SEATTLE, WA & LAS VEGAS, NV(01.08.2020) – AudioControl (audiocontrol.com), has introduced two new OEM interface solutions that enable 12-volt retailers to dramatically improve the sound quality of nearly any factory automotive sound system. The LC2i PRO and the LC1i share a proprietary technology called LMC (Load Matching Circuit), which manages any type of speaker level OEM integration utilizing three LGD values and advanced onboard thermal protection. These new models join AudioControl’s existing lineup, providing the ultimate selection of OEM interface solutions to match every vehicle along with the needs of each customer.
Chris Kane, AudioControl VP of Sales and Marketing, shows the new LC2i PRO and the LC1i in the AudioControl North Hall booth at CES 2020.
LC2i PRO The AudioControl LC2i PRO provides an answer to all the critical OEM interface issues technicians encounter from a small, elegant chassis. The LC2i PRO builds upon the success of the LC2i by adding new LMC technology with load generating devices built-in, making it compatible with virtually every vehicle on the road. Also, the AccuBASS® threshold control, GTO, and Ground Select switches are on top of the unit, and an AccuBASS calibration LED has been added to the top panel as well, making the installation process far more efficient. The LC2i PRO comes complete with the ACR1 remote bass level control, giving users on-demand access to bass levels as they enjoy their music.
LC1i The AudioControl LC1i is a high-performance OEM interface and premium line driver module offering the most essential features while providing technicians with AudioControl’s superior circuitry and performance. Featuring easy access load-select switches on the outside of the device, the compact size of the LC1i is essential for effortless fitment, and it includes RCA inputs as well as speaker level inputs for use as either a line driver or OEM interface solution. The multi-purpose LC1i offers the features and performance that installers demand at a competitive price.
“We realize the importance of providing best quality OEM interface solutions for our dealers, and these new models have been designed based on feedback directly from the installation bays,” explained Chris Bennett, National Sales Manager – Mobile at AudioControl. “Our mission is to help our dealer network create opportunity by facilitating OEM system upgrades in a vast array of vehicles and price points.”
VISIT AUDIOCONTROL AUTOMOTIVE AUDIO SOLUTIONS AT CES 2020, BOOTH 3921 NORTH HALL.
The AudioControl LC2i PRO and LC1i will become available Q1, 2020.
OXNARD, CA & LAS VEGAS, NV (01.08.2020) – SSV Works is launching the new SwitchWorks SW-E12 Weather-Proof electronic smart switcher during the 2020 CES Show, held in Las Vegas, Nev. from Jan. 7-10 at the Las Vegas Convention Center, booth N4900. Scheduled to be available in summer 2020, the SW-E12 is a plug-and-play switcher controlling 12 accessories from the fully programmable LCD touch buttons that can be customized for each individual vehicle or accessory.
“SwitchWorks by SSV Works’ electronic switcher is the first of its kind featuring 12 fully programmable outputs, solid state electronics, and IP-rated Weather-Proofing to handle the rigors of truck, Jeep, and UTV applications,” explained Trevor Kaplan, SSV Works CEO. “Command the SW-E12’s outputs with its hyper-bright LCD touch button controller which allows for full customization of the button graphics and easy viewability in direct sunlight. Users can choose any of the 64 pre-loaded icons or upload your own custom image and assign to any button.”
Additionally, the controller’s compact size allows for multiple mounting options. The positive response Touchbutton displays are programmable for any accessory or combination of accessories for on-road and off-road vehicle applications. Optional vehicle-specific mounting kits are also available for seamless in-vehicle integration.
“The 200amp weatherproof module is made from cast aluminum for maximum heat dissipation to increase reliability and off-road durability,” Kaplan continued. “All wires utilize waterproof connectors for secure connections to further increase waterproofing and reliability. We are very excited to present the SW-E12 to the powersports enthusiast.”
LAS VEGAS, NV (01.07.2020) – SCOSCHE has introduced Fresche, a new line of mounts designed for drivers who like a safe, uncluttered and fresh-smelling vehicle.
Most states now have hands-free driving laws, so a stable and reliable phone mount is a necessity. Many drivers also enjoy having a clean fresh-smelling vehicle. We found an elegant solution to fulfill both of those needs. Fresche is a range of vent mounts, with a selection of different mounting heads, including: magnetic, universal mount, and fast wireless charging. Fresche mounts not only securely hold your phone, but also hold an air freshener cartridge that uses the airflow from your vehicle’s vent to release fragrance throughout your vehicle.
