Industry

Maxxsonics USA Promotes Rob Anderson

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CHICAGO, IL (02.05.2020) – Effective February 3rd, of the new decade, Alden Stiefel, President and CEO of Maxxsonics USA, announced that his long-time senior graphic designer, will be taking on new critical roles for Maxxsonics in the Marketing & Product development departments.

Rob Anderson has been with Maxxsonics for 8 years and in this new role will be heading the development and execution of creative and marketing solutions. Rob also looks to further develop the Maxxsonics creative efforts in pushing the company into the next decade with creative vision, hands on direction, while overseeing the entire marketing process.

Rob Anderson, Marketing & Creative Director

Alden Stiefel, President and CEO of Maxxsonics USA, said, “I have had the pleasure of working with Rob for nearly a decade now, and his extensive knowledge from the product, company, and industry has proven to be a crucial keystone to our continuing success at Maxxsonics. I’m looking forward to collaborating with Rob, as the new Marketing & Creative Director, and seeing where he takes the Marketing department this year and beyond.”

Rob will continue translating business and brand goals into innovative, meaningful, and differentiated creative experiences, while engaging with customers, and the industry, via trade and consumer shows.

On his new position, Jarod DeAnda, Industry Host, commented, “Working in the automotive and audio industry, you need to be passionate about what you’re doing, especially engaging with your existing and potential customers. Rob’s genuine passion and authenticity for the industry has helped him progress greatly in his career.”

Rob Anderson, Marketing & Creative Director, concluded, “Being a part of this industry has been the goal my entire life and that has now turned into a dream come true with this new transition. I’m excited to establish and oversee new marketing ideas and design efforts while being a part of a fun and successful environment.”

Visit maxxsonics.com for more.

DS18 Adds to Jeep Lineup with J-SUB L+R Enclosures

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MIAMI GARDENS, FL (02.05.2020) – DS18 is the originator of a great many original Jeep products seen around the world. The company has Jeepers from the USA, to Saudi Arabia, and even as far as China… Europe and South America too. DS18 has a deep passion for all things Jeep. DS18 listened to their fans who asked for an enclosure that could be out of the way and leave them storage space in their ride… but also retain a lot of cone area for that hard-hitting bass feeling.

To fill that need DS18 has released another option for those Jeepers… and that is the J-SUB L+R. These two enclosures fit on the sides of the Jeep in the rear cargo space and fit snug against the vehicle’s interior wall. These enclosures come with pre run speaker wires and RGB-LED terminals to make wiring easy. The J-SUB L+R do not come with any RGBs but the DS18 LRING 12 is a great option for a 12-inch subwoofer LED ring.

The J-SUB enclosures come in a hardened plastic polymer that can withstand the roughest of treatment and are water resistant with 1 cubic foot on internal air space. The is enclosure is also filled with sound deadening foam to enhance the bass resonance and acts as a sound deadener for even better sound. There are also DS18 inlays so users can have the logo shown for all to see. The J-SUB can also be purchased in singles left side or right side.

The technology provided by these enclosures, when paired together, increase the bass more than 3 fold as the bass waves from the sides of the Jeep meet in the middle for a more complete, punchy, and louder bass.

Click here to view the product page.

MSRP is $699.95.

Be sure to check out amazing J-SUB L+R only on DS18.com.

HKI SounDigital USA Appoints New Director of Sales and Marketing

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DANIA BEACH, FL (02.04.2020) – HKI SounDigital USA, the US importer for SounDigital and Ground Zero, is proud to add another recognized member to its growing team. Tommy Spears steps into the role of Director of Sales and Marketing.

Tommy Spears, Director of Sales and Marketing

Spears brings his years of high-end retail and manufacturing sales manager experience to SounDigital and Ground Zero. His out of the box methodology of sales and brand development will be a great asset to the team as both SD and GZ continue to grow.

This addition will help bring more focus to their core car audio lines and expand on the presence of these brands in the brick and mortar car audio market.

Visit www.soundigitalusa.com and www.groundzerousa.com for more.

Epsilon Electronics Hires New Central / Eastern Regional

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MONTEBELLO, CA (02.04.2020) – Epsilon has announced the addition Eric Wilson to their growing family. Starting immediately after this year’s CES show, Eric has started traveling and visiting sales reps and customers to introduce himself and present new directions for the company.

Eric is from Atlanta, GA and preceding his role at Epsilon he has been a managing partner of a rep firm outside our industry for the past 6 years. Previous to that Eric has worked at Audiovox and has over 20 years sales experience in US and International Markets.

