The New RetroSound Speaker Mounts Take the Hassle Out of Classic Car SpeakerReplacement

Retro Manufacturing has released a new set of Speaker Mounts for select classic vehicles to make replacing factory Dash Speakers hassle-free. They are constructed of a thick metal alloy and are installed from underneath the dash for a factory-like fit. There are four new Speaker Mounts available, each for different applications. The RS-SB01 is specifically for the 1968 Chevy II Nova, 1968-1969 El Camino, or the 1969 Chevelle and mounts a RetroSound® 4″ x 10″ Dash Speaker. The RS-SB02 is for classic GM, Chevrolet, and Pontiac vehicles from the ’60s and ’70s, also designed for mounting a RetroSound 4″ x 10″ Dash Speaker.

The RS-SB03, like the RS-SB01 and RS-SB02, mounts an 4″ x 10″ Dash Speaker but is not vehicle specific, fitting a wider variety of classics. The RS-SB04 is for classic cars and trucks with a 5″ x 7″ Dash Speaker. The RS-SB03 Speaker Mount will be on display this year as a featured product in the New Product Showcase at the SEMA 2022 show.

These new Speaker Mounts are available now at www.retromanufacturing.com.

Thanksgiving, Black Friday, Small Business Saturday and Cyber Monday

12VOLT CENTRAL STUDIOS (11.28.22) The Thanksgiving Holiday, Black Friday, Small Business Saturday and Cyber Monday were four days, virtually back-to-back, closing out the month of November 2022. Many companies across the 12volt industry made social media posts to put their messages, names and brands in front of consumers and followers to compete with all the online activity driven by Amazon and big box retailers.

Early reports are Black Friday online sales in 2022 reached $9.2 which showed a 2.3% increase over 2021. An interesting statistic revealed orders placed via smartphone were 48% of the total….an increase of 4% over 2021.

Slanginsound is known in Mesa AZ for the great deals and block-long lines in front of their store. During Black Friday they made this post to encourage consumers to come on in to grab a great deal. Super to see their jam packed showroom.

Below are a number of Thanksgiving, Black Friday, Small Business Saturday and Cyber Monday social media posts made by members of the 12volt industry community.

Hertz utilized an upbeat graphic and Pioneer a more traditional image to wish all a Happy Thanksgiving.
Ace Truong and the Extreme Car Audio team got a week-early jump with the company’s Pre-Black Friday event on Friday, November 19th. Key vendors Alpine, Rockford Fosgate, Sony, AAMP and Morel were set up under tents in the company’s Marrero LA parking lot. Area reps
Jimmy Chauffe, Shawn Simpson, Richard Wong, Chris Brinkley and David Toliver were behind the controls of their respective demo vehicles.
Installations Unlimited in North Syracuse NY and Audio Outlet in San Marcus TX attracted eyes with attractive graphics.
Car Toys Tulsa posted this graphic with a very sincere message to their followers from Charles Stewart.
JS Alternators, Greer SC, got a jump on Cyber Monday with this post over the weekend.

Now the 12volt industry we will soon be off to December. We wish all across the 12volt industry strong December sales, and a Happy Holiday season, as we all work to finish 2022 on a high note.

2023 Top 50 Retailer Rewards Themselves with DSP Training

MESA, AZ, November 28, 2022 — MSC America, distributor of high end car audio brands Brax, Helix, Match and BLAM announced today that Vernon’s Signature Audio from Lubbock, Tx attended a special training designed to increase their knowledge of the company’s DSP based products and how to use their proprietary tools.

Utilizing innovative training tools such as a Personal Tuning Station, consisting of a Helix DSP Mini connected to a pair of headphones, allowed each attendee to make adjustments via a laptop computer and hear the effect in real time. In comparison to simply being told about the effect of time alignment or reading about which crossover type to use, this method allows the attendee to actually hear the audible difference that each tuning decision makes, such as adjusting EQ bars up and down to hear how it changes the sound of an instrument.

