MONTREAL, QUEBEC (06.17.26) – Sobel Imports now distributes Flashtech Lighting for Canadian dealers. Sobel Imports stocks the Patented F5 universal fit bulb type product, the innovative P Series Projector specific bulbs and the F3 bulbs for the cost conscious Car and Truck and UTV owners. In addition Sobel Imports has the Flashtech Triforge cubes light kits, with custom wire harness, in stock and ready to ship to dealers via 2-Day prepaid freight for $300 all over Canada!
Grant McFatter checked out the F5 at the recent Mobile Expo in Seattle.
The Triforge are the cubes with Projector Beams that have 12,000 lumens per pair and only draw 4 amps of current each making them effective on all types of vehicles. DRL’s are featured and the easy installation makes this pair of cubes the go to solution instead of a 32″ Lightbar!
Flashtech Lighting Canadian dealers through Sobel Imports have access to:
Bruce Gilsdorf representing FlashTech stated he thinks Canadian dealers will appreciate Flastech’s F5 multi fit approach. With one kit able to fit several bulb types you will always have the right one in stock. The Fanless high output will reliably light up long Canadian nights. Dealer like selling safety!
Grant McFatter is Sobel’s Western Canadian contact and can be reached at 604 240 7132.
LIBERTYVILLE, IL (06.17.26) – Maxxsonics is pleased to announce the addition of Jason Billups to its Sales team, further strengthening support for dealers, distributors, and retail partners throughout the Midwest and Eastern United States. Jason will represent the complete family of Maxxsonics audio brands, including MB Quart, Hifonics, Crunch, and Autotek, across Indiana, Michigan, Ohio, Kentucky, and Western Pennsylvania territories.
As demand continues to grow across the Mobile, Powersports, and Marine audio categories, Maxxsonics remains focused on supporting dealers with the knowledge, training, and expertise needed to drive success and business growth. Jason’s appointment reinforces that commitment by bringing experienced, territory-focused support directly to customers throughout the region.
Jason has built a reputation for developing strong partnerships, driving sales growth, and helping growth succeed through product expertise and hands-on support over the years. His understanding of the Mobile audio marketplace and commitment to customer success will further strengthen Maxxsonics’ presence throughout the region. In his role, Jason will work closely with dealers, distributors, and retail partners to support sales initiatives, provide product training, expand distribution opportunities, and promote the full portfolio of Maxxsonics brands that include MB Quart, Hifonics, Crunch, and Autotek.
“Jason brings extensive industry knowledge, strong dealer relationships, and a customer-first approach that aligns perfectly with the Maxxsonics culture. His experience and dedication to supporting retailers make him an outstanding addition to our sales network, and we’re excited to have him representing our brands throughout his territory,” said Eddie Ramirez, Maxxsonics National Sales Manager.
“I am confident Jason will make an immediate impact. His positive attitude, strong work ethic, and contagious energy make him a natural fit for our organization, and I have no doubt he will strengthen our partnerships while driving big success throughout the territory,” said Beata Wasilewski, Maxxsonics Eastern Regional Sales Manager / Strategic Accounts Manager.
“Success in this industry is built on relationships. My goal is simple: help dealers grow their business through honest support, quality products, and long-term partnerships. I’m excited to partner with Maxxsonics and represent such respected audio brands as MB Quart, Hifonics, Crunch, and Autotek set the bar in the aftermarket audio industry,” said Jason Billups.
“When dealers succeed, we all succeed. Maxxsonics has built a strong reputation for delivering innovative products and outstanding value to dealers and consumers alike. I look forward to working closely with customers throughout my territory to help grow businesses and continue expanding the reach of these brands,” concluded Billups.
Jason Billups looks to add an immediate impact and play a key, leading role in strengthening dealer relationships, increasing brand awareness, and supporting continued growth across his region. In addition — Jason will help dealers grow their businesses through top-quality support, showcasing them new and innovative products and solutions from Maxxsonics, while at the same time establish and grow long-term partnerships.
Bringing Jason onto the Maxxsonics team marks another step forward in Maxxsonics’ continued sales growth strategy over the last few years. By enhancing dealer support, expanding regional relationships, and creating new sales opportunities, Jason will help drive momentum for Maxxsonics, strengthen its market presence, and accelerate continued growth into 2026 and beyond.