The MagicMount Fresche utilizes Scosche’s patent pending FreeFlow vent mount design that has an open circular design and an articulated swing-arm. This arm lets you move your phone away from the vent in any direction, while the base remains securely anchored there. The FreeFlow design proved to be the perfect vehicle for housing an air freshener cartridge and harnessing the airflow to disperse the scent.
Fresche mounts incorporate all of the features of Scosche’s multi-award-winning, tried and trusted MagicMount line. All Fresche mount models use the same replaceable air freshener cartridges that are available in a variety of scents, including “New Car Scent.”
The Fresche range of mounts also features non-magnetic, universal mounts (shown above).
“We know that many Scosche customers are true car enthusiasts who like to drive a clean fresh vehicle, so we’re forming a Fresche refill subscription service. Members of this Fresche Club will be confident that “smelling good” is a constant attribute of their vehicles.”
MagicMount Fresche vent mounts will be available March, 2020, starting at an MSRP of $19.99. Qi Wireless Charging Fresche mounts will be available June, 2020 starting at an MSRP of $54.95.
LAS VEGAS, NV (01.07.2020) – Namsung America has announced the introduction of six new Jensen-branded in-vehicle receivers, including four multimedia receivers and two touchscreen media receivers. Key features include Apple CarPlay technology, Android Auto, built-in navigation, USB screen mirroring, J-Link Smart Remote app support, a dedicated push-to-talk assistant button, extra-large 10.1” capacitive LCD, and built-in Bluetooth technology. One receiver is available now, two receivers will be available in January, two in February, and one in March. All six receivers will be on display during the 2020 International CES in Westgate Suite #2809, January 7-10, 2020.
The six new models in the 2020 line up include three 2-DIN multimedia receivers: CAR1000 (MSRP: $399.99), CMN8620 (MSRP: $249.99), and CAR70V (MSRP: $219.99); one 2-DIN multimedia DVD receiver: CDR5620 (MSRP: $129.99); one 1-DIN touchscreen media receiver: CMM710 (MSRP: $269.99); one 2-DIN touchscreen media receiver: CMM7720 (MSRP: $149.99).
Two of the new multimedia receivers (CAR1000 and CAR70V) feature Apple CarPlay and Android Auto.
Apple CarPlay is a smart interface for iPhone, which allows the driver to voice-control (via Siri) music, navigation, phone and messaging apps, thus significantly reducing driver distraction. CarPlay launches immediately upon connecting an iPhone to the receiver via USB; the familiar app icons will appear on the receiver’s touchscreen, including the home button to activate Siri voice control. This consistent, familiar interface makes the iPhone integration truly seamless. The user can navigate and control the phone apps through the receiver’s touch screen or using Siri.
Android Auto is a smart interface for Android devices, which lets the driver control music, navigation, phone and messaging apps verbally via the built-in Google Assistant. The Android Auto interface launches once a compatible Android phone is connected via USB. The user can then navigate supported phone apps through the touchscreen, or verbally command the Google Assistant by either saying “OK Google” or tapping the onscreen microphone button followed by a voice command.
One receiver (CMN8620) features built-in navigation with USA, Puerto Rico, and USVI maps. iGo Primo Next Generation navigation technology powers the navigation and includes a robust 10 million POI database, TTS (text-to-speech), and support is available via the Naviextras website for updating map regions and adding additional features.
Two receivers (CMM7720 and CMM710) support USB Screen Mirroring. This allows the user to connect a smartphone to the receiver via USB, mirroring the connected phone’s screen allowing them to view some of their favorite navigation or music apps directly on the receiver’s large screen.
These same two receivers also feature support for the j-Link Smart Remote app, which allows an Android or Apple smartphone to connect to the receiver via Bluetooth and control receiver features via a virtual remote interface on the phone. This is ideal for controlling the receiver in situations where a line-of-sight connection to the receiver is unavailable. Controllable receiver features include mode, station, song, volume up/down, and settings.
Five of the new receivers (CAR1000, CMM7710, CDR5620, CMN8620, and CMM7720) include a dedicated front panel push-to-talk assistant button to activate the smartphone assistant on a phone connected via Bluetooth. Two of these (CMM710 and CAR1000) feature an extra-large 10.1” capacitive touchscreen that is adjustable for angle optimization during installation.
