LIBERTYVILLE, IL (08.20.25) – Push your install to the limit! Hifonics HEW shallow subwoofers deliver deeper BASS PUNCH innovated through shallow subwoofer performance. Featuring a unique cone design and high-excursion capabilities that ensure accurate sound and low reproduction with more consistent bass details — HEW shallow subwoofers are ELITE.
Featuring vented aluminum former and butyl surround — only less than 3 inches of mounting depth makes every HEW shallow subwoofer installation easy and simple for your customers.
LOS ANGELES, CA (08.18.25) – Massive Audio introduces the MC8R, the latest powerhouse in the brand’s acclaimed MC Series of professional-grade mid-range/bass speakers. Built from years of engineering expertise and a relentless commitment to pure, high-output sound reproduction, the MC8R is designed for audio enthusiasts who refuse to compromise on performance or durability.
With a staggering 98dB sensitivity @ 1W/1M and over 1000 watts of power handling, the MC8R delivers an open, powerful projection that dominates in both precision and punch. Whether installed in a car, a DJ rig, or a professional PA system, this ultra-efficient driver brings stage-worthy presence to any setup—all while saving space and maximizing output.
John Velez pictured with the new MC8R in the Massive Audio HQ
Built Like a Tank, Tuned for the Pros
The MC8R’s professional-grade performance comes from a carefully engineered blend of premium materials and precision design:
60oz Y35 Ferrite Magnet – For deep, controlled bass and authoritative mid-range impact.
3″ CCAW Voice Coil – Handles extreme power with exceptional thermal stability.
Ultra-Low Resonance Die Cast Aluminum Basket – Rigid, lightweight, and built to withstand years of high-output performance.
Reinforced Pressed Paper Cone & Cloth Edge – “Sonically neutral” response with natural, uncolored tone.
Solid Composition Paper Dust Cap – Maintains cone integrity and projection clarity.
Vented & Extended Core – Enhances cooling and improves power handling during demanding playback
Applications Without Limits From high-powered professional audio rigs to car audio competitions, DJ events, and PA systems, the MC8R is built to perform in any environment that demands serious volume, sonic accuracy, and long-term reliability.
“The MC8R is more than a speaker—it’s a statement,” said John Velez, Sales Manager at Massive Audio. “It’s designed for those who expect pro-level clarity and brute-force output from a compact footprint. Whether you’re on stage or in a car, the MC8R drives it home.”
The MC8R is available now through Massive Audio’s network of authorized dealers and distributors. For purchase inquiries, compatibility details, or dealer opportunities, contact our sales manager at jvelez@massiveaudio.com or +1 (626) 523-8954.
BOCA RATON, FL (08.18.25) – ZZ2 is proud to introduce the ITZ-MCL ZZPLAY Kit, delivering Wireless CarPlay & Android Auto integration to McLaren supercars (2014–2021). This premium upgrade lets your clients enjoy apps like Spotify, Waze, Google Maps, WhatsApp, and iMessage—all controlled seamlessly through the factory interface.
Features: ✅ Wireless Apple CarPlay & Android Auto ✅ Front & rear camera integration with Dynamic Parking Lines ✅ USB A/V playback ✅ Maintains full OEM controls for a factory-finish look
CONCORD, ONTARIO (08.14.25) – We are proud to announce we are now an authorized distributor of Fusion® Marine Audio, a Garmin® brand recognized worldwide for its innovative marine entertainment systems.
This strategic move strengthens GEMSEN’s support for Garmin brands while providing dealers with the ability to deliver a proven and popular winning combination: Fusion® source units paired with JL Audio® marine speakers and amplifiers.
For years, this combination has been the go-to choice for marine audio enthusiasts seeking exceptional sound quality, reliability, and seamless connectivity on the water.
