Author: 12VoltNews

SoundShield Welcomes End Result Rep Firm

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ANCHORAGE, AK (03.03.2021) – SoundShield, the premium sound deadening brand launched in 2019 by 12 volt industry veterans John Schwartz and Bryan Schmitt, announces the addition of End Result as the brand’s representatives in Ohio, West Virginia and Western Pennsylvania.

Ed Dalesandro, Principal of End Result said, “We are proactive about adding brands and categories that make our retailers healthier in business.” End Result has a 37 year track record of representing some of the most iconic and sought after brands in the business. “Sound deadening has always been an afterthought category. With the addition of SoundShield, we intend to show real world performance and additional profit opportunities to our retailers. The products are a cut above, just like we perceive ourselves, so it’s a great fit.”

Ed Dalesandro – End Result Principal

“We are extremely happy to welcome End Result to the SoundShield family,” commented SoundShield CEO Schwartz. He and co-founder Schmitt know Dalesandro and his team well from past industry trade shows, as well as regional training events known as the End Result Show. “Ed does a great job of supporting and training his dealer base, which is something important to us as a premium brand” added Schmitt.

For 2021, Dalesandro and colleague Rusty North plan to educate their entire dealer base on why to sell sound deadening and noise control products at all, plus what differentiates SoundShield from other products in the category. “A dealer introduction video for SoundShield is already recorded and circulating throughout our dealer base with about 70 having already watched and climbing every day,” remarked Dalesandro.

End Result typically puts on regional trainings via the End Result Show twice per year, but in the pandemic they were early to take the lead on Zoom meetings/trainings. Since Dalesandro feels some folks are ‘Zoomed out’ he is being increasingly creative about how to put together more interesting content for SoundShield, such as an interview format rather than a traditional product training with slides. Depending on the viability of an in-person End Result Show in 2021, Dalesandro is considering Pittsburgh, PA or Columbus, OH.

To learn more about SoundShield, visit www.soundshieldusa.com. To learn more about End Result and their company, visit endresultonline.com.

NBC Sports Announces 2021 American Flat Track Schedule on NBCSN

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STAMFORD, CT (03.03.2021) – NBC Sports — “the Home of Motorsports” — today announced its Progressive American Flat Track schedule for the 2021 season on NBCSN. The network will present coverage of all 17 races of the most historic form of American motorcycle racing, beginning with the Volusia Half-Mile I and II from Volusia Speedway Park in Barberville, Fla., on Saturday, March 20, at Noon ET.

“American Flat Track is a staple of our motorsports programming on NBCSN and we are very excited to continue our partnership in 2021,” said Rene Karfias, senior manager, programming, NBC Sports.

Featuring the world’s fastest motorcycle racers on dirt battling it out at speeds approaching 140 mph, Progressive AFT is the most prestigious and most competitive form of dirt track motorcycle racing in the world. The circuit is returning to NBCSN for a fifth consecutive season in 2021.

“The growth of American Flat Track over the last few years has been fueled and greatly assisted by our partnership with NBC,” said Michael Lock, CEO of Progressive AFT. “We are very excited with the great scheduling of the Series for the 2021 season on NBCSN and the biggest ‘bang for the buck’ in motorsports, delivered by the live streaming package available on TrackPass.”

In addition to the 17 weekend premieres on NBCSN, TrackPass on NBC Sports Gold will provide exclusive live streaming coverage of every race throughout the 2021 season. With the AFT package on TrackPass on NBC Sports Gold, users gain unlimited access to AFT content live and on-demand on any device for only $1.99 a month. For more details, click here.

Below is the schedule for Progressive AFT’s premiere telecasts on NBCSN (subject to change):

Date – Race – Time (ET)
Sat., March 20 – Volusia Half-Mile I – Noon
Sat., March 20 – Volusia Half-Mile II – 1 p.m.
Sun., May 2 – Atlanta Super TT – 10:30 p.m.
Sat., May 29 – Texas Half-Mile – 8 p.m.
Sun., June 6 – Chicago Half-Mile – 5 p.m.
Sat., June 26 – OKC Mile I – Noon
Sat., June 26 – OKC Mile II – 1 p.m.
Sat., July 3 – Lima Half-Mile – 5 p.m.
Sun., August 8 – DuQuoin Mile – 11 p.m.
Sun, August 15 – Port Royal Half-Mile – 10 p.m.
Sun., August 22 – New York Short Track – 9:30 p.m.
Sun., August 29 – Peoria TT – 8 p.m.
Sun., September 12 – Springfield Mile I – 9 p.m.
Sun., September 12 – Springfield Mile II – 10 p.m.
Sun., September 26 – TBA Round 15 – 11 p.m.
Sun., September 26 – TBA Round 16 – Midnight
Sat., October 9 – Charlotte Half-Mile – 10:30 p.m.

