VIPAR Heavy Duty Family of Companies Sponsoring Northwood University Students at HDAW

HOFFMAN ESTATES, IL (01.18.24) – The VIPAR Heavy Duty Family of Companies will sponsor two Northwood University students during Heavy Duty Aftermarket Week (HDAW), providing hands-on experience and an immersive deep-dive into the aftermarket, as part of a program that began in 2015.

“HDAW provides a near 360-degree perspective on the scale and scope of the aftermarket – including the many diverse and fulfilling career opportunities within it,” said Jeff Paul, VIPAR Heavy Duty Family of Companies’ vice president of marketing. “The program is very successful with introducing exceptionally talented students to the companies and people that make this such a great industry. We’re proud of our longstanding partnership with Northwood University and contributing to help foster future generations of aftermarket leadership.”

The Northwood University students being sponsored by the company this year are:

  • Jack Foster of Commerce, Mich., a junior majoring in Aftermarket Automotive Marketing & Management and co-founder of Limitless Productions, a content development company.
  • Alexander Mazon of New York, a senior majoring in Automotive Marketing and Management, currently serving as the general chair for the Northwood University International Auto Show.

During HDAW (Jan. 22-25, in Grapevine, Texas), Foster and Mazon will assist with helping visitors at the VIPAR Heavy Duty Family of Companies’ booth (#1146) during the Product Expo, attend meeting and networking functions with distributors and supplier partners, and experience the show floor and many educational sessions.

In addition to sponsoring Foster and Mazon, the VIPAR Heavy Duty Family of Companies will sponsor the Leaders of Tomorrow program on Jan. 22. This networking event helps attendees create new and strengthen existing business relationships, as well as learn ways to advance their heavy duty careers. The company will also sponsor HDAW’s new HDAWomen reception on Jan. 23, recognizing women in the heavy duty aftermarket.

For more information on VIPAR Heavy Duty, visit www.vipar.com or email: info@vipar.com. For more information on Power Heavy Duty, visit www.powerheavyduty.net or email: info@powerheavyduty.net.

M.E.S.A Partners with ZipRecruiter to Revolutionize Member’s Hiring Practices in 12-Volt Industry

ARVADA, CO (01.17.24) – Mobile Electronics Specialists of America (M.E.S.A) proudly announces a groundbreaking partnership with ZipRecruiter, a leading online recruitment platform renowned for its cutting-edge AI-matching technology. This collaboration signifies a transformative step forward for MESA’s Member retailers, empowering them to elevate their teams through streamlined hiring processes. 

M.E.S.A proudly announces that it’s Members, spread across diverse regions, are actively hiring to meet the growing demands of the 12-volt industry. This partnership with ZipRecruiter is a testament to M.E.S.A.’s commitment to ensuring that Member retailers have access to the best talent pool, driving success and growth throughout the independent 12-Volt retail community.

Key highlights of the M.E.S.A and ZipRecruiter partnership includes:

  • Streamlined Hiring Processes: The integration of Zip Recruiter’s advanced technology within the M.E.S.A. platform, Jobs.MESADealer.com, enables Members to streamline their hiring processes. This includes efficient applicant tracking, smart candidate matching, and seamless onboarding, ensuring a comprehensive and user-friendly experience.
  • Innovative AI Technology: ZipRecruiter’s state-of-the-art AI technology is set to transform the recruitment landscape for M.E.S.A. Members. This technology brings skilled professionals to the forefront, contributing to the growth of the 12-Volt industry.
  • Consolidating Job Opportunities: With over 300 store locations nationwide, this gives the installer or salesperson the ability to find opportunities across the nation in one place MESADealer.com/Dealer-Locator.

Ryan Gunter, Executive Director, expressed excitement about the partnership, stating, “Our mission at M.E.S.A. is to empower independent retailers in the 12-Volt industry. Our partnership with ZipRecruiter aligns with our mission by providing M.E.S.A. Members with unparalleled resources to strengthen their teams and provide the tools to attract top talent in the evolving market.”

Visit mesadealer.com for more.

