Oracle Lighting Introduces Unique Integrated Roof LED Light Bar System for the New Ford Bronco at 2022 SEMA Show

METAIRIE, LA (09.28.22) – Oracle Lighting will launch its new Patent-Pending Integrated Windshield Roof Light Bar System for 2021 and up Ford Bronco during the 2022 SEMA Show, held in Las Vegas, Nev. from Nov. 1-4 at the Las Vegas Convention Center, booth # 20137. Scheduled to ship in November 2022, the new light bar system has an MSRP of $995.95.

“If you are in the market for a high-mount LED Light bar and want to retain an almost factory look, the new Oracle Lighting Integrated LED Light Bar is for you,” said Justin Hartenstein, Oracle Lighting director of development. “While other offerings look obviously after-market or like an afterthought, our Patent-Pending design with its molded cowling integrates into the factory roof line. This product further adds to the rugged and practical style of your 2021 or newer Ford Bronco while eliminating the common whistling issue of other light bars.”

Along with blending in with the factory design, the unique cowl design also provides a quieter and more aerodynamic installation compared to traditional LED light bar setups. The polycarbonate housing is designed to match the styling of the factory hardtop but can be installed on soft top Broncos as well, it even retains all functionality when you might want to go topless.

“The Ford Bronco Integrated LED Light Bar utilizes reflector facing LED technology, elevating it above basic and more common light bars,” Hartenstein continued. “This reflector system is designed to provide optimized LED light output from the 30 individual 8W LED emitters creating at total of 18,000 raw lumens and a projection distance of more than 600 meters.”

This system also features selectable amber or white clearance lights. You can select to connect these lights to an Aux Switch, Parking Lights, DRL, or simply leave them disconnected if you prefer not to use the additional clearance light feature on your Bronco.

The DIY mounting system is easy only needing the tools included in your glove box. Oracle’s Light Bar System mounts to your late model Bronco using the factory accessory mounting points and factory hardware for an easy, DIY installation experience. Available in two colors: Carbonized Grey to match the factory hardtop color, and Black to blend in with the factory black soft top.

“In addition to the color options offered, the housing can also be painted to match the color your truck came in from the factory,” Hartenstein concluded. “We recommend using a professional painter to properly prep, prime, and color match paint the housing. If you do not have aux switches, we recommend adding our optional wiring harness for easy installation.”

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, please visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

SEMA Launch Pad Announces Top Five Finalists

DIAMOND BAR, CA (09.28.22) – Five standout innovators have been selected from nearly 100 competitors to advance in the 2022 SEMA Launch Pad Competition.

Dustin Golat, co-owner of GolaTTaylor Tools; Jacob Hawksworth, CEO of Hypercraft; Susan Pieper, founder and CEO of DMOS Collective Inc.; Kevin Robinson, president of TRAC LLC; and Frank Terlep, co-founder and CEO of Auto Techcelerators LLC are headed to the 2022 SEMA Show in Las Vegas, Nev., this November, where they will pitch their ideas for a chance to win a grand-prize package valued at $92,000.

Since 2013, SEMA Launch Pad has served as the ultimate product-pitching competition for the automotive aftermarket. In addition to vying for a prize package that includes space at the world-renowned SEMA Show and promotion on national television, competitors build connections and receive support from established experts who serve as judges and mentors in the program.

From left, Frank Terlep (Auto Techcelerators), Kevin Robinson (TRAC), Jacob Hawksworth (Hypercraft), Dustin Golat (GolaTTaylor Tools), and Susan Pieper (DMOS Collective) are the Top 5 finalists in the 2022 SEMA Launch Pad Competition. They are headed to the 2022 SEMA Show, where they will pitch their ideas for a chance to win a grand-prize package valued at $92,000.

The four returning judges are Chip Foose, award-winning vehicle builder and artist best known from the TV hit series Overhaulin’; Jared Hare, an innovator and entrepreneur who founded Addictive Desert Designs in 2007 and has grown the company into one of the leading off-road brands; Myles Kovacs, a trendsetter who founded DUB Magazine and launched TIS Wheels; and Alex Parker, industry advocate and CMO of the 2020 SEMA Manufacturer of the Year Winner Redline Detection.

