Tampa, FL – [March 7, 2025] – Atom Sales, a new manufacturer’s representative firm specializing in the 12-volt industry, is proud to announce its official launch. Headquartered in Tampa, FL, Atom Sales is dedicated to supporting manufacturers and dealers throughout the Florida market with best-in-class sales support, strategic marketing, and unmatched industry expertise.
Atom Sales is led by a team of seasoned professionals with decades of experience in the 12-volt industry. John Yodzis serves as Rep Principal, offering a wealth of experience in sales strategy and relationship building. Dave Elkin, as Senior Vice President, brings a deep understanding of the market and a passion for connecting brands with dealers. Mike Barcia, as Territory Manager, will provide hands-on support and guidance to dealers across Florida. Ron Staelens, in a Dealer Support role, will be a key resource for assisting dealers with their needs and ensuring seamless communication.
“With Atom Sales, we’re creating a fresh, high-energy approach to sales representation in the 12-volt space,” said John Yodzis, Rep Principal of Atom Sales. “Our goal is to be a true partner to both manufacturers and dealers, helping them navigate the evolving market with expert insights and strong relationships.”
Senior Vice President Dave Elkin added, “Florida is a thriving and diverse market for the 12-volt industry, and we see an incredible opportunity to drive growth for our partners. At Atom Sales, we’re committed to delivering top-level service, innovative solutions, and a results-driven approach. ”
Since July 2024, Atom Sales has represented a select group of leading 12-volt manufacturers, providing tailored sales strategies, product training, and market insights to maximize success for their partners. Currently, Atom Sales represents JVC, Memphis Audio, Limitless Lithium and Lucas Lighting. The firm is positioned to be a trusted resource for manufacturers looking to strengthen their presence in Florida and for dealers seeking the best in product representation and support. For more information about Atom Sales and its services, please visit https://atomsalesfl.com/ or call 1-800-627-2810.
Phoenix, AZ. – March 5, 2025. – MTX, a MiTek Electronics and Communications company, is gearing up for an exciting presence at MasterTech Expo 2025, taking place March 20-23 in Mesa, AZ. Known for pushing the boundaries of car audio, MTX will be showcasing new products, offering exclusive sneak peeks at upcoming innovations, and hosting exciting giveaways for attendees.
MTX is also proud to be a sponsor of the Clean Wire Challenge, a competition that highlights expert-level wiring techniques and craftsmanship. As a brand deeply rooted in high-performance audio solutions, MTX recognizes the importance of precision installation and is excited to support this challenge at MasterTech Expo.
“MasterTech Expo is the perfect place to connect with industry professionals, showcase our latest advancements, and celebrate the art of installation,” said Jason Fickas, VP of MTX.
“We can’t wait to share what’s next for MTX and engage with the talented professionals who make this industry thrive.”
Attendees can visit MTX at Booths 604 and 605 for a firsthand look at cutting-edge car audio technology, expert insights, and exclusive product previews. Whether you’re an installer, dealer, or audio enthusiast, this is your chance to experience MTX innovation up close.
For more information about MasterTech Expo 2025 and to register, visit www.mastertechexpo.com.
NEW YORK – March 3, 2025 – SiriusXM will offer listeners nationwide season-long coverage of the 2025 NTT INDYCAR SERIES® season, starting with the season-opening Firestone Grand Prix of St. Petersburg presented by RP Funding this Sunday, March 2 (coverage starting at 11:30 am ET).
SiriusXM subscribers will have access to the live call of every one of the 18 events on the INDYCAR calendar, including the 109th Running of the Indianapolis 500 presented by Gainbridge at Indianapolis Motor Speedway, plus coverage of NTT INDYCAR SERIES qualifying and practice sessions.
INDYCAR coverage airs on the exclusive SiriusXM INDYCAR Nation channel, which is available in SiriusXM-enabled vehicles (channel 218) and on the SiriusXM app. For a schedule of races go to SiriusXM.com/IndySeries.
In addition to on-track coverage, SiriusXM offers fans weekly INDYCAR-focused shows and podcasts that keep them up-to-date on the latest news from the sport and deliver perspectives from true racing experts.
A new season of SiriusXM’s exclusive INDYCAR show, “Brick-by-Brick” — hosted by Jack Arute and Tony Kanaan, the 2013 Indy 500 champ and recently-named team principal for Arrow McLaren Racing — airs every Wednesday (5 pm ET) on the SiriusXM INDYCAR Nation channel, and is available on demand on the SiriusXM app.
