MILWAUKEE, WI (08.12.25) – Harley-Davidson, Inc. has announced that its Board of Directors (“Board”) has appointed Artie Starrs as President and Chief Executive Officer, effective October 1, 2025. Artie joins Harley-Davidson from Topgolf Callaway Brands, where he served as CEO of the Topgolf International, Inc. (“Topgolf”) subsidiary.  

“Artie is an accomplished business leader who brings extensive experience managing strong brands and global operations,” said Troy Alstead, Presiding Director. “His track record of delivering top and bottom-line growth, combined with his experience in franchise driven industries, are both huge assets for Harley-Davidson at this time in the Company’s history. Artie understands the special place Harley-Davidson occupies in culture and in the lives of our riders. I’m confident that Artie can further enhance this connection with current riders while bringing new people into the H-D community.” 

As CEO of Topgolf, Mr. Starrs was responsible for delivering on the overall vision and growth of the brand and establishing it as one of the premier sports entertainment companies in the world. He managed a portfolio of over 100 global recreational venues with over 30,000 employees, with a track record of driving growth and financial performance. Under Starr’s four and a half years of leadership. Topgolf’s revenues grew over 50%, from $1.1 billion in 2021 to $1.8 billion annually, and the brand expanded into five additional countries across Europe and Asia.

Between 2013 and 2021, Mr. Starrs held leadership roles at Yum! Brands’ subsidiary, Pizza Hut, most recently as Global CEO. During his time at Pizza Hut, Starrs led the brand to over 18,000+ locations across 110 countries. Prior to this role, he was President of Pizza Hut U.S. and before joining Yum! Brands, he served as Chief Financial Officer for Rave Cinemas. Mr. Starrs began his career as an investment banker at Wasserstein Perella.

Mr. Starrs said, “It’s a huge privilege to be joining Harley-Davidson as President and CEO, and I am grateful for the opportunity to help steward this incredible company. I have long admired the unique position Harley-Davidson has in the hearts of its riders and fans; there is no brand that brings the same level of community and rebellious spirit as Harley-Davidson. I’m excited by the tremendous potential to both drive growth and further enhance the H-D experience for all, and I look forward to working with the dedicated Harley-Davidson employees and dealer network as we start this journey together.”

Mr. Starrs will join the Harley-Davidson Board of Directors upon assuming the role of CEO. Jochen Zeitz will continue in his role as Chairman, President and CEO until October 1, 2025, after which he will remain a senior advisor to the company through February 2026 to facilitate a smooth transition. The Board has appointed Troy Alstead to succeed Mr. Zeitz as Chairman of the Board effective October 1, 2025.

Mr. Alstead added, “On behalf of the entire Board of Directors, I want to sincerely thank Jochen for his outstanding leadership and many significant contributions as Chairman, President, and CEO for over five years. This has included the creation and successful execution of The Hardwire, our five-year strategic plan, in addition to steady stewardship through one of the most challenging periods in the Company’s history. Additionally, the Board recognizes the substantial value unlocked for the Company through the recent HDFS transaction, which Harley-Davidson will benefit from for years to come. We are grateful for his vision and commitment, and we wish him all the very best in the future.” 

“It’s been an honor to lead Harley-Davidson over the past five years and to work alongside such talented and passionate teams,” said Jochen Zeitz. “I’m incredibly proud of what we’ve achieved together, and I want to thank the Board, the Harley-Davidson leadership team, and all our employees for their unwavering dedication and hard work. I leave with the confidence that we’ve laid a strong foundation for the Company’s future. I wish Artie every success as he leads Harley-Davidson into its next chapter.” 

Learn more at harley-davidson.com.

Source: Harley Davidson, Inc. via investor.harley-davidson.com

RESEDA CA (08.11.25) – The CRUX SWRHN-62CV is a premium radio replacement interface designed for select amplified & non amplified 2016-Up Honda CR-V vehicles with dual 24-pin factory & 20 pin connectors. It enables seamless installation of an aftermarket radio while retaining essential factory features—including steering wheel controls, the multi-angle rearview camera, lane watch camera, factory auxiliary input, and USB functionality.

