6000K
Advanced Optic design for optimal visibility

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, please visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

Rolling Soundz SoundSkins Showroom Wall Display Drives Sales and Quality Sound

Posted on December 14, 2022 by 12VoltNews in Industry and tagged Soundskins USA.

SACRAMENTO, CA (12.15.22) – An in-store SoundSkins wall display was recently completed at the Rolling Soundz location in Sacramento. Store owner Nas Khan related “No doubt, our new display in this location puts the sound dampening category and SoundSkins brand in front of every customer that walks into our store.”

Rolling Soundz operates stores in Sacramento, Modesto and Turlock CA and has been in business over 10 years. Each location is staffed with 3 employees who are committed to providing the best experiences for their customers across the car, motorcycle, marine and power sports categories for top quality sound and performance..

Continuing Khan stated “We do a lot of bikes and installing SoundSkins brings out the best in motorcycles audio. The SoundSkins pre-cut kits are making easier and much faster to complete an installation. SoundSkins has expanded their selection of pre-cut kits and that is driving more sales. The product package looks very professional and the POP graphics tell the story as customers are looking at the product display that spans 12 feet on one wall in the showroom.”

Dennis Garcia, SoundSkins CEO, offered “Nas and the crew at the Rolling Soundz locations understand top quality sound and the importance of eliminating noise to achieve top quality sound. The SoundSkins wall in the Sacramento location shows the company’s dedication to top quality sound.We are located in Cerritos which makes for short delivery time.”

The 12volt Central Studios noticed the very impressive display wall on a SoundSkins Instagram post which led to this article.

Visit soundskinsglobal.com and rollingsoundz.com for more.

The Holiday Season 2022 Season Is Here

Posted on December 14, 2022 by 12VoltNews in Industry and tagged STP.

SHREVEPORT, LA (12.15.22) The 2022 Holiday Season is here and Christmas lights, along with with Toys For Tots events, in-store decorations and parties, are in full swing. The 12volt Central Studios works to showcase positives across the 12volt industry. Santa has taken a seat in the 12volt Chevy Studios Chevy and is on the road to highlight Holiday activities.

Toys For Tots events show support for, and contribute to, local communities. The 2022 Holiday Season marks the 75th Anniversary of the US Marine Corps Reserve Toys for Tots program.

*This post from Serious Innovations will Certainly draw a crowd to the Parkway Lanes for the Toys For Tots and Car Meet this Saturday.*

The Kansas City Southern Christmas Train made stops at many cities on the railroads route. On November 23rd the KCS SantaTrain stopped at the KCS Rail Yard in Shreveport LA. People were lined up waiting to walk through cars on the train that were decorated with amazing Christmas scenes and displays. Children also took pictures with Santa Claus and Elves.

*The engine on the KCS Santa Train greets all with a holiday smile.*

*KCS employees greet people and they walk through each Santa Train car seeing Santa and Elves along the way.*

The Holiday Season is an ideal opportunity for members across the 12volt industry to showcase positives by utilizing the 12voltSTP Tool. Just Snap and Txt an image to 318-465-0844.

We look forward to seeing your activities in the 12volt Central Studios.

Visit instagram.com/12voltnews for more.

Highlights from the 2022 SEMA Show

Posted on December 13, 2022 by 12VoltNews in Featured and tagged SEMA Show.

Did you feel the energy? A juggernaut hit Las Vegas this past November 1–4 when the annual SEMA Show roared back into the city’s convention center. And it was clear the specialty-automotive industry was ready for business.

Reflecting a rapidly changing aftermarket, the Show greatly revamped its education, networking and event programs. There were also new exhibitions, features, vehicle displays, and plenty of interactive thrills seen, felt and shared throughout the 1-million sq. ft. trade event—not to mention thousands of new products for attendees to discover. Plus, there was an exciting announcement of new things to come, with SEMA undertaking a citywide expansion of the Show, beginning November 2023.

“SEMA wishes extend a huge thanks to our 2022 Show exhibitors, attendees, sponsors and partners for making the event such an outstanding success,” said SEMA President and CEO Mike Spagnola. “Across the board, participation far exceeded expectations, and the industry’s support and energy were everywhere to be seen. This Show will be remembered as among the best our association has ever produced, and demonstrates again why the SEMA Show remains the world’s number-one automotive trade event.”