All of the six receivers include steering wheel inputs which are compatible with most popular SWC interfaces, 3 pairs of preamp outputs, FLAC playback, and built-in Bluetooth® technology for hands-free calling (HFP), music streaming & player control (A2DP & AVRCP). Users are able to answer a call, redial, or manage call waiting directly from the receiver. Audio streaming allows basic controls from the receiver’s screen, including play/pause, back/forward, and volume up/down. Five models (CMM720, CMM710, CAR1000, CAR70V, and CDR5620) also includes Bluetooth phonebook support (PBAP) and two models (CAR1000 and CAR70V) use external microphones for improved voice intelligibility. Backup camera inputs are standard on all six models, and four (CDR5620, CMM710, CMM7720, and CMN8620) also include front camera inputs.
CAR1000 – 10.1″ Large Touchscreen Multimedia Receiver • 10.1″ Extra-large capacitive touchscreen LCD (1024p x 600p) • Works with Apple CarPlay • Supports Android Auto • Built-in Bluetooth technology with hands-free calling, music streaming with ID3 tags and phonebook support (HFP, A2DP, AVRCP, PBAP). External microphone. • AM/FM tuner with 30 station presets (18FM / 12AM) • Push-to-talk button to access voice assistant on a connected smartphone • Front and Rear USB input (front 1A, rear 1.5A fast charging) • Front panel microSD card input • Backup camera input (RCA) • Rear RCA A/V input • 3 Pair of 4V preamp output (Front, Rear, Sub) • Media playback: USB, microSD card • File formats: MP3, FLAC, WMA, AAC, Xvid, MP4 • 8 Band graphic EQs or EQ Curves • Steering wheel control (compatible with most popular SWC interfaces) • 200 Watts (50 W x 4) MOSFET • Detachable front panel • Wireless remote control
Available now, MSRP: $399.99
CMN8620 – 6.8” Touchscreen Multimedia Receiver • 6.8” Capacitive touchscreen LCD • Built-In Navigation – iGo primo Next Generation with USA Map Data and TTS • Built-in Bluetooth with hands-free calling, audio streaming with ID3 tags, phonebook support (HFP, A2DP, AVRCP, PBAP). Internal microphone. • AM/FM RDS tuner with 30 station presets (18FM/12AM) • Easy access, Push-to-Talk voice activation button to activate your smartphone assistant • Rear USB Media Player port 1A fast charge • Rear camera input with audio (RCA) • Front view camera input (RCA) • Rear 3.5mm AUX input • 3 Pairs of 4V Preamp outputs (Front, Rear, Sub) • File playback: XviD, JPEG, MP3 • 8 Band EQ • Steering Wheel Control (SWC) Input (Compatible with most SWC Interfaces) • 200 Watts max power (50W x 4) MOSFET • Wireless remote control Available January, MSRP: $249.99
CAR70V – 7” Touchscreen Multimedia Receiver • 7″ Extra-large LED backlit touchscreen LCD (1024p x 600p) • Built-in Bluetooth technology with hands-free calling, music streaming with ID3 tags and phonebook support (HFP, A2DP, AVRCP, PBAP). External microphone. • AM/FM tuner with 30 stations presets (18FM/12AM) • Rear USB input with 1.5 Amp fast charging • Backup camera input (RCA) • Rear RCA A/V input • 3 Pair of RCA preamp outputs (Front, Rear, Sub) • Media playback: USB • File formats: Xvid, FLAC, MP3, MP4, WMA • 8 Band graphic EQs or EQ Curves • 8 EQ presets (Default, Custom, Classic, Rock, Jazz, Electric, Pop, & Soft) • 200 Watts (50W x 4) MOSFET • Steering wheel control input (compatible with most SWC Interfaces) • Wireless remote control Available February, MSRP: $219.99
CMM710 – 10” Touchscreen Multimedia Receiver • 10.1″ Extra-large capacitive touchscreen LCD (1024p x 600p) • Built-in Bluetooth with hands-free calling, audio streaming with ID3 tags, and phonebook support (HFP, A2DP, AVRCP, PBAP). Internal microphone. • USB Screen Mirroring for smartphones (Apple®/Android) • Push-to-talk button to access voice assistant on connected smartphone • Programmable on-screen shortcut to smartphone navigation app • AM/FM tuner with 30 stations presets (18FM/12AM) • J-Link Smart Remote app via Bluetooth (Apple/Android) • Front panel USB input with 2.1A charging • Backup camera RCA input • Front camera RCA input • Front panel 3.5mm aux input • Front panel microSD card input • Rear RCA A/V input • Rear RCA video output • 3 Pairs of RCA preamp outputs (Front, Rear, Sub) • Media playback: USB, microSD card • File formats: MP4, WMA, Xvid, MP3, FLAC • 7 Band EQs or EQ Curves • 7 EQ presets (Pop, Rock, Jazz, Classical, Beat, Flat, & User) • 200 Watts max power (50W x 4) MOSFET • Steering wheel control input (compatible with most popular SWC interfaces) • Wireless remote included Available March, MSRP: $269.99
