GS Distributing Joins Forces with KICKER to Power Northern California & Nevada

LIVERMORE, CA (9.26.25) – GS Distributing Company is excited to announce our new distribution partnership with KICKER serving the Northern California and Northern Nevada markets.

“Through this partnership, we’ll be expanding access to a broader selection of Kicker products while ensuring stronger product availability for our dealers’’ Shams Nabi related.

Over 20 pallets of KICKER products received in the warehouse in Livermore, CA.

Continuing “KICKER is one of the most respected and recognized brands in the industry, and we are grateful for the trust and opportunity to represent them. Together with the Kicker team, our focus will be on growing the brand’s presence in the region by supporting dealers with reliable inventory and responsive service.”

“We’ve already received over 20 pallets of Kicker product, reinforcing our commitment to keeping stock on hand so that when our accounts need product, it’s ready to ship” Nabi concluded.

Tracy Focht, KICKER Western Regional Manager, relayed “We are totally excited to have Shams and GS Distributing on board to help KICKER grow in NorCal and Nevada. Shams and his team will do an outstanding job and we look forward to working with them.”

Dealers in need of assistance within the territory can contact our customer service team at csr@gsdistributingcompany.com.

ZZ2 Launches in Spain

POMPANO BEACH, FL (09.26.25) – We are thrilled with the launch of ZZ2 in Spain, a milestone that goes beyond geographic expansion. This moment represents the realization of our vision of bringing innovative automotive technology solutions to the European market.

None of this would be possible without the support of our strategic partners who share our mission. Special thanks to SCS, our official distributor in Spain, for their partnership and commitment.

Held on September 19th, the event featured an opening speech by Juan Jose Vera of SCS. Vinicius Nascimento, Tiago Sperandio, Leonel Sudatti and Javier González then presented the products that will be sold in Europe, such as CarPlay & Android Auto Solutions, Screen Replacements, Backup Cameras, In-Car Entertainment / Streaming Solutions, and others. ZZ2 services, technical support and dedicated customer service, were also mentioned. Afterwards, guests were able to see a live demo of our products installed and in full operation.

The event was attended by several professionals, installers, dealers and industry leaders, who were excited about the new developments they were seeing firsthand.

Visit zz-2.com for more.

Check out the video below:

HARMAN Completes Sound United Acquisition to Expand Premium Audio Leadership

STAMFORD, CT (09.25.25) – HARMAN International has announced it has completed the acquisition of Sound United, the former consumer audio business of Masimo Corporation (NASDAQ: MASI). Sound United’s portfolio of iconic audio brands includes Bowers & Wilkins, Denon, Marantz, Definitive Technology, Polk Audio, HEOS, Classé, and Boston Acoustics.

This strategic milestone marks a significant expansion in HARMAN’s core audio business and footprint across key product categories including home audio, electronics (amplifiers, hi-fi components, AVRs), headphones, and car audio. Combining Sound United’s distinguished portfolio with its world-renowned audio business enables HARMAN to deliver one of the most comprehensive audio portfolios in the industry. As a result, HARMAN is now empowered to bring consumers more choice, deeper innovation, and exceptional experiences across listening environments.

Video interview with Dave Rogers can be viewed here:

“HARMAN’s vision is to create experiences that enrich people’s lives through exceptional audio experiences,” said Dave Rogers, President, Lifestyle Division, HARMAN. “Sound United’s impressive roster of brands is rooted in a deep passion for sound, innovation, and commitment to quality that aligns with HARMAN’s own values. This transaction unlocks meaningful growth opportunities for everyone. It bolsters HARMAN’s strategy to build on its unparalleled success story and scale to unprecedented heights as an audio leader.”

B-roll can be viewed here:

Sound United will operate as a standalone Strategic Business Unit (SBU) within HARMAN’s Lifestyle Division. This structure ensures that each brand’s heritage, expertise, and loyal customer base remain central to their identity. With the backing of HARMAN’s global resources and scale, Sound United’s brands will gain greater reach with enhanced capabilities, while continuing to realize their distinct goals and better succeed in the marketplace.