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Eric Wilson

Wilson stated in response to the new position, “I’m so excited to be working for such an amazing company with so many great individuals. I ‘m looking forward to meeting and working with our talented sales reps and taking all of the Epsilon brands to the next level as well as making sure our customers know why they are important to us.”

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Eric is looking forward to meeting dealers at company’s first time exhibiting in upcoming KnowledgeFest shows.

Visit www.epsilonelectronicsinc.com for more.

Rockford Fosgate New PRIME R2 Amplifiers Now Available

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TEMPE, AZ (02.03.2020) – Rockford Fosgate has announced the new PRIME R2 amplifiers are now available. Amplifiers began shipping to Rockford authorized retail stores in late December and are now available for purchase.

The R2 amplifiers are all extremely efficient because of their class D technology which reduces demand on the vehicles electrical system. They also incorporate the unique P.O.W.E.R supply which continues to generate more than rated power as the voltage increases and are equipped with auto-sense turn on for more installation options. The mono amps and 5-channel model include a variable infrasonic filter as well as a remote level control that allows for fine tuning the bass and adjustment to the desired music level.

All the Prime R2 amplifiers ship with a one-year manufactures warranty that can be increased to three years with the purchase of the corresponding Rockford Fosgate amplifier installation kit.

For more information and complete specifications please use the links below.

PRIME R2 Models include:

Visit rockfordfosgate.com for more.

Trends Electronics to Distribute MTX Products in Canada

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BURNABY, BC (02.03.2020) – Effective January 1st, 2020 Trends Electronics will distribute MTX Car, Marine and Powersports products, exclusively, from coast to coast in Canada, offering warehousing in both Western and Eastern Canada. The distribution warehouse is based at their Head Office location, in Burnaby, British Columbia; with additional warehousing based in Mississauga, Ontario to service their Eastern based partners.

 “As a leader in Canadian wholesale distribution and going into our 30th Anniversary, Trends is extremely happy to announce this new partnership” stated Grant McFatter (National Sales Manager for Trends Mobile division). “Trends Electronics has always carried Best-In-Class products for Mobile, Residential and Commercial and MTX continues to add to our mix of World Class Products, for Car, Marine and Powersports, in a BIG way.”

“Trends Electronics is very excited to introduce the MTX family of products to our dealer partners in Canada,” stated Grant Daoust CEO of Trends Electronics. “MTX shares Trends passion for Integrity, Best in Class products and business practices. We look forward to a long term relationship with a very stable partner.”

MTX Audio was founded over 40 years ago by Loyd Ivey who was recently inducted into the Consumer Technology Association’s Hall of Fame. With his son John Ivey as President and CEO, MTX still designs and engineers its own product at its many facilities throughout the US and around the world. With dozens of patents and hundreds of products in Car, Marine and Powersports categories, MTX Audio is an industry leader providing dealers and consumers with an extensive product offering sure to fit the most demanding needs of any customer wanting to take their listening experience to the next level.

Jason Fickas, Director of Sales and Marketing for MTX Audio commented “MTX Audio was built on relationships, integrity, and a relentless commitment to our partners and customers, Trends shares a similar history and core values making this an easy decision when it came to a distribution partner for Canada. MTX has an extensive 5-year product plan already in the works and we’re excited for Trends to bring it to Canada.”         

Visit trendsinc.com and mtx.com for more.

DS18 is Proud to Welcome Specialty, our newest DS18 Distributor in Virginia

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MIAMI GARDENS, FL (01.31.20) – “We are happy to announce our newest addition to the DS18 extended family, Specialty Marketing. Our newest distributor in the Mid Atlantic region will also cover Metro New York and the New Jersey area. Specialty Marketing has warehouses in Mechanicsville, VA and in Fairfield, NJ so products will have very little travel time depending on the origin of the orders” DS18 CEO Sasha Susterman stated.

Specialty has been in business since 1950 and has a tremendous array of experience in all aftermarket electrical accessories, home and mobile audio. 12volt industry members feel comfortable knowing that the Company only hires sales staff members that are industry veterans. The sales staff has over 260 years of experience which provides a high level of customer service, system design and technical assistance at customer’s figure tips or dealers may simply visit their website for product information or to place orders 24/7.

Visit specialtymarketing.com and ds18.com for more.

The Biggest Stars in Sports and Entertainment Converge on SiriusXM for Super Bowl LIV Week

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NEW YORK, NY (01.31.2020) – SiriusXM has announced an exceptional week of programming for Super Bowl LIV in Miami Beach, offering multiple live broadcasts of the game in seven languages, a dedicated Super Bowl LIV pop up channel, plus a wide-ranging mix of sports, entertainment and music programming that will connect listeners with many of today’s biggest stars.

