Industry

NavAtlas Introduces Universal Rear-View Mirror Command Center

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BREA, CA (08.10.22) – The NavAtlas NA82M is the world’s first SXS Smart Rear-view Mirror Command Center. The NA82M features a IP66 rated 8.1” 1600 x 480px touchscreen, built-in off-road navigation and Bluetooth Audio Steaming from any smart device or media source. The digitally enhanced audio tuner delivers superior sound quality when connected to any audio system.

“The new NA82M is in stock and we are shipping” Patrick Brooks, National Sales Manager, stated.

Patrick Brooks proudly presents the new NA82M in the NavAtlas Studio at the Brea CA HQ.

The easy to mount NA82M has 3-point mounting holes in the rear of the mirror to directly mount to a
stock CanAm X3 cage rear-view mirror location. The NA82M also comes with a universal cage mounting bracket giving it the freedom to mount to any vehicle regardless of model, make or year.

The new NavAtlas NA82M IP66 8.1 Universal Rear-View Mirror Command Center is shipping.

Additional features include IP66 Rated that protects against dust and water, 8.1” 1600x 480pxl Hi-Res TFT LCD Touch Screen LCD Brightness (800nit), Built-in Off-Road Navigation (United States Loaded), Built-in Bluetooth (Supports A2DP Music Streaming), Audio/Video Playback via USB No FM Tuner, (Stream Stations from Smart Device via Bluetooth), (1080p Video and Hi-def Audio Support), 4V Preamp output (Front/Rear/Sub), Shock Proof 10G Vibration Tested, UV Resistant Conformal Coated PCB, Universal Rocker Switch (To power down the device when the Vehicle is stored for any length of time), Direct Mount to CanAm X3 stock Roll cage Rear-view Mirror location with Universal Cage mount included that will Mount to any Vehicle.

“The new NavAtlas definitely raises the bar for off road performance” Brooks concluded.

Visit navatlas.com for more.

Tint World Announces 2nd San Diego Store

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SAN DIEGO, CA (08.10.22) – Tint World Automotive Styling Centers has announced the opening of its second location serving the San Diego area.

Tint World San Diego – La Mesa, owned by David Roche, provides premier automotive aftermarket services and accessories, including window tint, mobile electronics, audio and video equipment, paint protection films, and more.

“Tint World stands out in this industry for its full range of automotive products and services from the leading brands,” Roche said. “Tint World also offers a proven, predictable franchise model with ongoing training, service, and support that empowers franchisees to deliver value and quality to the drivers in their area.”

In addition to offering premium products and services, Tint World San Diego – La Mesa is staffed by a team of highly experienced and skilled technicians and installers.

“David has been committed to the Tint World vision since day one,” said Charles J. Bonfiglio, CEO and president of Tint World. “He’s carefully implemented our franchise systems and processes, which has set him up for sustained success. That’s a powerful statement about the opportunities and rewards available for franchisees through our model.”

Tint World San Diego – La Mesa serves El Cajon, La Mesa, Santee, Chula Vista, Spring Valley, National City, Coronado, Lakeside, Broadway Heights, and Point Loma and is located at 7360 El Cajon Blvd., San Diego, California 92115.

To book an appointment, request a quote, or find out more about Tint World’s products and services, call (619) 877-8330 or visit https://www.tintworld.com/locations/ca/san-diego-la-mesa-094.

SEMA to Recognize Social Media Creators Who Have Helped Build Enthusiasm for Car Culture with Automotive Influencer of the Year Award

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DIAMOND BAR, CA (08.09.22) – SEMA (Specialty Equipment Market Association) announces a new program that recognizes content creators and social media influencers who have significantly impacted the automotive industry and car culture. The new SEMA Automotive Influencer of the Year award will be presented at the 2022 SEMA Show Industry Awards Banquet to honor an influencer who has built an engaged audience and uses his or her platform to positively impact car enthusiasts of all ages.

The award is a result of the rise and impact of content creators and social media influencers on the industry. Finalists for the award will be selected based on their presence and influence across social media channels, including YouTube, Instagram, Facebook, TikTok, and will be recognized for the first time at the SEMA Industry Awards Banquet.

