What’s New at The12vDashboard in May 2025

OMAHA, NE (05.02.25) – Here are 3 brand new solutions powered by The12vDashboard

More news from some of our sponsors:

F1RST AUTOMOTIVE PRODUCTS

Cris Sharp of F1rst Automotive Products has come on board as a vendor of the 12 V Dashboard with his line of profit structured vehicle specific solutions in several different accessory categories. His products are a breath of fresh air to our industry with quality workmanship and profit structured pricing that makes sense for the dealer and the consumer. Please checkout their products for your next need for a backup solution, navigation and so much more. Think of them F1RST. Welcome aboard Cris!

SOUNDSHIELD SOUND DEADENING

John Schwartz and the SOUNDSHIELD team have come on board as a vendor partner for the sound deadening category on our platform! They come with a long history of success and dealers and friends all over the industry. We look forward to working with them and finding ways to make add-on sales more significant on our platform. Welcome aboard John!

GROM AUDIO UPGRADES

Yelena Kouz and GROM Audio have come on board as a vendor of the 12 V Dashboard with their line of profit structured vehicle specific solutions in several different accessory categories. Their main focus this season will be the VLINE In-Car Infotainment System and the AMPLINQ Amplifier Retrofit Interfaces. We are excited to have them part of the Dashboard vendor family with the wide variety of solutions for vehicles they bring to the table. GROM Audio’s roots trace back to 2004 when it began developing Car PC and Car2PC adapter solutions and that was just the beginning! We look forward to so much more innovation and technology from the GROM team. Welcome aboard Yelena! GROM – Where Legacy Meets Cutting-Edge

SHOPMONKEY POINT OF SALE

Brett Kinsfather of the SHOPMONKEY team has partnered with the 12 V Dashboard to offer dealers two of the best solutions in the industry for software in your store! SHOPMONKEY with their outstanding Point of Sale system and The 12 V Dashboard with their vehicle Fit-Guide – these 2 side by side offer some of the best solutions available! SHOPMONKEY and the Dashboard will display side by side in booths 901 and 903 and the Atlantic City Knowledgefest on June 6-8th, 2025. Come for a test drive of both platforms and see how you equip and professionalize your store’s performance.

Request a demo of SHOPMONKEY for your store now!

Visit http://the12vdashboard.com for more.

HKI USA Announces New Member of the Team

DANIA BEACH, FL (05.02.25) – HKI USA, the US importer for Ground Zero Car Audio, Resolut Technology, SounDigital Amplifiers, Four Connect Wiring Products announces a New Member of the Team!

Changes are inevitable, and HKI USA is proud to be able to say they are expanding their team, yet again. A previous rep has decided to switch gears and come on board as a full time member of the team, and his name is Jake Roberts. Jake has worked is way up from an installer to where he is today through his drive and passion for what we do.

Jake Roberts

“As we continue to solidify our position in the car audio realm, and more specifically the ‘high-end’ or ‘SQ’ environment, it is important to continue to grow a team who understands and values this” says Jacob Brown, Director of Operation at HKI USA. “Jake brings to the table a unique and exciting perspective based on his 30 years in the industry, covering all sides of what we do, and we will be leaning on that from a national perspective. While HKI USA is proud to continue its position and drive the Powersports and Motorcycle Audio worlds, stacking with deck is key to continued success.”

Bringing with him his experience from his time in retail, both in the US and Germany, Jake was also an old school competitor during his time in Europe. Being able to bring that knowledge and experience back with him helped not only grow boutique brands, but also represent some of the most established brands in the US Car Audio Market. “I am excited to join the passionate group at HKI USA, and thankful for the opportunity. Being able to continue working in the Rocky Mountain territory allows me to leverage my experience and find unique solutions to support HKI USA dealers. My continued goal is always to inspire the next generation of car audio professionals.” says Jake Roberts, the new Rocky Mountain Territory Manager.

For more information about our brand(s) and our growing family, please visit www.hki-usa.com or e-mail info@hki-usa.com.