On Sunday, February 2 (6:00 pm ET), SiriusXM’s coverage of Super Bowl LIV from Hard Rock Stadium in Miami Gardens will showcase nine different game broadcasts to choose from including:

  • Westwood One national radio broadcast
  • Kansas City Chiefs radio broadcast
  • San Francisco 49ers radio broadcast
  • Spanish language broadcast
  • Chinese (Mandarin) language broadcast
  • German language broadcast
  • French language broadcast
  • Hungarian language broadcast
  • Portuguese language broadcast

All game broadcasts are available on SiriusXM radios, as well as on the SiriusXM app for authenticated subscribers with the SiriusXM All Access package. More info can be found here: SiriusXM.com/SuperBowlLIV

During the Pepsi Super Bowl LIV Halftime Show, SiriusXM will offer listeners a live broadcast of the on-field musical performance by Jennifer Lopez and Shakira on both Pop2K (SiriusXM 10) and Super Bowl LIV Radio (SiriusXM 105).

SiriusXM’s 24/7 NFL channel – SiriusXM NFL Radio (channel 88) – will broadcast live from Radio Row at the Miami Convention Center throughout Super Bowl Week.  SiriusXM NFL Radio hosts in Miami will include Pro Football Hall of Fame inducteeGil Brandt, David Diehl, Bruce Gradkowski, Torry Holt, Pat Kirwan, Ed McCaffrey, Jim Miller, Kirk Morrison, Brady Quinn, Charlie Weis, Solomon Wilcots, Alex Marvez, Bruce Murray, John Clayton and Howard Balzer.

Pro Football Hall of Famer and “NFL 100 All-Time Team” honoree Brett Favre will host a special edition of his SiriusXM NFL Radio show, The SiriusXM Blitz with Brett Favre, live from Radio Row on Friday, Jan. 31 at 11:00 am ET.

On Saturday, February 1, SiriusXM NFL Radio will have live interviews from the red carpet before the annual NFL Honors event that salutes the top players and performers of the 2019 season, including the Walter Payton NFL Man of the Year presented by Nationwide, the AP Most Valuable Player, AP Coach of the Year and more.  Listeners will also hear live coverage of the announcement of the Pro Football Hall of Fame’s Class of 2020.

Super Bowl LIV Radio launches as a special week long pop-up channel on Monday, January 27 (SiriusXM channel 105).  The channel will be the home for highlights from the best programming happening across several SiriusXM channels during Super Bowl Week, and will also air the NFL press conferences featuring NFL Commissioner Roger Goodell and the halftime performers; content from the NFL 100 Greatest podcast series; replays of past Super Bowls; specials chronicling the storied history of Miami music; and more.  Throughout the week, Super Bowl LIV Radio will also be a source for fans seeking info on the NFL activities happening in Miami, including Super Bowl Experience and GameDay Fan Plaza, and game day specifics on transportation, parking, stadium security and more. 

Several other SiriusXM sports, entertainment and music channels will broadcast from the SiriusXM set on Radio Row, highlighted by a showcase day of programming on Friday, January 31.

  • Kevin Hart and The Plastic Cup Boyz will host a special edition of their SiriusXM show, Straight from the Hart, live from Radio Row on Friday at 12:00 pm ET (Kevin Hart’s Laugh Out Loud Radio, SiriusXM 96).
  • GRAMMY® Award-winning artist and Miami native Pitbull will be on Radio Row Friday at 12:00 pm ET for a Miami Super Bowl special airing on his exclusive SiriusXM channel, Pitbull’s Globalization (SiriusXM 13).
  • Andy Cohen hosts a special episode of his exclusive show Andy Cohen Live on Radio Row on Friday at 11:00 am ET (Radio Andy, SiriusXM 102).
  • Jenny McCarthy hosts a special edition of The Jenny McCarthy Show live from Radio Row on Friday at 10:00 am ET (SiriusXM Stars, channel 109).
  • Joel and Victoria Osteen will host their show from Radio Row at 10:00 am ET on Friday (airs Friday at 5:00 pm ET on Joel Osteen Radio, SiriusXM 128).
  • Sway Calloway will host Sway in the Morning, his daily show on Eminem’s Shade 45 channel, from Radio Row on Thursday and Friday at 8:00 am ET (SiriusXM 45). 
  • Sports Illustrated Swimsuit Models Camille Kostek, Kate Bock, Jasmine Sanders and Josephine Skriver will host a special SiriusXM broadcast from Radio Row on Friday at 12:00 pm ET that will feature several special guests.  The show will air on Super Bowl LIV Radio (SiriusXM 105) that night at 7:00 pm ET.