The newly added brands, expertise, and talent from Sound United will accelerate HARMAN’s advancements in audio technology, broaden market presence, and reinforce its position as a trusted global leader at the intersection of sound, culture, and technology.

Visit harman.com for more.

Article courtesy of news.harman.com

New Partnership Positions Admark Automotive as Preferred Ecommerce Platform for SEMA Data Members

DIAMOND BAR, CA (09.25.25) – Admark Automotive is thrilled to announce its new partnership with SEMA Data, the industry’s premier provider of product data for automotive aftermarket brands and retailers. This collaboration positions Admark Automotive as the preferred eCommerce platform for all SEMA Data members.

Solving a Major Industry Challenge
This partnership directly addresses a key challenge faced by many SEMA Data members: the need for a well-designed, dependable platform that can seamlessly integrate the extensive data provided by SEMA Data. By combining SEMA Data’s comprehensive product information with Admark Automotive’s robust and specialized eCommerce software, the partnership offers a streamlined and powerful solution tailored to the unique needs of the automotive aftermarket industry.

“We’re excited to partner with SEMA Data and serve as the trusted eCommerce platform for their members,” said George Gonzalez, CEO of Admark Automotive. “This collaboration underscores our commitment to helping automotive aftermarket businesses thrive by providing innovative solutions that simplify operations and drive success.”

A Seamless, No-Hassle Ecommerce Solution
SEMA’s data product cataloging is the backbone of organized, standardized, and searchable product information in the automotive aftermarket industry. Admark Automotive’s platform is built to maximize the value of that work—eliminating the need for plugins, third-party apps, constant updates, or custom development. This solution provides SEMA Data members with a streamlined process to efficiently intake, manage, and publish SEMA Data across their digital storefronts.

Backed by a powerful eCommerce engine purpose-built for this market, Admark Automotive enhances workflow, improves sales management, and solves common operational pain points—so SEMA members can stay focused on growth, service, and success.

“At SEMA Data, our commitment to delivering value to our members is at the heart of everything we do,” said Gigi Ho, SEMA Vice President of Technology, Data & Strategic Initiatives. “This partnership with Admark Automotive strengthens that mission by equipping our members with best-in-class tools and resources to thrive in today’s increasingly competitive market.”

Visit www.semadata.org for more.

Massive Audio Unleashes H30005: Extreme Power in a Small Footprint

LOS ANGELES, CA (09.23.25) – Massive Audio introduces the H30005, the latest powerhouse amplifier engineered for extreme performance in a compact footprint. Designed for audio enthusiasts who demand high-output power and precision sound quality, the H30005 delivers unmatched versatility and reliability.

With a staggering 300W x4 + 1500W x1 RMS output, the H30005 is built to dominate in both clarity and punch. Whether installed in a car audio system or a professional rig, this full-range digital amplifier maximizes output while minimizing space.

Built for Power, Tuned for Precision

  • Extreme Power Delivery: 300W x4 + 1500W x1 RMS output.
  • Digital Voltage LED Display with PWR, CLIP & PROTECT Indicators
  • Full Range Digital Performance: Low distortion, full bandwidth for precise sound quality tuning.
  • Low Distortion Full Band Width for Sound Quality Tuning
  • Mil-Spec Double Sided PCB design with SMD parts
  • Built-in noise reduction circuitry
  • Full MOSFET with High-Grade switching devices
  • Built-in Auto Sensing turn on function with LED Indicator (Hi-Inputs)
  • 12V Remote Output for External Devices (Hi-Inputs)
  • Next Generation Advanced 5 Way Protection Circuitry
  • Illuminated Logo
  • Designed and Engineered in the U.S.A
  • CTA 2006 Standard Compliant

Applications Without Limits

From high-powered car audio builds to competition-grade systems, the H30005 is engineered to perform in any environment that demands serious volume, sonic accuracy, and long-term reliability.

“The H30005 is more than an amplifier—it’s a revolution in compact power,” said Corey Hyler, Sales Manager at Massive Audio. “It’s designed for those who expect pro-level output and precision from a small footprint. Whether you’re on the road or on stage, the H30005 delivers.”