After having a much clearer understanding of the function of the DSP tools, each attendee was able to put that knowledge to use in a real world situation, by tuning an actual vehicle, which technician Lazaro Cantu said was his favorite part of the training. Taking turns, each attendee walked through the step by step “Tuning for Profit” process developed by MSC to produce the best possible results, reliably and efficiently until they each felt comfortable enough to reproduce those same results in their customers’ cars.

Members of the Vernon’s Signature Audio crew from Lubbock TX are flanked by MSC team members in the Mesa AZ US headquarters.

“The goal of providing this level of personalized training,” said MSC Vice President Jason Digos “is to equip the dealers with not only the knowledge, but also the experience they need to start implementing the process as soon as they get home. Without hands-on experience, attendees often forget what they’ve learned before they get a chance to use it!”

After having spent years utilizing only some of the features available in Audiotec Fischer Digital Signal Processors, the team at Vernon’s Signature Audio said that on a scale of 1-10, their confidence in their tuning ability went from a 1 to an 8 because of the 1.5 days spent with MSC.

“I didn’t want to damage anything” Mike Martinez, a senior technician said of the reason why they would use only the basic features of the DSP before, “but now that I know we can simply undo any changes we make using the Time Machine tool, I am much more willing to experiment with all of the features of the DSP!”

When asked what was the first thing they were going to do with their newly acquired knowledge when they got back to work, their answers ranged from tuning their personal vehicle to taking on more responsibility in their installs and calling in previous customers for a fresh tune. But one thing that Co-owner Leon Winchester and the team from Vernon’s Signature Audio agreed on, was that this was the best training they’d ever been to, pointing them in the direction in which “the industry is heading.”

If you would like to visit the MSC America office for training, please call Jason or Matt at 480.372.2929 or email sales@msc-america.com.

BestCarAudio.com and Sony Car Audio To Give Away Over $12,500 in Sony Mobile ES Products

November 28, 2022, Lehighton, PA – 1sixty8 media, the publisher of BestCarAudio.com, is pleased to announce the launch of the 12 Days of Christmas Giveaway. In conjunction with Sony Car Audio, BestCarAudio.com will be giving away over $12,500 in Sony Mobile ES equipment in the days leading up to Christmas.

“Our generous sponsors have been donating products for our giveaways on BestCarAudio.com for some time, but the 12 Days of Christmas promotion will be something really special,” said Mitch Schaffer, founder of 1sixty8 media. “Sony’s forward-thinking approach to business and their generosity are a breath of fresh air. We are excited to be part of this promotion and to be a small part of building brand awareness for the exciting new Sony Mobile ES line.”

This is not the first time Sony has sponsored a promotional giveaway with BestCarAudio.com. “This summer, we gave away an XAV-9500ES and had over 10,000 entries,” Schaffer said. “We expect this promotion to blow the lid off of that one!”

Anthony Tozzi, Distribution Account Manager for Sony Car Audio in North America, said, “We have been sponsoring BestCarAudio.com for several years and find it a great place to put our brand in front of interested consumers. As we add more products to our Sony Mobile ES line, we wanted an opportunity to make a big splash. I reached out to Mitch and we created the 12 Days of Christmas giveaway.”

Consumers may enter the contest at https://www.BestCarAudio.com/12-days-of-christmas from November 14 through December 23rd, 2022. Starting December 12, 2022, a winner will be chosen every day for 12 days. The value of each prize will increase during the 12 days, culminating with a full Sony Mobile ES system, including professional installation. The top prize is valued at over $6,000, and the total value of all prizes exceeds $12,500. A complete list of prizes can be found at https://www.BestCarAudio.com/bestcaraudio-and-sony-car-audio-launch-12-days-of-christmas-giveaway.

For more information contact Mitch Schaffer at 570-656-6900 or mitch@1sixty8.com.

