PHOENIX, AZ (08.19.24) – Orion Car Audio proudly presents the debut of its innovative Orion Cobalt speaker collection now available for immediate shipment from our strategically located warehouse facilities on the east and west coasts. With a focus on delivering exceptional sound quality at an accessible price point, the new Cobalt speaker series from Orion is set to disrupt the market.

Boasting an array of 3-way and 2-way coaxial speakers available in various sizes (6” x 9”, 6” x 8”, 6.5”, 5.25”, 4” x 6”, 4”, and 3.5”), the Orion Cobalt series promises unparalleled power handling, combined with superior sensitivity and efficient design. Constructed with proven durability, these speakers are engineered to elevate the audio experience of any system, attracting enthusiasts who are “Proud to be loud.”

“Retailers, don’t just take our word for it. Embark on a FREE test ride with the new Orion Cobalt series. Select up to $500 worth of Orion products, test them out for 60 days risk-free, and enjoy complimentary round-trip shipping on us,” says Bill Turner, Vice President of Dealer Success. “Contact us at family@orioncaraudio.com today to explore the world of Orion and take advantage of this unparalleled opportunity.”

From customers to competitors and every retailer in between, if you have a question, hit us up at Family@OrionCarAudio.com.

The 12VOLT CENTRAL STUDIOS (08.19.24) – With the beginning of second half of 2024 the 12volt industry activities shifted into high gear. Proactive 12volt industry members are utilizing the 12voltSTP Tool to showcase their positive news and activities.

The 12volt STP Tool makes it easier than ever to showcase a company’s positive activities and products. Snap and Txt an image… PRESTO your company’s positive news and activities could be in the news. 318-469-2526 is the number. With the advent of social media, Facebook and Instagram platforms became key vehicles to deliver information and news. The fact remains people still need, and look forward to, receiving positive news. That is also true for the business realm that includes the 12volt Industry.

To deliver fresh industry news to members of the mobile electronics industry the 12volt Central Studios posts articles on 12voltnews.com each business day and makes multiple posts on Instagram and Facebook each day. The 12volt STP Tool was created in 2020 for members of the 12volt industry to send their news to the 12volt Central Studios. Snap and Txt an image to 318 469 2526. PRESTO, your positive news could be delivered to members of the 12volt industry.

On Instagram and Facebook @12voltnews has over 10,000 followers on each platform. Those followers are dedicated members of the 12volt industry. To see over 1000 posts #12voltstp on Instagram.

Look forward to seeing your company’s brand and positive activities in the 12volt Central Studios.

Visit Instagram and Facebook @12voltnews for more.

WASHINGTON, DC (08.16.24) – The Specialty Equipment Market Association & Performance Racing, Inc. (SEMA) on August 7 filed with the Supreme Court of the United States an amicus brief in the case of Diamond Alternative Energy, LLC v. Environmental Protection Agency (EPA). The brief outlines SEMA’s support for a review of the lawfulness of the EPA’s decision to grant California the authority to limit the sale of internal combustion engine (ICE) vehicles. Using its EPA waiver, California, and by extension, the 16 states that opt into California’s regulations, seeks to adopt Advanced Clean Car II regulations that would limit the sales of ICE vehicles from model years 2017 through 2025, culminating with a complete ban on the sale of ICE vehicles by 2035.

SEMA requests that the court grant review due to the critical, nationwide importance of the case before them. SEMA contends that California’s non-technology-neutral decision to limit sales of ICE vehicles will have a devastating impact on the automotive aftermarket industry, of which SEMA’s 7,000 members are a pivotal part. If granted, the ICE Waiver will kill, rather than foster, innovation that can help produce cleaner, safer automobiles. Furthermore, the associated fallout of the ICE Waiver will touch the many associated industries, including motorsports, vehicle restoration, and automotive technology, each of which make immeasurable contributions to the nation from an innovation and cultural standpoint.

