Mike Bujold Joins Eleven Engineering R&D Design Team

EDMONTON, CANADA (08.04.23) – Eleven Engineering, Inc. is proud to announce that Mike Bujold has joined the company’s growing Research & Development Design Team.

“The past year has seen unrivaled growth for Eleven Engineering, and so we are seeing a continuing need for top level additions to our R&D department,” said Rex Whitehead, Eleven Engineering executive vice president, sales & marketing. “Mike’s education and experience make him a perfect fit for our team.”

Bujold graduated the University of Alberta (BSc in Computing Science) and brings his prior experience as a hardware developer for a VSAT communications company to Eleven Engineering.

“What drew me to Eleven is the forward-thinking mindset and adaptability of the company and the people that work here,” said Bujold, who will work out of the company’s headquarters in Edmonton, AB. “I am fortunate to be part of a team of like-minded people that are committed to building quality products. I can see the potential SKAA has to become a true wireless audio standard and I am excited to be a part of it.”

SKAA wireless lets the integrator easily create a dedicated multi-room home audio superhighway with a long range up to 150 feet with a robust, interference-free low-latency signal eliminating lip-sync issues with TV and gaming. SKAA-enabled products can stream music between them, up to four sets simultaneously – one transmitter to four devices. In environments laden with heavy Wi-Fi and Bluetooth traffic, SKAA navigates through these hostile environments with best-in-class reliability. SKAA also allows for uninterrupted audio signals that are delivered with the highest sound quality to all speakers without the latency that is inherent in other wireless solutions.

SKAA is available as a built-in technology not requiring an external transmitter in purpose-designed partner products. SKAA transmitters work with iOS & Android mobile devices, Mac & Windows computers, televisions, and just about any product with a line output or a headphone jack.

Eleven Engineering breaks down the Seven Deadly Sins of WiFi Audio on its YouTube channel:

For more on SKAA and the Seven Deadly Sins of WiFi Audio, please subscribe to youtube.com/user/SKAAwireless and visit SKAA.com.

For additional information, contact Rex Whitehead at 480-650-3979 or email whitehead@eleveneng.com. For more information on Eleven Engineering, visit www.elevenengineering.com, SKAA wireless YouTube channel, and Facebook/.

Alpine Hosted Optim8 Roadshow Training Plus Certification in Salt Lake City, UT

SALT LAKE CITY, UT (08.03.23) – Alpine hosted an Optim8 Roadshow Training at the Hampton Inn & Suites in Salt Lake City on Thursday, July 27th.The evening started with dinner and refreshments at 7PM and the training began at 7:30.

“We had a total of 47 participants attend the roadshow training. Most of the attendees were from the Salt Lake City area, however we had dealers attend that drove from as far as Boise, ID. Eric Brooks presented an in-depth presentation on the new Optim8 processor and its ability to tune a vehicle in under 5 minutes…after installation. This presentation took roughly 1.5 hours” Eric Baltzer, Santa Fe Territory Sales Manager, related.

The Optim8 training meeting filled the room at the Hampton Inn and Suites.
Eric Brooks presented the Alpine Optim8 training to a full house.

Continuing “Next, the attendees were exposed to two separate listening experiences. One Optim8 experience was in an Alpine equipped Ford F-150 (Alpine Corporate Vehicle) and the second Optim8 listening experience was in an Alpine equipped Lexus NX300 (Representative Vehicle). All attendees were able to audition both vehicles and had the ability to hear the difference between utilizing the DSP and listening to the vehicle with the DSP turned off. The results were substantially noticeable according to the participants.”

Attendees outside the Hampton Inn experienced live Optim8 in-vehicle demos.

In between the presentation and the listening experiences, Alpine offered an opportunity for the dealers to purchase the new Optim8 processor at a discounted rate. Also, all attendees were offered an aggressive accommodation price to help get the new processor in their personal vehicles. Both of these opportunities helped drive sales of over twenty units the day of the event.

Nick Boucher (R) The HiFi Shop is pictured with his raffle prize and Eric Baltzer.
Allen Salazar (R) Car Concepts has his arms full as he accepted his raffle prize from Eric Baltzer.

After the listening auditions, Alpine and Santa Fe raffled off Alpine products for attendees that stayed for the duration of the meeting and listening experiences. The total of these goods exceeded $3,500 in retail, so it was advantageous for the participants to go the distance as they had a chance to walk away with both knowledge and free products.

Kalib Smith (R) DC Customs will certainly enjoy his raffle prize that Eric Baltzer presented.