“This year’s SEMA Launch Pad competitors were amongst the best that we’ve ever seen,” said Kovacs, who is acting as a Launch Pad judge for the third time this year. “I’m constantly amazed at the ingenuity, passion, and drive we see from competitors. It’s going to be difficult to select just one winner from the group.”

The Top 15 semifinalists will have their products displayed in a special Launch Pad Corral at the 2022 SEMA Show (in Central Hall, booth 22970). A must-see feature, the Launch Pad Corral gives competitors an exclusive opportunity to educate Showgoers on their cutting-edge inventions through up-close interactive demonstrations or product displays. Competitors also get an opportunity to increase brand awareness by reaching thousands of potential buyers and business partners from all over the world while attendees learn of new innovations that could benefit their business and customers.

The Top 5 finalists, who will get put in the hot seat by the judges and go before a live audience at the SEMA Show as they dive deeper into their business and marketing activities, are:

Dustin Golat, GolaTTaylor Tools
Thread Wizard: Tool engineered to remove all grime, dirt, surface rust, and fouling from a bolt in a fraction of the time when compared to traditional methods.

Jacob Hawksworth, Hypercraft
Hyper-Pack: Modular EV battery pack system that allows builders to easily configure a custom high-voltage battery system for their electric vehicle project.

Susan Pieper, DMOS Collective Inc.
Stealth and Delta Car Shovels: Premium indestructible advanced designed shovels that are easy to stow and mount on various vehicle racks and platforms.

Kevin Robinson, TRAC LLC
TRAC Tire Jack: Tool designed to make removing or installing a wheel/tire from a vehicle safer, simpler, and easier.

Frank Terlep, Auto Techcelerators LLC
Drive CoPilot Technology Platform: Technology platform designed to help properly perform, document, and invoice for ADAS safety system verification testing, dynamic calibrations, seat belt function tests, and more.

Two finalists will be announced on Wednesday, Nov. 2, and go on to pitch their products on stage at the newly revamped SEMA Show Industry Awards Banquet on Thursday, Nov. 3.

“Winning SEMA Launch Pad is truly an opportunity of a lifetime,” added Kovacs. “Not only does each competitor benefit from the experience, but we are able to shed light on the products and services that fill a gap in the industry and can inspire future inventors to do the same.”

To learn more about SEMA Launch Pad, visit www.sema.org/launchpad .

To attend the SEMA Show Industry Awards Banquet and see the Top 2 contenders battle it out to be crowned the 2022 SEMA Launch Pad champion, visit www.semashow.com/banquet.

SEMA Webinar: World-Class Manufacturing for the Small Business

DIAMOND BAR, CA (09.27.22) – Quality is one of the most important functions of a manufacturing business. While large companies are able to invest heavily in sophisticated quality management systems, small businesses are often intimidated by these processes. That doesn’t mean that small businesses can or should dismiss the importance of manufacturing quality products.  

SEMA-member manufacturers are invited to a live webinar, “World-Class Manufacturing for the Small Business,” September 28, at 11:00 a.m. (PDT), where Josh Saldivar, director of manufacturing at BluePrint Engines, will go over the proven principles of lean manufacturing and explain the essential elements that are particularly useful to small businesses. Attendees will learn the balance between a robust quality system and an efficient operation, and the value-add processes that improve quality without bogging down small businesses with red tape.   

Click here to register

The webinar will also touch on lean- and quality-system basics, how to decide what processes are right for a business and how to implement quality systems without major disruption. Saldavir will answer participants’ questions live.

Visit sema.org for more.

Global Audio Marketing Welcomes Joseph Norton as Director of Technical Support

MURRIETA, CA (09.27.22) – Joseph Norton is a veteran of the industry with 18 years in the field primarily as an installer. With a passion for audio that has only intensified over the years, he has dedicated the last few years to learning all things SQ and DSP related. Striving to find a good balance between high end SQ and the closet SPL junkie that lives in us all. He is extremely excited to now join the Musway family and call Global Audio Marketing home.

