AUBURN HILLS, MI (10.02.26) – Alps Alpine North America, Inc. (“Alpine”) is attending the Specialty Equipment Marketing Association Show 2026 (SEMA 2026). The event will be held at the Las Vegas Convention Center from Tuesday, November 3rd – Friday, November 6th, 2026. Alpine will be exhibiting in Booth 10373 in the North Hall.
Alpine will be showcasing the all new Alpine Marine Lineup, a 2026 Ford F-150 TSport Alpine Edition, and a 2019 CanAm Maverick within the booth.
“Alpine’s return to SEMA has been long anticipated, and we’re thrilled to once again be part of this incredible gathering of industry leaders, innovators, retailers, installers, and enthusiasts,” said Dan Sparks, Director of National Sales & Marketing for the Alpine Brand Division at Alps Alpine North America, Inc. “SEMA is more than a showcase of products. It is an opportunity to connect with our dealers, reps and customers, strengthen relationships, exchange ideas, and celebrate the passion that drives the automotive aftermarket industry forward. While visitors will see some exciting Alpine solutions throughout the show, we are equally excited about being back among the industry community and sharing what’s ahead for the brand. And, as always, we may have a few surprises in store.”
Marine Product Line
The 2026 Marine Audio Product Line combines Alpine’s legendary sound quality with the durability and reliability demanded by life on the water. Featuring an all-new family of marine speakers, amplifiers, subwoofers, and head units, the lineup was designed to stand apart with a distinctive aesthetic unlike anything else in the marine audio category.
Every speaker in this new collection features integrated RGB lighting, delivering a premium visual experience to match its exceptional acoustic performance. Engineered for powerful, detailed sound and built to withstand harsh marine conditions, the new speakers embody Alpine’s commitment to high-fidelity audio and long-term reliability. Complementing the lineup are compact, high-output amplifiers that provide impressive power from a small footprint while maintaining consistent performance in demanding environments.
Bailment F-150
Slated to be featured at SEMA, the 2026 Ford F-150 TSport Alpine Edition brings together bold exterior styling and Alpine premium audio in a distinctive performance-inspired package. The vehicle recently served as the official pace truck for the NASCAR CRAFTSMAN Truck Series event at Lucas Oil Indianapolis Raceway Park on July 24, 2026, showcasing the TSport Alpine Edition on one of motorsports’ most visible stages.
This F-150 incorporates a new TSport Alpine Edition graphics package, an Alpine grille, a Alpine two-piece hood scoop, the PSS-23F150 8-speaker, and 600-watt plug-and-play premium sound system. The new Alpine grille gives the F-150 a more aggressive, stylized appearance while retaining the factory 360-degree camera system. Constructed from UV-protected ABS with a factory-matched matte-black texture, the grille is engineered as a direct replacement using existing factory mounting points with no cutting or vehicle modification required.
The Alpine grille is scheduled to become available in October 2026 as part of a vehicle upfit package offered through Ford dealerships, with fulfillment through Timberline Upfitters.”
2019 CanAm Maverick
2019 Can-Am Maverick X3 MAX X RS Turbo will round out the featured vehicles within Booth # 10373. This vehicle is outfitted to showcase Alpine’s performance-driven powersports audio and lighting solutions. The vehicle features the Alpine PSS-CMAV sound system, GP-RGB-SBAR soundbar, and Alpine Style Off-Road Lighting, creating an immersive combination of premium sound, visibility, and rugged styling. Built for demanding off-road environments, the Maverick demonstrates how Alpine products can elevate the driving experience both on the trail and at the show.
Show Hours & Information
Tuesday, November 3rd: 9:00 AM – 5:00 PM
Wednesday, November 4th: 9:00 AM – 5:00 PM
Thursday, November 5th: 9:00 AM – 5:00 PM
Friday, November 6th: 9:00 AM – 4:00 PM
Las Vegas Convention Center
3150 Paradise Rd Las Vegas, NV 89109
All SEMA 2026 attendees are welcome to visit the Alpine booth to learn more about the products being exhibited, receive in-person demos, and speak with staff members from the Alpine Sales, Marketing, and Product Engineering teams. Attendees are encouraged to visit https://semashow.com/ for more information and to purchase tickets for the event.