KICKER Ships New-for-2024, Extremely Compact KPX Amplifiers

STILLWATER, OK (01.17.24) – KICKER introduces extremely compact KPX Amplifiers, suited for Powersports applications but usable for any vehicle with minimal space for audio installation, including hot rods. KPX Compact Amplifiers will be available for purchase at Authorized KICKER Dealers in-store and online. Soon to be introduced to the world on the KICKER UnMASKED! Live™ streamed show, KPX Compact Amps will retail starting at $319.99 and will also be available for purchase online at www.kicker.com.

Engineered to deliver superior sound in a tiny footprint and during all kinds of weather, KPX Compact Amplifiers are ideal for space-challenged installations like custom cars, motorcycles and UTVs. This powerful, full-system solution is easily installed behind a motorcycle’s fairing or in a saddlebag, under a UTV’s seat or tucked away behind a hot rod’s kick panel, seats or dash.

The KPX500.1 Compact Subwoofer Amp is stable down to one Ohm and features standard KICKER features such as 24dB crossover, 24dB subsonic filter and selectable 6dB bass boost, while providing 500-plus watts to your favorite subwoofer. Music listeners can use the optional KICKER CXARC (sold separately) remote to conveniently control bass levels from the driver’s seat. 

Delivering up to 75 watts per channel, the KPX300.4 4-channel compact model features a 12dB crossover with defeatable fader and dual independent gain controls for utmost control. Both amplifiers can accept signals as low as 125 millivolts and as high as 40 volts, allowing these amps to easily integrate to most any factory source units without line-out converters.

Visit kicker.com for more.

Tint World Ranked a Top Franchise for Entrepreneur’s 45th Annual 2024 Franchise 500

BOCA RATON, FL (01.17.24) — Tint World Automotive Styling Centers was recognized for the 11th consecutive year as one of the top 500 franchises in Entrepreneur’s Franchise 500®, the world’s first, best, and most comprehensive franchise ranking. For 45 years, the annual Entrepreneur Franchise 500® has been a highly sought-after honor in the franchise industry and recognized as an invaluable resource for potential franchisees. The 2024 Franchise 500® ranks Tint World® as #249 and number one in category for its outstanding performance in areas including unit growth, financial strength and stability, and brand power.

“Every brand on the Franchise 500 has its own unique story, but they all collectively make the same statement: Franchising is strong and resilient, is full of innovation and opportunity, and provides a powerful entrepreneurial path for many people,” says Jason Feifer, editor in chief of Entrepreneur magazine. “Our 45th annual ranking is full of companies with fresh ideas, exciting business models, cultural sway, and the kind of business sophistication that will define the next 45 years and beyond.”

In Entrepreneur’s continuing effort to best understand and evaluate the ever-changing franchise marketplace, the company’s ranking formula continues to evolve as well. The editorial team researches and assesses several factors, including costs and fees, size and growth, support, brand strength, and financial strength and stability. Each franchise is then given a cumulative score based on an analysis of more than 150 data points, and the 500 franchises with the highest cumulative scores become the Franchise 500® in ranked order.

“For the 11th consecutive year, we proudly share a place on this prestigious list with so many incredible brands; a true testament to our team’s commitment to excellence,” said Charles J. Bonfiglio, president and CEO of Tint World®. “Achieving this ranking year after year reflects the collective dedication and work ethic of our franchisees and the entire Tint World® family. This recognition underscores our forward-thinking, nimble approach, and close alignment with our customers’ needs.”

Over its 45 years in existence, the Franchise 500® has become both a dominant competitive measure for franchisors and a primary research tool for potential franchisees. Tint World’s position on the ranking is a testament to its strength as a franchise opportunity.

To view Tint World® in the full ranking, visit http://www.entrepreneur.com/franchise500 or pick up a copy of the January/February 2024 issue of Entrepreneur on newsstands now. Visit tintworld.com for more.

Team Nutz Headed to the 63rd Annual World of Wheels in Pittsburgh

PITTSBURGH, PA (01.16.24) – Team Nutz, a very proactive 12volt retailer in the Pittsburg area, will once again exhibit at the MAX Motive World of Wheels at the David Lawerence Convention Center in downtown Pittsburgh Friday – Sunday, January 19th-21st.

Brittany Gaetano and Tatiana Munoz assembling handouts for the event.