SiriusXM Decks The Halls With Biggest Lineup Of Holiday Music Channels Ever

SiriusXM Decks The Halls With Biggest Lineup Of Holiday Music Channels Ever 

Lineup includes over 20 channels of ad-free holiday music to celebrate the season, including new channels Jingle Jamz, Cool Jazz Christmas, and Kids Christmas

NEW YORK– November 25, 2022– Today, SiriusXM unveiled its extensive holiday music lineup with 22 holiday-themed channels, including new to 2022 channels: Jingle Jamz, Cool Jazz Christmas, and Kids Christmas. The holiday season officially kicks off today on SiriusXM with many of the popular channels live now and streaming on the SXM App.  

SiriusXM brings listeners the most extensive collection of holiday channels to-date with a soundtrack to celebrate every holiday occasion. Hear beloved holiday tunes, traditional Christmas carols, and Hanukkah music, or put a twist on the classics with contemporary favorites or our genre-specific channels like holiday pop, seasonal soul, or country Christmas.

SiriusXM’s holiday channels are available to subscribers nationwide in their car and on the SXM App. The SXM App is available to subscribers on mobile devices and a wide variety of connected platforms in the home including smart speakers, smart TVs and streaming media players. Streaming access is included with all of SiriusXM’s audio trials and most popular plans. 

SiriusXM’s Holiday Channel Line-Up 

70s/80s Holidays: Sing-along to the biggest and most familiar Christmas and holiday songs from the 1970s & 80s. Available on the SXM App now through December 27.

Acoustic ChristmasUnplug this holiday season with nothing but acoustic Christmas tunes. Hear new and classic holiday songs stripped down for a relaxing seasonal vibe. Available on the SXM App now through December 27 and on channel 6 beginning December 24 through December 25.

Christmas Spirit: Christmas music and holiday favorites exclusively from contemporary Christian artists. Here, the reason for the season is not just remembered, He’s celebrated in song, commercial free! Available on the SXM App now through December 27 and on channel 63 beginning December 7 through December 27.

Cool Jazz Christmas: A jazzy holiday soundtrack that is everything you need for a cool yule! Pour the eggnog and let the festivities begin with Christmas classics from some of the greatest contemporary jazz instrumentalists including Dave Koz, David Benoit, Jonathan Butler and Kenny G, plus a sprinkling of some of the smoothest vocals of the season from the likes of Anita Baker, Diana Krall, Take 6, and Natalie Cole. Available on the SXM App now through December 27.

Country ChristmasSpanning the generations of country Christmas music, including Garth Brooks, Carrie Underwood and George Strait. Available on the SXM App and on channel 55 now through December 27. 

Hallmark Channel RadioHallmark Channel Radio is back for the holidays featuring timeless Christmas music and carols that celebrate the joy of the season hosted by Lacey Chabert. Hear the songs you love brought to you by beloved Hallmark Channel stars like Jonathan Bennett, Brooke D’Orsay and Tyler Hynes who will share their favorite holiday songs, traditions and more. They’ll also take you behind the scenes of their new Countdown to Christmas movies. Hallmark Channel Radio is the perfect way to embrace the wonder of the season with loved ones near and far. Listen all season long. Available on the SXM App and on channel 105 now through December 27. 

Holiday Chill-Out: SiriusXM brings you the first ever 24/7 Holiday Chill-Out channel featuring downtempo, chilled-out holiday favorites. Tis the season to relax. Available on the SXM App now through December 27.

Holiday Instrumentals: Holiday favorites but the vocals are replaced with instruments. String, piano, orchestra versions and more of your favorite holiday hits. Feel free to sing along with holiday hits instrumental style. Available on the SXM App now through December 27.

Holiday PopsClassical Christmas carols and holiday favorites performed by the greatest classical artists of all-time, including Andrea Bocelli, The Tabernacle Choir at Temple Square, Luciano Pavarotti, New York Philharmonic, The Choir of King’s College, Boston Pops Orchestra, and the Philadelphia Orchestra.

Available on the SXM App now through December 27 and on channel 76 beginning December 24 through December 25.