Earlier in the week, SiriusXM will present the SiriusXM & Pandora Opening Drive Super Concert Series, two free exclusive concerts on back-to-back nights in Miami.  GRAMMY® Award-winning duo The Chainsmokers will perform Wednesday, January 29, and GRAMMY® Award-nominated breakout star Lizzo will perform Thursday, January 30, both at The Fillmore Miami Beach at The Jackie Gleason Theater. 

The Chainsmokers concert will air live Wednesday, January 29 at 9:00 pm ET on BPM (SiriusXM 51).  Lizzo’s concert will air live Thursday, January 30 at 9:00 pm ET on The Heat (SiriusXM 46).  Highlights from Lizzo’s performance will rebroadcast on SiriusXM Hits1 (SiriusXM 2).  Pandora NOW (SiriusXM 3) will replay The Chainsmokers and Lizzo performances back to back Saturday night, February 1, starting at 8:00 pm ET. 

Other SiriusXM highlights for Super Bowl Week:

SiriusXM’s Mad Dog Sports Radio (channel 82) will broadcast live from Radio Row throughout the week, featuring shows hosted by Christopher ‘Mad Dog’ Russo, Adam Schein, Evan Cohen and Mike Babchik, Nick Wright, Steve Torre and Danny Kanell.

On Thursday and Friday, SiriusXM NFL Radio will broadcast from 7:00 to 10:00 pm ET from the Tostito’s Casa de Crunch at Super Bowl Live in Bayfront Park.  SiriusXM’s Business Radio (SiriusXM 132) will broadcast the Wharton Moneyball show, hosted by Eric Bradlow, Shane Jensen, Cade Massey, and Adi Wyner, from Radio Row on Thursday at 2:00 pm ET.  On Wednesday and Thursday, SLAM! Radio (SiriusXM 145) will broadcast from Radio Row from 7:00 to 11:00 am ET.  Faction Talk’s Rich Davis and Steve Covino will host The Covino & Rich Show on Radio Row Monday through Thursday at 11:00 am ET (SiriusXM 103). 

Visit siriusxm.com for more.

Cadence Sound Announces a New Marketing Specialist…Olivia Tedesco

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INDUSTRY, CA (01.30.2020) –  Cadence Sound has a deep passion for the Company’s products and their customers. Cadence Sound believes in what the company offers to the industry: The Cadence Sound. Cadence Sound wants to make sure that everyone knows about what the Company offers. To make that happen, Cadence recently hired their first Marketing Specialist, Olivia Tedesco. 

Olivia Tedesco

Olivia is responsible for conceiving and executing marketing strategies and tactics that drive growth. In addition, she will help overall brand development in the marketplace as well as execute social media campaigns. Cadence is working to expand marketing efforts and provide a stronger presence across the United States. Going forward, all will see several changes in the Cadence Sound brand, social media, and even the website.
Olivia comes from JVC KENWOOD where she served as the Marketing Coordinator.

Check out this cool video produced by Olivia Tedesco that highlights Cadence Sound in the North Hall at CES 2020 plus other action from across the LVCC in Vegas.

In that role, she was responsible for all digital and print marketing, website development, social media strategies plus managing the trade shows. Olivia has over 7 years of Marketing experience and is a Marketing Graduate from the Texas A&M Mays School of Business.

Explore the new cadencesound.com website to see uses for the company’s products, car, pro, marine, power sports, motorcycle and competition.

Over the past 20 years, Cadence Sound has earned a reputation among car audio lovers for truly original designs and innovations. The Company’s business has grown exponentially with distribution in over 20 countries worldwide. The Cadence Sound pledge: to take extraordinary measures, to create extraordinary products, to set no limits.

Cadence will work to serve all with a consuming passion – and that’s what separates Cadence from the rest. 

Visit cadencesound.com for more.

Metra Electronics Hosts iBEAM, Heise, and Axxess Training Sessions at KnowledgeFest 2020 in Long Beach, California

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HOLLY HILL, FL (01.30.2020) – Metra Electronics will host six training sessions at the 2020 KnowledgeFest event in Long Beach, California, for mobile electronics installers. As a Diamond Ultra sponsor, Metra is proud to support the industry by providing in-depth training sessions for installers, which will outline upgraded vehicle safety systems, selling and installing lighting solutions, simplified installs with digital signal processors and the future of vehicle integration. Metra will also have a drawing for new product giveaways at each session for attendees. Installer Institute will also be at the show, promoting their mobile electronics training programs and continuing education courses for existing 12volt professionals.

