PHOENIX, AZ (03.25.25) – The Atlantic Car Stereo team traveled from Dartmouth Nova Scotia to attend the MasterTech Expo 2025. The trip for Owners Sarah and Darryl Russell and Trevor Horning, Install Bay Manager, was 3200 miles each way.

“We participated in sales training, business training, Master Fab and lots of awesome manufacturer trainings! Darryl was a Clean Wire Challenge competitor. The brand amps that he drew to do in the challenge were MTX. Clean Wire Challenge participants are given 3.5 hours to complete an amp board. They could bring props and tricks and tools from home. Although Darryl didn’t win the challenge he did a excellent job and completed his project on time” Sarah related.

Continuing, “Team Atlantic can’t wait to implement all the awesome skills we learned into our business.”

The MasterTech Expo 2025 was held at the MESA Convention Center from March 20th-23rd in Mesa AZ. Attendees could transform knowledge, connect with the best in the industry and witness the future of technology unfold.

“MasterTech Expo is a great event that is very organized, includes delicious meals and great information to be successful in our industry. Bryan and his team know how to put on an awesome event,” Sarah concluded for Team Atlantic.

Visit www.atlanticcar.ca and mastertechexpo.com for more.

GASTONIA, NC (3.24.25) – The 75th Anniversary Shiflet & Dickson Dealer Show took place March 22nd and 23rd. The weekend kicked off on Saturday night with the party at the Marriott Courtyard that included food and refreshments. Then on Sunday the show floor was packed inside of the Shiflet HQ with displays and factory demo vehicles setup outside.

“The party was a big hit. The Suite was just right for all to interact, have something to eat and enjoy good conversations. The show on Sunday was unbelievable. We had 65 dealer locations and 105 five people. PowerBass, DB Drive and KICKER Training sessions were really good. All attendees were thrilled with the 2025 new product lineups they saw from over three dozen brands on site” David Holland related.

The weather was perfect over the weekend with clear sunny sky and temperature in the 70’s. Recent storms put everyone in the mood to get outside and checkout live demos factory vehicles. Lori Boyer drove the new KICKER Silverado the nearly miles from Stillwater to Gastonia. Jacob Luckey and Dennis Montgomery from Tech Marketing joined Lori with demos and showing products onside.

The DB Drive Cam-AM was trailered to Gastonia so Randy Goodwin and Leo Gonzalez could connect with dealers. Dan Dykestra, DK Electronics, rolled to the event with a new bike loaded with new PowerBass products.

“This was a great show for PowerBass. Everyone was digging the new products we showed on the show floor. Outside when they heard the bike DK loaded with PowerBass that sealed the deal with the new PowerBass products” Jeff Falk, National Sales Manager related.

“Everybody was eating up the DB Drive and Xpert lines at the Shiflet Show. DB’s Cam-Am promoted the Powersports product and Teal Green Euphoria Xpert bike provided by DK Electronics…all were crowd pleasers” Randy Goodwin stated.

“The Shiflet & Dickson team thanks all for attending our 75th Anniversary Dealer Show. Our Team members Dave, Chris, Billie, Lisa, Andy, Maureen, Tina, Jane and Robert really went the extra mile to make all come together for our successful 75th Anniversary Dealer Show. Our vendor partners provided so much for our dealers to see. There was definitely a springtime buzz in the air. Looking forward to a super year and next year’s show” David Holland relayed.

Visit shifletdickson.com for more.

12VOLT CENTRAL STUDIOS (03.22.25) The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 6.

The 12volt Spin-To-Win Wheel rolled for the 314th time on Friday morning on March 21st. The Wheel landed on the 12volt space and the All Out Audio 14 slip was drawn from the jar. An Instagram post of the winning spin slip was posted. A video of the Wheel spin was also posted.

We reached out to the lucky winner in Killeen TX by phone to let them know a $100 check will be headed their way. Eric McKinnis answered the phone and was excited to hear the news and looks forward to the $100 prize.

