12VOLT CENTRAL STUDIOS (01.25.25) The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 6.

The 12volt Spin-To-Win Wheel rolled for the 306th time on Friday morning on January 24th. The Wheel landed on the Q-Power space and the King of Custom slip was drawn from the jar. An Instagram post of the winning spin slip was posted. A video of the Wheel spin was also posted.

We will reach out to the lucky winner in Florida to let them know a Q-Power prize will be headed their way.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include KICKER, RDV, PowerBass, CRUX, JBL, Kenwood, JVC, THINKWARE, Race Sport Lighting, EBS Audio, King Boxes, Lids-On-Demand, Massive Audio and VIPER. 12volt News $100. cash awards also have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME,  Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA,  Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA,  Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting  Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI, Sound By Stephen, Music In Motion in Alsip IL, Current Automotive Design in Sparta NJ, Prestige Sounds in Pompano Beach FL, Mobile AVC in Brunswick ME, Telza Audio in Columbia SC, Limelight Automotive in Webster NY, Victory Lap Auto Restyling East Moline IL, Unique Audio VA in Lorton VA, Builds by Paul in Litchfield AZ, Voodoo Customs in Haltom City TX, Elevated Design in Phoenix AZ, Mobilework/Tintworks in Santa Maria CA, Nappo Car Audio in Houston, Platinum Car Audio in Washington, Ballistic Audiowerks in Smithsburg MD,  Xteme-Car Audio in Bremerton WA, Beltline Motors in Decatur AL, Ultimate Sounds in Chattanooga TN, Santa Fe Auto Sound in Overland Park KS, Soundelux Car Audio in Chula Vista CA, Kartele Mobile Electronics in Waterbury CT, BK Audio in Pasco WA, CenCal Audio in Madura CA, Xtreme Auto Sound in Louisville KY,  Victorylap Auto Styling in East Moline IL, Car Trendz in Alexandria VA, BLVD Customs in Lakeland FL, Audio Systems in Montclair CA, Fitment_nyc_shop in Jamaica NY, King Audio in Norwalk CT. Foss Audio in Tukwila WA, OG Car Audio in Kissimmee FL, Tint and Tunes in Sacramento CA, Dr Dashboard in Evansville IN, The Sound Shop in Chino CA, Extreme Concepts in Albertville AL,The-King of Custom in Longwood FL, Car Audio Depot in Modesto CA and Audio Dreams in Acworth GA, PCH Custom Audio in Long Beach CA, Crazy Ralph’s Car Stereo in Gonzales LA,  Joe’s Cycle Therapy in Somerset MA, Cal Custom Audio in Tracy CA, NWA Audio in Bentonville AR,  XT Audio in Miami, Tim’s Audio in Newport OR, Build’s By Paul in Litchfield AZ, DAW Discount Audio in Paramount CA and M12 Audio in Bluefield WVA,  Jam City Pros in Caddo Mills TX, Finishline Shop in Lumberton NJ, Genuine Custom Audio in Riverside CA,Ballistic Autowerks in Hagerstown MD, Jeff’s Custom Car Audio in Royce TX, Pitbull’s in Houston, Aspen Sound in North Spokane WA, CP Designs in Jarrell TX, D&B Sales in Ft Wayne IN and Precision Car Audio and Tint in Riverview FL

Congratulations to all.

WTF… Where’s The Fun……On the next spin of the 12volt Spin-To-Win Wheel 306 on Friday, January 31st.

EDMOND, OK (01.24.25) – Petra Industries, the consumer technology authority and wholesale electronics distributor, congratulates Gerald Cruz, Director of Business Development for Petra, for his role as an industry expert judge for the 2025 CES Innovation Awards. Held in conjunction with the annual CES® show, the most powerful tech event in the world, this prestigious awards competition honors the most outstanding consumer technology products in the world across 33 categories. This is the second time Cruz has served as a judge; the first was for CES 2022.

Cruz joined a panel of 268 other judges in reviewing product submissions. He was assigned two categories—Headphones and Personal Audio and Smart Pet Technology. Each category contained about 60 products. After thoroughly examining each product, judges individually answered a questionnaire and gave it a score. Scoring criteria included aesthetics and design, engineering and functionality, and what made the product innovative and unique. Another group then reviewed the judges’ answers and awarded Honoree status to top-scoring products while Best of Innovation awards went to the highest-scoring ones.

“As a CES Innovation Award Judge for 2025, I was truly honored to be part of this incredible experience again,” said Cruz. “The level of innovation and emerging technology showcased was nothing short of inspiring. From groundbreaking advancements in the Headphone and Personal Audio space to the creative solutions in Smart Pet Technology, the ingenuity I witnessed will shape the future of our connected world.”