Both of the iBEAM training sessions, “Upgrading Vehicle Safety Systems with iBEAM,” will assist installers in identifying the essential selling points of safety and convenience, and will be held on Friday, February 7th from 1:45 to 2:45 p.m. and Sunday, February 9th from 10:45 to 11:45 a.m. Installing aftermarket cameras and Advanced Driver Assistance Systems in both consumer and commercial vehicles has become a significant revenue source for mobile electronics shops. Attendees will learn about iBEAM’s latest vehicle cameras, dashboard cameras with DVRs, replacement rearview mirrors, vehicle-specific solutions and commercial safety line. Whether it is a simple backup camera integration, an advanced motion detection camera setup or a high-tech 360-degree view system, Metra will teach installers how to sell and install their latest iBEAM safety solutions. They’ll also learn about the hot-button selling points and features that consumers and fleet owners are asking for, plus installation tips for a better understanding of what is involved in an upgrade. Attendees will be entered into a drawing for a chance to win the new 9” Rearview Mirror Monitor Touchscreen (TE-SM9) and 360-Degree Interior View Dash Camera Kit (TE-360DVR) from iBEAM.

Heise will also be hosting two training sessions, “Selling and Installing Heise LED Lighting Solutions,” on Saturday, February 8th from 6:00 to 7:00 p.m. and Sunday, February 9th from 9:30 to 10:30 a.m. The recent popularity in aftermarket LED lighting presents a valuable opportunity for installers to go beyond car audio services, giving consumers a way to customize their ride and increase visibility in the dark. However, not all LED lights on the market are the same. This session will allow installers to learn about Heise’s unique features and selling points that have set this brand apart from the rest. This training will cover new lightbars, integrating switch panels, replacement LED headlights, RGB and RGBW accent lights and safety lights for upfitting commercial equipment and fleet vehicles. Attendees will be entered into a drawing for a chance to win the new 8 Gang Panel System (HE-SWP8) or 20″ Edgeless Slimline Lightbar (HE-TSL20) product giveaways from Heise.

Axxess will be hosting two different training sessions. The first session, “Simplify your Installs with Axxess Digital Signal Processors,” will cover the entire Axxess AX-DSP product line and how these solutions can increase sales in the showroom and decrease time in the bay. The session will be hosted on Saturday, February 8th from 4:45 to 5:45 p.m and will show installers that upgrading a sound system doesn’t have to be complicated. This training will also go over and explain how to use the different types of applications offered within the AX-DSP line, including CAN-based systems, new A2B systems, MOST25, and MOST50 vehicle technology. Metra will also discuss how to use and set up the AX-DSP through the app for complete tuning control and when to use the DSP “Lite” versus “X” solutions. As vehicle technology becomes more and more complex, installers can look for Metra’s patented DSP products to help simplify installation and provide affordable audio solutions for their customers.

The second Axxess training session on Friday, February 7th from 12:30 to 1:30 p.m., “The Future of Vehicle Integration with New Axxess Products,” addresses the growing challenges and complexity of integration for the aftermarket 12volt industry. With the reduction in OE radio chassis sizes, the rising popularity of tablet-style screens, and many of the personalization features controlled through the OE radio, it is difficult for shops to offer simple aftermarket solutions. Attendees will learn about new products from Axxess that have been engineered specifically to address the complexity of today’s integrated vehicle technology systems and retain key convenience and safety features when upgrading a radio. For consumers who want to keep their radio but add safety, navigation, smart device mirroring, or simply override the annoying STOP/START engine feature, installers can learn about these new products from Axxess that will make their customer’s ride much more enjoyable. Attendees will be entered into a drawing for a chance to win the new AX-DSP-LITE from Axxess.

Attendees can register for the training session or scan their badge at Metra’s booth before the start of the sessions to be entered into a drawing for one of the two product giveaways for each training session. The drawing will take place at the end of the sessions, and attendees must be present to win.

Metra’s customers can register for the KnowledgeFest event at no cost using Metra’s VIP code, available by request from their sales representative. Once registered for the event, attendees will also need to register online at KnowledgeFest.org for each training session they will attend. Metra will be at booth #1006 from February 7th-9th at the Long Beach Convention Center. Additional information about the show, produced by the Mobile Electronics Association (MEA), is available at KnowledgeFest.org.