Global Audio Marketing President Andrew Bishara commented “We are thrilled to welcome Joseph to the growing Musway family. With his extensive background in DSP tuning, installation and troubleshooting, Joseph will be of great technical and training assistance for our Musway retailers, rep Firms and consumers.”

October 3rd is Josephs starting date with Global Audio Marketing.

Welcome to the Musway family Joseph!

Visit www.muswayusa.com for more.

PowerBass Shipping New 2 OHM NISSAN Direct Fit Component & Coaxial

ONTARIO, CA (09.27.22) – Making any stock factory sound system sound fantastic is now a simple task with our OEM drop in replacement speakers for many Nissan and Infinity cars, trucks and SUV’s.

PowerBass OEM coaxials feature an Injection molded PP cone with a 1” silk dome tweeter, to deliver the music experience you have always wanted from your factory sound system.

The PowerBass OE-NS series 6.5″ components features multiple year tweeter adaptor harnesses as well as a tweeter adaptor plate allowing for multiple year fitment with only one kit!

With the PowerBass OE Series there is no need to drill holes, or cut wires thanks to our simple plug and play design that matches the factory bolt locations and plug styles for one of the fastest upgrades ever.

2 OHM IMPEDANCE
Upgraded PREMIUM OEM Replacement Speakers
OE65C-NS2 – 2Ω 60 Watts RMS/120 Watts Max
OE652-NS2 – 2Ω 60 Watts RMS/120 Watts Max
Injection Molded PP Cone
Nylon OEM Speaker Adapter
1” Silk Dome Tweeter
Factory Plug and Play Wiring Harnesses
Tweeter Adaptor Plates

Visit powerbassusa.com for more.

Firstech Compustar Hosted In-Person Installer Training at the myFirstech Academy

FLOWER MOUND, TX (09.26.22) – Firstech, maker of Compustar and DroneMobile brand products, hosted nearly 40 installers at “myFirstech Academy” with sessions over four days September 12th-15th at the company’s new Flower Mound TX facility. The training events were led by Instructor Doug Reed and covered 12volt fundamentals, remote start installation and expert techniques. Jason Ewing and Joshua Woodie also worked with all in-house to prepare them for the upcoming remote start season.

The new Hi-Tech Firstech facility opened in the Flower Mound suburb of Dallas earlier this year.
Students from one of the myFirstech Academy sessions paused for a photo.

Justin Lee, Marketing Director, related “The two sessions were very productive. All the students were engaged as they wanted to maximize the remote start opportunities this season. Additional October training dates are now open for registration in Seattle WA at Firstech’s Headquarters.”

Each of the students that completed the session received a Certificate of Completion.
Students are totally engaged with hands-on vehicles plus large screen monitors that  provide learning opportunities.

In addition to in-person instruction, myFirstech Academy students also received free access to self-paced virtual learning materials. These materials are made available on the web and the company’s “myFirstech” app for iOS and Android.

“Our mission is to provide practical training and knowledge that pertains to everyday real world installations” shared Doug Reed. “In our industry, when installers get the support and training they need, everyone in wins. In Flower Mound everyone won.”

The full calendar can be viewed here. Visit firstechllc.com for more.

Shiflet & Dickson and Dealers Connect with Maximum Power Amp Kits

GASTONIA, NC (09.26.22) – Shiflet & Dickson is connecting with 12volt retailers with the new line of Maximum Power amp kits.

The Maximum Power Amp Kit line consists of 3 models.
On the backside of each product box there is a list of all the necessary installation parts supplied.

David Holland, GM/VP related, “Dealers are seeing the value with our new line of Maximum Power amp kits. Each of the kits uses OFC/TINNED copper to enable these kits to used in automotive, Power Sports, marine and motorcycle applications. For 12volt systems to perform to their MAX using top quality wiring kits is critical. OFC Copper ensures maximum amplifier power is delivered for top system performance. The Maximum Power kits were designed and manufactured to perform in all environments.”

David Holland, with the 0 AWG Kit, offered from the Shiflet HQ “Our Maximum Power amp kits are priced right and we have inventory.”

Each of the Maximum Power amp kits include 3 feet of ground wire and 17 feet of power wire with all the accessories needed by installation techs to get the job done.

