CAMARILLO, CA (02.25.25) – SSV Works (www.ssvworks.com). SSV Works, the leader in off-road audio innovation, is proud to introduce an industry-first product: the Universal Cage-Pod Tweeters with RGB Ring (P/N: 240-UTL-TWTR). Designed as the perfect upgrade for any UTV audio system, these tweeters deliver high-performance sound with a sleek, customizable look.
Featuring a powerful 1″ tweeter with 100 watts of peak power, these compact yet powerful speakers enhance any system with crystal-clear high frequencies. Engineered for a plug-and-play installation, they seamlessly integrate into both new and existing SSV Works setups using the included “Y” harness, requiring no cutting, splicing, or retuning.
“These are perfect for any new or existing SSV Works system,” said Kelson, SSV Works Marketing Director. “They include a ‘Y’ harness that allows you to integrate them with the front speakers. Absolutely no cutting, splicing, or even retuning—just plug them in, and you’re good to go!”
Effortless Mounting & Multi-Axis Adjustability Designed for cage mounting, the Universal Cage-Pod Tweeters eliminate the need for drilling into panels, ensuring a quick, clean, and hassle-free installation. The multi-axis adjustable mount allows users to position the tweeters exactly where they want them, optimizing sound direction for the best possible experience.
What’s Included • (2) Tweeter Pods with Tweeters • Plug-&-Play Harness for seamless integration with SSV Works audio kits • Cage Clamp Pack (fits 1.5″, 1.75″, 1.85″, and 2″ clamps)
With Patent Pending technology and a retail price of $229.99, the SSV Works Universal Cage-Pod Tweeters are set to redefine UTV audio upgrades.
DAYTONA BEACH, FL (02.25.25) – Goodyear marks the 100th Anniversary of its iconic Goodyear Blimp airship program this year, and one winning bidder and a guest can be part of the celebration in high-flying style thanks to the latest Motorsports Hall of Fame of America fundraising auction on Bring a Trailer. Bidding is live now and will be through midday Eastern time this Thursday, February 27, on this truly priceless experience available exclusively on BaT.
The Goodyear Tire & Rubber Company operates three US-based semi-rigid airships out of Akron, Ohio, Pompano Beach, Florida and Carson, California, and the auction winner can choose one of the locations as the launch for their ride. The winning bid for this no-reserve auction, including the BaT buyer’s fee, will be donated to the Motorsports Museum & Hall of Fame of America, a 501(c)(3) nonprofit that instills values of leadership, teamwork, innovation, originality, and competition—all critical American motorsports values—into current and future generations.
The Goodyear Blimp is a familiar sighting at numerous international sporting events, including the Olympics, Super Bowl and Rose Bowl as well as major motorsport events such as the Daytona 500 and other major NASCAR races, the 24 Hours of Le Mans, 12 Hours of Sebring and Formula 1 Grands Prix. The opportunity to ride aboard the dirigible is offered at invitation only and is not open to the public. The auction winner will choose one of the listed hangar locations as the launch for their ride, and once the city is selected, Goodyear will share available dates for that location. Each airship in the fleet — Wingfoots One, Two, and Three — measures approximately 250 feet in length and has a top speed of around 70 mph.
In an effort to market rubber-infused fabrics and coatings for airplanes, the Goodyear Tire & Rubber Company entered the aviation field in the early 1910s and went on to build their first balloon in 1912 for use in national and international competitions. Pilgrim, Goodyear’s first commercial dirigible, was produced in 1925 and flown using helium, replacing the highly flammable hydrogen that had previously been used. It featured a passenger car held flush against its envelope via internal cables, which superseded an earlier design in which the gondola was suspended from external cables.
Through the early 1940s, Goodyear blimps were primarily used for public relations and were outfitted with illuminated signage and loudspeakers. Given their ability to remain airborne for long periods, a number of blimps in the Goodyear fleet were transferred to the US Navy during World War II to assist in patrolling the sea and escorting convoys. Goodyear later resumed its advertising operations, and in 1955, provided the first-ever nationally televised aerial live stream.
A century after its inception, the Goodyear Blimp remains an American icon and has transported more than 500k passengers and floated over nearly 2,500 events.
Upon completion of the auction, the winning bidder will directly pay the Motorsports Museum & Hall of Fame of America Foundation Inc., a 501(c)(3) nonprofit organization.
The MSHFA is housed in Daytona International Speedway’s Ticket & Tours Building located in front of the famed 2.5-mile DIS tri-oval. Access to the MSFHA museum is included with every Daytona International Speedway tour, which run throughout each day, or as a museum-only ticket. The museum is open daily 9 a.m. – 5 p.m. nearly year-round except major holidays. It is visited by more than 150,000 guests each year from every state in America and countries all over the world. For museum tickets call 1-800-PIT-SHOP.
For more information or to purchase tickets for the 2025 MSHFA 37th Induction Celebration presented by Toyota Racing, March 10 – 11, visit the MSHFA at http://www.mshf.com or contact George Levy at (248) 895-1704 or glevy@mshf.com.
Click on Bring a Trailer Auction for more information and to register on BaT and bid directly on the Goodyear Blimp ride auction.