“So many automotive influencers have built up a tremendous voice to help promote, shape, and protect the automotive industry,” said SEMA Chairman James Lawrence. “Each of them has the ability to share their stories and connect with their fans in a unique and impactful way. They also generate tons of excitement and enthusiasm for the automotive industry. They are a big part of being an automotive enthusiast today, and it’s time we recognized them for their contributions.”

Fueled by the SEMA Show’s energy and passion, hundreds of influencers head to Las Vegas each year during the first week of November to connect with manufacturers and builders, learn about new products, witness vehicle unveilings, and attend industry gatherings while sharing their experiences for the world to see.

Five finalists for the Automotive Influencer of the Year award will be announced in September and then honored on-stage at the 2022 SEMA Show Industry Awards Banquet in November. As part of the Banquet’s celebratory recognition and in front of the industry’s most involved influential leaders, videos will play to highlight each finalists’ positive impact and pay tribute to their unwavering passion for the automotive culture before a final winner is revealed.

“Automotive influencers embody the passion that makes being a car person so special,” continued Lawrence. “The content they create is a great representation of what car culture is all about.”

Finalists and the winner will be based on their creativity of original, entertaining, and informative automotive media content. Qualifications also include a loyal and substantial following of passionate and engaged automotive enthusiasts and having used a social media platform to promote positive automotive content that has benefited the automotive aftermarket and culture.

To submit a recommendation or for more information on the award, visit www.sema.org/influencer-of-the-year.

Powerbass Releases XL-RC1 Polaris Ride Command RCA Adaptor

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ONTARIO, CA (08.08.22) – Powerbass is introducing the XL-RC1 Polaris Ride Command RCA Adaptor. This product features a direct plug in design to adapt from Polaris Ride Command to RCA output.

With the XL-RC1 adding your PowerBass Amplifier or Soundbar to work with your factory Polaris Ride Command is as simple. Plug in the XL-RC1 to the back of your Ride Command on the extra output and now you are set with Female RCA outputs as well as an amp turn on lead.

Dave Myers holds the new PowerBass XL-RC1 Polaris Ride Command to RCA Adaptor in the PowerBass Ontario, CA HQ warehouse.

Features:
Plug and Play Ride Command Adaptor
Ride Command to Female RCA output
Works with XL Series Amplifiers
Works with XL-50 v2 Series Soundbars

Visit powerbassusa.com for more.

Clarion Marine Audio Enters Distribution Agreement with Elite Distributor Alliance

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MIRAMAR, FL (08.08.22) – JL Audio has announced the expansion of its distribution network for the Clarion Marine brand of products to include Elite Distributor Alliance (EDA).

“EDA brings a lot to the table. With twenty-five warehouses across the country, they can quickly put Clarion Marine products on retailer shelves, including same-day, or next-day delivery of products to 12- volt retailers covering 95 percent of the US population,” said Brian Power, vice president of U.S. retail sales, JL Audio. “We’re absolutely confident that our dealers are going to love the speed and convenience that EDA delivers.”

EDA will play an integral role in strengthening brand and distribution integrity, opening new opportunities with 12-volt retailers that specialize in marine products. This move reinforces the value of approved dealers, whose superior expertise, service and professional installation will help to deliver the best customer experience.

“Clarion Marine products offer tremendous value for marine and powersports customers. Combining a value-packed, newly refreshed product line backed by the brand’s reputation for excellent performance and quality with instant, nationwide availability makes for a winning strategy,” said Jim Warren, executive vice president, EDA. “Teaming up with Clarion Marine as a distribution partner validates the value proposition of EDA’s business model and the integrity of its members.”

Sporting a refreshed line consisting of new source units, remote controls, speakers, subwoofers and more, Clarion Marine has a solid reputation for innovation, durability, and reliability. Every Clarion Marine product undergoes extreme environmental testing to ensure it can withstand the rigors of the harsh marine environment season after season.

Visit www.elitedistributoralliance.com and www.clarionmarine.com.