Davis Expo 2025: Built for Installers

PITTSBURGH, PA (05.01.25) – On April 15th, 2025, Davis Distribution proudly hosted its very first Davis Expo at Rivers Casino in Pittsburgh, PA, and it was an incredible day from start to finish! We set out to host the largest industry show this territory has ever seen, and thanks to our incredible partners and attendees, that vision became a reality.

This event was built specifically for professional installers, bringing together some of the biggest names in consumer electronics. Our goal from the beginning was to create an opportunity to connect with vendors, showcase products, and make a lasting impact in the industry we’re proud to be part of.

The big stage at the River Casino was set to get the Davis Distribution Dealer Show rolling.

The Rivers Casino provided the perfect setting to bring this vision to life. With its spacious event center, convenient riverfront location, and welcoming atmosphere, it offered a balance of professionalism and fun. The setting gave vendors and attendees an ideal space to connect, explore, and enjoy everything the day had to offer.

The show kicked off with keynote from Rocky Bleier, Pittsburgh Steelers legend and Vietnam War veteran. His message of perseverance set a powerful tone for the rest of the event and reminded us all what’s possible when passion and resilience meet purpose.

The Davis Team gathered for a photo op.

From there, the show floor came alive. With over 50 booths, installers moved from one hands-on demo to the next, diving into the latest products, chatting with brand reps, and discovering solutions designed to elevate every job. From 12-volt setups to custom home install solutions, there was something for everyone.

As the show wound down, the fun didn’t stop. We wrapped up the day with an after party at the Drum Bar located in the Rivers casino, where our dealers, vendors, and Davis employees came together to celebrate, and unwind. It was the perfect ending to the event.

To everyone who attended, exhibited, or supported this event, thank you. The enthusiasm and community were everything we hoped for and more.

Davis Distribution already looking forward to next year. We can’t wait to take everything we learned, make it even better, and continue bringing more value to our dealers and vendors. We’re excited to turn it into a yearly tradition.

Visit davisdistribution.com for more.

Windshield Skin: The Original Windshield Protection Brand Continues to Lead with Breakthrough Products and OEM Growth

SACRAMENTO, CA (05.01.25) – Windshield Skin®, the original creators of windshield protection film, proudly reflects on over 20 years of industry-defining progress. First developed in 2004 and officially introduced at SEMA in 2007, Windshield Skin® has remained at the forefront of automotive glass protection, continuing to set the bar for quality, durability, and performance. With multiple U.S. patents and a growing list of high-profile partnerships, Windshield Skin® is redefining how drivers protect what matters.

What’s New:

  • XP12 Launch – The Strongest Easy-Installation Film Yet: Unveiled at Monterey Car Week, the new XP12 film delivers unmatched 12mil durability while maintaining the clarity and ease of installation found in the popular SS8 8mil line. Designed for car enthusiasts and high impact driving environments, XP12 pushes the limits of DIY windshield protection.
  • Universal Kit Innovation: The Super Stretch Universal Kit ensures broad compatibility across vehicle types, combining performance with convenience. While Windshield Skin® continues to offer hundreds of pre-cut Vehicle Specific Kits, this universal option provides an affordable, high-performance solution that’s easy to install, redefining accessibility to windshield protection
  • OEM-Trusted Quality: Building on its legacy, Windshield Skin® continues to provide customized protective solutions to esteemed automotive manufacturers, including New Flyer, Gillig, and Lippert and luxury brands who rely on Windshield Skin® for consistent quality and innovation.
  • Distributor Expansion Across Key Markets: Windshield Skin® has welcomed a wave of new distribution partners across diverse verticals. This strategic growth ensures broader access to its products across performance, commercial, and specialty automotive sectors.
  • Award-Winning Track Record: Following development of the first ever windshield protection, Windshield Skin® is the proud winner of the 2007 SEMA Global New Product Award. Windshield Skin® remains a name synonymous with trust and originality.

From its patented five-layer material to award-winning designs, Windshield Skin® is more than a product—it’s the standard.

Visit windshieldskin.com for more.

