PALMYRA, PA (09.13.24) – “We have EXCITING news on a new member that has joined the DAS Team. Introducing David Millhouse who will be our Outside Representative covering our PA, MD, NJ, DE territory” Ken Litten, CE/HD Sales & Marketing Manager, related.

David Millhouse completed the Installer Institution Program and has 18 years in the 12volt Industry with sales and Installation experience at Weebee Audio, Best Buy as well as running his own business.

David Millhouse is excited and ready to hit the road in his territory. David can be reached at dmillhouse@dasinc.com

Visit dasinc.com for more.

LIBERTYVILLE, IL (09.11.24) – Take down adventure with overhead audio with ALL-NEW MB Quart UTV Tuned Audio Roofs exclusive for Polaris RZR® Trail and Polaris RANGER® UTV vehicles. These ALL-NEW for 2024 UTV Tuned Audio Roofs deliver incredible audio immersion creating a soundscape that brings the ultimate concert listening experience now exclusive for Polaris RZR® Trail and Polaris RANGER® UTV vehicles.

Brian Sherman, Vice President of Product and Marketing, said, “I am so thrilled to be launching these UTV roofs for Polaris RZR® Trail and Polaris RANGER® UTV vehicles. These ALL-NEW UTV Tuned Audio roofs deliver incredible volume that’s very LOUD, DYNAMIC, and SET THE BAR with higher sound quality and performance. Every adventure while traversing the great outdoors will turn into a thrill ride of higher audio impact through these MB Quart UTV Tuned Audio roofs.”

ABOUT MB QUART UTV TUNED AUDIO ROOFS FOR POLARIS RZR® TRAIL AND POLARIS RANGER® UTV VEHICLES

There are three Polaris RZR® Trail and three Polaris RANGER® UTV Tuned Audio Roofs to choose from – with a total of six in the entire MB Quart UTV Tuned Audio Roof lineup.

Starting with the UTV Tuned Audio Roof models offered for the Polaris RZR® Trail — the MBQRT-S7RRC leads the lineup off with a 500-watt, 7-speaker audio roof, and a 32-inch light bar. This model is exclusively designed to work with Ride Command (*Ride Command is NOT INCLUDED). The MBQRT-S7R also makes 500 watts of power while featuring a 7-speaker audio roof and includes a 7-inch LED source unit and 32-inch light bar. For fitting into builds that want a smaller but still mighty audio roof – the MBQRT-S6R is another 500-watt audio roof with six speakers and also includes a 3.5-inch LCD source unit.

Polaris RANGER® UTV Tuned Audio Roof models include — the MBQRG4-S14R which features 1000 watts of power and 14 speakers. This UTV Tuned Audio Roof also includes a 7-inch LED source unit and a 45-inch light bar. The MBQRG-S7R creates 500 watts of clean power and includes 7 speakers with a 7-inch LED source unit and also a 45-inch light bar. Lastly, the MBQRG-S6R also makes 500 watts of power with six speakers and includes a 3.5-inch LCD source unit.

For a breakdown of ALL-NEW MB Quart UTV Tuned Audio Roofs for Polaris RZR® Trail and Polaris RANGER® UTV vehicles, go to the MB Quart website at https://mbquart.com/.

MAKE SURE to contact your Maxxsonics Sales Representative NOW as orders for the ALL-NEW MB Quart UTV Tuned Audio Roofs are GOING FAST!

CLEARWATER, FL (09.11.24) – Designed for seamless integration beneath the truck’s rear seat, Stinger’s Dual 10” Subwoofer Enclosures offer a convenient and efficient method to augment the vehicle’s sound system with powerful Audio Control subwoofers. Engineered with durability in mind, this fiberglass enclosure is built to withstand challenging conditions, boasting rugged and weather-resistant features.

• New vehicle-specific applications are available now at StingerDealer.com:
• Ford F-150 Super Crew & F-250/350 Super Duty Crew
• Chevrolet Silverado/GMC Sierra 1500 Crew Cab
• Chevrolet Silverado/GMC Sierra 2500/3500 Crew Cab

All Vehicle-Specific Applications Feature:

• Roadkill-Armor Coat – Permanent Heat Bonded EPM (Elastomeric Polyurethane Molecule) Enclosure Coating
• Includes Brackets that Bolt to Factory Locations – No Drilling Required
• Weather-Resistant Enclosure for Harsh Outdoor Environments
• Provides Leak and Corrosion Prevention
• Heavy Duty Fiberglass With Internal Bracing
• Poly-Fill Included to Absorb Standing Waves and Reduce Distortion
• Durable, Coated Steel Subwoofer Grilles for Extra Protection
• XT-90 Connector Option for Quick Disconnect

Learn more about the technical specifications at StingerDealer.com or by calling your sales representative today.