Progressive American Flat Track is part of NBC Sports’ “Home of Motorsports” programming throughout 2021, spanning NASCAR, INDYCAR, IMSA, Mecum Auctions, Monster Energy Supercross, the Lucas Oil Pro Motocross Championship, MotoGP, Monster Jam, Dakar Rally, and more.

The 2021 Progressive AFT season kicks off with a Volusia Half-Mile doubleheader event at Volusia Speedway Park on Friday, March 12 and Saturday, March 13, 2021. Tickets for this season-opening extravaganza are on sale now at this link.

For more information on Progressive AFT visit americanflattrack.com.

Cadence Partners with Car Audio Influencer – Jacob Viral

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INDUSTRY, CA (03.03.2021) – Cadence is passionate about partnering with influencers in the Car Audio industry to provide car audio aficionados with authentic information and content about Cadence products. Recently, we partnered with Jacob from Jacob Viral and sent him our Ultra Shock and Wild Beast subwoofers so we could show off our Cadence Sound! Jacob Viral unboxed and did a nice inspection of the products.

The Wild Beast Subwoofer has a name that speaks for itself. With longer linear excursion, improved power handling and excellent sound quality, Wild Beasts offer the ultimate performance in SQL Subwoofers. The materials compliment the design, with high strength aramid fiber reinforced pulp cone, high strength black fiberglass dust cap, new die cast baskets, improved stronger & larger motor structures, and 10 Gauge high current push pin terminals.

Ultra Shock Subwoofers are engineered for performance and sound quality. New materials used for surround and spider, revised stronger baskets, and improved stronger / larger motor structures.

Visit cadencesound.com and follow Jacob Viral on YouTube for more.

DOW Electronics Announces Company Name Change

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TAMPA, FL (03.02.2021) – DOW Electronics has changed its name to DOW Technologies. The new name reflects the company’s long history while better aligning with its current and future business strategy.

DOW began as a local television repair parts distributor that has grown over 60 years into a national distributor of consumer products and technology solutions that connect and improve customers lives. The breadth of products and services that DOW now offers has outgrown the product offerings suggested by the use of ‘Electronics’ in the company name. The new name, DOW Technologies, reflects a company culture that is engaged with the technological solutions it offers.

Chip Yodzis (Left), Executive Chairman and John Yodzis, President and CEO

DOW utilizes the products and technologies within its own offices and distribution centers to be more efficient and to have an enhanced work environment. DOW’s employees value living with the products in their homes and vehicles to better understand their features and capabilities. The brand and culture of DOW Technologies reinforces knowing and experiencing the products and services offered to better support its customers.

“We are very excited to make this name change to better reflect our business activity and goals,” stated President & CEO John Yodzis. “This decision is not being taken lightly as DOW Electronics has been our family business for over 45 years. We wanted to make sure we honored our history while looking forward to the future of the company.”

“I am very happy with the strategy and execution the company has undertaken in the past few years that has led to this moment,” added Executive Chairman Chip Yodzis. “This name change reflects a strategy and future direction that is very exciting for DOW.”

To learn more about DOW Technologies, visit www.dowtechnologies.com or call 1-800-627-2900.

SiriusXM and the Recording Academy Launch The GRAMMY Channel to Celebrate Music’s Biggest Night

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NEW YORK, NY (03.02.2021) – SiriusXM and the Recording Academy join forces to celebrate the 63rd Annual GRAMMY Awards with the launch of The GRAMMY Channel.

The GRAMMY Channel will feature a variety of music from this year’s nominees across the GRAMMY Awards’ 30 Fields, including top nominees Beyoncé, Billie Eilish, Brittany Howard, DaBaby, Dua Lipa, Harry Styles, Justin Bieber, Megan Thee Stallion, Phoebe Bridgers, Post Malone, Roddy Ricch, Taylor Swift and more, all leading up to the live broadcast of Music’s Biggest Night on March 14 at 8 p.m. ET / 5 p.m. PT.

Listeners can also expect to hear music from GRAMMY Lifetime Achievement Honorees such as Grandmaster Flash & The Furious Five, Salt-n-Pepa, Selena and Talking Heads, as well as exclusive interviews with music’s biggest stars from behind the scenes at the 63rd Annual GRAMMY Awards. 

For a complete nominations list, visit www.grammy.com

The limited-edition channel will begin March 2 at 12 p.m. ET and run through March 14 on channel 104.  For all information on The GRAMMY Channel visit: siriusxm.com/GRAMMY

SiriusXM’s The GRAMMY Channel is available to listeners nationwide on SiriusXM radios, on the SiriusXM app and at home with Amazon Alexa, the Google Assistant or however they stream in their house.  Streaming access is included for most subscribers.