Ed Nuttall related “Last night we loaded 24’ and 14’ trailers to drop off at the Convention Center for setup Wednesday and Thursday. The Team Nutz 70’ x 80’ booth will be filled with demo vehicles, tents, show cars, displays, live installations and importantly consumers. Scott from Wheel Pros will be with us and they represent 25 brands including wheels, tires, suspension and truck accessories. We rebuilt our bike and marine displays for the event. Also, we have a new truck we build for Eaton Electric we will show for the first time plus a new wrap for the All Ways Safe truck will be released.”

Scott Olbeter and Andres Sanchez working on gear for installations in demo vehicles.
Blake Paul working on a vinyl wrap for a demo vehicle.

Continuing “When the event wraps thousands of attendees will have seen our products, services and connected with the Team Nutz brand. This is a major investment and we have systems in place to extend the ROI following the event.”

Ben Bjerke working on an installation on another one of the big show demo trucks.

Team Nutz will literally have over 10,000 customized swag items including pens, stickers, tote bags, screw drivers and lanyards to hand out to attendees. Custom QR Codes are affixed to many handouts too. The visibility for Team Nutz from the event will lead to very active days and weeks at the store following the World of Wheels event. Booth tour videos will also be created and utilized to extend the Team Nutz ROI.

66 boxes of various giveaways for the event.
More bins of branding decals to be handed out at the event.

On Friday morning, the first day of the World Of Wheels, students from a number of area high schools will be bused to the David Lawerence Convention Center to spend time on the event floor.
“All at Team Nutz have certainly put a lot into pulling off this event. We worked for several weeks preparing for the event and will spend over 3 days to set up. Tear down will take just a few hours. We will put our company and products in front a very large number of people. Literally thousands will go home with some swag with our name on it too. We are looking forward to a successful event at the David Lawrence Convention Center this weekend” Nuttall concluded.

Visit teamnutztechnology.com for more.

King Boxes Intros Vehicle-Specific Mini Center Console Boxes

GADSDEN, AL (01.16.24) – “We are excited to be shipping our newest models for 2024…the all new Mini Center Console boxes for specific vehicles. This model fits under the dash and features (2) 6.5” and (2) 3.5 tweeter cutouts. We started with the Chevy/GMC model and have had a very positive reaction” Jaysam Odeh stated.

King Boxes exhibited at the 2023 SEMA Show for the first time and showcased the company’s growing selection of enclosures.

Jaysam Odeh displays a new vehicle-specific Mini Center Console box.

“We plan to have the full lineup of vehicle-specific mini center console enclosures by the end of February. After the great success with our regular center consoles we realized there was a need for the mini center consoles which are just like the regular center channels without the 12” subwoofer enclosure on the back side” Odeh related.

For more see king-boxes.com.

Design Engineering’s New Under Seat Heat Shield Kits Improve Comfort

AVON LAKE, OH (01.16.24) – Staying cool doesn’t have to be a challenge. Design Engineering Inc.’s Under Seat Heat Shield Kit can be used on 2022-’23 Honda Pioneer models to reduce seat temperatures and make the interior more comfortable.

DEI’s under seat heat shield kit blocks engine heat from entering the passenger area with high-quality, custom-cut insulation pieces. The improved insulation lowers temperatures on the seat and middle plastic panel.

“Under seat heat shield kits will increase the riding comfort for you and your whole crew,” said John Gabriel, powersports manager at DEI. “Maximize the enjoyment of your next ride by adding this kit to your interior.”

The kit includes front seat and middle panel heat shields. It fits 2022-’23 Honda Pioneer 1000-5 and 1000-3 models. Installation is simple thanks to adhesive backing and will still allow your Honda Pioneer to be serviced.

For more information about DEI’s powersports line of heat and sound control products, visit www.deipowersports.com.

The KICKER AMA ArenaCross Brought The Heat To The Heartland Events Center

GRAND ISLAND, NE (01.15.24) – The KICKER AMA ArenaCross Series, that expanded to 13 cities in 2024, rolled into the Heartland Events Center in Grand Island on Thursday, January 11th for events Friday and Saturday evenings. The Heartland Events Center is the hub of activities in the 220 acre Fonner Park Complex which was originally constructed to house the Nebraska State Fair.

In recent days extreme winter weather has blanketed much of the US and the midwest. The wind chill temperature was -25 degrees for the KICKER AMA ArenaCross Grand Island event.