“California has already declared the winner of the race, and by extension, begins to foreclose on the innovations and unique contributions to cleaner vehicles and parts that the aftermarket for years has been providing,” SEMA argues. “The question presented is important not just to the specialty equipment aftermarket, but to consumers and the public at large who seek out these inventive products, and, as a result, the Court should grant the petition to address it.”

SEMA as an organization is steadfastly technology neutral, a reflection of the historically significant innovation delivered by the specialty automotive aftermarket industry, a sector that delivers $337 billion in annual economic impact to the U.S. economy, while supporting 1.3 million jobs nationally. Aftermarket participants, many of which are small businesses, are leading the way on alternative-fuel innovations by replacing older engine technologies with newer, cleaner versions, and converting older ICE vehicles to new electric or hydrogen-powered vehicles, and the industry represents the tip of the spear for delivering to consumers new automotive fuel and propulsion solutions.

Visit www.sema.org for more.

CLEARWATER, FL (08.16.24) – Race Sport Lighting is now part of Stinger! To continue to order from their comprehensive selection of premium lighting products, please submit a dealer sign-up request at the address below.

stingersolutions.com/pages/become-a-dealer

“What are you waiting for? Not only do we have products that wow, but we also offer merchandising programs that help sell-through. Register now and take your aftermarket automotive product offerings to the next level!”

Visit stingerdealer.com and racesportinc.com for more.

DIAMOND BAR, CA (08.15.24) – Exhibitors are sharing what they will feature in their booths at the 2024 SEMA Show. Below are some of the latest announcements you will find in the Online Media Center:

Armordillo: CoveRex Inflatable Bed Topper
Coker Tire: All-new Coker Classic Star Series Tires
Inspired Overland: Ultra-Lightweight Carbon Fiber Rooftop Tent
Phoenix Truck Bed Covers: The Blackbird – Fully Automatic Truck Bed Cover
Tmat Products: Grid-based Cargo System for Trucks, Vans, and SUVs
Vapor Trapper: High-Quality Charcoal Vapor Canister

• The second annual SEMA Fest will take place at a new location on the Las Vegas Convention Center grounds and will feature musical headliners Cage The Elephant and Sublime, along with Fitz And The Tantrums and Petey.
• The 2024 SEMA Show Education program has expanded to offer attendees exclusive certification courses. Presented by SEMA Education and Legacy EV, the “Electric Vehicles 101” and “High-Voltage Safety Certification Training” education sessions will help attendees boost their knowledge and understanding of EV powertrains and safety.
• Nominations are now open for SEMA’s new Visionary 8 program, which recognizes the future leaders of the automotive aftermarket industry. Nominations can be submitted until August 30.
• The SEMA Memorial Scholarship Fund issued $99,000 in scholarship and loan forgiveness awards to help 46 individuals currently working or planning to pursue careers in the automotive aftermarket industry. The program has awarded more than $3 million since its inception.
• Matt Daigle has joined SEMA as Director of Communications in support of the organization’s public and government affairs efforts, based in Washington, D.C. He coordinates communications strategies and executions with SEMA’s marketing, councils, membership, political action committees (PACs), and other internal teams.

Visit sema.org for more.

EAST WENATCHEE, WA (08.15.24) – IASCA Worldwide Inc. will once again host a Triple Point World Record Event at the Surf City Soundoff on August 17 and 18, 2024. The Chinook Winds Casino in Lincoln City, Oregon, has teamed with IASCA for a number of years to create the largest car audio event in the Northwest and one of the largest car audio events in the country.

Image from the 2022  event at the Chinook Winds Casino In Lincoln City, OR.

Through the course of the years together, the Chinook Winds Casino and IASCA Worldwide have donated to great causes. More than $20,000 has been donated to Angels Anonymous through entry fees, raffle tickets and t-shirt sales.

Event sponsors include Sonic Audio in Tualitin, Oregon (Top Headliner Sponsor), along with Headliner Sponsors Sight & Sound car audio, Car Toys and B2 Audio and over 40 other sponsors.

“I’d really like to thank all of our sponsors. Every year they step up and make the show that much better.” said IASCA President Travis Chin “I have been involved with the Surf City Soundoff and Chinook Winds Casino for over a decade and always look forward to being part of the show. This year promises to be the biggest event yet and it has a great reputation as one of the ‘go to’ IASCA events of the year.”