CMM7720 – 7” Touchscreen Media Receiver • 7″ Extra-large resistive touchscreen LCD (1024p x 600p) • Built-in Bluetooth with hands-free calling, and audio streaming with ID3 tags, phonebook support (HFP, A2DP, AVRCP, PBAP). Internal microphone. • USB Screen Mirroring for smartphones (Apple®/Android) • Push-to-talk button to access smartphone voice assistant • Programmable on-screen shortcut to smartphone navigation app • AM/FM tuner with 30 stations presets (18FM/12AM) • J-Link Smart Remote app via Bluetooth (Apple/Android) • Front panel USB input with 2.1A charging • Backup camera RCA input • Front camera RCA input • Front panel 3.5mm aux input • Front panel microSD card input • Rear RCA A/V input • Rear RCA video output • 3 Pairs of RCA preamp outputs (Front, Rear, Sub) • Media playback: USB, microSD card • File formats: MP3, FLAC • 7 Band EQs or EQ Curves • 7 EQ presets (Pop, Rock, Jazz, Classical, Beat, Flat & User) • Super slim 3.5in (90mm) mount design for easy install • 3 Selectable wallpapers • 200 Watts max power (50W x 4) MOSFET • Steering wheel control input (compatible with most popular SWC interfaces) Available February, MSRP: $149.99
CDR5620 – 6.2” Touchscreen Multimedia DVD Receiver • 6.2″ Touchscreen LCD (800p x 480p) • Built-in Bluetooth technology with hands-free calling, audio streaming with ID3 tags, and phonebook support (HFP, A2DP, AVRCP, PBAP). Internal microphone. • AM/FM RDS tuner with 30 station presets (18FM/12AM) • Push-to-talk button to access voice assistant on a connected smartphone • Front USB input with 1A charging • Backup camera RCA input with mic input (compatible with select JENSEN BUCAMAJ models) • Front camera RCA input • Front 3.5mm AUX input • Front panel microSD card input • 3 Pair of RCA 4V preamp output (Front, Rear, Sub) • Rear RCA video output • Media playback: DVD, CD, USB, microSD card • File formats: XviD, MP4, JPEG, MP3 • 8 Band graphic EQ • 200 Watts max power (50W x 4) • Steering wheel control input (compatible with most SWC interfaces) Available January, MSRP: $129.99
GARDENA, CA (01.06.2020) –Alphasonik Inc., the original developer of such ground-breaking technologies such as high voltage transfer and amplifier cooling fans, which remain a benchmark in high-end audio to this day, has returned.
Since our inception in 1976, Alphasonik remains unsurpassed and has remained loyal to our dealers by making sure that all our products offer the absolute best in quality, value and reliability.
Rick Andersen, SVP, pictured in the Alphasonik HQ in Gardena, CA.
“Alphasonik is back and stronger than ever” stated Rick Andersen-Senior Vice President. “We have relaunched with a full lineup of products that perform above and beyond our satisfactions and will hold the badge to the highest level of quality and performance.
The lineup will consist of Amplifiers, Subwoofers, Speakers, Signal Processors, Pro Audio for car audio applications, Professional DJ Speakers, and a full selection of Personal audio products (Bluetooth speakers, sport workout headphones, headphones and earbuds).
Alphasonik will go to the market with a straightforward-no nonsense plan notes Enrique Avalos-Director of Sales & Marketing: to offer high quality reliable products and service with profitable margins. We will have a limited distribution network with partners that can see the value in maintaining margins and profits and not eroding the market. Our products online will be fully monitored and controlled, and we will make sure that any and all online accounts maintain our MAP Policies and Procedures to the highest regard.