All Out Audio 14 makes attention grabbing posts of custom LED lighting jobs on social media.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include KICKER, RDV, PowerBass, CRUX, JBL, Kenwood, JVC, THINKWARE, Race Sport Lighting, EBS Audio, King Boxes, Massive Audio, Q Power and VIPER. 12volt News and 12voltBeat $100. cash awards also have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME,  Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA,  Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA,  Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting  Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI, Sound By Stephen, Music In Motion in Alsip IL, Current Automotive Design in Sparta NJ, Prestige Sounds in Pompano Beach FL, Mobile AVC in Brunswick ME, Telza Audio in Columbia SC, Limelight Automotive in Webster NY, Victory Lap Auto Restyling East Moline IL, Unique Audio VA in Lorton VA, Builds by Paul in Litchfield AZ, Voodoo Customs in Haltom City TX, Elevated Design in Phoenix AZ, Mobilework/Tintworks in Santa Maria CA, Nappo Car Audio in Houston, Platinum Car Audio in Washington, Ballistic Audiowerks in Smithsburg MD,  Xteme-Car Audio in Bremerton WA, Beltline Motors in Decatur AL, Ultimate Sounds in Chattanooga TN, Santa Fe Auto Sound in Overland Park KS, Soundelux Car Audio in Chula Vista CA, Kartele Mobile Electronics in Waterbury CT, BK Audio in Pasco WA, CenCal Audio in Madura CA, Xtreme Auto Sound in Louisville KY,  Victorylap Auto Styling in East Moline IL, Car Trendz in Alexandria VA, BLVD Customs in Lakeland FL, Audio Systems in Montclair CA, Fitment_nyc_shop in Jamaica NY, King Audio in Norwalk CT. Foss Audio in Tukwila WA, OG Car Audio in Kissimmee FL, Tint and Tunes in Sacramento CA, Dr Dashboard in Evansville IN, The Sound Shop in Chino CA, Extreme Concepts in Albertville AL,The-King of Custom in Longwood FL, Car Audio Depot in Modesto CA and Audio Dreams in Acworth GA, PCH Custom Audio in Long Beach CA, Crazy Ralph’s Car Stereo in Gonzales LA,  Joe’s Cycle Therapy in Somerset MA, Cal Custom Audio in Tracy CA, NWA Audio in Bentonville AR,  XT Audio in Miami, Tim’s Audio in Newport OR, Build’s By Paul in Litchfield AZ, DAW Discount Audio in Paramount CA and M12 Audio in Bluefield WVA,  Jam City Pros in Caddo Mills TX, Finishline Shop in Lumberton NJ, Genuine Custom Audio in Riverside CA,Ballistic Autowerks in Hagerstown MD, Jeff’s Custom Car Audio in Royce TX, Pitbull’s in Houston, Aspen Sound in North Spokane WA, CP Designs in Jarrell TX and D&B Sales in Ft Wayne IN, Precision Custom Audio in Riverview FL, The King of Custom, Active Sound in NC,  Car Stereo Plus in Sumter SC,  Audioworks DE in Newark DE, Active Sounds in NC  Speed Car Audio in Dallas, Voodoo Customs in Luling LA and BK Customs 616 in Grand Rapids MI.

Congratulations to all.

WTF… Where’s The Fun……On the next spin of the 12volt Spin-To-Win Wheel 315 on Friday, March 28th.

MESA, AZ (03.21.25) – DSP Solutions, Inc., a pioneering force in audio technology, has unveiled the name for its highly anticipated new mobile and marine audio brand. Modus, previously known as Project M, debuted during an exclusive private launch event on March 19 at the Sunkist Warehouse in Mesa, Ariz., and will be displayed during MasterTech Expo 2025, held March 20-23, 2025, in Mesa, Ariz. at the Mesa Convention Center.

“The brand introduction showcased groundbreaking advancements in audio technology, featuring patented solutions that deliver unprecedented results,” explained Rachel West, Director of Brand Marketing at DSP Solutions. “Modus’ proprietary technology achieves up to 500 percent efficiency through its current averaging technology, setting a new industry standard across both automotive and marine applications.

During a technical presentation at MasterTech Expo, DSP’s Tony D’Amore will demonstrate how Modus’ approach to power management elevates the traditional audio experience. This breakthrough technology enables an optimal audio experience from high-performance vehicles to marine vessels while maintaining minimal power draw – a transformative advancement for power-sensitive applications.

Henry Hsu, Director of Design and Engineering at DSP Solutions, elaborated on the brand’s commitment to excellence. “Every component of Modus products has been meticulously engineered to deliver unparalleled performance while maintaining energy efficiency that was previously thought impossible in the industry.”

Industry analysts are already speculating about the broader implications of this technology. With the ability to quintuple efficiency in power management systems, Modus’ advancements could potentially revolutionize applications beyond audio systems, opening new possibilities in gas/diesel vehicles, boats, electric vehicles, renewable energy systems, and other mobile or power-sensitive technologies.

The launch event attracted industry leaders, technical experts, and enthusiasts from both automotive and marine sectors, who experienced firsthand the leading-edge technology behind Modus. The brand’s initial product line will be available through an exclusive network of authorized dealers emphasizing DSP Solutions’ commitment to maintaining premium quality and service.

Experience Modus technology next at the CMA Expo, April 4-6, 2025, at the Toronto Congress Centre (650 Dixon Rd, Etobicoke, ON), where the team will showcase their proprietary solutions to the Canadian market.

For more information about Modus and its technology, visit www.modusglobal.com.