After its successful return as a live event in 2021, the 2022 Show proved beyond a doubt that the specialty automotive industry is revved up and leaving the pandemic behind. Nearly 3,000 exhibitors and approximately 130,000 attendees flooded the 2022 Show halls, representing 30% growth over 2021.

“Trade events like the SEMA Show are meant to both highlight and energize industry trends and innovation, and throughout the Show it was evident that SEMA-member companies are ready to seize the future,” said SEMA Vice President of Events Tom Gattuso. “It’s no exaggeration to say the 2022 Show was a historic milestone. From the moment you arrived at the Las Vegas Convention Center, you could feel the energy and momentum.”

“The 2022 event was very forward-focused,” added Gattuso. “We increased the size and scope of our SEMA Electrified section and added the new SEMA ADAS Showcase to demonstrate recalibration of modified vehicles for compliance with advanced driver-assistance systems, and attendee interest in both was notably high.”

“Also, there were more equipment manufacturers and electric-vehicle [EV] conversion companies for attendees to connect with as well as live demonstrations of products and procedures. We additionally expanded our educational seminars addressing vehicle electrification and other emerging technologies, and the many new opportunities they’re providing our industry businesses.”

Other key features included the popular SEMA Overland Experience, the Chip Foose Experience, and an eBay Motors Experience featuring the Hoonigan Burnyard, drift ride-alongs and a stunning collection of unique vehicles. An expanded OPTIMA Village played host to Ultimate Street Car Invitational events, numerous demos and celebrity appearances, and lots of tire smoke.

Moreover, the Show exuded industry diversity in every sense of the word. There were bed-dancing mini trucks, truck drifting, and lowrider hopping, courtesy TIS Off-Road and urban-car-scene veteran Myles Kovacs. Donk vehicles stood proudly alongside the traditional performance and street racers, trucks and off-road vehicles, hot rods and classic show cars. The Motorcycle Industry Council “Ride With Us” activation feature even taught new enthusiasts how to ride.

*Special Keynote appearance by Emmitt Smith.*

Meanwhile, the Show’s “Still I Race” exhibition paid tribute to African American Racing Association legends, and a SEMA Businesswomen’s Network (SBN) Ford Bronco Wildtrak showcased the growing contributions of female builders. Headline celebrities further appealed to a broad range of interests. They included keynote appearances by football great and now NASCAR team owner Emmitt Smith, NHRA champion Anton Brown, and Kevin Hart’s Muscle Car Crew, among others.

The annual Monday-night Exhibitor Appreciation Party featuring the SEMA Awards, the Tuesday-morning Kickoff Breakfast, and the Thursday-evening Industry Awards Banquet all saw updated formats. Likewise, rules changes to the SEMA Battle of the Builders and Launch Pad competitions broadened their appeal, and the Show’s Friday Experience for qualified consumer attendees was expanded. Open to the public, the annual SEMA Cruise and SEMA Ignited after-party further amped public enthusiasm for car culture.

Ultimately, words can’t capture the scope and excitement of the 2022 SEMA Show. But you can get a feel for it all in these photos. And make your plans now: SEMA Week 2023 promises an even greater impact starting this November.

Visit semashow.com for more.

Written by Mike Imlay for sema.org.

The 12volt Spin-To-Win Wheel Rolls Into Year 5

Posted on December 13, 2022 by 12VoltNews in Industry and tagged Spin to Win.

SHREVEPORT, LA (12.13.22) – WTF…Win This Friday. This Friday, December 16th, The 12volt Spin-To-Win Wheel will roll for the 208th time. The 12volt Spin-To-Win Wheel rolled for the first time on Friday, December 7th 2018. The 1st 12volt Spin-To-Win Wheel winner was Stereo and Video Center in Tyler TX.

*James Halter, the Winner of the 12volt Spin-To-Win Number 1, with the CRUX Prize package.*

WTF…Where’s The Fun. The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel will now be spinning into Year 5. Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

It’s easy for a 12volt retailer to have a chance to win a cool prize. When making a post to Instagram a retailer can #12voltspin and a slip for their company will be added to the jar for future spins.

*The KICKER prize on the seat of the Winner’s car in Ardmore OK.*

12volt brands with a space on the 12volt Spin-To-Win Wheel include KICKER, NavAtlas, SiriusXM, PowerBass, CRUX, DS18, JBL, RDV Automotive, Kenwood, JVC, Nakamichi and Maximum Power. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

A big 12volt News thank you goes out to our friends and partners on The 12volt Spin-To-Win Wheel.