DIAMOND BAR, CA (02.20.25) – With the Environmental Protection Agency (EPA) yesterday transmitting to Congress the Clean Air Act waiver granted to California for the state’s Advanced Clean Cars II regulation, the Specialty Equipment Market Association (SEMA), on behalf of its members and the nation’s community of automotive enthusiasts, urged federal lawmakers to swiftly strike down the waiver using their authority under the Congressional Review Act.

SEMA thanks President Donald Trump and the EPA for ensuring this policy is given the scrutiny and consideration it is owed, due to its broad applicability to the nation’s economy and individual freedoms.

“During the November election, voters resoundingly rejected candidates who support electric vehicle mandates, only to see their voice suppressed in the final days of the Biden administration when a waiver was granted to California to prop up its radical, economy-killing Advanced Clean Cars II policy. Today, Congress has the opportunity to make right by the American people,” said Mike Spagnola, president and CEO of SEMA. “SEMA calls on lawmakers from both sides of the aisle to use their Congressional Review Act authority to stand up for American ingenuity and innovation, for the power of the free market, and for the individual freedoms of people to choose which vehicle is right for their lifestyle and needs. Congress must reject the Advanced Clean Cars II waiver and stop California’s regulatory land grab in its tracks.”

BACKGROUND
SEMA is not anti-EV; rather, it champions a technology-neutral approach that fosters innovation and ingenuity. The association will continue efforts to preserve Americans’ rights to vehicle choice and the automotive aftermarket industry’s ability to design, manufacture, and bring to market products that help solve the emissions challenge.

During the 2024 presidential campaign, SEMA, through its Driving Force Action Super PAC, educated voters about the damaging impact of EV mandates, and the profound importance of empowering the automotive aftermarket to develop innovative solutions to carbon emissions using American ingenuity.

For more information, visit www.sema.org.

DALLAS, TX (02.19.25) – Nemesis Audio, a leading innovator in high-performance car audio solutions, is pleased to announce its strategic partnership with Hazim Jainoor of Aligned Sales & Marketing Group (ASM). With an impressive track record of driving brand growth and market expansion, Jainoor brings invaluable expertise and strategic insight to further strengthen Nemesis Audio’s industry presence.

A seasoned sales and marketing professional, Jainoor has played a pivotal role in elevating numerous brands within the 12-volt industry. His ability to develop strong market positioning and accelerate business growth makes him an invaluable addition as Nemesis Audio continues to expand its reach and enhances its customer experience. “I’m honored to join the Nemesis Audio family. Nemesis has set a benchmark for excellence while organically cultivating a loyal following, and I’m eager to contribute to that legacy. With our shared passion and vision, I’m confident we’ll unlock new opportunities and elevate the car audio experience to new heights” said Hazim Jainoor, Principal of Aligned Sales & Marketing Group (ASM).

Since its inception, Nemesis Audio has remained committed to delivering cutting-edge technology, superior craftsmanship, and uncompromising quality. Renowned for its powerful subwoofers, high-performance amplifiers, and premium speakers, the brand has built a strong reputation among car audio enthusiasts and industry professionals alike.

This partnership marks a new era of innovation and market expansion, setting the stage for a dynamic collaboration that will further solidify Nemesis Audio’s leadership in high-performance audio solutions.

“We are excited to welcome Hazim Jainoor to the Nemesis Audio family,” said Uzair, CEO of Nemesis Audio. “His deep industry knowledge, passion, and strategic vision align seamlessly with our commitment to delivering the ultimate car audio experience. Together, we look forward to driving new opportunities and pushing the boundaries of car audio excellence.”

For more information about Nemesis Audio and its industry-leading products, visit nemesisaudio.com.

MARIETTA, GA (02.19.25) – Phil Maeda, founder of Rydeen, recently visited Sound Sensations, where he met with owner Marc Vickers alongside Mark Barber from Tech Marketing.

During the visit, Maeda showcased Rydeen’s latest innovation, the PV8 backup camera and rear mirror combo, highlighting its advanced features designed to enhance driver safety and convenience.

“We’re grateful to Phil for taking the time to visit and share the exciting new technology Rydeen has to offer,” stated Marc Vickers.

Rydeen continues to push the boundaries of automotive safety solutions, ensuring drivers have access to cutting-edge technology that improves their daily driving experience.

Visit rydeenmobile.com for more.

DANIA BEACH, FL (02.18.25) – After years of evolution, the team at SounDigital USA was proud to show off its new line of amplifiers at KnowledgeFest Las Vegas 2025. Focused on improving the sound signature of the brand while consolidation and simplifying for consumers and retailers alike, SounDigital USA has combined key features of the beloved EVOX2 and EVOPS lines, resulting in a best of both worlds thought process for all installation options. Welcome into the world, SounDigital XP.

Centered around power range models from 400 to 8000 watts RMS, this new series of amplifiers features improved internals to help decrease distortion while increasing efficiency and extending the frequency range of the amplifier. When chasing the goal of accurately reproducing music, every bit of refinement matters.