INDYCAR fans can also tune in to the podcast “Off Track with Hinch & Rossi,” hosted by James Hinchcliffe and Alexander Rossi. New episodes of “Off Track with Hinch & Rossi” debut weekly and can be heard on the SiriusXM app and all major podcast platforms. The podcast will also air on race days on SiriusXM INDYCAR Nation.
Meyer Shank Racing (MSR) and SiriusXM will continue its sponsorship collaboration this season, showcasing SiriusXM channels on the track and merging the worlds of music and racing. MSR and SiriusXM will kick off the season featuring SiriusXM’s Octane (channel 37) – the channel for New Hard Rock – as well as multi-platinum rock band Shinedown displayed on the No. 60 SiriusXM Honda driven by Felix Rosenqvist for this week’s Firestone Grand Prix of St. Petersburg. Shinedown’s Zach Myers and Barry Kerch will also be at the track on race day, immersing themselves in the INDYCAR action and supporting MSR from the pit lane.
SiriusXM will be the primary sponsor on Rosenqvist’s No. 60 SiriusXM Honda and will be the co-title sponsor for Marcus Armstrong’s No. 66 SiriusXM / Root Insurance Honda. SiriusXM will also be featured on Helio Castroneves’ No. 06 Honda which will run in the Indianapolis 500 in May.
In addition to NTT INDYCAR SERIES races, SiriusXM will air INDY NXT by Firestone series races throughout the course of the season. The INDY NXT series features some of the world’s best young open-wheel drivers and has produced many of the stars in INDYCAR today.
NEW YORK – March 3, 2025 – SiriusXM will offer listeners nationwide season-long coverage of the 2025 NTT INDYCAR SERIES® season, starting with the season-opening Firestone Grand Prix of St. Petersburg presented by RP Funding this Sunday, March 2 (coverage starting at 11:30 am ET).
SiriusXM subscribers will have access to the live call of every one of the 18 events on the INDYCAR calendar, including the 109th Running of the Indianapolis 500 presented by Gainbridge at Indianapolis Motor Speedway, plus coverage of NTT INDYCAR SERIES qualifying and practice sessions.
INDYCAR coverage airs on the exclusive SiriusXM INDYCAR Nation channel, which is available in SiriusXM-enabled vehicles (channel 218) and on the SiriusXM app. For a schedule of races go to SiriusXM.com/IndySeries.
In addition to on-track coverage, SiriusXM offers fans weekly INDYCAR-focused shows and podcasts that keep them up-to-date on the latest news from the sport and deliver perspectives from true racing experts.
A new season of SiriusXM’s exclusive INDYCAR show, “Brick-by-Brick” — hosted by Jack Arute and Tony Kanaan, the 2013 Indy 500 champ and recently-named team principal for Arrow McLaren Racing — airs every Wednesday (5 pm ET) on the SiriusXM INDYCAR Nation channel, and is available on demand on the SiriusXM app.
INDYCAR fans can also tune in to the podcast “Off Track with Hinch & Rossi,” hosted by James Hinchcliffe and Alexander Rossi. New episodes of “Off Track with Hinch & Rossi” debut weekly and can be heard on the SiriusXM app and all major podcast platforms. The podcast will also air on race days on SiriusXM INDYCAR Nation.
Meyer Shank Racing (MSR) and SiriusXM will continue its sponsorship collaboration this season, showcasing SiriusXM channels on the track and merging the worlds of music and racing. MSR and SiriusXM will kick off the season featuring SiriusXM’s Octane (channel 37) – the channel for New Hard Rock – as well as multi-platinum rock band Shinedown displayed on the No. 60 SiriusXM Honda driven by Felix Rosenqvist for this week’s Firestone Grand Prix of St. Petersburg. Shinedown’s Zach Myers and Barry Kerch will also be at the track on race day, immersing themselves in the INDYCAR action and supporting MSR from the pit lane.
SiriusXM will be the primary sponsor on Rosenqvist’s No. 60 SiriusXM Honda and will be the co-title sponsor for Marcus Armstrong’s No. 66 SiriusXM / Root Insurance Honda. SiriusXM will also be featured on Helio Castroneves’ No. 06 Honda which will run in the Indianapolis 500 in May.
In addition to NTT INDYCAR SERIES races, SiriusXM will air INDY NXT by Firestone series races throughout the course of the season. The INDY NXT series features some of the world’s best young open-wheel drivers and has produced many of the stars in INDYCAR today.
ORLANDO, FL (02.28.25) – Great news! The latest PRESTIGE Remote Start & Security Transmitter Kits have arrived and are now in stock and shipping immediately! These cutting-edge kits deliver enhanced security and remote start convenience that your customers will love.