Follow the link for complete details on Maxxsonics and their entire family of audio brands. https://maxxsonics.com/
WASHINGTON, DC (06.12.26) – In a groundbreaking first, legislation endorsed by the Specialty Equipment Market Association (SEMA) to protect vehicle owners’ right to modify their cars and trucks is advancing out of committee and heading to a full vote in the U.S. House of Representatives. The House Committee on Energy and Commerce passed H.R. 7389, Motor Vehicle Modernization Act of 2026, Section 221 of which is an amended version of the bipartisan, SEMA-backed ADAS Functionality and Integrity Act. The bill would ensure that vehicle owners and the automotive aftermarket industry have necessary information needed to ensure advanced safety systems continue to operate as intended after common modifications of cars and trucks, including the addition of wraps, bumpers with winches, or even bike racks.
The ADAS Functionality and Integrity Act (Section 221) directs the National Highway Traffic Safety Administration (NHTSA) to study the impact of common vehicle modifications on ADAS and empowers the agency to develop data-driven guidelines that specify how much a vehicle can be modified without compromising ADAS functionality.
“This is an important day for vehicle owners, the automotive aftermarket, and our collective efforts to ensure all vehicles are as safe as their technology intends,” said SEMA Senior Vice President-Public & Government Affairs Karen Bailey-Chapman. “Americans deserve the protection that advanced safety systems enable, especially when they modify their vehicles to support their businesses, family needs, and recreation choices. SEMA is thrilled that this bill will receive important consideration by the full House of Representatives, and we look to keeping it moving all the way to the Senate, and, eventually, President Donald Trump.”
ABOUT THE BILL
Sec. 221 of H.R. 7389 requires NHTSA to study the impact that common modifications have on ADAS calibration, and it empowers the agency to establish ADAS guidelines to create modification ranges and tolerances for new vehicles based on the results of the study.
Sec. 221 (a)(1) provides NHTSA with 18 months to complete a study and publish a report on its website that reviews the impact of vehicle modifications on ADAS functionality.
NHTSA’s study must look at the 10 most common vehicle modifications and look at how they impact a vehicle’s ADAS performance.
The report must provide information necessary to create industry guidelines, including allowable modification ranges and vehicle tolerances, taking into consideration ride height, wheel and tire dimensions, and sensor and camera function.
NHTSA also would be required to review the information necessary to develop guidelines for proper calibration procedures of ADAS and other vehicle dynamics systems following modification and customization.
Sec. 221 (b) of H.R. 7389 provides NHTSA with two years after publishing a report as required by (a) to issue ADAS guidelines if the agency determines that they are feasible and practical. It also enables NHTSA to develop a process for automakers to provide the agency with modification ranges for their vehicles.
BACKGROUND As ADAS features become increasingly offered in new vehicles, they present both opportunities and challenges for vehicle owners and aftermarket businesses that modify vehicles in common ways, such as installing a wrap, an aftermarket bumper or winch, a bike rack, lifting a vehicle to navigate tough terrain, or installing larger tires to adapt to weather conditions. ADAS technologies, such as automatic emergency braking, lane-keep assist, lane-departure warning and forward-collision warning, add complexity when vehicles are repaired or modified.
Currently, there are no standards to properly calibrate the sensors and cameras that support ADAS features after a vehicle has been customized or modified.
Beginning in model year 2029, all new passenger cars and light trucks must be equipped with certain ADAS technology, specifically automatic emergency braking under NHTSA’s FMVSS 127 rulemaking. The ADAS Functionality and Integrity Act is critical to ensure that these advanced safety systems continue to work properly, even after vehicles are repaired or modified, and that pathways to compliance are clear as ADAS becomes standard on every vehicle.
SEMA has invested over $25 million in its SEMA Garage program to help the aftermarket stay ahead of rapidly evolving vehicle technology. With facilities in Diamond Bar, Calif., and Plymouth, Mich., the SEMA Garages provide advanced tools, OEM data, and dedicated ADAS labs that support product development and groundbreaking research on how modifications affect modern safety systems.
To better understand the landscape of ADAS calibration and the impact of modifications on these systems, the SEMA Garage has hosted dozens of professionals from the customization, collision, and repair industries for a symposium to address the most growing and pressing challenges associated with ADAS calibrations, creating a clear, industry-wide roadmap to ensure ADAS functions safely and reliably in every vehicle.
Based on its rigorous research, SEMA released a series of white papers examining how aftermarket modifications affect ADAS performance across popular vehicles, including the Chevrolet Silverado 1500, Ford F-150, Ford Bronco, Toyota Tacoma, and the Ram 1500. The research provides clear, data-driven insight into how changes such as lift kits, wheels, and suspension components influence sensor reliability. This research helps manufacturers, installers, and enthusiasts understand when recalibration is needed to preserve full ADAS functionality.
OXNARD, CALIF., June 10, 2026 – Modus is proud to announce it has been named the official audio sponsor for Demo Days Showoff 2026 season. The first of the year’s seven events will take place June 27-28 in Los Angeles.