For more information on IASCA Worldwide, visit iasca.com or contact President Travis Chin at travis@iasca.com.

For more information on the Surf City Soundoff and Chinook Winds Casino, visit https://www.chinookwindscasino.com/entertainment/events/surf-city-soundoff/.

LIBERTYVILLE, IL (08.14.24) – Compact and small design meets ALL-NEW innovative Crunch VU Meter Technology ONLY AVAILABLE in the ALL-NEW for 2024 Crunch V-DRIVE amplifier line. Get ready to embrace a higher quality sound in a smaller amplifier footprint with V-DRIVE amplifiers. Creating more space and opportunity in the tightest and smallest areas in vehicle builds and setups – Crunch V-DRIVE amplifiers bring out concert detail in audio, powering your music with higher listening quality and sharper details.

Sam Dattalo, Vice President of Sales, commented, “We are very excited to unleash V-DRIVE amplifiers innovated with the ALL-NEW PATENT PENDING VU Meter. Get ready to tune your amplifier and capture the best audio for your vehicle setup with the VU Meter on top of the amplifier heat sink. With a black finish and accented Crunch red end panels, every Crunch V-DRIVE amplifier brings quality design paired with innovative audio performance making heavier power.”

ABOUT THE CRUNCH V-DRIVE AMPLIFIER LINE
Every Crunch V-DRIVE amplifier brings a vehicle concert experience that powers your audio with clean levels of LOUD, steady performance of undistorted clarity, and immersive listening that transforms music with richer playback. The ALL-NEW PATENT PENDING VU Meter technology is placed on top of every Crunch V-DRIVE amplifier and allows for convenient tuning for capturing the best possible sound from your Crunch car audio installation or setup. Easily fine-tune your audio from on top of every Crunch V-DRIVE amplifier heat sink with an immersive PATENT PENDING VU Meter display.

V-DRIVE amplifiers are available in mono, 2-channel, and 4-channel configurations and feature undistorted power in a smaller space that will take audio to new levels for richer listening. With an included electronic equalizer, control of every V-DRIVE amplifier output with an onboard electronic crossover tailoring specific frequencies to speakers and subwoofers. Remaining compact and flexible for installation space, V-DRIVE amplifiers promise to deliver on fitting in the tightest of areas, giving your audio setup with more options to build around.

FEATURES INCLUDE:

• PATENT PENDING VU METER TECHNOLOGY
  Embrace easy and convenient control in fine-tuning every V-DRIVE amplifier on top of the heat sink and capture the best sound possible.
• ELECTRONIC EQUALIZER
  Control of amplifier output with on-board electronic crossover to tailor specific frequencies to speakers and subwoofers.
• OUTPUT DEVICE TECHNOLOGY
  Proprietary Crunch SPEED-FET MOSFET components maximize power efficiency while improving sound quality and minimizing distortion.
• HEAT SINK
  QTD (Quick Thermal Dispersion) Technology assures amplifiers make huge power while running cool with undetectable musical distortions.
• OUTPUT CONNECTIONS
  Nickel-plated brass connection with hex-set screw terminals allow for secure connections while resisting erosion.
• LED SYSTEM PROTECTION CIRCUITRY DIAGNOSTICS
  Monitor overload and speaker-short protection with illuminated indicators on the amplifier end panel.

Alden Stiefel, President of Maxxsonics, mentioned, “This ALL-NEW line of Crunch V-DRIVE amplifiers delivers on new innovation and PATENT PENDING VU Meter technology while elevating music to new details of sound and performance. The PATENT PENDING VU Meter is going to change the amplifier audio game and I’m excited for everyone to experience the ease and accessibility of fine-tuning your amplifier.”

Crunch V-DRIVE amplifiers raise the bar in new VU Meter innovation and offer more space in any car audio installation. Redefine every Crunch jam session with an amplifier line that makes MORE POWER, offers MORE SPACE, and delivers on NEW INNOVATION.Crunch V-DRIVE HAS ARRIVED!