This kit also provides navigational outputs such as Reverse, Illumination, Parking Brake, Vehicle Speed Sense, & Lane Watch Camera. Pre-programmed for plug-and-play convenience, this interface ensures a smooth upgrade experience without sacrificing key OEM features. Kit includes an antenna adapter and USB retention cable.

Features:

• Retains factory features in select Honda vehicles while functioning with an aftermarket radio
• Pre-programmed to retain Steering Wheel Controls
• Provides navigational outputs: Reverse, Illumination, Parking Brake, Vehicle Speed Sense, & Lane Watch Camera Outputs
• Retains factory Multi Angle Rear View camera
• Retains factory Lane Watch Camera
• Retains factory Auxiliary Input
• Includes Antenna Adapter & USB retention cable
• EIA color coded wiring for easy installation

NOTES:

1. Supports both Amplified & Non -amplified vehicles

2. Does not retain Rear Seat Entertainment system (RSE)

3. Includes Crux Video Switcher to retain lane watch and rear view camera retention

4. If Vehicle does not have factory lane watch camera interface will still work

To learn more, click here.

PHOENIX, AZ (08.08.25) – MTX, a MiTek Electronics and Communications company, is excited to announce the new line of MTX Marine Amplifiers is now available for purchase and shipping. These new models take the proven power and performance of the THUNDER series amplifiers and outfit them for life on the water.

Each model features a conformal-coated circuit board to protect against moisture and salt, along with stainless steel hardware to prevent long-term corrosion. Compact chassis designs allow for flexible installation, while real-world dynotested output ensures consistent, high-performance sound in any setup.

Inside, every amplifier runs on efficient Class-D circuitry for cooler operation and lower power draw. Installers and users will appreciate thoughtful features like concealed top-mount tuning controls and clip detection lights for precise setup. Mono and five-channel models also include an external bass control
remote.

Each unit has a unique “birth certificate” that showcases individually tested power ratings that
often exceed the listed specifications. This unwavering attention to detail ensures that consumers
receive reliable, high-performance equipment that is designed to exceed expectations.

Advanced Marine Features

• Conformal-coated circuit boards for water and salt protection
• Corrosion-resistant stainless steel hardware
• High-efficiency Class D design for powerful, cool-running performance
• 1-ohm stability on mono and five-channel subwoofer outputs
• External bass control remote included (mono and 5ch models)
• Clip detection light for precise tuning
• Concealed top-mount controls for a clean install
• High-level 10V input and Tiffany-style RCA connections
• Built-in protection against thermal, short, and voltage issues
• Dyno Power Rating Certificate included with every amp
  The new Marine series includes mono-block, four-channel, five-channel, and six-channel models,
  covering a wide range of system configurations.

Please visit MTX.com for more information or to find a dealer.

MTX Dealers – contact your representative for exclusive details.

DIAMOND BAR, CA (08.08.25) – The automotive aftermarket is coming together in a big way for the 2025 SEMA Show, with 4.6 million square feet of exhibit space booked by thousands of leading brands for the industry’s most important gathering of the year. Taking over the entire Las Vegas Convention Center campus Nov. 4-7, 2025, the Show underscores the strong commitment of manufacturers, service providers, and innovators eager to connect, showcase their latest products, and shape the future of the industry.

“While the broader market is navigating uncertainty, the SEMA Show is a clear signal of strength, innovation, and opportunity across the automotive aftermarket industry,” said SEMA Vice President of Events Tom Gattuso. “We’re delivering a high-energy event that reflects where the industry is headed—driven by product, passion, and purpose.”

With more than 2,000 exhibitors, the SEMA Show continues to be the place where business gets done. From groundbreaking technology and next-generation tools and products to expert-led education and face-to-face networking, the Show offers everything automotive aftermarket professionals need to stay competitive in today’s fast-changing landscape. It’s where relationships are built, products are evaluated, strategies are sharpened, and opportunities come to life.

Thousands of iconic brands will participate in the 2025 SEMA Show, including eBay Motors, Holley Performance Brands, Hoonigan, Hunter Engineering, Optima, Rockford Fosgate, Snap-on, SPARQ, WeatherTech, and many others.