“Coming off an incredible, award-winning 2025, we can’t wait to get back on the road and show people what high-end, high-power audio actually sounds like in an EV,” said Joz Wang, Vice President of Marketing for Modus. “Many Tesla and EV owners hesitate to touch their sound systems because the electronics are so sophisticated. Our PREACT™ technology completely removes that anxiety—making an audio upgrade smoother and easier than ever before.”
During the seven Demo Days stops throughout 2026, Modus will exhibit its Cybertruck build alongside key representatives and dealers and will make it easy for attendees to learn how and where to purchase a system.
Modus’ PREACT™ (Power Responsive Energy Amplification Current Technology) is designed for modern vehicle electrical architectures. It operates across a wide 9–58V range and enables high-power audio integration without forcing traditional workarounds. EVs offer something combustion engines never could: quiet cabins paired with abundant electrical power, creating an ideal platform for truly immersive, audiophile-grade sound.
The Modus Cybertruck installation achieves several industry firsts, showcasing Modus’ patented PREACT™ current-averaging technology operating directly on Tesla’s 48V DC electrical system. The system is capable of delivering 6,000 watts (RMS) of audio power without requiring voltage inverters or additional batteries, an industry first for EV audio. This was made possible through Modus’ patented PREACT technology in the new Mezzo amplifier line, which operates with unprecedented power efficiency at higher voltages.
WASHINGTON, D.C. (June 10, 2026) –The public is overwhelmingly in support of providing the U.S. military with the right to repair their equipment and vehicles, according to a new survey commissioned by the Specialty Equipment Market Association (SEMA). According to the survey, 78.9% of respondents support the military’s ability to repair their own equipment. When asked about the Warrior Right to Repair Act, bipartisan legislation under consideration by Congress for inclusion in the National Defense Authorization Act that would provide the military with the right to repair, 73.5% of voters said they would support the legislation.
The survey also includes the first-ever assessment of the public’s opinions of battlefield modifications of military equipment, an associated issue raised recently by military leaders during congressional testimony. When presented with a question on the necessity of adapting equipment to meet evolving battlefield conditions, 72.4% of voters agree that military personnel should have the authority to modify their equipment, not just repair.
The survey was commissioned by SEMA from May 14-17, with a +/- 2.9% margin of error. The survey sample was 1,090, with the exception of the question on modification, for which the sample size was 1,168. This survey was conducted online by occam™ by AlphaROC.
“The data reveals an overwhelming, unambiguous public mandate: Americans strongly believe the U.S. military should have the right to repair its own equipment,” wrote SEMA Political Director Lauren Wilbor. “Voters express deep concern over both taxpayer costs and defense contractor lobbying, along with impacts on military readiness.”
Strong bipartisan support for military right to repair, with 84.1% of Republicans, 78.2% of Democrats and 76.2% of Independents in support of allowing the military to repair its own equipment.
Military right to repair remains a “silent issue,” with 76.5% of voters unaware of contract rules that restrict military units from repairing their own equipment.
Voters demand common sense on the battlefield, with 66.5% stating their belief that if a military vehicle breaks down in a combat zone, service members should be allowed to repair it in the field.
Conversely, just 10% of respondents believe military units should be required to wait for manufacturer-authorized technicians.
Voters, when educated on the outcome of previous attempts to provide the military with the right to repair, overwhelmingly (71.8%) expressed concern with how defense contracting decisions are made.
METAIRIE, LA (06.10.26) – Custom wheels are one of the first things people notice about a build. Wheel rings are how you make sure they’re still being noticed after dark. ORACLE’s LED Illuminated Wheel Rings mount around the brake rotor and attach to the brake dust shield, wrapping each wheel in a full ring of light that fills the wheel well and commands attention at shows, meets, and on the street. Universal fitment means they work on virtually any car or truck. The question isn’t whether they’ll fit, it’s which version fits your build.
Custom wheels are one of the first things people notice about a build. Wheel rings are how you make sure they’re still being noticed after dark. ORACLE’s LED Illuminated Wheel Rings mount around the brake rotor and attach to the brake dust shield, wrapping each wheel in a full ring of light that fills the wheel well and commands attention at shows, meets, and on the street. Universal fitment means they work on virtually any car or truck. The question isn’t whether they’ll fit, it’s which version fits your build. Shop Now
The lineup runs from full ColorSHIFT® RGB to the patent-pending PLASMA™ system — the only seamless LED wheel ring on the market. Every version uses high-temperature resistant 2835 LEDs, thicker aluminum rings, waterproof plug-and-play connectors, and pre-installed brackets. They’re ready to install out of the box and built to handle real-world conditions once they’re on. Shop Wheel Rings THE LINEUP — CHOOSE YOUR VERSION Same proven platform, four distinct experiences. Start with what your build needs most.