Holiday Soul: Classic soul and Motown holiday music from the 60s and 70s, along with R&B holiday favorites from the 80’s including Aretha Franklin, Temptations, James Brown, Lou Rawls, Smokey Robinson, Dionne Warwick, The Jackson 5, the Four Tops, The Supremes and many more. Available on the SXM App now through December 27 and on channel 49 beginning December 7 through December 28.

Holiday Traditions: Traditional holiday recordings that you can sing along with by well-known vocalists from the ‘40s through the ‘60s such as Bing Crosby, Andy Williams, Peggy Lee, The Carpenters and Nat King Cole. Available now on the SXM App and on channel 71 through December 27. 

HollyContemporary holiday hits featuring songs by Mariah Carey, Michael Bublé, Kelly Clarkson, Pentatonix, Rod Stewart, Trans-Siberian Orchestra, Josh Groban, Madonna, John Legend and more. Available on the SXM App and on channel 104 now through December 27.

Jingle Jamz: Jingle Jamz is a mix of R&B and Hip Hop artists from 1990 to now, singing and rapping about the holidays.  There will be artist takeovers and specials. You’ll hear Alicia Keys, Boyz II Men, Mary J. Blige, TLC, Brian McKnight, Mariah Carey, Ashanti, Babyface, Ludacris, El DeBarge, Run-D.M.C., Musiq Soulchild, Jodeci, Gucci Mane, John Legend, Jennifer Hudson, DMX and Kurtis Blow. Available on the SXM App now through December 27.

Jolly Christmas: Upbeat, energetic holiday tunes from Alvin and the Chipmunks and Gene Autry to Mariah Carey and José Feliciano. Feel-good and sing-along with songs that bring smiles to the season! Always a holiday hit…on Jolly Christmas. Available on the SXM App now through December 27 and on channel 14 beginning November 11 through December 27.

Kids Christmas: The soundtrack for the most magical time of year! Welcome the holiday season with songs the whole family will love. From holiday classics to today’s most jingle-jangling tunes: It’s all here on Kid’s Christmas! Rudolph, Santa Claus, and Frosty the Snowman take over the airwaves to delight both kids and kids-at-heart all season long. Available on the SXM App now through December 27.

Navidad: Traditional Latin Holiday classics and popular treats of today!  Featuring songs by Ricky Martin, El Gran Combo de Puerto Rico, Gloria Estefan, José Feliciano, Tito El Bambino, Marco Antonio Solís and Fania All-Stars.  Celebrate “Navidad” with this annual soundtrack leading to Three Kings Day. Available on the SXM App now through January 6.

New Year’s Nation: New Year’s Nation is custom curated to serve as your ultimate New Year’s celebration playlist powering your party with the best pop, rhythm, dance and hip-hop hits from across the nation to ring in 2023. Featuring songs from Harry Styles, Taylor Swift, Ed Sheeran, Lizzo, Sam Smith, Doja Cat, Post Malone, Dua Lipa, Lil Nas X, Rihanna and more. Available on the SXM App and on channel 104 beginning December 27 through January 3. 

Noël Incontournable: Holiday music channel featuring Francophone Christmas classics and contemporary holiday hits from the ‘60s to today with music from Ginette Reno, Bruno Pelletier and Laurence Nerbonne. Available year-round on the SXM App.

Mannheim Steamroller Channel: Celebrate the holidays with Mannheim Steamroller featuring their signature blend of symphonic, new age and rock inspired Christmas music. Hosted by founder Chip Davis; explore more than three decades of their majestic sounds plus Chip’s groundbreaking Fresh Aire music. Available on the SXM App now through December 27.

Radio Hanukkah: Extensive collection of Hanukkah-themed music, including contemporary, traditional and children’s selections as well as daily reflections and prayers related to the holiday. Available on the SXM App beginning December 16 through December 27.