“SEMA is where innovation meets influence, and for SPARQ, we’re honored to be a part of the conversation with exciting plans to introduce new products to SPARQ’s ecosystem,” said SPARQ Co-founder Daniel Nieh. “As a startup pushing the boundaries of automotive technology, exhibiting at SEMA allows us to connect directly with the community that’s shaping the future of the industry—builders, technicians, brands, and enthusiasts alike. It’s not just about showcasing what SPARQ can do; it’s about listening, collaborating, and helping redefine what’s possible.”

Highlighting the 2025 SEMA Show will be participation from a strong lineup of Original Equipment Manufacturers (OEM), including Ford Performance, Honda Racing Corporation USA (HRC), MOPAR/Stellantis, Nissan, and Toyota.

“SEMA is a great platform for Toyota to share our passion for performance and serves as a test bed for our creative and innovative ideas,” said Mike Tripp, Group Vice President of Toyota Marketing. “We are always blown away with how this community engages with our brand and showcases our vehicles to push the boundaries of what’s possible in the automotive industry.”

Innovation across the industry is surging, fueled by a wave of new product launches debuting at the Show. The New Products Showcase will highlight more than 2,000 cutting-edge entries spanning 15 product categories. The SEMA FutureTech Studio will return as another innovation center, showcasing new technologies shaping the marketplace. From internal combustion engines to EVs, hydrogen, hybrids, and synthetic fuels, a wide range of propulsion technologies is powering one of the most dynamic product development cycles the industry has ever seen.

“SEMA represents the heart of the automotive aftermarket industry which aligns perfectly with our mission at Revv,” said Adi Bathla, CEO and Co-founder of Revv. “SEMA continues to be the epicenter of automotive innovation, and we’re constantly pushing boundaries.”

The SEMA Show is maxing out the campus with a diverse and strategic brand mix and exceptional category breadth that reflects the full scope of the industry. The addition of the new International Pavilion reinforces the SEMA Show’s role as a hub for the global automotive marketplace.

Long considered a bucket list item for many car lovers, the Show will open its doors to automotive enthusiasts on Friday, Nov. 7, for SEMA Show Friday – Open to the Public, giving car culture fans a special opportunity to peek behind the curtain of the automotive aftermarket. It’s a powerful way to connect the passion of the enthusiast community with the business of innovation.

“The SEMA Show is gaining momentum heading into November, with continued growth and strong industry support,” said SEMA Trade Show Director Andy Tompkins. “From special events to education to product reveals, we’re delivering a fully immersive experience that celebrates where the industry is now and where it’s going next.”

Attendees are encouraged to register early to maximize their ROI; registration is only $50 for qualified attendees who register by June 27. Participants can also make hotel reservations at guaranteed low rates exclusively for Show attendees through SEMA’s official hotel provider.

Spaces are still available for companies who would like to exhibit and connect with thousands of qualified buyers at the 2025 SEMA Show. For more information, visit www.semashow.com/exhibitor.

For information about the 2025 SEMA Show or to register, visit www.semashow.com. To view this year’s floorplan, log on to www.semashow.com/floorplan.

BOCA RATON, FL (08.07.25) – “Does Tesla have CarPlay?” Yes – it’s here with ZZTSL from ZZ2. Dealers: don’t miss this game-changer.

Problem:
Tesla doesn’t offer Apple CarPlay or Android Auto—its closed system, keeps you stuck with limited apps. Owners complain:

“Tesla 3P apps are garbage… miss Apple CarPlay.” dailytelegraph.com.aurivianforums.com+4reddit.com+4topspeed.com+4

“No CarPlay is a deal breaker. WTF?” teslamotorsclub.com

Introducing ZZTSL, a true Plug & Play hardware based solution, which intercepts the video signal from the MCU to the screen.

•⁠ ⁠NOT a BROWSER based solution
•⁠ ⁠⁠NOT a USB based solution
•⁠ ⁠⁠NO hotspot required
•⁠ ⁠⁠NO interference with the OE Tesla APP environment

Features

• Wireless CarPlay & Android Auto full screen or PiP (picture-in-picture) modes available
• Completely re-designed specifically for a TESLA environment
• Retains factory safety display features
• Integrates the CarPlay/Android Auto icon to the MENU bar for a factory look
• Works on Model 3 (2017‑2024) & Model Y (2020‑2024/25)
• 3‑year warranty

💡 ATTENTION Dealers & Installers:
Tesla says “No.” ZZ2 says “Yes!” Offer customers the smartphone experience they’ve been desperately asking for in TESLA Vehicles.