“Altogether, we feel the event was tremendously successful and look forward to the success of this new and exciting product from Alpine,” Baltzer concluded.

Visit alpine-usa.com for more.

KICKER Creates High-Output, Audio-Zone Controller for Boats and RVs

STILLWATER, OK (08.03.23) – KICKER is now shipping an audio processor that controls the volume in up to four different zones. The KICKER KXMARLC Zone Volume Controller, created for marine use but with all-weather features for any outdoor setting, distributes a stereo RCA signal from vehicle’s source unit to as many as four independent stereo RCA outputs for very clean, very clear sound. Compatible with most any amplifier, the KXMARLC will be available for purchase at Authorized KICKER Dealers in-store and online. Soon to be introduced to the world on the KICKER UnMASKED! Live streamed show, KXMARLC Zone Controllers will retail for $299.99 each and will also be available for purchase online at www.kicker.com.

Perfect for boat and RV applications, the half-DIN controller unit measures under two inches high and nine inches wide, making it easy to mount in a variety of locations. It utilizes large, user-friendly knobs for adjusting individual zone volumes. Custom zone adhesive labels are included for easily personalizing the controller unit and overall sound system. 

Also included is the hide-away processor unit that features a remote turn-on lead for activating all amplifiers within the system. The processor houses the preamp section that delivers up to eight volts to each channel, so every amplifier is getting the cleanest signal possible. This allows for lower gain settings, increased noise rejection and overall better sound. All installation and mounting hardware for surface or flush mounting of both units is included.

For more information, consumers can log onto kicker.com/KXMARLC on the kicker.com website.

Strong Attendee Support ‘Reminiscent of Highest Records’ Expected for SEMA 2023

DIAMOND BAR, CA (08.03.23) – The 2023 SEMA Show, October 31-November 3, is gearing up to have

incredible industry support from several different industry segments from across the world. Beyond the enormous buying power set for the Las Vegas Convention Center, the SEMA Show also delivers scores of qualified trade, mainstream and new media members alongside established and emerging influencers. These unique attendees help exhibitors expand their branding and product lineups well beyond their booths, making the SEMA Show a sound investment for the year to come.

“This year’s SEMA Show is shaping up to be one of the best events to date. The industry support is reminiscent of our highest attendance records, and participation is trending above pre-pandemic levels,” said SEMA Show Director Andy Tompkins. “From key buyers, top media members and qualified industry influencers, the professionals you need to help grow your business will be in Las Vegas, October 31-November 3. We’re ready for this industry homecoming!”

Be Part of the SEMA Show Global Business Ecosystem
A company’s credibility improves when news outlets publish stories about their offerings and services, one of the best endorsements a brand can receive. With more than 3,000 media members registered each year, the SEMA Show is the single-largest gathering of automotive media professionals in one location.

In addition, the Show is attended by influencers of all types, including those working for exhibiting members, marketers, suppliers, athletes, celebrities and more. Social-media influencers can help your brand establish social proof and build awareness. An influencer snapping a photo of your booth can drive purchase decisions and increase sales–at no cost to your business.

Everyone walking around the SEMA Show is part of the global automotive business ecosystem, offering the opportunity for participating companies to create brand evangelists from every sector in the marketplace.

It’s never too early to get started on your SEMA Show exhibit plan. In fact, records indicate that a majority of attendees decide to attend the SEMA Show six months in advance, providing ample opportunities for pre-event connections that maximize your time on-site.

There is still time to secure booth space for the 2023 SEMA Show. Visit SEMAShow.com to start creating your Show plan today! Exhibitor, attendee, media and students/educator registration is available at SEMAShow.com/register for just $60 through September 29 and $120 after that date.

Ride in Style: KENWOOD’s eXcelon Motorcycle Audio at Sturgis Rally

LONG BEACH, CA (08.02.23) – KENWOOD USA has announced its participation in the highly anticipated Sturgis Rally, held in South Dakota, August 4th- 13th. This marks a significant occasion for KENWOOD as they proudly showcase, sell, and install their state-of-the-art eXcelon Motorsports motorcycle audio products designed and engineered for Harley Davidson motorcycles.

Riding on the open roads has never been more fun than with KENWOOD’s advanced eXcelon motorcycle audio systems. Designed exclusively for the Harley Davidson family of motorcycles, these audio products guarantee an unbeatable experience for riders and passengers alike. Whether you crave heart-pounding bass or crystal-clear highs, eXcelon motorcycle audio products are engineered to deliver unparalleled performance even in the most challenging riding conditions.