Take your in-car entertainment to the next level with the NEW ZZConnect+! Designed to seamlessly integrate with your vehicle’s factory system, ZZConnect+ allows you to video cast your favorite streaming apps like Netflix, YouTube, Disney+, ESPN, and Live TV directly onto your OEM screen via HDMI input.
SEATTLE, WA (02.21.25) – Firstech, maker of DroneMobile connected car solutions, today announced shipment of the Drone X2MAX-LTE telematics device for vehicles. This powerful new offering provides consumers and fleet users with an all-in-one tracking and security solutions for protecting their vehicles.
X2MAX-LTE is an LTE and GPS connected device that can be installed in any vehicle using either of the included hardwire or OBD-II wiring kits. Additional features and benefits include:
Advanced vehicle health data for most vehicles – Monitor important vehicle components, such as fuel level, tire pressure, true odometer and diagnostic trouble codes (DTCs). These features can be activated by using the included OBD-II wiring kit or hardwiring connections to the vehicle’s CAN network. Vehicle coverage for these features can be downloaded from https://my.firste.ch/dronemobile-obd-ii-coverage.
Real-time vehicle tracking – Open the DroneMobile App and see your vehicle’s location, engine status, speed, and heading with a tap of a button.
Integration with alarm and remote start systems – Enable vehicle control and remote start by connecting the Drone X2MAX to a compatible Firstech remote starter or alarm.
Flexible pricing plans – Exclusive to the Drone X2MAX, users can select tracking-only plans that optimize the mobile app experience for tracking customers. Prices starting at $11.99/month.
Multi-vehicle discounts – For DroneMobile accounts with 10 or more vehicles, subscriptions will be renewable at a 10% discount. All vehicles must be active with a GPS-enabled subscription to be eligible.
With the launch of the Drone X2MAX-LTE, existing DroneMobile customers will also see new improvements to the DroneMobile app and website.The DroneMobile App now shows vehicle heading to indicate a moving vehicle’s general direction. Vehicles can be assigned to “groups” allowing for quick filtering of the vehicles shown on the map. In addition, the company has enhanced the breadcrumbing frequency for Premium Plus and Ultimate subscribers at no additional cost.
Fleet managers using desktop/tablet devices will notice a major update to the DroneMobile.com website, which features an enhanced “Control Center” for monitoring multiple vehicles simultaneously. In future updates, users will be able to export detailed reports regarding the safety and health of their fleets.
X2MAX-LTE has an MSRP of $149.99 with a free 30-day trial to DroneMobile Premium. Subscriptions for tracking start at $11.99 per month, with additional discounts available for longer-term prepaid plans. To learn more about Drone X2MAX-LTE and DroneMobile for fleets, please visit www.dronemobile.com.
METAIRIE, LA (02.21.25) – ORACLE Lighting, a leading innovator in high-performance automotive lighting solutions, is excited to announce that the Hummer EV Roof-Mounted LED Light Bar is now in stock and ready to ship. Designed specifically for the 2022-2024 GMC Hummer EV (SUV and Truck), this high-output, low-profile lighting system delivers an impressive 18,000 lumens with a projection distance exceeding 2,000 feet.
The curved 50” LED light bar features reflector-facing LED technology, optimizing performance and outshining common forward-facing LED light bars. With 30 individual 8W LED emitters, this system ensures maximum brightness and clarity in off-road and low-visibility conditions.
In addition to its powerful illumination, the light bar includes selectable Amber or White clearance lights, giving users the flexibility to integrate them with auxiliary switches, parking lights, ignition power, or leave them disconnected based on preference.
“At ORACLE Lighting, we prioritize performance, innovation, and design,” said Justin Hartenstein, Founder and Director of Product Development. “This light bar was engineered to not only provide exceptional visibility but also maintain a sleek, factory-style look while minimizing wind noise—something often overlooked with traditional roof-mounted lighting.”
The low-profile mounting system is crafted from CAD-designed cast aluminum brackets, allowing for a seamless installation without any modifications to the vehicle. The design ensures minimal wind noise, with only a slight 5dB increase at highway speeds (80 mph), making it one of the most refined roof-mounted light bars available for the Hummer EV.
Key Features & Benefits:
18,000 Lumen Output – Bright, high-intensity lighting for maximum visibility
Low-Profi le Design – Reduces wind noise and integrates seamlessly with the Hummer EV
Selectable Amber or White Clearance Lights – Customizable to suit any driving scenario
DIY Installation – Mounts using factory locations, no fabrication required
Extreme Durability – Waterproof (IP68), impact-resistant, and engineered for rugged environments
For those looking to enhance their lighting setup further, ORACLE Lighting also offers A-Pillar Light Brackets for mounting LED pod lights to the lower A-pillar/hood line. Pairing the VEGA™ Pod Lights with the roof-mounted LED light bar ensures the brightest and most comprehensive illumination package for your Hummer EV.
The ORACLE Lighting Hummer EV Roof-Mounted LED Light Bar is available now. For more information or to place an order, visit oraclelights.com.