Make sure to contact your sales representative or customer service at 847-540-7700 immediately to secure your order.

See complete line details on the Crunch website at crunchcaraudio.com.

FRESNO, CA (08.12.24) – The J’s Alarms 3X dB Drag event took place on Saturday, August 3rd  wrapping the 4 event season in Fresno, CA at the retail store location. This was the last event of four events in 2024 for J’s and ended with a $500 Deathmatch prize. The event started at 8 AM on Saturday August 4th with a full lineup of and formats.

Doug Stockton was a judge for this event which was the last event that he would judge at Js. His first event judging at J’s was in 2001. “J was was a competitor over 30 years ago before he opened his business J’s Alarms. J certainly understands the benefit of sound-offs competitions to create excitement for his business and drive traffic” Stockton related.

“It was a hot day at 106 degrees and even hotter competition between 30 competitors. This was the last event of the of the four and they were all exciting but different. The Deathmatch was certainly TFL for many. Mario started off strong with Ruthless but began to fade as the time ticked forward. Moses lowered the volume soon after beginning and saved the battery to win the $500 Deathmatch prize with his Toyota Land Cruiser” J, Jose Sanchez, related.

Visit jsalarms.com for more.

The 12VOLT CENTRAL STUDIOS (08.12.24) – With the beginning of second half of 2024 the 12volt industry activities shifted into high gear. Proactive 12volt industry members are utilizing the 12voltSTP Tool to showcase their positive news and activities.

The 12volt STP Tool makes it easier than ever to showcase a company’s positive activities and products. Snap and Txt an image… PRESTO your company’s positive news and activities could be in the news. 318 469 2526 is the number. With the advent of social media, Facebook and Instagram platforms became key vehicles to deliver information and news. The fact remains people still need, and look forward to, receiving positive news. That is also true for the business realm that includes the 12volt Industry.

To deliver fresh industry news to members of the mobile electronics industry the 12volt Central Studios posts articles on 12voltnews,com each business day and makes multiple posts on Instagram and Facebook each day. The 12volt STP Tool was created in 2020 for members of the 12volt industry to send their news to the 12volt Central Studios. Snap and Txt an image to 318 469 2526. PRESTO, your positive news could be delivered to members of the 12volt industry.

On Instagram and Facebook @12voltnews has over 10,000 followers on each platform. Those followers are dedicated members of the 12volt industry. To see over 1000 posts #12voltstp on Instagram.

Look forward to seeing your company’s brand and positive activities in the 12volt Central Studios.

Visit Instagram and Facebook @12voltnews for more.

The 12VOLT CENTRAL STUDIOS (08.09.24) – With the beginning of second half of 2024 the 12volt industry activities shifted into high gear. Proactive 12volt industry members are utilizing the 12voltSTP Tool to showcase their positive activities at the 2024 Sturgis Bike Rally that’s happening August 2nd through the 11th.

The 12volt STP Tool makes it easier than ever to showcase a company’s positive activities and products. Snap and Txt an image… PRESTO your company’s positive news and activities could be in the news. 318-469-2526 is the number. With the advent of social media, Facebook and Instagram platforms became key vehicles to deliver information and news. The fact remains people still need, and look forward to, receiving positive news. That is also true for the business realm that includes the 12volt Industry.

To deliver fresh industry news to members of the mobile electronics industry the 12volt Central Studios posts articles on 12voltnews.com each business day and makes multiple posts on Instagram and Facebook each day. The 12volt STP Tool was created in 2020 for members of the 12volt industry to send their news to the 12volt Central Studios. Snap and Txt an image to 318 469 2526. PRESTO, your positive news could be delivered to members of the 12volt industry.

On Instagram and Facebook @12voltnews has over 10,000 followers on each platform. Those followers are dedicated members of the 12volt industry. To see over 1,000 posts #12voltstp on Instagram.

Look forward to seeing your company’s brand and positive activities in the 12volt Central Studios.

Visit instagram @12voltnews for more.