Real Jazz Holiday: Bop and swing under the mistletoe with some of the most memorable Christmas classics that make for a “real” jazz holiday!  Hear jazz masters like Ella Fitzgerald, Nat King Cole and the Count Basie Orchestra to today’s stars like Wynton Marsalis, Dianne Reeves, Norah Jones and Christian McBride. Available on the SXM App now through December 27.

Rockin’ Xmas: SiriusXM’s Rockin’ Xmas Channel features classic Christmas songs that rock including hits from AC/DC, Paul McCartney, Bon Jovi, U2, Tom Petty, REO Speedwagon, Bruce Springsteen, Pearl Jam, Eagles and more.  Plus, some humorous tunes from Cheech & Chong, Adam Sandler and others. Available on the SXM App now through December 27.

Happy Thanksgiving 2022

SHREVEPORT LA (11.24.22) Happy Thanksgiving 2022 to all across the 12volt industry.

It goes without saying that 2022 has been another one of the craziest years since the Pilgrims celebrated the first Thanksgiving Festival meal in 1621.

Overall, we in the 12volt industry have fared much better than many industries and businesses. That said there are still significant challenges ahead.

Let’s all remain positive for successful Black Friday events and Small Business Saturday as we work to finish November 2021 on a high note. And not to forget Cyber Monday.

A very Happy Thanksgiving and 2022 Holiday season to all from the 12volt Central Studios.

Scott Hochmuth Marks 40 Years in Mobile Electronics

Buford, GA – 11/23/2022 – This month marks 40 years of service in the mobile electronics industry for Scott Hochmuth. His career can be traced back to Atlanta’s Southside where Turtle Records and Tapes employed him as assistant manager. Not only did Scott thrive in his position, but he was exposed to more than just vinyl, cassettes, and 8-track tapes. He was introduced to a wide variety of music and broadened his love for good quality sound.

Scott jumped at the chance to gain more industry knowledge and take control of his paycheck through commission sales by joining Atlanta HiFi chain, Stereo Village, in November of 1982. Stereo Village sold car audio and home audio and video. Most of the action here could be found in the 10×10 car audio room and there is where Scott had to quickly learn how to sell car audio. Scott’s competitive nature and no-nonsense approach to helping customers find the right fit for their needs in an honest and matter-of-fact manner set the tone for decades of integrity and character seen in his relationships with dealers today.

His prowess made him an excellent choice for store manager at American Radio a few years later. His store was a test location for Rockford Fosgate and Scott was one of the first in GA to attend the Rockford Technical Training Institute in Phoenix AZ, which was then taught by Ron Trout. This training elevated Scott’s knowledge base and catapulted him above the competition in Georgia. He was building ported enclosures and passive crossovers when everyone else was still doing a deck and four speakers.

Scott names Lindsay Davis with CMA sales as an early mentor. Davis was Scott’s Alpine rep at Stereo Village and the person he saw living an enviable dream in the industry. Scott was ready to pursue the rep life and opportunity struck in 1989 with Fultron Car Audio and their sister company Fulmer helmets. Scott was still in his 20s and found himself surrounded by men with decades of experience. The youngster had to prove himself and landed at the right place at exactly the right time. During his tenure, Fultron became Memphis Car Audio and he was there for the explosive growth that followed. Scott excelled in this position and earned many awards including “Top Salesman” for the Memphis brand, the Fulmer Helmet brand, and for overall sales.

Following SEMA there was only a brief window before Thanksgiving so Scott headed for a weeklong swing in Florida following the hurricanes.

At the end of 2015, when Scott’s position with Memphis came to an abrupt end, he decided to start his own rep firm. Real Performance Marketing (RPM) was a startup out of nothing. He built his company from scratch depending on credit cards for a very lean first year. In year two, he broke even. By year three, he was turning a profit and paying off the debt. The next five years saw much change, growth, and expansion for Scott and RPM.

The RPM line card includes top brands across the 12volt industry.