“It was extremely cold outside but inside the action on the track was red hot and the enthusiastic attendees were Livin’Loud. We had a display set up in the lobby area and virtually everyone who entered the Heartlands Events Center had to pass by the KICKER setup. We had a selection of KICKER products for all to see and learn about” Lorin Morrell, who orchestrates KICKER AMA ArenaCross events, related.

Continuing “Both nights we were talking to members of the crowd about KICKER. Nebraska is truck country so the KICKER L7T under seat drew a lot of attention. There are a lot of farmers and ranchers in Nebraska and the KICKER PowerBars grabbed attention too. Marine is a growing category in the area along with life style products.”

KICKER was set in the lobby to showcase a wide selection of products when the doors opened.
The Friday night Pit Party got the action started with enthusiast walking the track and meeting riders.

Friday night got started on the track with the Pit Party. Enthusiasts really like walking the track plus talking with the riders and checking out their bikes. Soon after the Pit Party ended riders were flying high over the track mounds and navigating the tight turns through the evening from 7:30 until well after 9PM.

In addition to the action on the track T-shirt were fired into the crowd during race breaks and track maintenance periods. An air cannon fired wrapped KICKER T’s into the crowd. A special T had a certificate wrapped inside for a KICKER BullFrog to be picked up at the KICKER display in the lobby. Crowd members also participated in flag-waving sessions for a chance to win a KICKER Headphone prize.

All through the event riders were racing to cross the finish line 1st.
Lorin Morrell – MADDOG MEDIA presents a KICKER BullFrog prize to the T-shirt toss winner during a break in the action Saturday night. The winner of the Bullfrog was injured earlier in the night as he was an amateur rider on the track.

Concluding Morrell offered “The KICKER AMA ArenaCross crowd in Grand Island was lower than usual but expected due to the weather. As crowd members left for the evenings several stopped at the booth and stated their appreciation for KICKER’s participation in the AMA ArenaCross series.”

The KICKER AMA ArenaCross is Livin’Loud in 2024 and the next 2 events will be in Guthrie OK which is just 33 miles from KICKER’s world HQ in Stillwater. Previous AMA ArenaCross events in Guthrie have been standing room only in the stands. The dates are January 19/20 and 26-28.

Visit kicker.com for more.

Tint World Named to Franchise Hall of Fame by Franchise Business Review

BOCA RATON, FL (01.15.24) – Tint World® Automotive Styling Centers™ has been named a Top Franchise by Franchise Business Review for the 10th consecutive year, earning the fast-growing auto accessory and window tinting franchise a coveted spot in the Franchise Hall of Fame.

The 2024 Top Franchise ranking recognizes the 200 best franchise opportunities as rated by franchise business owners. The list is available at https://franchisebusinessreview.com/lists/top-200-franchises/.

Charles Bonfiglio pictured in the studio at Tint World HQ in Boca Raton FL

“At Tint World, we understand that our franchisees are the foundation of our success, so this recognition is special to us,” said Charles J. Bonfiglio, president and CEO of Tint World. “We’ve always been committed to providing franchisees with all the resources they need to thrive and succeed. It’s a strategy that works — being named to the Franchise Hall of Fame after 10 years as a Top Franchise demonstrates that Tint World franchisees are empowered and see the value we offer.”

Tint World Automotive Styling Centers offer sales and installation of auto accessories, mobile electronics, audio video equipment, security systems, custom wheels and tire packages, window tinting, vehicle wraps, paint protection films, detailing services, nano ceramic coatings, maintenance and repair services, and more.

Franchise Business Review, a market research firm that performs independent surveys of franchisee satisfaction and employee engagement, provides the only rankings and awards for franchise companies based solely on actual franchisee satisfaction and performance. Franchise Business Review publishes its rankings of the top 200 franchises in its annual Guide to Today’s Top Franchises.

Tint World® was among more than 375 franchise brands, representing over 35,000 franchise owners, that participated in Franchise Business Review’s research. Tint World® franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems, including training and support, operations, franchisor/franchisee relations, and financial opportunity. 

“Franchisee satisfaction continues to be the leading indicator of franchise performance and system health, and we are pleased to report that our latest research shows satisfaction has remained at some of the highest levels in the past 19 years,” said Michelle Rowan, president and COO of Franchise Business Review. “In fact, our survey results show that three out of four franchise owners would recommend their brand to others. As an independent research firm, Franchise Business Review is committed to helping prospective franchisees get an objective view of the best franchise opportunities available based on actual feedback from the people who own them.” 