“Adding Fusion® Marine Audio to our lineup is a natural fit,” said Dave Singh, 12V National Sales Manager at GEMSEN. “Integrating a Fusion head unit into vessels is seamless with Garmin being a leader in MFD’s and chart plotters—it’s all designed to work together effortlessly. This allows our dealers to offer a complete, best-in-class marine audio experience backed by two of the most trusted names in the industry.”
Inventory of Fusion® Marine Audio products is available now including the New MS-RA800featuring a 50% more Powerful Class-D amp, faster processor, crystal-clear Wi-Fi audio up to 24-bit/96 kHz, and a sleek, sunlight-readable touchscreen.
Available to order now on shop.gemsen.com or contact your GEMSEN Sales Representative for more information
RESEDA, CA (08.14.25) – The CRUX SWRHN-62S is a premium radio replacement interface designed for select amplified and non-amplified 2016 & Up Honda vehicles equipped with factory 7-inch screens, such as the Honda Civic and Honda Fit. Compatible with models featuring dual 24-pin and 32-pin factory connectors, it allows for seamless installation of an aftermarket radio while retaining essential factory features including steering wheel controls, multi-angle rearview camera, LaneWatch camera, factory auxiliary input, and USB ports.
The interface also provides vital navigation outputs such as Reverse, Illumination, Parking Brake, Vehicle Speed Sense, and LaneWatch trigger. Pre-programmed for hassle-free plug-and-play installation, the SWRHN-62S delivers a smooth upgrade experience without compromising OEM functionality. Kit includes an antenna adapter and USB retention cable.
Features:
Retains factory features in select Honda vehicles while functioning with an aftermarket radio
Pre-programmed to retain Steering Wheel Controls
Provides navigational outputs: Reverse, Illumination, Parking Brake, Vehicle Speed Sense, & Lane Watch Camera Outputs
EDMONTON, AB (08.13.25) – Dillinger Labs (dillingerlabs.com), a wholly-owned subsidiary of Eleven Engineering, Inc. (elevenengineering.com), a market leader in semiconductor products for wireless audio for home theater, multi-room, portable, professional, 12 Volt (car, truck, motorcycle, power sports, marine) and gaming applications, is proud to announce it has named Oisterwijk, Netherlands-based Tempesta Trading B.V. distributor for Europe’s Benelux Region (Belgium, the Netherlands, and Luxembourg), effective immediately.
“In a short period of time, Dillinger Labs and it wireless SKAA-enabled speakers, subwoofers, headphones, and standalone professional transmitters/receivers have taken off not just in North America, but worldwide,” said Rex Whitehead, Dillinger Labs president. “One quickly growing area is the Benelux Region, and so we needed a distribution partner that not only know the area well, but has a well established presence in the marketplace. Tempesta Trading B.V. is the ideal choice to distribute Dillinger Labs’ throughout Belgium, the Netherlands, and Luxembourg.”
Since its founding in 2009, Tempesta Trading B.V. has built strong relationships with customers throughout the Benelux region. Tempesta has consistently strengthened its position in the protective case market, without compromising its core values: integrity, product expertise, and a personal approach. What began as a small initiative quickly grew into a dynamic trading company with a passion for quality, sustainability, and customer focus.
“We have a passion for audio and technology that drives our continued search for products that add value to the Benelux Region,” explained Bart Laurijssen, Tempesta Trading B.V. CEO. “We therefore closely monitor global developments and identify players delivering innovative and reliable products, and one product that we believe excels in this area is SKAA. This is why we have become the Benelux distributor for Dillinger Labs and its SKAA-enabled products. Our goal is to provide the Benelux Region with standalone professional transmitters/receivers that avoid the latency issues inherent in other wireless solutions.”
SKAA is the wireless HiFi audio standard developed by Eleven Engineering, Inc. SKAA transmitters work with iOS & Android mobile devices, Mac & Windows computers, televisions, and just about any product with a line output or a headphone jack. SKAA is also available as a built-in technology not requiring an external transmitter in purpose-designed partner products, which are featured at SKAA.com. SKAA navigates hostile environments saturated in wireless traffic with best-in-class reliability. SKAA delivers uninterrupted audio with the highest sound quality to all speakers without the latency that is inherent in other wireless solutions. With SKAA, the receivers (speakers / headphones) are in charge of selecting which transmitter to listen to. There’s no pairing.