“As part of our commitment to partnering with and supporting our authorized dealer network, we are delighted to announce our collaboration with Chris Hulin and his team at The Audio Edge (theaudioedgeonline.com), based in Nederland, TX,” said John Lucas, KENWOOD VP of Sales. “Their expertise and passion for delivering top-notch audio solutions align perfectly with KENWOOD’s commitment to excellence.” The Audio Edge will join KENWOOD in its booth at 1601 Lazelle St in Sturgis to offer live product demonstrations, personalized advice, and professional installations for all eXcelon Motorsports motorcycle audio products as well as their motorsports action cam system.

KENWOOD invites all motorcycle enthusiasts and audio aficionados attending the Sturgis Rally to visit its booth and experience the future of motorcycle audio firsthand. Its dedicated team, together with The Audio Edge, will be on-site to demonstrate the remarkable features and performance of its eXcelon Motorsports motorcycle audio products. Prepare to be amazed by the seamless integration, durability, and unmatched audio quality that KENWOOD brings to the riding experience.

For more information on KENWOOD’s eXcelon Motorsports motorcycle audio line, please visit its website here: https://www.kenwood.com/usa/car/motorcycles/

Aspen Sound Wins First Ever Crossover Points Drawing

BATTLE GROUND, WA (08.02.23) – The Crossover Marketing Group presented Aspen
Sound with the first ever Crossover Points prize at a recent Hertz Audison factory training with Ken
Ward.

Crossover held a drawing last month to pick the winner for this new incentive program, which is
designed to reward dealer orders and incentivize upside activity at the end of the month.

“Dealers are building up their ‘Crossover Points’ by writing orders across all of our great brands like
Hertz Audison, Boss Audio, VOXX/DEI, and Linkswell. For every $2,500 they spend, they earn a
point, which gives them a shot at winning an awesome prize. The next drawing will be for $500 in
Costco Gift Cards plus we have some great stuff lined up for the fall…It’s truly a win-win for everyone
involved!” said Rob Sutton of Crossover Marketing.

The program is set to grow even more as additional vendor support kicks in to allow bigger and bigger
prizes. Please visit the following link for an informative video: https://tinyurl.com/xover-points

Visit www.crossovermktg.com for more.

Wireless Carplay & Android Auto Fully Integrated with the Factory Touchscreen for Select Toyota Vehicles

POMPANO BEACH, FL (08.02.23) – The ITZ-TOY is a easy plug-and-play solution compatible with most Toyota vehicles from 2014 and newer. This solution integrates with the factory touchscreen and provides both wired and wireless CarPlay and Android Auto functionality. It also includes front and rear camera inputs, allowing you to connect cameras for enhanced visibility while driving. Additionally, the ITZ-TOY supports smartphone mirroring.

The ITZ-TOY kit retains the factory microphone and allows you to use the factory Bluetooth, maintaining the original audio quality during phone calls, which is a significant advantage.

For detailed information about the ITZ-TOY and its compatibility with specific Toyota models, you can visit our website (www.zz-2.com) and check out all the product details.

To get to know more about our solutions or purchase the ITZ-TOY, you can contact ZZ2’s sales team at 929-220-1212 (extension 1) or reach out via email at sales@zz-2.com. We will be happy to provide you with further details about the product, pricing, and installation process.

The ITZ-TOY is now available. CLICK HERE to see all the details about it.

Sanford Sound Hosted The 27th Annual Show N’ Shine

SANFORD, ME (08.01.23) – The 27th Annual Sanford Sound Show N’ Shine filled the grounds surrounding the company’s retail location on Sunday, July 30st.

“This year’s Show-n-Shine was the third at our new location and the weather was absolutely perfect. Last year we were mobbed. This year was even busier and the largest ever for our Annual Show N’ Shine as we had nearly 170 cars registered. It seemed almost every square foot of our property was filled with Show-n-Shine cars and activities” Owner Jack Bogard related.

Attendees lined up Sunday morning to register their vehicles for the show.

Tents were set up for demos with JL Audio, Memphis Audio and Rockford Fosgate. The Sanford Sound RZR was loaded with Memphis PowerSports products. Bill French was on site representing JL Audio while Chad Boone demoed the RZR under the Memphis tent. Byran Case manned the Rockford Fosgate booth and all handed out brochures and giveaways plus spent time with attendees.

Jack Bogard and his wife by the Memphis Audio tent by the Sanford Sound van that’s loaded with Memphis Audio gear. Jack is wearing a large Memphis Audio Gold Medallion around his neck.
The grounds for the Show N Shine ran along a main road that added to the visibility.