LIBERTYVILLE, IL (02.28.25) – VU Meter technology. Compact design. V-DRIVE amplifiers SET THE BAR!
Get ready to embrace higher quality sound in a smaller amplifier footprint with V-DRIVE amplifiers. Creating more space and opportunity in the tightest and smallest areas in vehicle builds and setups – Crunch V-DRIVE amplifiers bring out concert detail in audio, powering your music with higher listening quality and sharper details.
V-DRIVE amplifiers are available in mono, 2-channel, and 4-channel configurations and feature clean and undistorted power in a smaller space that will take audio to new levels for deeper power and rich listening. With an included electronic equalizer, control of every V-DRIVE amplifier output with an onboard electronic crossover tailors specific frequencies to speakers and subwoofers. Feel MORE POWER with V-DRIVE innovation!
Compact size making V-DRIVE POWER! Remaining compact and flexible for installation space, V-DRIVE amplifiers deliver on fitting in the tightest of areas, giving your audio setup with more options to build around where space matters the most. Your Crunch car audio system will meet ultimate installation flexibility through a Crunch V-DRIVE amplifier footprint.
PATENT PENDING VU Meter technology is placed on top of every Crunch V-DRIVE amplifier and allows for convenient tuning for capturing the best possible sound from your Crunch car audio installation or setup. Fine-tune your audio from on top of every Crunch V-DRIVE amplifier heat sink with an immersive VU Meter display and see your audio come to life!
Proprietary Crunch SPEED-FET MOSFET components maximize every Crunch V-DRIVE amplifier’s power efficiency while improving the overall sound quality and minimizing distortion. Selectable logo illumination modes include switching between full constant red LED lights, VU Meter mode, or full off. When switched to VU Meter mode, the V-DRIVE amplifier’s logo reflects the audio level – making it useful for gain adjustment and creating a lighting effect.
Every Crunch V-DRIVE amplifier brings a vehicle concert experience that powers your audio with clean levels of LOUD, steady performance of clean clarity, and immersive listening that transforms music with richer playback. Obtain the highest sound quality connection with quality RCA materials that help prevent interference and minimize distortion in the signal path.
Compact footprint design meets innovative Crunch VU Meter Technology ONLY AVAILABLE in Crunch V-DRIVE amplifier line. POWER UP SOUNDthrough V-DRIVE amplifiers and rediscover compact power TODAY!
Learn more HERE about the line of V-DRIVE amplifiers.
CAMARILLO, CA (02.27.25) – DSP Solutions, Inc., an innovative new force in mobile audio, has announced training sessions for its new “Project M” brand during MasterTech Expo 2025, held March 20-23, 2025, in Mesa, Ariz. at the Mesa Convention Center.
“We are excited not only to launch and unveil Project M’s new official name during MasterTech Expo, but to educate the marketplace on its groundbreaking technologies and product lineup, as well as the team behind the brand,” said Jason Digos, DSP Solutions Senior Sales Trainer. “We invite all MasterTech attendees to join us at our booths as well as training sessions to learn more about us and what our plans are for advancing the industry.”
Amidst the industry buzz surrounding the new brand, Project M, curiosity about its capabilities is at an all-time high. For those who have been following the chatter and are eager to delve into the real nuts and bolts, these training sessions present an educational opportunity. Attendees will gain exclusive insights and firsthand knowledge from the experts themselves, making these sessions a must-attend event.
Project M MasterTech sessions include: • Discover How Project M Achieved > 100 Percent Efficiency (March 21, 7:00PM; Conference Theater Room)
Presenters: Tony D’Amore, Juan Rodriguez, Jason Digos
Engineering wizards Tony D’Amore and Juan Rodriguez will explain their new patented current averaging technology in Project M amplifiers. Attendees will learn about real world applications for this amazing technology.
Learn about Project M and the completely new brand and product line up. Meet the team behind this new company.
Product lineup details, including car head units/amplifiers/speakers/subwoofers, and marine head units/amplifiers/speakers
• Revolutionizing Marine Applications: The Project M Advantage (March 23, 10:00AM; Location TBD)
Presenters: Rob Osheaski, Paul Sunseri, Jared Belz
Meet the Project M Marine product team and learn about the specific advantages of Project M Marine.
“Project M is redefining the future of mobile entertainment,” said Bryan Schmitt, MasterTech founder/CEO/president. “With groundbreaking technology that pushes the limits of sound, video, and infotainment, their debut at MasterTech Expo promises to be nothing short of revolutionary. Be the first to witness exclusive demos and experience a new era in mobile audio. Don’t miss it…this is where the next decade of innovation begins.”