Learn more here.

DIAMOND BAR, CA (09.10.24) – The Specialty Equipment Market Association (SEMA) today launched Drive The Vote (www.sema.org/vote), a campaign to mobilize voters among its 7,000 member companies and the millions of American automotive enthusiasts, with resources to enable their participation in the 2024 general election.

“Voting is an essential activity for our nation and for ensuring the automotive aftermarket industry has a say in the business undertaken by our lawmakers at the state and federal levels,” said SEMA President and CEO Mike Spagnola. “SEMA’s Drive The Vote campaign equips our members and those around them with the information they need to vote in their community for the candidates who best speak for their values. And, because the 2024 SEMA Show starts on Election Day, Nov. 5, we’re encouraging those traveling to Las Vegas to review these resources so they know how to vote early.”

The Drive The Vote campaign is simple in its intent: encourage Americans to register to vote and then cast their ballots, using content designed to help industry leaders navigate interactions with congressional candidates, highlight the automotive aftermarket’s advocacy priorities, and encourage enthusiasts’ participation in the electoral process. SEMA is providing vetted links to important voter information, questions to ask candidates during campaign events, and social media assets and sample messages to encourage their employees, customers, and community members to register to vote.

“There has never been a more critical time for our members to weigh in on who’s leading in Washington, D.C., and state capitals across the U.S.,” said SEMA Board Chair Kyle Fickler of ProCharger. “The Drive The Vote campaign will help SEMA members and other auto enthusiasts raise our collective voice to secure passage of laws and policies that help preserve our industry and its $337 billion annual impact to the American economy.”

To learn more about Drive The Vote, visit www.sema.org/vote.

ORLANDO, FL (09.09.24) – VOXX Electronics Corporation (VEC), a wholly owned subsidiary of VOXX International Corporation and a leading innovator in aftermarket automotive electronics and connected car solutions and vehicle interior enhancements, is pleased to announce the launch of its new online Custom Seating Kit Build option for the LEATHER CRAFT™ by ROSEN® brand.

The LEATHER CRAFT website, www.leathercraft.pro, has been upgraded to streamline the process of building and ordering Custom Seating Kits with the new “Build a Custom Seating Kit” tool. This enhanced online resource allows customers to effortlessly design premium interior upholstery for a wide range of vehicle makes and models. Customers can personalize their kits with options including custom stitching, piping, logos, accents, and luxury inserts.

Enhanced Site Features for Seamless Ordering
In addition to custom builds, the site now offers easy access to In-Stock Collector’s Edition Kits and Non-Stock Factory OEM Replacement Seating Kits for low-volume or older model applications. With just a few clicks, customers can design their interiors, preview their selections, and place their orders—all with the finest craftsmanship and attention to detail.

Commitment to Aftermarket Automotive Solutions
“We are dedicated to enhancing the retailer and restyler experience from design to the final installation of top-quality leather upholstery,” said Joe Caltabiano, VP of Vehicle Entertainment and Interiors at VOXX. “These website enhancements demonstrate our ongoing commitment to delivering a seamless purchasing experience and expanding our product offerings for the aftermarket automotive industry.”

For more information about LEATHER CRAFT and its range of automotive aftermarket solutions, please visit www.leathercraft.pro.

NEW YORK, NY (09.09.24) – SiriusXM announced that Toyota is now participating in its new three-year Extended Service Subscription program designed to empower automakers and dealerships in the United States to deliver even more value to new-vehicle buyers. Through this program, participating Toyota and Lexus retailers across the nation are now able to include the Extended Service Subscriptions to SiriusXM’s leading audio entertainment services with the purchase of select new vehicles, expanding the Toyota and Lexus Connected Services features available for customers while providing great flexibility in payment options.

SiriusXM capability is a standard feature in all Toyota and Lexus models sold in the United States. Now, participating Toyota and Lexus dealerships can choose to add the three-year Extended Service Subscription to new models featuring the latest Toyota Audio Multimedia and Lexus Interface. The three-year subscription’s cost will be added to the vehicle’s purchase or lease price. Vehicles that do not include the three-year Extended Service Subscription will continue to include a standard three-month trial subscription to SiriusXM.

“We are pleased to offer the new three-year SiriusXM subscription option as another enhancement for Toyota and Lexus drivers during their journeys,” said Jessamine Merrill, general manager, Connected Technologies, Toyota Motor North America. “The ability to include the subscription cost with the vehicle’s purchase or lease price helps provide dealers and customers more flexibility and value.”