SANTA FE SPRINGS CA (01.06.2020) – Accele is welcoming Bob Goodman as the company’s Channel Sales Director. Bob will be responsible for driving new sales and increasing revenue streams in specific sales channels and specialty markets.
Bob Goodman, Channel Sales Director, Accele Electronics.
Bob comes with an extensive history within the 12-volt industry. He has led successful sales efforts for many companies, most recently Rydeen Mobile Electronics. Prior to Rydeen, Bob managed sales efforts at Rostra Precision Controls, Myron and Davis, Sherwood America, AuraSound and JBL Mobile to name a few. During the past 10 years, Bob has focused on the ADAS and vehicle Integration category where he managed Rydeen Mobile and Rostra Precision Controls sales teams.
“We are excited to have Bob onboard. His experience and achievements speak for themselves. The ability to cultivate long term relationships seems to have become a lost art. I’m personally excited to have Bob bring that skill set as well as many others to our organization”. (Christian Way, VP Accele) “I’m excited to join this great organization, I’ve competed against Accele for most of my career and welcome the opportunity to augment their sales team and present this broad and quality lineup of solutions to my customers. Accele offers a true One Stop Shopping experience for any reseller in the 12 volt category,” said Bob Goodman.
LAS VEGAS, NV (01.03.20) – Friday January 3rd, the DS18 Team is traveling to Las Vegas, NV for CES 2020. Led by CEO Sasha Susterman, Team members Event Promoter Rob Ferro, Engineer Diego Navarro, Sales Manager Jonathan Garber, Marine Sales Consultant Luis Delgado, and Alex Cortex E-commerce specialist will set up in the Central Hall. Team members will show off all the new, and forthcoming, gear that DS18 will be offering for the year 2020.
Diego Navarro pictured with his 2015 Mustang outside Las Vegas. The RED MUS will rock in the DS18 Central Hall Booth.
DS18’s new Zumba Loud will be center stage with Diego’s world-famous Red Mus (2015 Mustang) on the show floor surrounded by loads of very cool DS18 gear that will be sure to have at CES talking! CES 2020 will once again be an amazing experience for all the DS18 Team and everyone who attends this very exciting yearly event. The strong DS18 Team, that consists of some of the company’s most experienced staff, will be in the booth to help the large crowd with info about all the new DS18 tech and upcoming products.
CEO Susterman stated “We would like to encourage our dealers and fans to drop by and hang out while we update them on all the awesome things just released and what will be arriving throughout the year. The large booth will be a spectacle to behold with Diego Navarro’s Red Mus taking center stage plus a plethora of all our newest and best-selling products”.
Large 4K TV’s will be spanned throughout the booth showing videos, music, and DS18 gatherings to bring perspective to all the attendees that wanted to see why DS18’s motto is ‘WE LIKE IT LOUD’!
Check out DS18 in the Central Hall Booth 18029 to see why all at DS18 say ‘WE LIKE IT LOUD!’
HOLLY HILL, FL (01.03.2019) – Metra Marine by Metra Electronics is introducing new transom LED lights and drain plug LED lights for boats at CES 2020. These products are designed for the back of the boat to light up the water and are constructed of stainless steel 316 housing and are IP68 certified to withstand the harsh marine environment. These high-output underwater lights come in a variety of sizes and range from 15 watts all the way up to 72 watts of light, designed for a surface mount. The transom lights are available in white, blue, RGB or RGBW (RGB LEDs with a pure white light option).
Metra Marine will also feature new drain plug LED lights for the transom, allowing the installer to add lighting using the existing drain plug holes to avoid drilling new holes into the boat. The drain plug lights are constructed with high quality materials and are IP68 certified. These underwater lights are available in two sizes. The small 9W drain plug is available in white, blue, green or RGB with a brass housing and the large 27W drain plug is available in RGB with stainless steel housing.
All of Metra Marine’s RGB and RGBW lights are designed for a hard-wired installation and work with Metra’s new RGB controller (sold separately) and smartphone app.