Project M isn’t just another player in mobile audio, it’s a transformative force. With a product lineup spanning audio, video, and infotainment, Project M is built for a new generation of enthusiasts and professionals. The real game-changer? Patented, cutting-edge technology that shatters limitations in power-restricted environments, setting new benchmarks for mobile sound.
MasterTech Expo attendees will be among the first to witness exclusive product demos, behind-the-scenes insights, and pioneering technology that will shape the future of mobile entertainment.
Project M will be located inside at booth 303-306 and outside at booth 507-511 during MasterTech Expo. Project M will officially reveal its name on March 19 at an invite-only private industry party, setting the stage for a game-changing launch.
FLOWER MOUND, TX (02.27.25) – Uniden America is pleased to announce the expansion of Aligned Sales & Marketing Group’s territory to now include Washington, Oregon, Colorado, and New Mexico. This growth is in addition to their existing coverage of California, Arizona, Utah, and Nevada, further strengthening Uniden’s reach within the 12V retail market.
Ray Woolf, Director of Specialty Radar Sales for Uniden, expressed his enthusiasm about the expansion, stating:
“We are thrilled to see Aligned Sales & Marketing Group grow into these new territories. The exceptional work they have already done with our portfolio of 12V products has been extraordinary. Their strategic approach and dedication align perfectly with Uniden America’s go-to-market direction, and we are confident that this expansion will drive even greater success.”
Hazim Jainoor, Principal of Aligned Sales & Marketing Group, shared his excitement about the opportunity:
“We are honored to expand our partnership with Uniden America into these key markets. Our team is committed to delivering outstanding results and continuing to build on the momentum we’ve created in the Western region. We look forward to leveraging our expertise and strong relationships to grow Uniden’s presence in Washington, Oregon, Colorado, and New Mexico.”
This strategic expansion underscores Uniden America’s commitment to enhancing its distribution network and solidifying its leadership position in the 12V retail space. Aligned Sales & Marketing Group’s proven track record of success and alignment with Uniden’s growth strategy makes them the ideal partner for this next chapter of expansion.
LIBERTYVILLE, IL (02.26.25) – MB Quart, a leader in high-performance audio solutions for off-road vehicles, is thrilled to announce its title sponsorship of UTV Takeover 2025. As the premier UTV event series in North America, UTV Takeover brings together thousands of UTV enthusiasts for adrenaline-pumping action, adventure, and entertainment. With stops in some of the most iconic riding destinations in the country, the event is a perfect match for MB Quart’s rugged, high-quality audio systems.
By becoming a title sponsor of UTV Takeover 2025, MB Quart reinforces its commitment to delivering quality Music. Defined. off-road sound, ensuring all UTV enthusiasts experience powerful, high-definition audio no matter where their adventures take them. The UTV Takeover 2K25 TOUR starts in Coos Bay, OR, at Boxcar Hill Campground from June 24-29, then heads over to Winchester Bay, OR, at the Winchester Bay Dunes from August 5-10, and lastly takes over Hurricane, UT, at Sand Hollow State Park from October 14-19. MB Quart is thrilled to be a title sponsor of UTV Takeover 2025 while bringing off-road Music. Defined. sound to each event!
Brian Sherman, Vice President of Product and Marketing of Maxxsonics, said, “For years, this event has set the gold standard for bringing the Side-by-Side community together, and we couldn’t think of a better platform to showcase all of our Powersports and UTV cutting-edge audio systems. At MB Quart, we understand that riding is more than just a hobby — it’s a way of life. That’s why we engineer all of our UTV audio kits and solutions to withstand the toughest terrain, ensuring that riders get the best sound quality wherever they go. Being part of UTV Takeover allows us to connect directly with the passionate Side-by-Side community, share our love for adventure, and enhance the overall riding experience with our industry-leading technology. Whether it’s rocking out in the dunes or cruising the trails, we want every rider to hear and feel the difference MB Quart brings to their entire UTV experience.”
“We are incredibly excited to be a title sponsor of UTV Takeover 2025 while delivering loud-sounding audio to UTV audio enthusiasts in 2025,” said Alden Stiefel, President, and CEO of Maxxsonics.