Eleven Engineering breaks down the Seven Deadly Sins of WiFi Audio on its YouTube channel
For more on SKAA and the Seven Deadly Sins of WiFi Audio, please subscribe to youtube.com/SKAAsound and visit SKAA.com.
For additional information, contact Rex Whitehead at 480-650-3979 or email whitehead@eleveneng.com. For more information on Eleven Engineering, visit www.elevenengineering.com, SKAA wireless YouTube channel, Instagram, TikTok, Twitter, and Facebook.
RESEDA, CA (08.13.25) – The CRUX SWRHN-62HV is a premium radio replacement interface designed for select 2016-Up Honda HR-V vehicles with dual 24-pin factory connectors. It enables seamless installation of an aftermarket radio while retaining essential factory features—including steering wheel controls, the multi-angle rearview camera, factory auxiliary input, and USB functionality.
This kit also provides navigational outputs such as Reverse, Illumination, Parking Brake, & Vehicle Speed Sense. Pre-programmed for plug-and-play convenience, this interface ensures a smooth upgrade experience without sacrificing key OEM features. Kit includes an antenna adapter and USB retention cable.
NORTH KANSAS CIY, MO (08.12.25) – On Saturday night, August 9, Chris Pace rolled the Arrowhead Sales JBL trailer onto the grounds in North Kansas City for the Import versus Domestic Night Show. The KC Showdown Organization set up the event that was open to Imports and Domestics for cars, trucks and motorcycles. The Top 30 and Best Competitors received awards. There was a best light display that provided first, second and third place awards as a the hop-off contest that was free to enter with cash awards.
Chris Pace rolled the JBL trailer set up mid afternoon for the event that started at 5 PM.
“Denny Eddy and KC Showdown present super events like this around the Kansas City area that allow people to show off their vehicles plus it creates a lot of interest across the automotive community for aftermarket add-ons for attendees and enthusiast to check out. Certainly I talked to you over 80 people at the event” Chris Pace, Arrowhead Sales & Marketing, related.
Music from the trailer can be broadcast across the event.
After dark, the hop-off contest drew a crowd.
Music from the JBL trailer was an invitation for street dancing.
The video crew on site was capturing the action.
The JBL Trailer showcases a number of products for live demos from JBL and infinity gear. “I’ve made a lot of upgrades on the trailer that makes the trailer the PA system on site and center stage. After dark there was street dancing to music from the trailer. Hot products for demo were JBL Club Components or the JBL Stadium and Infinity Kappa 6.5s” Pace added.
Stay tuned for more as Chris covers MO, IA, NE and KS with the JBL trailer.
MILWAUKEE, WI (08.12.25) – Harley-Davidson, Inc. has announced that its Board of Directors (“Board”) has appointed Artie Starrs as President and Chief Executive Officer, effective October 1, 2025. Artie joins Harley-Davidson from Topgolf Callaway Brands, where he served as CEO of the Topgolf International, Inc. (“Topgolf”) subsidiary.
“Artie is an accomplished business leader who brings extensive experience managing strong brands and global operations,” said Troy Alstead, Presiding Director. “His track record of delivering top and bottom-line growth, combined with his experience in franchise driven industries, are both huge assets for Harley-Davidson at this time in the Company’s history. Artie understands the special place Harley-Davidson occupies in culture and in the lives of our riders. I’m confident that Artie can further enhance this connection with current riders while bringing new people into the H-D community.”
As CEO of Topgolf, Mr. Starrs was responsible for delivering on the overall vision and growth of the brand and establishing it as one of the premier sports entertainment companies in the world. He managed a portfolio of over 100 global recreational venues with over 30,000 employees, with a track record of driving growth and financial performance. Under Starr’s four and a half years of leadership. Topgolf’s revenues grew over 50%, from $1.1 billion in 2021 to $1.8 billion annually, and the brand expanded into five additional countries across Europe and Asia.