ENTRY POINT
ColorSHIFT® LED Wheel Rings RGB The foundation of the ORACLE wheel ring lineup — full RGB color control, universal fitment, and your choice of controller. Available in two sizes: 16.5″ for 19″+ wheels and 15″ for 18″ and smaller. Pair with the BC2 Bluetooth controller to sync with ColorSHIFT® rock lights for a cohesive full-vehicle look.
ANIMATED
Dynamic ColorSHIFT® LED Wheel Rings DYNAMIC Static rings show color. Dynamic rings move. With 200+ pre-programmed animated patterns running simultaneously through all four rings, this system creates a show-stopping effect that static builds simply can’t match. Controlled entirely through a free smartphone app — no separate controller purchase needed.
MOST FEATURE-RICH
ColorSHIFT® RGB+W LED Wheel Rings RGB+W Everything in the standard ColorSHIFT® lineup, plus a dedicated True White 6000K LED channel — separate from the RGB LEDs — for a crisp, clean white that RGB mixing simply can’t replicate. Add dual-control via the ColorSHIFT® PRO app and an included RF wireless remote, music sync, and a black powdercoat finish, and this is the most complete wheel ring in the lineup.
TOP OF THE LINEUP
PLASMA™ LED Wheel Rings PATENT PENDING Every other wheel ring on the market shows dots. PLASMA™ doesn’t. ORACLE’s patent-pending technology creates a seamless, continuous band of light — no individual LED points visible at any angle. The result is a laser-like ring that reads as a single unbroken line of light. It’s a difference you can’t unsee once you’ve seen it, and it’s exclusive to ORACLE. Available in white or full ColorSHIFT® with the PRO app.
Whatever your build looks like, there’s a wheel ring in this lineup that fits it. Universal fitment, real-world durability, and a look that turns heads long after the sun goes down. This is one of those upgrades that changes how your whole build gets noticed. Once they’re on, you’ll wonder why you waited.
LIBERTYVILLE, IL (06.10.26) – ALL-NEW Premium Pro amplifiers are innovated to bring powerful, clean, and consistent performance throughout every song. Built for enthusiasts and professional installers, the Premium Pro line combines efficient circuit topology, heat sink built-in fans integration, and innovative thermal management.
Engineered for high audio output and making undistorted sound, Premium Pro amplifiers provide clean power that brings out enhanced details from your full-range speakers and subwoofers with authority. Extruded aluminum heat sinks paired with built-in fans quickly dissipate heat, allowing every Premium Pro amplifier to run at a lower impedance for longer listening sessions.
NEW YORK, NY (06.09.26) – SiriusXM will offer listeners across the United States extensive coverage of FIFA World Cup 2026™ – featuring live broadcasts of FOX Sports’ match commentary for all 104 matches happening across the U.S., Canada and Mexico – from the opening match on Thursday, June 11, through the FIFA World Cup Final™ on Sunday, July 19. Additionally, SiriusXM will offer fans extensive coverage on its dedicated soccer channel, SiriusXM FC, as well as special programming on SiriusXM music channels, throughout the tournament.
English-language broadcasts of every match from the tournament will be provided by FOX Sports, with broadcasts airing primarily on FOX Sports on SiriusXM (channel 83). When two matches are occurring simultaneously, one match will air on SiriusXM FC (channel 157). All FIFA World Cup 2026™ programming will be available to subscribers on the radios in their cars and on the SiriusXM app.
The U.S. Men’s National Team (USMNT) open their FIFA World Cup 2026™ campaign with their first Group D game against Paraguay on Friday, June 12 at 9:00 pm ET. The USMNT then takes on Australia on Friday, June 19 at 3:00 pm ET and Türkiye on Thursday, June 25 at 10:00 pm ET. All three matches will air live on FOX Sports (SiriusXM channel 83). For a schedule of all upcoming matches and their SiriusXM channels, please visit: SiriusXM.com/Sports.
In addition to carrying live match broadcasts, SiriusXM will offer listeners in-depth coverage daily throughout the tournament on its 24/7 soccer channel, SiriusXM FC. The SiriusXM FC channel offers live programming morning through night – hosted by an unparalleled team of experts and insiders – that will give fans a way to follow all the latest FIFA World Cup 2026™ news and results every day, whether they are in the car, at home, in the office or on the go.