Before coming to Petra, his last role was Sr. Director/DMM over Mobility at Radio Shack. Cruz served over 15 years in senior management there, where he oversaw mobility operations for both company-owned and franchise locations. He brings over two decades of proven success in corporate leadership across a broad range of roles in sales and operations, consistently delivering long-term partnerships and sustainable business growth.

“We are thrilled and honored that Gerald was chosen as a 2025 CES Innovation Awards judge,” said Tate Morgan, Petra President. “This honor speaks volumes about Cruz and how highly regarded he is in the industry. We are thankful for the insights and depth of experience he brings to our company and to the consumer technology industry in general.”

Visit www.petra.com for more.

TEMPE, AZ (01.23.25) – MasterTech Expo, held March 20-23, 2025 at the Mesa Convention Center in Mesa, Ariz., is set to revolutionize the world of automotive interior craftsmanship with Modern Upholstery Design: Shop Talk With Industry Experts.

“This year’s event will bring together the industry’s most talented builders and designers to share their expertise and inspire the next generation of innovators,” said Bryan Schmitt, MasterTech founder/CEO/president. “Hosted by Mal Maher, Modern Upholstery Design: Shop Talk With Industry Experts will allow attendees to join five of the industry’s leading experts for a dynamic and interactive panel discussion on designing modern hot rod interiors. This engaging session brings together the creative minds behind some of the most striking custom automotive interiors to share their insights, techniques, and design philosophies.”

Modern Upholstery Design: Shop Talk With Industry Experts dives into the world of high-end custom interiors with a live panel featuring multiple seasoned experts who have mastered the art of designing for luxury clients and six-figure builds. This session provides an exclusive opportunity to explore the creative and technical processes behind crafting extraordinary automotive interiors. Gain actionable insights, practical strategies, and inspiration to elevate your work to new levels of creativity and sophistication.

Session includes:
• Host: Mal Maher – Host of the NC Carpet Shop Talk Podcast
• Panelists: Jeremy Katz; Phil Cato; Chris Pate; Justin Marks; Charles Brazil

Attendees will learn:
• Collaborative Insights: Hear the panelists discuss their design ideation processes, share behind-the-scenes stories, and reveal how they overcome challenges to deliver stunning results.
• Client-Centric Design: Discover proven strategies for attracting and working with high-end clients who value bespoke craftsmanship and are willing to invest in premium interiors.
• Innovative Solutions: Learn how to balance bold creativity with practical functionality to create interiors that are both beautiful and durable.
• Portfolio Building: Get expert tips on showcasing your skills, building your brand, and elevating your reputation in the competitive world of custom automotive interiors.

In addition, there will be free giveaways and exciting prizes every 15 minutes during this ground breaking session.

“This panel is a must-attend for anyone looking to refine their design approach, break into the luxury market, or expand their understanding of modern hot rod interiors,” Schmitt concluded. “Sessions such as this are a testament to the extraordinary talent and creativity in our industry. These builders are the best of the best, and their willingness to share their knowledge is what makes this community so special. Whether you’re a seasoned professional or just starting in the industry, attendees will walk away with skills and inspiration to take their craft to the next level.”

For more information and to register for MasterTech Expo, please email info@mastertechexpo.com and visit www.mastertechexpo.com.

BELLEVUE, WA (01.22.25) – Charles Maddy and Systems Unlimited hosted an educational event to help members of the Porsche Club of America become better informed on what Systems Unlimited can do for them in their vehicles.

Elements of the business covered at this year‘s Tech Education Day event included Sound Deadening, Audio/Video, Radar/Laser and Security.

Ken Ward and Paul Pilat drove to the Systems Unlimited location in Bellevue on Friday and prepared for the event which went all day on Saturday January 18th.

Turnout was fantastic and Ken Ward spent over an hour directly engaging the whole group in an educational talk on Hertz Audison audio and conducted live demos for over four hours with individual participants through the day

Charles Maddy, Systems Unlimited owner, related “We were contacted by the Porsche Club to put on an event to showcase how we integrate aftermarket electronics into their vehicles while maintaining the factory integrity without any permanent modifications. It was great to have Ken Ward and Paul Pilat, as well as Morel’s Cory Stockland, here to help educate these car enthusiasts on what is possible.”

“Crossover Marketing was honored to have the opportunity to take part in this event and to working with Charles on future events” Paul Pilat stated.

Rob Sutton, Crossover Marketing, contributed this content.