Visit zz-2.com for more.

TORRANCE, CA (08.07.25) – Rydeen Mobile Electronics is proud to announce the addition of Rex Berfield to its leadership team as Strategic Sales Manager. With over 35 years of experience in the 12-volt industry, Rex brings unmatched knowledge, a proven track record, and deep relationships across the mobile electronics sector.

A seasoned executive, Rex has spent more than two decades in executive sales management, including over 20 years representing a major manufacturer and 12 years managing a successful distribution business. His unique blend of experience across both manufacturing and distribution makes him an asset to Rydeen’s continued expansion and innovation in the mobile electronics marketplace.

“Rex’s understanding of the 12-volt landscape and his ability to build and lead strong sales networks aligns perfectly with our growth goals,” said Phil Maeda CEO. “We’re excited to have him onboard to strengthen our presence on the East Coast and to develop new sales channels.”

In his new role, Rex will oversee Rydeen’s sales initiatives across the East Coast, focusing on both established and emerging channels. He will also play a key role in identifying and expanding into new markets, bringing Rydeen’s innovative product line to a broader audience.

“I’m thrilled to join the Rydeen team,” said Rex Berfield. “Rydeen’s commitment to cutting-edge technology and customer-first solutions is exactly the kind of company I want to help grow. I look forward to contributing to the brand’s continued success.”

With this strategic hire, Rydeen reinforces its commitment to leadership, innovation, and responsive customer support throughout the mobile electronics industry.

For sales inquiries or more information, please contact Rydeen Mobile at 310-787-7880 or sales@rydeenmobile.com.

ARLINGTON, TX (08.06.25) – Driven Distribution Group (DDG), a leading warehouse distributor of automotive aftermarket hard parts, consumables, and accessories, has announced the acquisition of Rick’s Auto Supply, based in Cabot, Arkansas. DDG is supported by HCI Equity Partners, a private equity firm headquartered in Washington, D.C. 

The new location will be branded and operated as an Eagle Auto Parts retail store. With 30 locations across Texas, Eagle Auto Parts is known as a trusted hometown parts supplier, specializing in automotive components, farm and fleet equipment, tools, and truck accessories. 

This marks a significant milestone for the Driven Distribution Group with their ongoing growth and dedication to providing industry-leading service. As the first Eagle-branded location in Arkansas, the Cabot store represents a bold advancement in expanding the retail and commercial footprint. Customers in the Cabot area will now benefit from faster, more reliable deliveries and a broader selection of parts. 

Charles Rick, former owner, began his journey in the automotive industry in 1967. What started as a simple visit to a closed parts store became a defining moment. “Throughout my time working with Tri-State, they consistently proved to be the most efficient supplier I had ever partnered with. The strength of that relationship, along with the exceptional level of service, gave me full confidence that Tri-State would be a valuable long-term partner for the future of my store and my customers,” said Charles Rick. 

Andy Hicks, Chief Transformation Officer for Driven Distribution Group stated, “By expanding our footprint and enhancing our service capabilities, we’re better positioned to support our customers, partners, and supplier network across key markets while aligning with our long-term growth strategy.” 

Visit www.hciequity.com and www.drivendistributiongroup.com. 

LIBERTYVILLE, IL (08.06.25) – Colossus PRO amplifiers deliver BIG OUTPUT that is capable of creating sound delivery through PRO LEVELS with ease. Whether you’re powering a large audio setup or pushing your sound system to its limits — the Colossus PRO amplifier line makes every song LOUD!

Colossus PRO amplifiers deliver BIG OUTPUT that is capable of creating sound delivery through PRO LEVELS with ease. Whether you’re powering a large audio setup or pushing your sound system to its limits — the Colossus PRO amplifier line makes every song LOUD!

For more information, click here.