Metra’s marine product line is designed to help 12volt installers tap into the growing boating and powersports market with their reliable aftermarket marine accessories for audio, lighting, AV and more. Metra Marine’s high-quality solutions deliver both performance and value to installers who want the best for their customers with products that are built, tested and proven to withstand the harsh marine environment. They are designed in the USA and manufactured by Metra Electronics, The Installer’s Choice, for more than 70 years.
Product Specifications:
Blue Rectangular 90W Underwater Transom Light with (30) 3-watt LEDs ML-BLU90W
9W Small Drain Plug LED Light ML-DLWHT9W – White ML-DLBLU9W – Blue ML-DLGRN9W – Green ML-DLRGB9W – RGB (4-wire RGB) ● (3) 3-watt LEDs ● Brass housing
27W Large Drain Plug RGB LED Light ML-DLRGB27W ● (9) 3-watt LEDs ● 4-wire RGB ● Stainless steel housing
These new products will be shipping soon and can be seen on display at CES from January 7-10, 2020, at booth 5211 in the North Hall of the Las Vegas Convention Center with Metra Electronics.
To see the new 2020 catalog available on the opening day of the show, visit MetraMarine.com
HOLLY HILL, FL (01.03.2019) – The Municipality Lighting Series from Heise by Metra Electronics will introduce a wide range of new automotive lighting solutions for government and commercial heavy equipment vehicles at CES. These 12 and 24 volt solutions are designed for larger fleets such as garbage trucks, snowplows, tow trucks, emergency vehicles, construction trucks and more. “Many 12volt installers are expanding services to include upfitting commercial fleets and Heise’s new Municipality Series provides them with a reliable source for long-lasting and durable safety LED lighting products,” says Jason Anderson, VP of Product Development at Metra Electronics. These new lights and accessories will be available soon and on display at CES booth 5211 with Metra Electronics.
Interior Flashing Lightbars Heise’s two new interior lightbars mount inside of a commercial vehicle and have a combination of white and amber LEDs with 16 different alternative flash patterns. Each lightbar comes complete with brackets, hardware and a 10-foot cable. The HE-MULB-WA is a 38.2” rear window lightbar with 32 LEDs designed for higher voltage applications that work with both 12 and 24 volt systems. The HE-MUWL-WA is a 9.84” windshield lightbar that has 8 LEDs and works with a 12volt system.
LED Work Light Camera Lighting up a work area is essential for efficiency and safety on or off the road and being able to record the lit area helps protect drivers and companies against liability issues. Heise’s new HE-WLCAM is a 60-degree flood beam work light with a built-in camera that can record at 700 TVL resolution. Rated IP69, this durable work light camera also features infrared LED lights for night time recording, 1,154 lumens of illumination and a 140-degree field of view. This product is in stock now and shipping.
LED Marker Lights in New Colors New marker lights in red and blue emergency colors add to Heise’s existing line of vehicle safety lighting along with new hidden strobe marker lights in a 1-inch size. These universal lights are designed for higher voltage applications, working with both 12 and 24 volt systems. With aluminum housing and a polycarbonate lens, Heise’s municipality marker lights are durable and built to withstand all weather conditions, year after year. Available in multiple styles and colors: 1” Hidden Strobe LED Marker Lights Featuring (9) 3-watt LEDs with 10 alternative flash patterns HE-MUHSR-W: White Strobe HE-MUHSR-A: Amber Strobe HE-MUHSR-B: Blue Strobe HE-MUHSR-R: Red Strobe
3.8” Single Color Marker Lights Featuring (4) 3-watt LEDs with 16 self-controlled patterns with memory HE-MUMRK-4B: Blue Marker HE-MUMRK-4R: Red Marker
4.9” Single Color Marker Lights Featuring (6) 3-watt LEDs with 16 self-controlled patterns with memory HE-MUMRK-6B: Blue Marker HE-MUMRK-6R: Red Marker
4.4” Single Color Marker Lights Featuring (6) 1.5-watt LEDs with 16 self-controlled patterns with memory HE-MULTE-6B: Blue Marker HE-MULTE-6R: Red Marker
4.6” Single Color Light Head Featuring (4) 3-watt LEDs with 16 self-controlled patterns with memory HE-MULH-4B: Blue Marker HE-MULH-4R: Red Marker
4.1” Single Color Grille Marker Lights Featuring (6) 1-watt LEDs with 16 self-controlled patterns with memory HE-MUGRL-6B: Blue Grille Marker HE-MUGRL-6R: Red Grille Marker
4.9” Bi-Color Marker Lights Featuring (6) 1-watt LEDs with 19 self-controlled patterns with memory HE-MUMRK-6BA: ½ Blue ½ Amber Markers HE-MUMRK-6BR: ½ Blue ½ Red Markers
4.4” Bi-Color Marker Lights Featuring (6) 1-watt LEDs with19 self-controlled patterns with memory HE-MULTE-6BA: ½ Blue ½ Amber Markers HE-MULTE-6BR: ½ Blue ½ Red Markers
4.1” Bi-Color Marker Lights Featuring (6) 1-watt LEDs with 16 self-controlled patterns with memory HE-MUGRL-6BA: ½ Blue ½ Amber Markers HE-MUGRL-6B: ½ Blue ½ Red Markers
Installation Light Accessories Heise’s Municipality Series also includes essential installation accessories, ranging from switch panels to tubing, heat shrink accessories and more, for convenient ordering to complete any project. Heise’s latest additions include new wire loom install tools; the SLT-08 for 0.25” to 0.4375” tubes and the SLT-15 for 0.5” to 0.125” tubes. Heise has also added new heat shrink with solder accessories in blue, red, white and yellow.