“We are thrilled to introduce our new amplifier line, culminating from over two years of meticulous development and rigorous testing. The final product is a testament to our team’s dedication and expertise.”, says Diogo Iannaccone, CEO of HKI USA, official importer of SounDigital in North America.

Quality of sound is not the only update, SounDigital has spent quite a bit of time updating current flow capabilities within the amplifier to improve an already outstanding thermal control system, and altered the amplifiers vibration absorbance capabilities to help this new series of car audio amplifiers survive the harsh environments of the motorcycle audio world.

For more information about SounDigital, please visit SounDigitalUSA.com or e-mail info@soundigitalusa.com.

EL PASO, TX (02.18.25) – Tint World Automotive Styling Centers continues to earn recognition for the value provided to customers and franchisees alike. The company’s El Paso location, locally owned and operated by Alex and Myriam Guerrero, has been honored with the distinguished Franchisee of the Year Award from the International Franchise Association.

“As we searched for the best avenue to run our own successful business, the franchising opportunities provided by Tint World immediately stood out to us,” said Alex. “The onboarding process only confirmed that feeling, and right away we felt like were being given all the tools and support structures needed for our Tint World location to thrive.”

The Guerreros have been handling all the daily operations of their Tint World location since their launch in 2022, providing customers throughout El Paso with a quality selection of window tinting and film service. According to Myriam, who is heavily active in the El Paso community, the business has been a great way to know and to serve their neighbors.

“One of the joys of operating a Tint World location in our hometown is having the chance to win repeat business through our commitment to friendly, attentive service,” she said.

Both Alex and Myriam agree that the corporate headquarters has been fully supportive at every turn. The couple is especially thankful for the ways in which Tint World supports veterans. As a U.S. Army veteran with 28 years of service, Alex said he’s grateful for the incentives Tint World provides to help veterans find business success.

“The Guerreros are true role models within our growing system, embodying all the values we treasure here at Tint World” said Charles J. Bonfiglio, president and CEO of Tint World. “They are fully committed to hard work and to following our proven systems for success.”

The Franchisee of the Year Award is awarded each year to local operators who contribute much to the success and reputation of their franchisor. Since 1979, this award has been one of the franchise industry’s most prestigious accolades. An elite group of franchisees are honored each year, with this year’s award ceremony held on Feb. 10-13 in Las Vegas.

“Myriam and Alex are the epitome of engaging, community-focused franchise business owners,” said Jon Garrett, vice president of operations at Tint World. “They are redefining, before our very eyes, the definition of success. Where the focus of business has always been the financial wellbeing of the company, Myriam and Alex have clearly adapted to a newer model of leadership. They combine these standard expectations of success and couple them with newer ideas within their community. By creating value beyond the books, they affect positive change within their neighborhood, workforce and throughout El Paso.”

Tint World Automotive Styling Centers offer sales and installation of auto accessories, mobile electronics, custom wheels and tire packages, window tinting, vehicle wraps, paint protection films, detailing services, and more. The company offers franchise opportunities worldwide.

Visit tintworld.com for more.

MARIETTA, GA (02.17.25) – SiriusXM representative Paul Truman and VOXX representative Scott Hines visited Sound Sensations to showcase the latest advancements in satellite radio, video and security products.

The visit provided an opportunity for the Sound Sensations team to get an in-depth look at the new 2025 SiriusXM product specialist certification program and VOXX’s innovative offerings and discuss how these new technologies can enhance the in-car entertainment and safety experience.

Sound Sensations, established in1976 and a proud MESA member, has been a major force in the 12-volt industry in the Southeast, known for its expertise and commitment to quality in mobile electronics. The collaboration between VOXX and Sound Sensations highlights a shared dedication to bringing cutting-edge solutions to customers.

For more information about SiriusXM, VOXX and its latest products, please visit www.soundsensations.com.

NEW YORK (02.17.25) “We are thrilled to announce the latest addition to our PRO family: the PRO10CFXNd. This 10-inch diameter speaker, with a seal back carbon fiber design, represents the pinnacle of mid to upper mid-range plus compression driver technology,” Jose Diaz stated.

The PRO10CFXNd is the most powerful speaker of its kind, a testament to Beyma’s commitment to innovation and superior engineering. We are confident that you will find no comparison in the market.

To experience the power and clarity of this amazing speaker, please visit your nearest dealer and soon on paccorp.us.

NEW YORK, NY (02.14.25) – SiriusXM will offer listeners nationwide extensive audio coverage of the 67th running of the DAYTONA 500 on February 16, as well as all the events happening during NASCAR’s annual Speedweeks. SiriusXM will air live race broadcasts, in-car audio from drivers, and daily coverage from Daytona International Speedway, including a series of broadcasts from the Daytona Fan Zone with Dale Earnhardt Jr. and his team at Dirty Mo Media.

On DAYTONA 500 race day, SiriusXM will broadcast live from the track starting at 7:00 am ET. When the green flag drops (approximately 2:30 pm ET) listeners will hear every lap of the race live, followed by post-race coverage that will include interviews with the 2025 DAYTONA 500 Champion and other drivers. The programming airs on the exclusive 24/7 SiriusXM NASCAR Radio channel, which is available in SiriusXM-enabled vehicles and on the SiriusXM app.