Today, Real Performance Marketing is a team of four outside reps, an inside rep, and an office manager representing 20 lines in the Mobile Electronics and Powersports industries covering the entire Southeast and Mid-Atlantic regions. Scott feels very blessed to have such an amazing team to work with every day. He loves what he gets to do for a living and plans on continuing to work as a rep for at least another 20 years. Not bad for a guy who has been in the industry since the 8-track.

Audiomobile Ships “4K HD” Encore Series Subwoofers

Las Vegas, NV – (November 23, 2022) – Audiomobile is pleased to announce the initial deliveries of their latest ‘Advanced Technology’ car audio subwoofers – the Encore 44 Series. Over 3-years in development, new Encore series represents an “Industry First” product, as the first 1,000 watt, low-profile series of car audio subwoofers.

Featuring a totally new platform, the Encore builds upon the technologies of the original Elite series, but features an array of unique, innovative technical improvements, developed over the past several years, borrowing from proven technologies, originally developed for use in high-power ‘Prosound’ subwoofers.

The Encore series represents Audiomobile’s first 1,000 watt subwoofer design, and features an array of advanced, unique performance technologies, including huge, OFC dual voice coil, on a TIL high-power former. To handle this extreme thermal load the Encore is features both upper and lower alloy “Shorting Rings” (‘FSD’), as well as the unique radial “ICAR” Intercooling plate, to provide unparalleled conduction cooling and remarkably low-inductance, regardless of the voice coil position.

Featuring an unprecedented performance-envelope, in a ‘low-profile’ driver, the new Encore series delivers a remarkable 19 mm linear Xmax, Klippel verified and will handle over 1,000 watts RMS. This is only made possible by the combined horizontal and vertical “SuperCool” (Stasis Uni-Polar Endo-Radial) technology. This truly unique, vertical cooling design, represents a quantum-leap in convection-cooling of subwoofer motors, as it allows direct, high-velocity air-flow over the coil windings, unlike traditional axial-pole vent designs, which do not actually provide effective voice coil cooling.

The 4K series also features include the proprietary, patent-pending “ICAR” Intercooler as well as the unique, Aluminum “FSD” (Flux Stabilization Device), which together serve to significantly lower inductance, reduces Intermodulation distortion and virtually eliminates power-compression. This all translates to greater output and higher power-handling.

  • Unique ‘T-shaped’ extended magnetic-gap, with extended Aluminum ‘Shorting Ring’ crown.
  • Patent-pending ‘ICAR’ Aluminum Intercooler, reduces power-compression and distortion
  • Proprietary “SuperCool” motor venting delivers high-velocity, direct voice coil forced-air cooling
  • Premium Composite Laminated, Curvilinear profile, sandwich cone, with Carbon Fiber dust-cap
  • Unique CNC machined, “Diamond-cut” low-carbon steel motor, with polished clear Zinc plating

This unprecedented combination of features allows for up to 4,000 watt (‘4 Kw’) musicpower peaks, but was designed to perform optimally in both sealed and vented enclosures, from .80 cf to 1.25 cf (for the 4412 and 4415 respectively).

Additional features include high-performance suspension features a heavy-duty, premium EROM surround, and large flat-spider, with ‘in-line’ lead wires, to allow up to 2-inches of peak to peak excursion provided by the unique motor. This performance is packaged in a very compact 4.9” and 5.9” mounting-depth, making the Encore series the longest excursion, “low-profile” subwoofer on the market. The Encore series starts at $650 MSRP. Please visit Facebook.com/Audiomobile.net for more information.

LAST DAY TO ENTER!!! Winners will be drawn tomorrow!

FINAL DAY TO ENTER for a chance to win the Ultimate Fab Experience! 2x lucky winners (1x from Canada, 1x from USA) will receive an all-inclusive trip to the 2023 Mastertech Expo in Mesa, Arizona including flights, accommodations, meals and full-access training program.

2 LUCKY WINNERS WILL BE DRAWN: 1x Winner from the United States and 1x Winner from Canada

Contest is open to verified North American 12-volt industry installers and fabricators only. Not available to residents of Quebec.