“Toyota and Lexus have offered SiriusXM capability as a standard feature for several years, and we’re thrilled to expand upon our longstanding relationship by enabling their dealerships nationwide to participate in our new three-year Extended Service Subscription program,” said Gail Berger, Senior Vice President and General Manager of Automotive Partnerships, SiriusXM. “This new subscription offering is rolling out to auto brands across the country and allows drivers to enjoy long-term access to SiriusXM’s complete lineup of music, sports, news, and entertainment audio programming.”

Extended Service Subscriptions are governed by the terms and conditions contained in SiriusXM’s Customer Agreement, which is available at siriusxm.com, as well as Toyota’s Connected Services Terms of Use. Extended Service Subscriptions that are included with the purchase or lease of a vehicle do not automatically renew. A customer’s service under an Extended Service Subscription will stop at the end of the stated subscription term or the consumers sale and/or transfer of the vehicle, whichever occurs first. Extended Service Subscriptions are not transferable to another radio/vehicle, are not redeemable for cash or credit and are not eligible for any refund.

With hundreds of channels and exclusive, must-hear programming across music, talk and sports, SiriusXM offers a unique audio listening experience for fans across the United States – on the road, on the go and at home.

With more than 20 years of expertise in-vehicle, only SiriusXM offers a premium listening experience optimized for each infotainment system. With the three-year Extended Service Subscription, new car buyers will get access to SiriusXM built directly into and optimized for their vehicle as well as the SiriusXM app, providing access to even more content. Subscribers can also enjoy new programming launches year-round as well as new features and updates both in the SiriusXM app as well as over-the-air in select newer vehicles to continually improve and optimize the experience for listeners over time.

For more information on all the programming that SiriusXM offers, and all the ways subscribers can listen, visit www.SiriusXM.com.

DIAMOND BAR, CA (09.06.24) – Bear Grylls, host of Man vs. Wild, Running Wild With Bear Grylls, and You vs. Wild, will present a keynote address at the 2024 SEMA Show as part of the trade-only event’s professional-development experience.

Taking place Nov. 5-8 in Las Vegas, Nev., the SEMA Show will feature Grylls, a renowned survival expert, writer, and adventurer, on the SEMA Show Main Stage, where he will speak about the experiences that have shaped him and the lessons he’s learned along the way.

“I’m looking forward to guiding the audience through a journey to understand how to overcome hurdles and adversity and to learn from failures,” said Grylls. “I hope my stories of resilience will inspire, uplift, and empower SEMA Show attendees to face their own challenges.”

Grylls’ keynote address will take place at 2 p.m. on Nov. 7 in the West Hall. His speech is part of a comprehensive SEMA Show Education program that focuses on best-in-class skill development.

“We’re really excited about bringing Bear Grylls to our Main Stage Experience,” said Gary Vigil, SEMA Sr. Director of Education. “His life motto of kindness, courage, and never giving up is truly inspiring and will resonate with all attendees.”

Grylls’ keynote is part of a SEMA Show Education Program that includes 80 learning sessions across seven highly focused tracks. Featured programs include a Dale Carnegie Management Essentials for Leaders program, a Women’s Leadership Symposium, two on-site electric vehicle (EV) certification programs led by Legacy EV, and seminars hosted by I-CAR, Society of Collision Repair Specialists (SCRS), and Tire Industry Association (TIA). Access to most education programs is included as a benefit to registration. Fee-based sessions are identified under the session description when registering.

“The SEMA Show Education program is known as one of the industry’s most rewarding professional development opportunities,” said Andy Tompkins, SEMA Trade Show Director. “Each session will drive immediate takeaways, whether you’re a C-suite executive, manager, builder, sales or marketing professional, or someone who simply wants to expand your industry knowledge.”

The SEMA Show is one of the largest trade shows in the world, powered by a passionate and innovative community. The 2024 Show is receiving tremendous levels of support from across the industry, with 2,400 exhibitors projected to display their latest products and services to thousands of attendees and media.

Education programming kicks off Tuesday, Nov. 5. To view the full list of sessions, go to www.semashow.com/education.

To learn more about the 2024 SEMA Show or to register, visit www.semashow.com. Registration is $60 for qualified attendees who register by September 27.

NEW YORK, NY (09.06.24) – SiriusXM has announced the opening of a new state-of-the-art technology facility in Dublin, Ireland. The Company’s Dublin-based employees are expected to play a critical role in the audio entertainment company’s continued digital transformation, and will function as a center of excellence for SiriusXM’s Product and Technology organization. SiriusXM is supported by the Irish government through IDA Ireland.

SiriusXM’s Dublin workforce will primarily focus on software development, automotive technology and engineering, adtech, data science, and analytics. Talent based in the new technology hub will be charged with developing and implementing best-in-class standards for high-quality, scalable software deliveries for SiriusXM’s streaming and in-vehicle audio entertainment platforms.