Joining the SiriusXM FC team as analysts for this year’s tournament are former USMNT head coach Bob Bradley, who led the U.S. squad to the Round of 16 in the FIFA World Cup South Africa 2010™, USMNT player Walker Zimmerman, who started for the U.S. in every match of their FIFA World Cup Qatar™ campaign, and Wes Brown, who played for England in the 2002 and 2010 FIFA World Cup™ tournaments.
Bradley, Zimmerman and Brown join a SiriusXM roster that includes National Soccer Hall of Famers Tony Meola and Eric Wynalda, who were teammates for the United States in the 1990 and 1994 FIFA World Cup™ tournaments; Omar Gonzalez, who played for the U.S. in the FIFA World Cup Brazil 2014™; former U.S. international players Brian Dunseth and Dax McCarty, and former coaches, executives and journalists from the U.S. and abroad including Rodney Marsh, Adrian Heath, Charlie Stillitano, Tommy Smyth, Tom Rennie, Luis Miguel Echegaray, Max Bretos, Keith Costigan, Jessica Charman, Melissa Reddy, Jack Collins and Jason Davis.
In addition to SiriusXM FC’s soccer coverage, SiriusXM will celebrate the tournament across its many music channels, with more than a dozen current and former players from the U.S. and abroad taking over the mic for special “Global Soccer Guest DJ” sessions. Guest DJs will include current USMNT members Mark McKenzie, Miles Robinson, Matt Freese, Matt Turner and Max Arfsten, as well as international players Leonardo Campana (Ecuador), Miguel Almiron (Paraguay), Kamal Miller (Canada), Derrick Etienne Jr. (Haiti) and several others, including FOX Sports lead studio analyst and National Soccer Hall of Famer Alexi Lalas. They will play their favorite tracks and share stories from on and off the pitch on channels including Hip Hop Nation (channel 44), Caliente (channel 152), 90’s on 9 (channel 9), The Heat (channel 46), 10s Spot (channel 11) and more. The Guest DJ sessions will air multiple times on each of these channels throughout the tournament.
The FIFA World Cup 2026™ is set to be the first FIFA World Cup held across three host nations – the United States, Mexico, and Canada – as 48 nations will compete in 104 matches throughout 16 North American venues. In the United States, 11 cities will host matches – Atlanta, Boston, Dallas, Houston, Kansas City, Los Angeles, Miami, New York New Jersey, Philadelphia, San Francisco Bay Area and Seattle.
For more info about FIFA World Cup 2026™ on FOX Sports, visit Fox Sports Press Pass.
For more info on SiriusXM FC’s daily soccer programming, go to SiriusXM.com/FC.
LIBERTYVILLE, IL (06.09.26) – CS Series speakers are built to bring every note to life — from soaring vocals and sharp guitar riffs to low-end impact that you can feel. Designed for dynamic performance, they deliver enhanced clarity with a full, immersive soundstage that stays balanced at every volume.
Featuring Neo-Mylar soft dome tweeters, the CS Series brings out crisp, detailed highs while a precision-tuned passive crossoverkeeps everything smooth and controlled. The result is a clean midrange response, tighter midbass beats, and a LOUD listening experience that elevates your audio system.
DULUTH, GA (06.04.26) -MAXPro Window Films was a proud Sponsor of the 2026 Film Fest that took place May 29-31 at the Gas Convention Center in Duluth GA.. Allison Parker traveled from the company’s Whiteville NC headquarters plant to work with a number of competitors utilizing MAXPro Window Films for the competition.
Gas Convention Center, Duluth GA.
A very happy Allison Parker during set up on day one.
“Early on we felt this event was shaping up to be one of the biggest gatherings for the Film Fam, bringing together installers from the window tint, PPF and flat glass industries for real-world competitions, networking, hands-on learning and a lot of good conversations with people who live in the industry every day. Team MAXPro winners were on site competing in Auto Singles, Auto Teams, PPF Singles and Flat Glass Singles” Allison Parker, East Coast Sales Manager, related.
Continuing “When the event wrapped on Sunday it turned out our feelings were spot on. Our MAXPro team members received earned top trophies. Fernando Sainz won 1st place in the Flat Glass competition. Fernando also won 1st place in the Auto Singles competition. Fernando’s shop is Sainz Designs in New York. Fernando and Gaby Adorno – Team Formula won 2nd place in the Auto Teams competition. Gaby’s shop is Tintes A Domicilio in Puerto Rico. Darnell Thomas won the Heat Shrink competition. Darnell’s Shop is PG Tints in Virginia.
At the FILM FEST 2026 MAXPro showed up and brought the heat through the event.From heat shrink, to flat glass and PPF MAXPro competitors pit in the work and represented at the highest level.
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