Holland concluded, “The Maximum Power Amp Kits are priced right. Shiflet & Dickson developed the Maximum Power amp kits line and dealers that received early orders have been very pleased with the price and quality of this new line. Dealers also like we have the Maximum Power amp kits in stock.”

For more, contact your Shiflet & Dickson sales person at 800-222-9411.

Automotive Celebrities to Join Apollo Sprayers SEMA Show Booth

DIAMOND BAR, CA (09.26.22) – Apollo Sprayers recently announced it will host two celebrities in the company’s SEMA Show booth (#33209 South Hall): John Burgess of reality TV show “Texas Metal,” and Brandon “Gooch” McCoy of Gooch Customs.

John Burgess

“Our entire team at Apollo is beyond excited to have a celebrities of John and Gooch’s caliber in our booth to talk shop and sign autographs for those in attendance,” stated John Darroch, president and CEO.

Brandon “Gooch” McCoy

Burgess was born and raised on the north side of Houston, and has built a reputation as a leader within the custom upholstery industry. John has more than 30 years of experience in the custom automotive industry and now highlights his talent as the main custom interior personality on “Texas Metal.”

McCoy of Gooch Customs has been one of the leading freehand pinstripers and custom painters in the game since 2005. With numerous wins from the custom car and motorcycle show circuits, along with publications such as Street Trucks, Trucking and All Time Low, McCoy relies on his experience and steady hand to help create one-of-a-kind masterpieces.

Visit semashow.com for more.

Yong’s Audio Wins The SiriusXM Prize on The Spin-To-Win 197

SHREVEPORT LA (09.24.22) WTF…Win This Friday. Yong’s Audio won the SiriusXM Prize on the 12volt Spin-To-Win Wheel 197 on Friday morning, September 23rd.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 4.

The 12volt Spin-To-Win Wheel rolled for 197th time on Friday morning September 23rd. The Wheel landed on the SiriusXM space and the Yong’s Audio slip was drawn from the jar. An Instagram post of the winning slip was posted. A video of the wheel spin was also posted.

We reached out to Yong’s Audio in Indianapolis and gave them the news that a SiriusXM prize will be headed their way. They were very happy to hear the news and said they sell the SiriusXM SXV300 tuners.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, AIS, PowerBass, CRUX, DS18, JBL, RDV Automotive, Kenwood, JVC, USASpec and Nakamichi. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME, Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA, Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA, Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH and All Out Audio in Killeen TX.. Congratulations to all.

WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel… on Friday, September 30th.

MTX Audio at the 2022 Sand Sport Super Show

COSTA MESA, CA (09.23.22) – MTX Audio offers a wide selection for products for the Powersports market. The West Coast’s annual Sand Sports Super Show, at the Orange Country Fair and Event Center, was an excellent venue for MTX Audio to connect with thousands of sand and Powersports enthusiasts.

The MTX Audio area included several SXS demos, products stacked under a large canopy and large trailer. The setup adjacent to Polaris brought much event traffic to the MTX area.

The MTX Audio Team members on site included Jason Fickas, Jason Planck, Steve Abdelahad and Ceasar Olaes. The MTX area was massive with multiple vehicles on site and all outfitted with the latest audio gear MTX offers. Attendees had a chance to experience live demos on the hottest vehicle specific audio kits plus get sales and technical info from team members. MTX was located adjacent to the Polaris setup which was a great traffic draw.

The MTX Audio crew pictured in the center of the booth area included Jason Planck, Steven Abdelahad, Ceasar Olaes and Jason Fickas (L to R).

Jason Fickas related “In terms of the Sand Show it’s one of the few events we attended this year that had significant growth in both consumer and vendor participation. I’m not able to make it to most events but this one is a priority for me because of the opportunity to learn first-hand what various consumers want and expect. It’s also a venue to observe where the industry is headed and of course what other manufacturers are focused on product wise.”

This loaded SXS was one of several demos set for attendees to experience and crank it up.

Concluding Fickas offered “Along with a substantial increase in show sales over last year’s show, it’s always nice to catch up with industry friends and perhaps find some new ventures as well.”

MTX 12volt Regional Sales Manager Ceasar Olaes supplied great images for this article.

Visit mtxaudio.com for more.