Tint World is the leading provider of residential, commercial and marine computerized window tinting and security film services with locations throughout the U.S. and abroad, with franchise opportunities available worldwide.

Visit FranchiseBusinessReview.com to see the full description of the 2024 Top Franchises

Alpine Brings Largest Brand Presence Ever to 2024 Las Vegas KnowledgeFest

AUBURN HILLS, MI (01.15.24) – Alps Alpine North America, Inc. (“Alpine”) will attend the Mobile Electronics Association (MEA) KnowledgeFest hosted in the Paris Hotel in Las Vegas, Nevada from Friday, February 2 to Sunday, February 4.

This year, Alpine brings its largest brand presence to date with a 1400-square-foot booth showcasing four new Alpine demo vehicles and products from the 2024 product line. Alpine will be located in booth 909 on the Mobile Electronics Exhibit Floor in the Paris Ballroom.

“Alpine is excited to expand the brand footprint at the 2024 Las Vegas Knowledgefest show,” said Gregg Thomas, Director of National Sales for the Alpine Brand Division at Alps Alpine North America, Inc. “This year’s product line was deserving of a larger-than-life booth presence to showcase our new line of vehicle-specific products for some of the country’s best-selling vehicles.

New Solutions for Tesla
Alpine is excited to showcase the industry’s first complete sound system upgrade for Tesla in a new 2023 Tesla Model 3 demo vehicle. The vehicle will feature one of the six new direct replacement systems for the Tesla Model 3 and Model Y, which boasts an impressive 1200W RMS sound upgrade that’s designed to replace the Tesla factory speakers without any modifications.

The system includes 10 High-Resolution speakers with a 10” sealed subwoofer enclosure, a 12-channel digital sound processor with a built-in 12-channel amplifier, and an ultra-efficient amplifier designed to use less than one mile of range per hour at full volume. Additional applications will be available for the Tesla premium systems for the Model 3 and include 13 speakers.

New Solutions for Ford
Alpine is no stranger to the vehicle-specific upgrade kits for Ford, and this year offers complete sound system upgrade kits for the 2015-up Ford F-Series. Featured in a Ford F-150 will be the new PSS-23FORD-F150, an eight-speaker system with six High-Resolution S-Series Speakers and a dual 8” Truck Subwoofer Enclosure designed to fit under the rear seat of the truck, all powered by the Alpine OPTIM8 8-channel Hi-Res Sound Processor and Amplifier.

Also in the booth will be a 2023 Ford Bronco showcasing Alpine’s new SBP-24BRNC Weather-Resistant Powered Tailgate Subwoofer Enclosure for the 2021-up Ford Bronco. The enclosure comes pre-loaded with Alpine’s 12” R-Series High-Performance Shallow Subwoofer and 500W RMS amplifier.

New Solutions for Side-by-Side
In 2024, Alpine will take the road less traveled with new solutions designed for Side-by-Side and UTV. In the booth will be a 2021 Polaris RZR Turbo S to showcase the new PSS-UNIV-SXS Weather Resistant Universal Fit Bluetooth Sound System. This system includes two 6.5” speaker pods with integrated RGB LED lighting, a 10” high-powered subwoofer, and a built-in amplifier. Built-in Bluetooth® gives the driver the ability to stream music directly from a smartphone. The system also dons the iconic Alpine six-chiclet configuration for easy access to select sound controls.

Training Sessions
Alpine will host three training sessions led by members of the Alpine Brand Specialist team:

Friday, February 2 from 12:30 p.m. – 1:30 p.m. in Versailles 4
Alpine 2024 Product Line Introduction and Training

Friday, February 2 from 1:45 p.m. – 2:45 p.m. in Versailles 4
Alpine 2024 Product Line Introduction and Training

Saturday, February 3 from 4:15 p.m. – 5:15 p.m. in Versailles 4
Alpine Training Session: OPTIM8

All KnowledgeFest attendees are welcome to visit the Alpine booth, join the training sessions, and meet with Alpine staff from the sales, marketing, and product planning teams. Attendees are encouraged to visit www.knowledgefest.org and use the “Education Workshops & Vendor Training” link to register for the Alpine training sessions.

Visit alpine-usa.com for more.