Metra Electronics will have the new Heise Municipality products on display at the CES Show in Las Vegas from January 7-10, 2020 at booth 5211 in the North Hall.
A new catalog for Heise Municipality products will also be available on opening day of the show at HeiseLED.com
SHREVEPORT, LA (01.01.2020) – January 1st 2020 marks the beginning of a New Year, and decade, filled with opportunities. Happy New Year!
The New Year presents an opportunity to start with a clean slate and implement a fresh set of goals for the year ahead. The upcoming CES 2020, and activities across Las Vegas, will provide a springboard for 2020.
Click to view on Instagram
There is an old saying “Nothing is more constant than change.” The fact that online commerce continues to capture sales from brick and mortar retailers has become a constant that won’t change – unless brick and mortar retailers change their approach to the marketplace. E-commerce sales during the 2019 holiday season were up nearly 20% over 2018. Between Black Friday and Christmas eve FedEx, UPS along with the US Postal Service combined to deliver nearly 2 billion packages. To be sure, not all of those packages were Christmas gifts. However, as online ordering surged, the majority were Christmas gifts.
US retailers are reported to have closed 9302 stores in 2019. That is an increase of 59% over 2018 according to Coresight Research.
In the evermore digital marketplace, all brick and mortar retailers must change their mindset and marketing approach to engage the consumer marketplace. To be successful retailers must create an overall experience consumers can not get from an online retailer. Hearing crisp highs, and feeling bass in the chest, just can not be experienced online. Seeing in-vehicle lighting plus power sports and marine installations first-hand will drive sales. Safety and convenience products, along with in-vehicle connectivity, are also categories where an exciting in-store experience can capture business for brick and mortar retailers.
Social media outreach is an extremely powerful vehicle through which 12volt retailers can develop a legion of loyal followers and engage consumers. Mobile devices are in the hands of virtually all consumers today. The smartphone is such a valuable tool for 12volt retailers to showcase their respective message to their followers and consumers. Visit instagram.com/12voltnews
New product arrivals, hot installations, new in-store displays and proactive staff members represent ideal content to highlight through planned social media posts. By the time the morning coffee is brewed a far sighted 12volt retailer could have made an engaging Instagram post for his followers to checkout. That post could feature a new product with an invitation to come into the store for an exciting demonstration. As the Instagram post was made that content could have been shared to Facebook and Twitter accounts also.
The Instagram Business Profile, which is free, features a contact tab. A follower can tap the contact tab and call the store from their smartphone as they view the post. Also, a follower can send an email to the store as well as get a map to the store. Making a post, with the opportunity to get an immediate response from a follower, is an amazing outreach 12volt retailers can’t pass up in today’s marketplace.
For the good of our 12volt industry, the community of suppliers must endeavor to inform the world of the benefits mobile electronics products offer consumers. It’s is well known the price driven “Race to Zero” has stripped marketing budgets. Recent emphasis on high end in-vehicle audio, along with power sports for UTV and marine plus lighting, is a terrific way to kick off the New Year.
“Again, Happy New Year and best wishes for a very prosperous 2020 and new decade ahead.”
12VoltNews.com 