Contest Duration: Friday August 5th, 2022 and runs until Wednesday November 23rd, 2022 (midnight tonight)

Winners will be drawn live and announced on air during our final CMA Roundtable Episode on Wednesday, November 23rd at 8pm ET. Good luck to all participants!!!

REGISTER HERE:
https://cmanetworks.com/giveaway/

Extreme Car Audio Hosted The Pre-Black Friday 2022 Event

MARRERO LA (11.22.22) The New Orleans suburb of Marrero was the place to be for car audio enthusiasts on Saturday, November 19th. The company’s annual Pre-Black Friday event offered great deals of up to 60% off, raffles plus food food and refreshments.

The Black Friday Trailer and vendor vehicles grabbed attention.

In addition demo vehicles were set up in the parking lot from top Extreme Car Audio suppliers. Alpine, Rockford Fosgate, Sony, AAMP of America and Morel reps had their demo vehicles set in the parking lot on the very busy thoroughfare corner. Throughout the day consumers had a chance to take a seat to experience the amazing systems and check out the custom installations.

Chris Brinkley had the AAMP Silverado position early for demos.

Ace Truong, Extreme Car Audio’s very proactive owner stated, “Every year we look forward to our Pre-Black Friday event to really get the holiday sales season kicked off. Unfortunately this past Saturday the weather did not cooperate as it was cold and rainy. This is really our first cold snap of the year and many people were kind of hibernating. That said, the traffic that we had at the store was certainly quality. Customers took seats in the vendor demo cars with reps and really had first hand chances to hear some of the very best systems on the planet.”

The Synergy Marketing Avalanche showed a number of brands.

Jimmy Chaffee, area Alpine rep was in the house with an Alpine demo vehicle under the tent. “Consumers who took the Alpine ‘ride’ were very impressed with the could and learned about the in-vehicle connectivity offered by Alpine. We also definitely planted some seeds for future business for Ace at Extreme Car Audio.”

Attendees saw the amazing custom work in the Rockford Fosgate demo vehicle.

Chris Brinkley was in the house with the AAMP pickup for demos and connectivity products under the AAMP umbrella of brands. “It was great to support Ace and his team. The weather definitely slowed the traffic at event. That said we did open eyes with the possibilities of adding 12volt gear to vehicles for those who sat in the passenger seat.”

David Toliver, Synergy Marketing Agency, had the company’s decked out Avalanche set up showcasing Morel gear, Dynamat, Audiomobile, MUSWAY and Lucas Lighting. It is always so cool when a consumer takes a seat in the Avalanche. The custom installation is amazing and customers eyes get so wide when they hear the great sound. Lighting is a hot category and the Lucas Lighting products got a lot of attention. In fact some local patrol officers can in and bought some lights. They commented how important it is to seem on patrol at night. They also took advantage of extra discounts Ace offers to law enforcement.”

Attendees saw amazing interior work when they entered the Extreme Hummer H3 loaded with Alpine.

Shawn Simpson, Momentum Marketing, was on site with a Rockford Fosgate demo vehicle. Simpson related “The event was successful in spite of the weather. There were 7+ demo vehicles showcasing the work that could be done as well as the lines that Extreme offers in the market. Consumers received a raffle ticket for every demo vehicle they listen to. On every hour is he held a raffle for a piece of merchandise. Ace also had it catered by local chef and all the food was delicious. Ace really put together a fantastic, well organized event. I look forward to working together with the team at Extreme audio for years to come.

These New Orleans patrol officers picked up some Lucas Lighting headlights.

Sony car audio was in the house with the demo ES Mobile Tacoma pickup with Richard Wong behind the wheel.

Concluding Ace related “Nothing we could do about the weather. We did not sell as much as past years but it was terrific to visit with our reps, provide consumer demos and importantly plant seeds for future business. Marketing is a continuing process that requires daily attention for future grow. A big thank you to our vendors on site Alpine, Rockford Fosgate, Sony, AAMP and David with Synergy Marketing and his brands.”

For more see Extreme Car Audio