Memphis Audio Welcome Mark “Sarge” Schleipher As Powersports Division Sales Manager

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MEMPHIS, TN (08.05.22) – Mark “Sarge” Schleipfer brings over 30 years of experience in the 12v and aftermarket auto world to Memphis Audio. He started in 1990 working events for Mitek and has done just about everything in the industry from trade shows, to road shows, sales management, trainings and more. Most recently Sarge was at Rockford Fosgate as a powersports division regional sales manager. Memphis is very excited to add Sarge’s extensive experience to the quickly growing Powersports / Marine / Motorcycle category.

Mark “Sarge” Schleipfer has joined Memphis Audio as PowerSports Division Manager with plans to take Memphis PowerSports to new heights.

“Sarge is very respected in our industry for his depth of product knowledge and sales management skills. He is an expert in all things audio related but his passion is powersports. Memphis has been relentlessly developing top notch powersports and marine products in recent years. We are confident that with Sarge working with our talented sales and product development team, Memphis Powersports will go to the next level,” said Nick LoMonaco, president of Memphis Audio.

Mark will be a staple on the road for Memphis Audio in future months and is thrilled to do everything he can to help the network of Memphis dealers find success with aftermarket audio and all things powersports audio related.

Visit www.memphiscaraudio.com for more

SEMA High School Vehicle Builds Raise More Than $148K for Youth Initiatives

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DIAMOND BAR, CA (08.05.22) – Three customized third-generation Toyota 4Runners and two Jeep Wrangler TJs were sold via auction as part of SEMA High School Vehicle Build Program in late July. All five builds, which were built by high-school students with the help and direction of their shop teachers, raised a grand combined total of $148,250 to benefit automotive youth engagement initiatives through SEMA.

John Hersey’s ’97 Toyota 4Runner

The builds were auctioned through program partner Bring a Trailer (BaT)—an online auction marketplace for buying and selling special vehicles. One vehicle was released a day for five consecutive days and held a seven-day auction life in what was called the “SEMA Week of Customs.”  

Career Center High School’s ’01 Jeep Wrangler TJ

“Bring a Trailer is proud to support this SEMA program and all the schools and students involved,” said Randy Nonnenberg, co-founder and president of Bring a Trailer. “Many of us at BaT started wrenching on cars at high-school age, and it is important to invest in those who are just getting started at that age today. The proceeds from these vehicles will play a pivotal role in inspiring even more youth to preserve and promote this amazing hobby.”

OPS Career Center’s ’96 Toyota 4Runner

Participating schools were John Hersey High School, Arlington Heights, Illinois; Career Center High School, Winston Salem, North Carolina.; OPS Career Center, Omaha, Nebraska; Comstock High School, Kalamazoo, Michigan; and Santa Fe ECO, Santa Fe, New Mexico. Fifty-three automotive aftermarket companies sponsored parts for the builds, which gave students real-world, hands-on auto-tech skills and lessons on the manufacturers’ products.  

Santa Fe ECO’s ’02 Jeep Wrangler TJ

“The students not only learned new skills but were taught to develop a cohesive plan for each vehicle and follow it out to execution,” said Byron Bergmann, project manager, member services at SEMA. “Each school should be extremely proud of their work and for going above and beyond to create a one-of-a-kind vehicle.”  

Comstock HS’ ’97 Toyota 4Runner

Ten vehicles were selected to participate in the 2020 program, which was put on hold due to COVID-19 before resuming earlier this year.

To learn more about the SEMA High School Vehicle Program and the five remaining student builds set to auction off in late September, visit www.sema.org/student-builds.

Global Audio Marketing Appoints Reliable Product Marketing (RPM) to Represent the MUSWAY Product Line

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Global Audio Marketing is pleased to announce the appointment of Reliable Product Marketing to represent the Musway product line in the Northern California and Northern Nevada territories.  Reliable Product Marketing was started in 2009 and with the help of owner Scott Baughman and Brent Fujii, they bring a combined 60 years of relevant 12-volt experience.