LF Audio Expands U.S. R&D and Component Sourcing, Adds Manufacturing Facilities

FULLERTON, CA (05.01.25) – LF Audio, a pioneer in precision-engineered car audio monitoring and control systems, proudly announces its dedication to local manufacturing, sourcing, and continuous innovation.

Marius Dornean founded LF Audio in 2023. The engineer behind LoudFiat, the first high-voltage SPL system powered by an electric vehicle’s lithium battery, LF Audio has quickly emerged as a leader in high-performance wireless volume controllers, multi-channel voltage monitors, and other products built to improve the performance of car audio systems.

“To optimize our time to market, we have chosen to bring all PCB manufacturing and assembly to our California Headquarters. We will source all IC’s and components such as capacitors, resistors, diodes, etc… from US manufacturers. Our nearly completed electronics lab will soon be equipped with advanced machinery, including pick-and-place machines, stencil printers, reflow ovens, milling machines, and more. This strategic move adds a layer of insulation and local control over our production processes, logistics, and allows us to optimize manufacturing in real-time.”

“All LF Audio products have been proudly engineered, designed, programmed, assembled, and individually tested in California since the launch of LF Audio. This latest investment in tooling and domestic components ensures that we now have more control over the end-to-end manufacturing of our products than ever before. We hope our commitment to local manufacturing and component sourcing continues to support our goal: achieving unparalleled quality control while supporting the domestic economy.”

Among their flagship offerings are the High Precision Voltmeter (HPVM) series and the Wireless Volume Controller (WVC) line. LF Audio’s proprietary AuralSync™ mesh technology enables seamless wireless communication across devices, while their mobile app offers users full customization and effortless management of their audio systems. A full color Wireless Data Display, Temperature Hub, Multi-Amplifier Synchronizer, High Precision Power Meter, and BassWatch are among the products currently in development.

For more information, visit www.lf-audio.com or email: contact@lf-audio.com

dB Drag Racing Association Launches Recruitment Drive for New Judges

AUSTIN, TX (04.30.25) – The dB Drag Racing Association (dBDRA) is excited to announce a call for new judges to join the exciting world of competitive car audio. With over 25,000 events hosted worldwide since 1998, the dBDRA continues to set the global standard for car stereo competitions—and now, they’re offering car audio enthusiasts the opportunity to get involved. Much like referees in professional sports, dBDRA judges are the heart of the action, ensuring fair competition, event flow, and a professional, high-energy experience for competitors and spectators alike.

“Our judges are more than officials—they’re leaders, organizers, and ambassadors of the sport,” says Wayne Harris, President of the dBDRA. “We’re looking for passionate individuals who want to be part of the organization”

Why Become a dBDRA Judge?

  1. Take the Lead:
    Judges coordinate and judge events, interact with competitors, and engage audiences with energetic emceeing. Whether it’s running the Term-LAB sound measurement system, inspecting an audio system, or handing out trophies, judges are the driving force behind every successful event.
  2. Gear Up with the Best:
    All judges are trained to use industry-standard equipment, including laptops, Term-LAB SPL meter, and PA systems. A clean, branded setup—complete with banners, tents, and large video displays—transforms every venue into a professional judging setup.
  3. Represent Like a Pro:
    From official uniforms to social media conduct, dBDRA judges are the face of the brand. A polished appearance and clean, inclusive commentary keep the energy high and the audience engaged.
  4. Climb the Ranks:
    The dBDRA offers a clear certification path:
    1X Certification – Great for beginners (no formal certification needed).
    2X Certification – Requires experience and endorsement.
    3X Certification – For regional/national event leadership.
    4X Certification – The elite level, officiating at Finals.
    Each certification level comes with increased responsibility, recognition, and opportunities to shape the future of car audio competition.

How to Get Started

The dBDRA offers a free online training module to introduce potential judges to their role. While it doesn’t cover the technical aspects of the competition, it focuses on the core responsibilities of judging—event coordination, presentation, communication, and professionalism.

Ready to join?
Visit termpro.com/magnum/training/DB010.asp to explore the training course and take your first step toward becoming a dBDRA judge.