ABOUT MB QUART OFF-ROAD/POWERSPORTS UTV KITS/LINES —
MB Quart Can-Am® Defender® Tuned Audio Systems — Get ready to take down every outdoor journey with MB Quart Can-Am® Defender® Tuned Audio Systems. Offering an unparalleled Off-road listening experience purposefully engineered to meet the demands of Off-road enthusiasts specifically tuned for Can-Am® Defender® vehicles — the entire line of MB Quart Can-Am® Defender® Tuned Audio Systems include the MBQD-STG4A-1 STAGE 4 Four-Speaker Visor Audio System, MBQD-116.1 Two-Rear Speaker Audio System, and the MBQD-SUBA-1 Subwoofer Audio System. Each system features easy installation with Plug-and-Play OEM-style setup. Feel the ultimate upgrade in sound that becomes elevated with detail, precision, sharpness, and reliability with MB Quart Can-Am® Defender® Tuned Audio.
MB Quart Can-Am® X3 Tuned Audio Systems — Can-Am X3 Kits create high-quality audio for every adventure! Don’t just take on the outdoors with your vehicle, bring the concert to it! The MBQX-STG5-1 is an 800-watt Stage 5, Can-Am tuned audio system that features five speakers and includes an AM/FM/Bluetooth LED source unit, an under-seat 10-inch subwoofer, all necessary mounting panels, and harnessing. The MBQX-STG3-1 packs a punch while featuring 3 speakers, 800 watts of Stage 3 power, with the GMR-LED source Unit, under-seat 10-inch subwoofer, and all of the mounting panels and harnessing included (like the STG5). Featuring AM/FM, Bluetooth, and Apple Control all with a dash-mounting panel, the GMR-LED includes a 3.5-inch high-contrast LED screen to view media artwork and an external camera input from an optional backup camera.
MB Quart Polaris RZR® PRO XP / PRO R / TURBO R Tuned Audio Systems — Take down every journey with MB Quart Polaris RZR PRO XP / PRO R (2020-2024) / TURBO R Tuned Audio Systems. The entire line of MB Quart Polaris RZR PRO XP / PRO R / TURBO R Tuned Audio Systems include the MBQRP- STG3-RC-1 — 800-Watt STAGE 3 Tuned Audio System designed for RIDE COMMAND with NO OEM audio system OR MBQRP-STG3-RC-UP-1 800-Watt STAGE 3 Tuned Audio System designed for RIDE COMMAND and upgrade the CURRENT OEM audio system, MBQRP-SUB-1 400-Watt Subwoofer Kit, MBQRP-F116 Tuned Audio Front Speaker Kit, MBQRP-R116 Tuned Audio Rear Speaker Kit, and MBQRP-116 Tuned Audio Front or Rear Speaker Kit. Each system features easy installation specific to Polaris RZR PRO XP / PRO R / TURBO R vehicles.
MB Quart Polaris RZR® Trail and RANGER® UTV Tuned Audio Roofs — With three Polaris RZR® Trail and three Polaris RANGER® UTV Tuned Audio Roofs to choose from – making a total of six in the full MB Quart UTV Tuned Audio Roof lineup, you’ll be able to find that perfect audio roof companion for your Polaris RZR® Trail or Polaris RANGER® UTV vehicle.
Starting with the UTV Tuned Audio Roof models offered for the Polaris RZR® Trail — the MBQRT2-S7R leads the lineup off with a LOUD 500-watt, 7-speaker audio roof, and a 32-inch light bar. The MBQRT2-S7RRC makes 500 watts of power while featuring a 7-speaker audio roof and includes a 7-inch LED source unit and 32-inch light bar. This model is exclusively designed to work with the OEM Polaris RIDE COMMAND source unit (*RIDE COMMAND source unit is NOT INCLUDED). For fitting into builds that want a smaller but still mighty audio roof – the MBQRT2-S6R is another 500-watt audio roof with six speakers and includes a 3.5-inch LCD source unit.
Polaris RANGER® UTV Tuned Audio Roof models include — the MASSIVE MBQRG4-S14R — which features 1000 watts of power and 14 speakers. This UTV Audio Roof also includes a 7-inch LED source unit and a 45-inch light bar. The MBQRG2-S7R creates 500 watts of clean power and includes seven speakers with a 7-inch LED source unit and a 45-inch light bar. Lastly, the MBQRG2-S6R also makes 500 watts of power with six speakers and includes a 3.5-inch LCD source unit.
MB Quart is thrilled to be a TITLE SPONSOR of UTV Takeover 2025. The BIGGEST UTV events in the country are about to become even BIGGER with LOUDER Music. Defined. audio products and solutions. We hope you can make it out to one of the UTV Takeover 2K25 Tour locations/shows!
As part of the UTV Takeover 2025 sponsorship, MB Quart will have a major presence at all UTV Takeover 2025 events, offering hands-on product demonstrations, installs, exclusive giveaways, and special promotions. All Attendees will have an opportunity to experience MB Quart’s latest Powersports and UTV audio innovations firsthand.
12VoltNews.com 