Minister for Enterprise, Trade and Employment Peter Burke said: “I congratulate SiriusXM on their expansion. Our team had the pleasure of meeting the SiriusXM management team recently, and I am pleased that they are opening a new Technology Centre of Excellence in Dublin and availing of the wealth of professional talent available here.”

“SiriusXM has a history of being on the cutting-edge of technology, and as we further expand and enhance our product, we are thrilled to tap into all of the incredible technology talent based here in Ireland,” said Joe Inzerillo, Chief Product and Technology Officer at SiriusXM. “We look forward to introducing our service to a new group of technologists here in Dublin who are eager to build and create sophisticated adtech, software that moves people, and more.”

Michael Lohan, CEO of IDA Ireland said: “SiriusXM’s decision to establish a new Technology Centre of Excellence in Dublin highlights Ireland’s attractiveness as a destination for global expansion. This investment is a testament to Ireland’s pro enterprise economy and to the specialised and skilled workforce that we have in Dublin and across the country.  I’d like to wish SiriusXM every success in their expansion into Ireland.’’

“SiriusXM fosters a people-first culture of doing what we love and loving what we do,” said Faye Tylee, Chief People and Culture Officer at SiriusXM. “We provide some of the best audio entertainment programming and technology in the world by hiring creative and skilled professionals with an entrepreneurial spirit, and we are thrilled to add some of Ireland’s top tech talent to our growing and diverse team.”

SiriusXM’s Dublin facility is planning to recruit positions in the following areas:

• Software Development: Software development roles will be tasked with developing and executing innovation roadmaps and provide advanced operations capabilities.
• Automotive Technology & Engineering: These roles will focus on the development, testing, and support of software and platforms for SiriusXM’s in-vehicle services, as well as for SiriusXM’s consumer electronics and emerging businesses. They will be part of the global team focused on customer adoption, enhancing customer experiences, and revenue generation.
• AdTech, Data Science & Analytics: The Dublin team will play a critical role in the modernization of SiriusXM’s adtech stack, focused on efficiency and scalability. Developing innovative solutions and prototyping new methods for music discovery and content engagement, this team will integrate cutting-edge technologies to enhance the subscription value and modernize SiriusXM’s suite of streaming applications and products.

Details about the new technology office and career opportunities can be found here.

EAST WENATCHEE, WA (09.05.24) – Over 100 competition vehicles and twice as many entries braved the rain on Saturday and Sunday to compete at the Surf City Soundoff at the Chinook Winds Casino Resort in Lincoln City, Oregon. Attendance was very strong among competitors and spectators and they were rewarded with clear and sunny skies Sunday afternoon.

There were 4 IdBL World Records set at the event. Along with IdBL and SQ (Sound Quality) competition, Niteglow lighting competition was held Saturday night and IdBL and IQC RC vehicle competitions were introduced. Dates for the 2025 event have already been set (August 23rd and 24th, 2025) and preparations have begun.

“$18,433 was raised for Angels Anonymous, a non-profit organization dedicated to bettering the local community.” Said Travis Chin, President of IASCA. “Overall, the IASCA event at Surf City was once again a huge success. We look forward to many years of working with them to create a top-notch event and bring car audio enthusiasts some of the best competition on the West Coast.”

For more information on IASCA Worldwide and to view the results from the event, visit iasca.com or contact President Travis Chin at travis@iasca.com. Information on the Surf City Soundoff and Angels Anonymous can be found on Facebook.

ST CLOUD, MN (09.05.24) – Warnert Racing is proud to announce a new (and returning) partnership with KICKER Performance Audio. This collaboration is an exciting addition to our team, and we are thrilled to have them back on board once again!

KICKER has been involved in the motorsports industry for a long time. From being the first to create a full frequency-range speaker box for cars and trucks in 1973, to today, KICKER continues to drive innovation for aftermarket sound solutions for the vehicles we know and love!

Roger Demaree of KICKER said it best, “KICKER is fired up about being part of Warnert Racing for the upcoming 2025 season! They are a great group of people that like to do things the right way and are always Livin’ Loud on and off the track!”

With a long history of motorsports partnerships, KICKER knows that motorsport enthusiasts need durable, quality, and LOUD speakers to satisfy their intended audience. Along with that, sound quality must not be sacrificed, and that is what KICKER has been doing for over 50 years!

KICKER offers a wide range of Car, Marine, Powersports, Motorcycle, and Lifestyle audio solutions that will surely fit your needs. With OEM and custom solutions, along with a wide range of support, KICKER will have you covered! Check them out at www.kicker.com.

It’s a thrill to be partnered with KICKER, and we will be Livin’ Loud all season long!