Mobile Solutions’ Bryan Schmitt to Give Keynote Address at 2025 PNWCEE

SEATTLE WA (04.30.25) – Mobile Solutions’ Bryan Schmitt will give the Keynote Address at the 2025 Pacific NW Mobile Electronics Expo, to be held in Seattle from May 19th – 21st!

According to Mark Giovannetti, one of a group of Northwest representatives who helped put the event together, “We are excited to have Bryan Schmitt participate in this year’s exclusive Northwest Mobile Electronics Expo. I attended the Mobile Solutions MasterTech Expo last month and was blown away by all of its different facets. These have propelled the MasterTech Expo to become a “Must-Attend” event for Car Audio owners, salespeople, and techs, and it has an international reach!

Bryan Schmitt

Bryan will also be doing a Mobile Solutions Fabrication Training on Tuesday Evening from 5:30 PM -9:30 PM. Mark went on to say, “This is an excellent opportunity for anyone who has not had the opportunity to fly to Arizona and attend a Mobile Solutions Training.”

All of the information is on the website, and you can register for this directly from the website now at:
https://www.pnwcee.com/mastertech-training-event

This is expected to sell out quickly!

M&M Audio Hosted A Very Successful Show N Shine Open House

JOPLIN, MO (04.30.25) – M&M Audio hosted their first Shine N Shine Open House in Joplin MO on Saturday, April 26th. Mark McCoy welcomed Joseph Norton as he rolled in early with the MUSWAY Golf for demos.

The event opened at 10 and lasted until 3PM. McCoy contacted the City of Joplin and the 2 blocks in front of the store were cordoned off for his event that had 60 vehicles lined up in front of the store.

Vehicles lined both sides of the street in front of the store.
The MUSWAY Golf with show cars on the street.

“Overall, we were extremely pleased with the turnout. We had vehicles of all types including cars, trucks motorcycles and side-by-sides. The store was open, so we had traffic in the store as we made sales and set up installations for the following week. We also saw a number of old customers who stopped to see some new products and check out the vehicles out front” McCoy related.

There were many motorcycles decked out on site also.

“Having the MUSWAY Golf for demos really spotlighted their DSP amps and I checked out some tuning tips with Joseph” McCoy added.

McCoy and his wife Camara, along with their seven installers, were extremely pleased with the way the event turned out and plan to do it again next year. The company has been in business for eight years with now five years at this new location.

Visit mmaudioinc.com for more.

Mobile Expo 2025: A Resounding Success! 

MIDDLETOWN, CT (04.29.25) – The curtain has officially closed on Mobile Expo 2025, and we are thrilled to share that this year’s event was nothing short of extraordinary. From the incredible energy of the crowd to the unbeatable deals and dynamic live demonstrations, every element of the expo came together to create a truly memorable experience. We’re grateful to everyone who helped make it one of the most successful and exciting events in our history.

Record-Breaking Turnout and Outstanding Attendance

From the moment the expo doors opened, it was clear that Mobile Expo 2025 was going to set a new benchmark for success. Attendees from across the country—and even from abroad—came together under one roof. Mobile repair professionals, automotive service providers, entrepreneurs, and enthusiasts filled every corner of the venue with energy and excitement.

The halls buzzed with the sounds of collaboration, innovation, and new opportunities. With record-breaking attendance numbers, this year’s expo firmly established itself as a must-attend event for industry leaders, forward-thinking businesses, and ambitious entrepreneurs.

Incredible Deals on Top Products

One of the biggest draws of Mobile Expo 2025 was the access to the Mobile Expo Outlet Room, exclusive, event-only pricing on the industry’s top products. Attendees stocked up on everything from automotive aftermarket parts and professional detailing products to high-performance lubricants and essential shop supplies—all at prices you won’t find anywhere else.

As an authorized distributor, GoFast provided attendees with the assurance that every product purchased was authentic, high-quality, and backed by full manufacturer support and warranties. Businesses left better equipped than ever to drive their operations forward, thanks to the unbeatable savings and premium brands on offer.