The H30005 is available now through Massive Audio’s network of authorized dealers and distributors. For purchase inquiries, compatibility details, or dealer opportunities, contact our sales manager at chyler@massiveaudio.com or (310) 940-8393.

BIG Power, BOLD Design, and MINI Footprint from Hifonics

LIBERTYVILLE, IL (09.23.25) – Turn up your power to PRO LEVELS with Colossus Mini amplifiers. Colossus Mini brings legendary Colossus performance into a sleek size that fits seamlessly into any ride — delivering PRO POWER exactly where you need it. BIG POWER meets compact design.

All Colossus Mini amplifiers are compatible with a wide range of drivers, especially pro-style speakers. Innovated with full-range Class-D chipsets (including the mono models) — Nickel-plated
RCA jacks create a connection that remains corrosion-resistant.

For more info, click here.

Orion Car Audio Sponsors the 28th Annual dB Drag Racing Finals Championship Rings

AUSTIN, TX (09.22.25) – The dB Drag Racing Association is proud to welcome Orion Car Audio as the exclusive sponsor of the Championship Rings for the 28th Annual dB Drag Racing Finals.

These rings aren’t just hardware—they represent elite performance in the world’s most intense car audio competition. Only first place champions at the 2025 North American Finals will earn this coveted award, made for those who dominate the lanes with precision, passion, and pure SPL power.

Orion’s legacy of pushing audio boundaries makes them the perfect partner for this celebration of excellence. With roots dating back to 1984 and a bold resurgence underway—including U.S.-based production and a reunited engineering team—Orion continues to redefine what it means to be “Proud to be Loud.”

We salute Orion Car Audio for amplifying the Finals experience and honoring the competitors who give it their all. These custom-designed rings are more than awards—they’re a tribute to the grind, the glory, and the guts it takes to win.

For more information: www.orioncaraudio.com.

Amazon Ads and SiriusXM Media Announce New Programmatic Audio Offering Through Amazon DSP

SEATTLE, WA (09.22.25) – Amazon Ads and SiriusXM Media announced a strategic programmatic audio advertising integration to provide marketers using Amazon DSP the ability to access SiriusXM Media’s extensive digital audio portfolio—including Pandora and SoundCloud U.S. For the first time, brands have seamless access through Amazon DSP to reach SiriusXM Media’s 160 million monthly digital listeners. Advertisers using Amazon DSP can now extend their omnichannel campaigns to include SiriusXM Media’s premium audio inventory, reaching highly engaged audiences with efficient and effective campaigns based on Amazon’s trillions of first-party signals.

Marketers using Amazon DSP can now activate SiriusXM Media’s streaming music portfolio via the AdsWizz Supply Side Platform. The offering will soon extend to the expansive SiriusXM Podcast Network, which ranks #1 among audiences 18+ and represents four of the top ten podcasts, providing advertisers with additional opportunities for scale and incremental reach while enhancing Amazon’s audio advertising footprint.

“By combining Amazon’s diverse audiences and first-party insights with SiriusXM’s premium audio content, we’re fundamentally reimagining how audio can be integrated into comprehensive advertising strategies,” said Meredith Goldman, Director, Amazon DSP at Amazon Ads. “Our relationship exemplifies our commitment to providing advertisers with unrivaled opportunity across all media channels, including audio, which has become an increasingly vital component of the consumer journey.”

“We are thrilled to bring our premium audio inventory into Amazon DSP,” said Sherene Hilal, Chief Advertising Product Officer at SiriusXM. “For the first time, brands can pair Amazon’s first-party insights with our audio content for smarter audience reach and full-funnel measurement that proves the impact of digital audio. As we look to close the gap between time spent with audio and ad spend and ensure audio is part of every media mix, this partnership marks a major step forward for programmatic audio, delivering the scale, precision, and audience-driven insights that brands need.”