“This year we set up vendor row and attendees spent time visiting all of the 13 brands that we spotlight at Sanford Sound. It was super to see the tents with JL Audio, Memphis Audio and Rockford Fosgate busy. Local business owners said they had never seen Route 4 so busy on Sunday” Bogard offered.

A number of area businesses were on site showing their products that 12volt enthusiasts could utilize. Vehicle restoration, lift modifications, stickers and more were offered. Food trucks were on site and the lemonade stand reported selling over 300 refreshments.

Miss New Hampshire 2023 was on site at the Show N Shine. Ashley in real life is Jack Bogard’s daughter who will head to Vegas for this year’s Miss America Pageant.
Classics are becoming a larger part of the Show N Shine each year.

“We also had several clubs attend the Show N’ Shine in big numbers. Team Conflicted had 13cars on site and won the car club top award. Also, we had a number of cars with out of state license plates… including Connecticut, Vermont, New York and Rhode Island” Bogard added.

There was an amazing number of custom trophies created for the 21 classes and set up for all to see before the awards presentation.

This amazing ‘62 Corvette won the Best Classic award. The 62 year old owner was actually driving down the street and saw the show and wheeled in to spent the day with his wife having fun.
There was a wide range of vehicles on the event grounds.

Bogard concluded “A really big thing for us at a Sanford Sound Show-n-Shine event is seeing all the happy, smiling faces. Members of the crowd were showing their rides and checking out other’s rides.The level of customization of the vehicles in the show this year was amazing. Long term this will lead to residual business for us at Sanford Sound. A huge shout out to all, especially family and staff who participated in, and contributed to, the very successful 27th Annual Sanford Sound Show-n-Shine”

Amazing trophies were prepared for the 21 car show classes.
Attendees at the Show N Shine event checked out a wide range of exhibits.

Sanford, ME is a town of just over 20,000. Sanford Sound is a responsible business member of the community and had an officer on site to help with the increased traffic for the event which packed Route 4 on Sunday afternoon.

Visit sanfordsound.com for more.

Training at the myFirstech Academy Prepares Attendees for the Upcoming Remote Start Season

SEATTLE, WA (08.01.23) – The recent training sessions at the Seattle myFirstech Academy consisted of 3 sessions, Monday, Tuesday and Wednesday, July 24th-26th. Josh Woodie and Doug Reed conducted the sessions. Each session had at least 20 in the people in the training and they came from all parts of the country.

Attendees from one of the 3 sessions gather for a group photo. Firstech’s Josh Woodie is bottom right in the red shirt and Doug Rerd is center in the black shirt.
The myFirstech Academy in Seattle includes a large area for training sessions and hands-on vehicle installation.

“The myFirstech Academy trainings provide practical training that pertains to everyday, real world installations. Installers of all levels are invited to Firstech’s Dallas or Seattle offices to receive direct training from our company’s award winning technical support team. Firstech offers a Level 1 course for new installers and a Level 2 version for experienced installers with at least 2 years of experience” Justin Lee, Firstech Marketing Director related.

Josh Woodie paused during an in-session break.
Attendees gathered around as Doug Reed conducted an in-vehicle training opportunity.

The next two training events are in Dallas TX. The first for KnowledgeFest in August and another free training at the Firstech facility in Dallas suburb of Flower Mound in September.

For upcoming events, dealers and installers can visit https://www.firstechllc.com/calendar for dates and locations. Are next two events are in Dallas, TX for KnowledgeFest (August) and another week of FREE training sessions in September.

SEMA Webinar: What to Know Before Conducting an EV Conversion, August 9

DIAMOND BAR, CA (08.01.23) – Electric-vehicle (EV) conversions are a growing opportunity in the automotive aftermarket. For shop owners, technicians and product developers who work on these builds, it’s crucial to clearly understand the safety practices and various EV components involved, as they are critical parts of the process.

SEMA members are invited to the “Skateboard Platform for Electric Vehicles” webinar on Wednesday, August 9, at 11:00 a.m. PDT to learn about the complete process of an EV platform. Attendees will hear from Adam Roe, founder, CEO and product architect of Zero Labs Automotive, as he teaches the components associated with an electrified vehicle and EV conversion, as well as the component names, integration, hazards and diagnosis that are present when converting a gas-powered vehicle to electric. 

Participants will walk away with a thorough understanding of EV conversions from the ground up and engage with Roe as he addresses detailed questions from the audience. Register today!