OXNARD, CA (08.05.25) – BOSS Elite, a leader in mobile entertainment technology, is proud to announce a new partnership with Automobility Distribution, which will now distribute the BOSS and BOSS Elite product lines across Canada. This strategic alliance is part of Boss’s ongoing commitment to expanding its global presence and delivering high-performance car audio products to new markets.

Automobility, one of Canada’s most respected and trusted company in 12V electronics,, will serve as the official distributor for BOSS Audio Systems and BOSS Elite throughout the Canadian market. The partnership is focused on expanding dealer relationships and providing local access to the latest in multimedia and connectivity solutions, including Maestro-compatible and wireless Apple CarPlay/Android Auto head units.

“Automobility is a powerhouse distributor known for its knowledgeable sales and training staff, strong performance history, and exceptional industry relationships,” said Greg Orlando, Elite Sales Manager. “Their commitment to supporting Elite through in-depth training and customer education ensures our dealers in Canada will be equipped with the tools they need to succeed. This partnership perfectly aligns with our strategy of delivering innovation and value through trusted regional partners.”

Automobility plans to introduce the BOSS and Elite product lines through a targeted rollout focused on 12V specialist retailers and mobile electronics professionals. The company will back this initiative with tailored dealer programs, education-driven training, and promotions.

“We were attracted to BOSS and BOSS Elite because of their strong brand heritage, diverse product range, and dedication to providing innovative features at affordable prices,” said Michael Berger, Automobility Vice President of Sales & Marketing. “The combination of style, performance, and value matches exactly what today’s consumers seek. Our goal is to position these brands as go-to solutions for Canadian retailers who want reliability and affordability in one package.”

This partnership is expected to deliver immediate value to independent shops and regional chains across Canada by ensuring reliable inventory access, deep product knowledge, and real-time sales support.

For more information or to become a dealer, please visit bosselite.com.

TEMPE, AZ (08.05.25) – Mobile Solutions recently hosted an elite training session, Bass with Style: Advanced Enclosure Design, as part of its MasterTech educational series. This hands-on course brought together top fabricators, audio professionals, and installation experts for an immersive experience in high-performance enclosure design, and featured special guest Wayne Harris, creator of Term-LAB and Term-PRO.

“This wasn’t your average training session,” said Bryan Schmitt, Mobile Solutions founder/CEO/president. “It was an elite opportunity for attendees to elevate their creativity, efficiency, and profitability using proven, repeatable fabrication methods that succeed in real-world shop environments. Far beyond basic box building, the course focused on bold design, functional structure, and expert execution…demonstrating the difference between good and unforgettable.”

Wayne Harris delivered an in-depth seminar on enclosure modeling and acoustic simulation using the powerful Term-PRO software. Attendees learned how to precisely design, analyze, and tune sealed, vented, and bandpass enclosures, leveraging real-world data and competition-proven methods.

“There’s a science to designing great enclosures, and Term-PRO gives you the tools to do it right,” said Harris. “This seminar gave attendees the ability to model, analyze, and tune subwoofer enclosures for peak performance using proven techniques and simulation data.”

Wayne Harris seminar topics included:

• Overview of Term-PRO software and interface
• Sealed, vented, and bandpass enclosure design strategies
• Port tuning and airflow management
• Acoustic modeling and frequency response analysis
• Case studies from award-winning builds
• Live Q&A session

Led by Bryan Schmitt, Sage Weir, and Dean Beyett, the course covered every element of trunk fabrication…from layered trim panel construction to structural mounting, integrated lighting, and OEM-level fit and finish. Attendees walked away with practical skills to immediately apply in their shops and projects.

“Having Wayne Harris in the classroom was incredible,” Schmitt concluded. “His scientific approach to enclosure design paired perfectly with the hands-on fabrication training we delivered. This was truly a one-of-a-kind experience.”

Who attended:

• Fabricators of all skill levels
• 12-Volt audio installation professionals
• Custom vehicle builders and retailers
• Automotive interior designers

The course was a sold-out success, further reinforcing Mobile Solutions’ commitment to advanced training and elevating craftsmanship in the custom automotive community.

For upcoming training opportunities and more information, visit www.mobilesolutions-usa.com.