Between 2013 and 2021, Mr. Starrs held leadership roles at Yum! Brands’ subsidiary, Pizza Hut, most recently as Global CEO. During his time at Pizza Hut, Starrs led the brand to over 18,000+ locations across 110 countries. Prior to this role, he was President of Pizza Hut U.S. and before joining Yum! Brands, he served as Chief Financial Officer for Rave Cinemas. Mr. Starrs began his career as an investment banker at Wasserstein Perella.
Mr. Starrs said, “It’s a huge privilege to be joining Harley-Davidson as President and CEO, and I am grateful for the opportunity to help steward this incredible company. I have long admired the unique position Harley-Davidson has in the hearts of its riders and fans; there is no brand that brings the same level of community and rebellious spirit as Harley-Davidson. I’m excited by the tremendous potential to both drive growth and further enhance the H-D experience for all, and I look forward to working with the dedicated Harley-Davidson employees and dealer network as we start this journey together.”
Mr. Starrs will join the Harley-Davidson Board of Directors upon assuming the role of CEO. Jochen Zeitz will continue in his role as Chairman, President and CEO until October 1, 2025, after which he will remain a senior advisor to the company through February 2026 to facilitate a smooth transition. The Board has appointed Troy Alstead to succeed Mr. Zeitz as Chairman of the Board effective October 1, 2025.
Mr. Alstead added, “On behalf of the entire Board of Directors, I want to sincerely thank Jochen for his outstanding leadership and many significant contributions as Chairman, President, and CEO for over five years. This has included the creation and successful execution of The Hardwire, our five-year strategic plan, in addition to steady stewardship through one of the most challenging periods in the Company’s history. Additionally, the Board recognizes the substantial value unlocked for the Company through the recent HDFS transaction, which Harley-Davidson will benefit from for years to come. We are grateful for his vision and commitment, and we wish him all the very best in the future.”
“It’s been an honor to lead Harley-Davidson over the past five years and to work alongside such talented and passionate teams,” said Jochen Zeitz. “I’m incredibly proud of what we’ve achieved together, and I want to thank the Board, the Harley-Davidson leadership team, and all our employees for their unwavering dedication and hard work. I leave with the confidence that we’ve laid a strong foundation for the Company’s future. I wish Artie every success as he leads Harley-Davidson into its next chapter.”
RESEDA CA (08.11.25) – The CRUX SWRHN-62CV is a premium radio replacement interface designed for select amplified & non amplified 2016-Up Honda CR-V vehicles with dual 24-pin factory & 20 pin connectors. It enables seamless installation of an aftermarket radio while retaining essential factory features—including steering wheel controls, the multi-angle rearview camera, lane watch camera, factory auxiliary input, and USB functionality.
This kit also provides navigational outputs such as Reverse, Illumination, Parking Brake, Vehicle Speed Sense, & Lane Watch Camera. Pre-programmed for plug-and-play convenience, this interface ensures a smooth upgrade experience without sacrificing key OEM features. Kit includes an antenna adapter and USB retention cable.
Features:
Retains factory features in select Honda vehicles while functioning with an aftermarket radio
Pre-programmed to retain Steering Wheel Controls
Provides navigational outputs: Reverse, Illumination, Parking Brake, Vehicle Speed Sense, & Lane Watch Camera Outputs
Retains factory Multi Angle Rear View camera
Retains factory Lane Watch Camera
Retains factory Auxiliary Input
Includes Antenna Adapter & USB retention cable
EIA color coded wiring for easy installation
NOTES:
1. Supports both Amplified & Non -amplified vehicles
2. Does not retain Rear Seat Entertainment system (RSE)
3. Includes Crux Video Switcher to retain lane watch and rear view camera retention
4. If Vehicle does not have factory lane watch camera interface will still work
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