Visit www.siriusxm.com/ways-to-listen for more.

SoundSkins Releases New Template Kits for F-150 and Camaro

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CERRITOS, CA (03.02.2021) – See below for details about new SoundSkins templates for select Ford F-150 and Chevy Camaro models.

SoundSkins Pro Ford 150 4-Door Template Kit | 2009 to 2014

Inspired by their best selling kit, SoundSkins is releasing the Pro Ford F150 4-Door Template Kit 2015-2021.

The SoundSkins Pro Ford F150 4-Door Template Kit is a pre-cut sound dampening kit that will provide coverage for your front and back passenger and driver doors.

Designed to allow owners of older F150 models to have a pre-cut door kit to make installation seamless. It significantly reduces your installation time and ensures that you are not stuck with leftover product once complete.

SoundSkins Pro Chevy Camaro Template Kit 2010 to 2015

The SoundSkins Pro Chevy Camaro Template Kit is a pre-cut sound dampening kit designed to provide full coverage insulation throughout your cabin, from doors to floors. Your car is sure to look and sound great from the inside and out!

This kit will help to decrease road noise and improve the performance of your car audio system by directing sound back into your cabin.

Kits will be dropping this month.

For more info or questions, call 877-211-5597 or visit soundskins.com

Lone Star Throwdown, KICKER ArenaCross and Jeepin’ With Judd Attracted Crowds

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SHREVEPORT, LA (03.01.2021) – The last weekend of February saw 3 well attended consumer events. The Lone Star Throwdown (LST) in Conroe, TX, KICKER ArenaCross in Tampa FL and Jeepin’ With Judd in Bartow FL drew strong crowds to the outdoor events. All three events benefited from warm weather.

The LST event was busy from the opening bell Saturday morning. Mike Barcia’s ‘No Compromise Dually’ was featured in front of the Lone Star Expo Center.

The Lone Star Throwdown celebrated the events 10th anniversary with over 2000 vehicles pre-registered for the event at the Lone Star Expo Center in Conroe, TX. Event organizers anticipated attendance to be 15,000. For the 6th straight year KICKER was a title sponsor. Company COVID-19 restrictions limited KICKER’s onsite presents. However there were plenty of vehicles Livin’Loud with KICKER gear on site.

Unique vehicles were featured at the LST event in Conroe, TX.

James Halter, Stereo and Video Center, made the trip from Tyler to Conroe for LST. James, and daughter Katelyn, made the trip a Father Daughter Day with the down and back 300 mile trip. Along with family time Halter wanted to see the cool rides and installs for future work at Stereo and Video Center.

James Halter and daughter Katelyn made the trip to LST from Stereo and Video Center in Tyler, TX. Katelyn supplied cool images for this article.

“There were definitely a lot of cool cars. Main thing was just alot of people and it seemed busier than last year. Could be people wanted to be out again with some many shows cancelled. The sun came out and it was humid but it was a great show. There were a lot of KICKER banners around and I missed seeing the KICKER XRV this year. We are a longtime KICKER dealer and are excited about the new products this year” Halter related to 12volt News. 12volt News eyeballs saw a post that James and Katelyn would attend LST. James supplied info above and Katelyn was a staff photographer sending very cool images from the event.

The floor of the Lone Star Expo Center was filled with rides with thousands more on the LST event grounds.

An crowd shot highlighting Mike Barcia’s ‘No Compromise Dually’ at the event was the first image Katelyn sent for this article. Barcia traveled from Florida to show his award winning ride to the large LST crowd.

KICKER Lifestyle products and PowerSports in the side-by-side were featured on the grounds at the ArenaCross in Tampa.

The KICKER ArenaCross at the East Bay Race Park in Tampa was a 2-day event on the outdoor track. Maddog_Media handled onsite setup and KICKER activities at the event. Lorin Morrell offered “The Saturday Pro Racing was super with a good crowd under the sunny sky. We had a number of KICKER Lifestyle products set up under the tent that really opened eye and ears. In addition, when attendees took a seat in the KICKER Side by Side they understood Livin’Loud! The racing on the track Sunday was also great. Seeing riders flying under the finish structure brought a lot of cheers from the crowd.”

Racers flying side by side as a large crowd watches from trackside.

The Tampa KICKER ArenaCross event featured Rounds 7 and 8 on the 2021 schedule.

The Jeepin’ With Judd event in Bartow FL is a non-profit charity event to raise funds for the Polk Sheriff’s Charities INC. The family friendly event featured bounce houses for children, food truck and vendors. There were raffles and great prizes offered too.