Scott Baughman (Left) and Brent Fujii

“We are very excited to welcome Scott Baughman and Brent Fujii from Reliable Product Marketing to the Musway family. I am very familiar with Scott and Brent and I appreciate the knowledge, experience and hard work that they bring to the table. Welcome to the Musway team Scott and Brent!”

Visit www.muswayusa.com and www.norcalrpm.com for more.

Saddle Tramp Ships Combined DSP and Interface Products

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HOLLY HILL, FL (08.04.22) – Saddle Tramp by Metra Electronics has added new products to their inventory designed to fit select 2014-up* Harley-Davidson FLH and FLT motorcycles to allow riders to upgrade their music experience and customize their sound system. These products feature combined DSP and Interface technologies. The DSP reflashes the OE radio and gives full tuning control from the palm of your hand. It is designed to integrate with factory audio systems and offers easy expansion of the sound system when using other Saddle Tramp accessories. These products are in stock now and available for shipping.

Combined DSP and Interface Technology

Saddle Tramp’s new BC-DSPL-HD2 and BC-DSPX-HD2 are designed for easy integration with aftermarket or factory systems and offer simple installation with plug-n-play harnessing. The key benefit of these products are their advanced integration technology that reflashes a non-amplified radio for a flat response curve, without the need for external equipment. This reduces the cost, saves time, and allows installers to provide better service with complete control over the upgrade. The Saddle Tramp DSPs accommodate Boom! Box GTS, Boom! Box 6.5 GT, and Boom! Box 4.3 radios and install behind the motorcycle fairing.

The BC-DSPL-HD2 DSP provides six channels of output and a 15-band graphic EQ per channel, while the BC-DSPX-HD2 DSP features 10 channels of output and a 31-band graphic EQ per channel. Both products offer selectable crossover slopes. These products feature independent equalization for front, rear, and subwoofer, and the ability to read, write, and store configurations for future recall. The Saddle Tramp DSPs also retain balance and fade control so that the installer can further customize the radio sound. All tuning is done wirelessly via a free downloadable app, available exclusively for Android devices using the GooglePlay store.

Visit MetraPowersports.com for up-to-date vehicle specific applications.

Rockford Fosgate to Be On-Site as the “Official Motorcycle Audio Sponsor” of the 82nd Annual Sturgis Motorcycle Rally

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TEMPE, AZ (08.03.22) – Rockford Fosgate has partnered with the City of Sturgis for the ninth consecutive year as the “Official Motorcycle Audio Sponsor” of the Sturgis Motorcycle Rally being held August 5th – 13th and will also be an official sponsor of the “20th Anniversary Mayor’s Ride,” held during the Motorcycle Rally.

Rockford’s booth on Lazelle Street will be the central hub of Rockford Fosgate activities during the Rally From 9:00am – 6:00pm daily, Rockford experts will be giving test drives of their latest aftermarket audio systems, purpose built for Harley-Davidson motorcycles, including the new M5  800-watt kits just announced on July 29th. Aftermarket systems will be available for purchase at the booth and bikers may also schedule installation with a certified technician during the Rally. Visitors who would like to learn more about “Harley-Davidson Audio Powered by Rockford Fosgate” can talk with Rockford staff and experience motorcycles factory equipped with these powerful systems.

On Tuesday, August 9th, Rockford Fosgate will present the All-Out Bagger Show from 11:00am – 4:00pm in the Harley-Davidson’s Outlaw Square, Deadwood, South Dakota. Our host for the event will again be Jeff G. Holt, editorial director of V-Twin Visionary©. Those registering for the event will compete for top awards as well as a cash REWARD of $1000. Registration for the show is on-site in Deadwood at Harley-Davidson’s Outlaw Square beginning at 11:00am on Tuesday, August 9th

Rockford Fosgate team members will also be on-hand at Black Hills Harley-Davidson through August 13th (8am – 6pm daily) where bikers can also purchase Rockford Fosgate audio systems and have them installed on-site.

Click here for information on the Mayor’s Ride and Click here for details on Rockford’s sponsorship of the Rally. For more about Rockford Fosgate rockfordfosgate.com.