Live Booth Demonstrations and New Revenue Opportunities

Throughout the expo, live booth demos captivated crowds, giving attendees hands-on access to the latest products and technologies. Experts were on hand to answer questions, offer tips, and show firsthand how these innovations can boost efficiency, performance, and customer satisfaction.

Even more exciting, attendees were introduced to brand-new revenue-generating opportunities poised to transform their businesses. Highlights included partnerships with New Pig for industry-leading clean-up and containment solutions, Windshield Skin for cutting-edge windshield protection technology, and K&N for performance air filtration and accessories. These new offerings provide businesses with additional services to offer their customers, unlocking new streams of profitability.

Packed Vendor Training Sessions

Education was another major highlight of Mobile Expo 2025. Vendor training sessions were absolutely packed, as attendees seized the opportunity to learn directly from top brands and experts.
Key sessions included:

  • JVC-Kenwood – Delivering essential insights into the future of mobile electronics and in-vehicle connectivity.
  • Firstech – Unveiling new advancements in remote start and security systems to help businesses stay ahead of customer demands.
  • Lucas Lighting – Showcasing the latest in high-performance LED lighting solutions for automotive upgrades.

These sessions provided deep product knowledge, hands-on guidance, and strategic advice to help businesses better serve their customers and expand their offerings.

Empowering Businesses with the Social Media Doctor

One of the most talked-about events of the expo was the Social Media Doctor lecture, which delivered a true masterclass in digital marketing. Attendees walked away with a clear, actionable roadmap for promoting their businesses online, leveraging platforms like Facebook, Instagram, and Google to drive real growth.

Beyond strategy, the Social Media Doctor also introduced attendees to practical tools and resources they can immediately start using—empowering them to build stronger brands, reach more customers, and create measurable success in today’s competitive marketplace.

A Heartfelt Thank You

Mobile Expo 2025 would not have been the incredible success it was without the passion, energy, and support of our amazing community. We want to sincerely thank all the attendees, vendors, partners, and staff who made this event possible.

Each conversation, demo, and new connection built this weekend is a reminder of why we do what we do—and why the future of our industry is so bright.

We’re already hard at work planning Mobile Expo 2026, and we promise it’s going to be even bigger and better. Until then, thank you again for being part of this extraordinary event.

Stay connected, stay innovative, and stay fast with GoFast!

Content supplied by GoFast.

PRV Audio and Marucha Custom Connected with Jeepers at Jeep Beach 2025

DAYTONA BEACH FL (04.29.25) – Jeep Beach 2025 once again connected Jeepers with products across the 12volt industry. The 2-Day Vendor Show Friday and Saturday provided even more ways for brands to connect with Jeepers. PRV Audio and Marucha Custom partnered on the infield at the Daytona International Speedway to drive visibility and sales.

Jeff Fletcher and Jose Martinez (R) picture set to go underneath the PRV Audio tent.

Jeff Fletcher and Jose Martinez worked to set up a booth underneath the PRV and Maruchi Custom tents. Maruchi Custom is a very proactive retailer in St. Cloud FL only about 80 miles away from Daytona Beach. Under the tents they showcased products from PRV Audio along with Timpano Audio. Fletcher, PRV Audio National Sales Manager, related “We sold a good amount over both days with PRV 6″ and 8” water-resistant Moto speakers being hot take with products.”

Jeepers checking out PRV Audio and Timpano products.
More products and demos set in the booth.
Customers entering the store in St. Cloud notice great welcoming graphics along with QR Codes.

In a conversation with Juan at Marucha Custom he offered that PRV Audio amps along with wiring kits were hot sellers. In the booth, Jose Martinez, Juan and the crew handed out business cards, hats, gift bags and more to connect with Jeepers.

This social media post spotlights Marucha Custom installations.
Shelves in the showroom are well stocked.

Marucha Custom has been driving 12volt business in St. Cloud for over five years. The company does a lot of in-store and offside events that drive branding, store traffic and business. The graphic on the store’s front door shows that the company really connects with consumers for the in-store experience.

For more see prvaudio.com and jeepbeach.com.