Team Phoenix Honda supporting KICKER and ArenaCross on the semi-trailer. @phoenixhonda

DS18 was on site as an event sponsor and had a major presence on the grounds that included over 4000 Jeeps. “DS18 was standing loud as always. We had several DS18 tents set up with 18 Jeeps under those tents.In addition we counted 10 more DS18 equipped Jeeps in other vendors booths. DS18 offers so many Jeep specific products and the Jeepin’ With Judd” event was a great place to show them to Jeep owners and enthusiasts” DS18’s Aaron Zook stated.

DS18 Had a major presence at Jeepin’ For Judd with 18 Jeep around their tents.

It was terrific to get a sense that spring with bring outdoor events and consumer excitement to the 12volt marketplace.

March begins the 28th year for the 12volt News publication that began as a 1-Page 12volt Advertiser flier in February of 1994 and grew to 192 pages a month. Through the years the marketplace has changed dramatically.

DS18 showed all at Jeepin’ For Judd ‘We Like It Loud’. There were over 4,000 Jeeps on site at the event in Barlow Florida.

In today’s world, as digital platforms rule, we have created the 12voltSTP Tool for industry member to utilize to showcase their brands and activities to the 12volt marketplace. Snap and Txt an image to 318 465 0844 and Presto you could be in the 12volt News from the 12volt Central Studios. Images in the above article utilized the 12volt STP Tool.

See @12voltnews for more. #12voltstp for nearly 200 posts. elect recent for the latest posts.

SEMA News 35 Under 35 Nominations Open – Honor Your Company’s Rising Star

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DIAMOND BAR, CA (03.01.2021) – The September 2021 issue of SEMA News will highlight rising stars in the automotive aftermarket industry who are age 35 and younger. If you know a leader in that age range as of September 1, 2021—whether they are in manufacturing and design, marketing, retail, events and media, or distribution—we would like to hear from you.

Many SEMA members are currently working with creative young professionals who are already industry trailblazers. They may have played key roles in leveraging new and emerging technologies with a traditional automotive aftermarket business to expand company reach, improve product development, energize marketing efforts or upgrade customer interaction.

They could be budding talents at an established company, entrepreneurs building their own brands or innovators who have launched companies that might become big names in the future. What they all will have in common are fresh ideas, enthusiasm, charisma and the drive to succeed.

Nominate a candidate now for the 2021 SEMA News 35 Under 35. Nominations are due May 31.

SEMA News looks for candidates drawn from diverse industry segments who are already making a significant impact through their leadership within their organizations or businesses. Entrepreneurship, commitment, insight, innovation, integrity, responsibility, demonstrated skill, involvement and success within the marketplace weigh heavily in the decision-making process. We’ll honor the winners in the September issue of SEMA News and on www.sema.org.

CMA CONNECTED Connects with Importel and XS Power Batteries

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TORONTO, CANADA (03.01.2021) – On Friday, February 26th, Ben Woo hosted a CMA CONNECTED session featuring Importel National Sales Manager Kelly Holley and Shawn Mayo from XS Power Batteries.

XS Power Batteries recently partnered with Importel to distribute the company’s broad, ever growing, line of batteries and associated products across Canada.

During the CMA CONNECTED session Mayo provided an overview of the XS Power lineup plus a sneak preview of exciting new products coming from XS Power.

Holley conveyed products from XS Power Batteries would be a positive addition to the product mix of 12volt retailers across Canada.

XS Power offers a lineup of 12V, 14V and 16V AMG and Lithium batteries. Based in Knoxville TN the company recently opened a facility in Las Vegas, NV.

For more, check out the CMA CONNECTED session at canadianmobileaudio.com and 4xspower.com

Hi-Pro Audio Wins NavAtlas Prize on the 12volt Spin-To-Win Wheel Spin 116

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SHREVEPORT LA (02.26.21)  WTF…Win This Friday. Hi-Pro Audio won the NavAtlas prize on the 12volt Spin-To-Win Wheel on Friday morning, February 26th.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. Two months ago we celebrated the 2nd Anniversary of the weekly 12volt Spin-To-Win Wheel.

Click to view.

The 12volt Spin-To-Win Wheel rolled for 116th time on Friday morning February 26th. The Wheel landed on the NavAtlas space. The NavAtlas slip was drawn from the jar and an Instagram post of the winning slip was posted. A video of the Wheel spin was also posted. We have reached out to Henry Hosek with the good news that a NavAtlas Handheld Radio would be headed their way from Patrick Brooks at NavAtlas.

Spinning out a winner each Friday, the lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, Accele, PowerBass, CRUX, DS18, SoundStream, AIS, JBL, Design Engineering, Power Acoustik, JVC, ZZ-2 and Sketch My Ride. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME,  Angelvip2474 in Draper UT and Dynamic Car Audio in Baltimore MD. Congratulations to all.

WTF… Where’s the Fun. On next spin of the 12volt Spin-To-Win Wheel will be on Friday, March 5th.