In addition to the live DAYTONA 500 race broadcast on SiriusXM NASCAR Radio, SiriusXM will also offer 10 additional Driver2Crew ChatterTM channels that will carry the in-car communication feeds of several race teams. Listeners will be able to listen into the cockpit of drivers including Joey Logano, Chase Elliott, Ryan Blaney, Bubba Wallace, Kyle Larson, William Byron, Denny Hamlin, Ross Chastain, Tyler Reddick and Brad Keselowski throughout the race. For channels go to siriusxm.com/daytona500.

SiriusXM NASCAR Radio will also provide live coverage of DAYTONA 500 Qualifying on Feb. 12 at 8:00 pm ET, the Bluegreen Vacations Duel at DAYTONA on Feb. 13 at 6:00 pm ET, the Fresh from Florida 250 NASCAR Craftsman Truck Series race on Feb. 14 at 7:00 pm ET, and on Feb. 15, both the Hard Rock Bet 200 ARCA race at noon ET and the United Rentals 300 NASCAR Xfinity Series race at 4:30 pm ET.

On Thursday, Feb. 13, leading into the Bluegreen Vacations Duel at DAYTONA, SiriusXM will team up with Dirty Mo Media, the multimedia content platform of Dale Earnhardt Jr., for special programming that will broadcast live from the Daytona Fan Zone Stage. Fans at the track will be able to watch as Dale Jr. hosts a live episode of his popular podcast, “Dale Jr. Download,” from 3:00-4:00 pm ET. Dale Jr. will be joined by Justin Allgaier, Hélio Castroneves, Martin Truex Jr. and Cole Pearn as they preview the on-track action in the days ahead.

Following the episode of the “Dale Jr. Download,” several SiriusXM NASCAR Radio and Dirty Mo personalities – Denny Hamlin, the host of “Actions Detrimental” and a three-time DAYTONA 500 champion, plus Danielle Trotta, Mike Bagley and Pete Pistone – will take the stage for a live Q&A with fans at the track, moderated by Alex Weaver and Andrew Kurland. SiriusXM’s Dave Moody and Alex Weaver will then host a special episode of “SiriusXM Speedway” live from the stage from 4:30-6:00 pm ET, leading into live coverage of the night’s twin races.

On Monday, Feb. 17, on “The Morning Drive,” hosts Mike Bagley and Pete Pistone will have a live interview with the 2025 DAYTONA 500 champion driver, crew chief and owner.

Visit www.SiriusXM.com/NASCAR for more.

DIAMOND BAR, CA (02.14.25) – The Specialty Equipment Market Association (SEMA) looks forward to supporting Jonathan Morrison’s nomination to serve as the next administrator of the National Highway Traffic Safety Administration (NHTSA). Mr. Morrison was a proven leader as the agency’s general counsel. He is highly qualified and an excellent choice to serve as NHTSA administrator. We look forward to working with Jonathan and will share with him the important perspective of the automotive aftermarket industry and that of the nation’s community of automotive enthusiasts.

We are at a critical juncture for vehicle technology; the emergence of advanced driver assistance systems (ADAS) presents a transformative opportunity for our industry and vehicle safety. As Mr. Morrison looks to take the reins at NHTSA, we ask that he regard the automotive aftermarket as a resource for understanding how these systems interact with modified vehicles and ways to preserve automotive enthusiasts’ ability to engage in legal racing and off-road use. The aftermarket, after all, gave birth to many of the safety features that are ubiquitous in today’s vehicles; our unparalleled ability to innovate and meet the needs of our customers will offer highly valuable insights to Mr. Morrison and his team for the coming conversations about safety and technology.

Visit www.sema.org for more.

LAS VEGAS, NV (02.13.25) – Chris Jack, national technical chairman, was in the KICKER booth to raise awareness and funding for the 2025 National Leadership and Skills Conference (NLSC) and SkillsUSA Competition, which takes place in Atlanta June 23-27. Vendors and retailers learned about how they can support the continued success of this program.

Aaron Malin, KICKER Global Tech Force Training Manager said, “KICKER got involved about four years ago, and we are heavily involved at the state and national level. The students I’ve met and mentored through the years are literally the future of the American work force. This is an exciting way to encourage and guide them into the real world.”

“We had a great response from the companies that that I spoke with, and most wanted to help,” said Jack. Several made commitments to provide donations for the upcoming event.

SkillsUSA (formerly VICA/Vocational Industrial Clubs of America) empowers high school and secondary school students to become skilled professionals, career-ready leaders, and responsible industry contributors. The students that achieve the opportunity to compete at the National Level have shown their ability and desire to work within the mobile electronics industry. They represent the next generation of integrators, fabricators, salespeople, engineers, and business owners.

Vendors, retailers, and individuals that would like to donate to the 2025 NLSC are encouraged to reach out to Chris Jack at 310-866-2454, cjackskillsusa@yahoo.com or Bryan Gary at 806-922-1822 bwgary@msn.com. Chris and Bryan will also be in the KICKER booth at the Mastertech Expo in Mesa, AZ March 20-23.