LEESVILLE, VA (02.20.25) – The SkillsUSA Mobile Electronics Installation competition is happy to announce that Bryan Gary has accepted the position of SkillsUSA Mobile Electronics Installation Co-Chair.
Bryan Gary
Bryan has been in the consumer electronics industry for more than 30 years and has worked in various capacities of the which include retail management, manufacturing, representation and installation. He will be working closely with and assisting Chris Jack, who has been the National Tech Chair for over 10 years.
Chris is looking forward to sharing the day to day responsibilities with Bryan, and teaching him what it takes to organize and run the national contest.
Chris and Bryan, along with tech committee member Scott Dilbeck, will be at Mastertech next month. They will also be joined by some of the winners of the 2024 SkillsUSA Championship.
DIAMOND BAR, CA (02.20.25) – With the Environmental Protection Agency (EPA) yesterday transmitting to Congress the Clean Air Act waiver granted to California for the state’s Advanced Clean Cars II regulation, the Specialty Equipment Market Association (SEMA), on behalf of its members and the nation’s community of automotive enthusiasts, urged federal lawmakers to swiftly strike down the waiver using their authority under the Congressional Review Act.
SEMA thanks President Donald Trump and the EPA for ensuring this policy is given the scrutiny and consideration it is owed, due to its broad applicability to the nation’s economy and individual freedoms.
“During the November election, voters resoundingly rejected candidates who support electric vehicle mandates, only to see their voice suppressed in the final days of the Biden administration when a waiver was granted to California to prop up its radical, economy-killing Advanced Clean Cars II policy. Today, Congress has the opportunity to make right by the American people,” said Mike Spagnola, president and CEO of SEMA. “SEMA calls on lawmakers from both sides of the aisle to use their Congressional Review Act authority to stand up for American ingenuity and innovation, for the power of the free market, and for the individual freedoms of people to choose which vehicle is right for their lifestyle and needs. Congress must reject the Advanced Clean Cars II waiver and stop California’s regulatory land grab in its tracks.”
BACKGROUND SEMA is not anti-EV; rather, it champions a technology-neutral approach that fosters innovation and ingenuity. The association will continue efforts to preserve Americans’ rights to vehicle choice and the automotive aftermarket industry’s ability to design, manufacture, and bring to market products that help solve the emissions challenge.
During the 2024 presidential campaign, SEMA, through its Driving Force Action Super PAC, educated voters about the damaging impact of EV mandates, and the profound importance of empowering the automotive aftermarket to develop innovative solutions to carbon emissions using American ingenuity.
DALLAS, TX (02.19.25) – Nemesis Audio, a leading innovator in high-performance car audio solutions, is pleased to announce its strategic partnership with Hazim Jainoor of Aligned Sales & Marketing Group (ASM). With an impressive track record of driving brand growth and market expansion, Jainoor brings invaluable expertise and strategic insight to further strengthen Nemesis Audio’s industry presence.
A seasoned sales and marketing professional, Jainoor has played a pivotal role in elevating numerous brands within the 12-volt industry. His ability to develop strong market positioning and accelerate business growth makes him an invaluable addition as Nemesis Audio continues to expand its reach and enhances its customer experience. “I’m honored to join the Nemesis Audio family. Nemesis has set a benchmark for excellence while organically cultivating a loyal following, and I’m eager to contribute to that legacy. With our shared passion and vision, I’m confident we’ll unlock new opportunities and elevate the car audio experience to new heights” said Hazim Jainoor, Principal of Aligned Sales & Marketing Group (ASM).
Since its inception, Nemesis Audio has remained committed to delivering cutting-edge technology, superior craftsmanship, and uncompromising quality. Renowned for its powerful subwoofers, high-performance amplifiers, and premium speakers, the brand has built a strong reputation among car audio enthusiasts and industry professionals alike.
This partnership marks a new era of innovation and market expansion, setting the stage for a dynamic collaboration that will further solidify Nemesis Audio’s leadership in high-performance audio solutions.
“We are excited to welcome Hazim Jainoor to the Nemesis Audio family,” said Uzair, CEO of Nemesis Audio. “His deep industry knowledge, passion, and strategic vision align seamlessly with our commitment to delivering the ultimate car audio experience. Together, we look forward to driving new opportunities and pushing the boundaries of car audio excellence.”
For more information about Nemesis Audio and its industry-leading products, visit nemesisaudio.com.
MARIETTA, GA (02.19.25) – Phil Maeda, founder of Rydeen, recently visited Sound Sensations, where he met with owner Marc Vickers alongside Mark Barber from Tech Marketing.
RYDEEN Founder Phil Maeda is flanked by Mark Barber (L)-Tech Marketing and Sound Sensations owner Marc Vickers. They are behind the counter in the Sound Sensations showroom in Marietta spotlighting RYDEEN products.
During the visit, Maeda showcased Rydeen’s latest innovation, the PV8 backup camera and rear mirror combo, highlighting its advanced features designed to enhance driver safety and convenience.
“We’re grateful to Phil for taking the time to visit and share the exciting new technology Rydeen has to offer,” stated Marc Vickers.
Rydeen continues to push the boundaries of automotive safety solutions, ensuring drivers have access to cutting-edge technology that improves their daily driving experience.
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