Through this integration, advertisers can now:

  • Reach audio fans with audience insights based on Amazon’s trillions of signals: Pair SiriusXM Media’s premium streaming and podcast inventory with Amazon’s first-party shopping, streaming, and browsing insights to reach high-intent audiences.
  • Gain full-funnel measurement and attribution in audio: Use AI-enhanced capabilities on Amazon DSP to optimize SiriusXM Media audio campaigns with the same precision and intelligence offered across formats, connecting audio exposure to real business outcomes.
  • Integrate audio easily into omnichannel strategies: Incorporate SiriusXM Media audio inventory as a central component of brands’ holistic marketing strategies alongside formats like display and video for a more efficient omnichannel approach.

For more about SiriusXM, please go to www.siriusxm.com.

KENWOOD Expands Marine Audio Line with New LED-Lit Speakers

LONG BEACH, CA (09.19.25) – KENWOOD has announced the launch of its latest KENWOOD eXcelon Motorsports LED-illuminated marine speakers, designed to deliver powerful sound and bold style for boating enthusiasts. The new lineup offers both 6.5-inch and 7.7-inch models in cut-in and tower-style formats, with finishes available in classic white or sleek black.

New models include:

  • XM65WL / XM65BL — 6.5″ LED-lit cut-in/ infinite baffle, marine speakers (White / Black), 75W RMS
  • XM65TWL / XM65TBL — 6.5″ LED-lit tower speakers (White / Black), 75W RMS
  • XM77WL / XM77BL — 7.7″ LED-lit cut-in/ infinite baffle,  marine speakers (White / Black), 100W RMS
  • XM77TWL / XM77TBL — 7.7″ LED-lit tower speakers (White / Black), 100W RMS

Engineered for durability, all KENWOOD marine speakers are IPX6-rated water resistant, providing reliable performance against spray, splash, and weather. Each speaker features coated soft dome tweeters for crystal-clear highs and superior sound reproduction, even in challenging marine environments.

For versatility and secure installation, the 6.5-inch tower models include a rugged cast aluminum mount that swivels, designed to fit 1.5″–2″ round bars, while the 7.7-inch tower models feature mounts that accommodate tubing from 2.25″–3.35″.

Adding to the experience, the speakers integrate a 27-color LED lighting system with a wireless remote, allowing users to customize their setup. The system supports up to 12 daisy-chained speakers, creating a fully synchronized, immersive lighting display. Tower models include additional back-lighting for extra visual impact.

“Our new LED-lit marine speakers combine cutting-edge audio engineering with bold visual appeal,” said Rick Noetzli, Product Manager at KENWOOD. “Boaters can now enjoy rich, dynamic sound while adding a customizable lighting experience to their time on the water.”

The new KENWOOD LED marine speakers are available now to authorized KENWOOD retailers.

Visit www.kenwood.com/usa for more.

Advanced Custom Sound Supports The Warren Ohio Community

Dwaine Craig is pictured in the showroom with his Harley Street Glide build to drive the Breast Cancer Awareness message across the Warren OH community.

WARREN, OH (9.19.25) – The Advanced Custom Sound Team, with Dan and Jeanna Nezbeth behind the wheel, is a very proactive retailer that is community and awareness focused. Bringing more attention to Breast Cancer Awareness has been a continuing focus for many years.

“Breast cancer awareness is not just a logo and it is not just in October. It is a real fight that impacts lives, families, and communities every single day. We were honored to sponsor this Harley-Davidson Street Glide that was transformed into a rolling tribute to breast cancer awareness for Dwaine Craig and his wife 5 years ago.”

“Its owner, Dwaine Craig, shared his story” Jeanna continued. “When his wife was diagnosed, their world changed in an instant. Her courage through surgeries, treatments and the unknown became a source of inspiration for everyone around her. Determined to honor her strength, Dwaine built this tribute bike from the ground up, pouring his heart into every detail. With support from friends and audio by Advanced Custom Sound, the bike now carries her story and spreads awareness wherever it goes. It is more than a show bike. It is a testimony of love, perseverance and faith that reminds others that no one rides alone in this fight.”

“Let’s continue to come together to support our community, share stories, and spread awareness. Breast cancer awareness should live in our hearts every day of the year. Find local nonprofit organizations to support, get involved, and remind others it is not just a ribbon. It is about real people, real families and real hope” Jeanna concluded

For more see acsmotorsports.com.