Real Audio Grabs Attention on Social Media with Striking Image Posts

ERIE, PA (10.14.2020) – This recent Real Audio image post on Instagram certainly grabbed attention at The 12volt News. The old saying “A Picture Is Worth A 1000 Words” is certainly true in this case and prompted a call to Kyle Kaulis at Real Audio in Erie PA.

This Denali makeover jumps off the screen as followers check out social media.

“That Denali got a real makeover. The crew crushed it with this job. Rock lights, rim lights, new carpet, complete new stereo system and reverse camera. The installation was finished late and that was a great opportunity for an image of the vehicle parked in front of the store. The Real Audio store, which lights up at night, was just perfect to highlight the Denali job” Kaulis related.

This Classic Chevy is positioned to show the Real Audio location too.

The story about how the Denali job came about it also very interesting.

“We were demoing a big motorcycle job in the parking lot and the Denali stopped at the traffic light. The driver heard the bike and pulled around to the store. He was so impressed with the system on the bike he asked about a system in his Denali once he had it detailed. We started to talk and soon we struck a deal to put all new carpet in his ride plus a complete stereo system, the lighting package and reverse camera” Kaulis stated.

Highlighting bike builds is driving business.

The system in the Denali featured SounDigital and Ground Zero amps and speakers with a Sony receiver. Race Sport Lighting put a spotlight on the Denali.

Over the past year motorcycle work has grown tremendously at Real Audio. Kaulis is a bike enthusiast and has traveled to bike events in New Jersey, Georgia and Florida. Contacts at those events has resulted in bikes being trucked to Erie for big installations. Recently a second location was leased for motorcycle installations.

Another bike build that grabbed attention.

The Real Audio store is located on a corner of a busy Erie street. Graphics on the building attract attention during the day and neon lights up the store at night.

Check out instagram.com/realaudio_erie for more.

KICKER Replaces Canceled Trade Show with Unprecedented Virtual Event

STILLWATER, OK (10.13.2020) – Reacting on the news of no live SEMA Show 2020, Stillwater Designs has announced that it will conduct its own virtual, private trade event for authorized dealers to stream and watch. And for the first time, consumers world-wide can also view their own virtual show and see what KICKER products and innovations will be hitting stores in early 2021.

The mobile-audio manufacturer is producing KICKER UnMASKED! Live, streaming for three days October 21-23. It will be KICKER’s virtual look at the current state of the brand, a full look at new KICKER products shipping in 2021, and an interactive setup enabling viewers to ask questions and receive answers during and after the event being conducted from global headquarters in Stillwater, Oklahoma.

“We aim to be true to our roots and provide a one-on-one encounter like at our live events, while opening up and providing a new experience for 12-volt enthusiasts and the consumer public,” said Kevin Campbell, KICKER Director of Marketing. “These are audiences that typically never have the opportunity to experience the KICKER brand, people or products during the SEMA Show. It should be a lot of fun.”

Each day’s event will be shown to a specific audience with various topics covered during all productions, including a virtual, “rep-fest” pre-event day on Oct. 20. Then KICKER Sales Representatives and international distributors will conduct business and get a look at what’s new for 2021 on October 21 via live Zoom meetings with KICKER Regional Sales Managers and the KICKER Tech training staff. These productions will be private with only KICKER internal parties attending.

KICKER Authorized Dealers and their respective work staffs will attend a similar training, shown twice on Thursday, Oct. 22, via Zoom webinars by private invitation. While business will be the chief topic, KICKER associates promise an evening of fun, product unveilings, information and the opportunity to ask questions live. Attendees can also win valuable prizes during the show. Thursday’s show times are 9 a.m. CDT (scheduled for Eastern and Central time zones), and 4 p.m. CDT (scheduled for Mountain and Pacific time zones).

Finally, on Friday, Oct. 23, in a first for KICKER, the brand will share these new 2021 products with consumers earlier than ever before. Anyone interested can watch on KICKER’s Facebook account (/kickeraudio) using Facebook Live, and KICKER’s YouTube account (/kickerfanatic) on YouTube Live. Show time will be 5 p.m. CDT, with a question-and-answer session following featuring KICKER President and founder Steve Irby and industry social personalities Dereck Williston (Williston Audio Labs), Dean Beyett and Fernando Lopez (Five Star Car Stereo), Robert “Hifi” Vega, and others. KICKER promises prize giveaways, visits from KICKER-sponsored celebrities and more.

Wednesday, October 21 – UnMASKED! Live meetings, for Sales Representatives (by private Zoom invitation)

Thursday, Oct. 22, 9 a.m. and 4 p.m. CDT – UnMASKED! Live webinars, for Authorized Dealers and store staffs
(by private Zoom invitation)

Friday, October 23, 5 p.m. CDT – UnMASKED! Live, for a world-wide audience (on Facebook Live and YouTube Live)

Visit kicker.com for more.

Stereo King on the Dunes at the UTV Takeover

COOS BAY, OR (10.12.2020) – Stereo King was on site at the UTV Takeover on the Dunes for the fourth time. The 2020 UTV Takeover was in Coos Bay OR from October 7th-11th. Reports called for over 2500 UTV’s to be on site with the crowd of powersports enthusiasts to top 10,000.

Anthony, Scotty, Kevin, Aaron and Tristin (L to R) are shown after the booth was set up on Tuesday, October 6th.
Outdoor carpeting was placed on the floor in the booth to protect the products at all from the uneven sandy surface.

Kevin Cornutt, Stereo King GM, related “The PowerSports category is very strong for our company. This year was our fourth year to exhibit at the UTV Takeover. We were very busy and had strong sales. One night was stormy and damaged many exhibitor tents with some booths being flooded. Fortunately we were AOK.”

The Stereo King Jeep and display signage grabbed attention for the booth.
Installations underway.

Stereo King was set up with multiple tents and demo vehicles. During setup on Tuesday October 6th flooring was placed under the tents and display tables setup. Two trailers of products, including Rockford Fosgate, Wet Sounds and Scosche were on site. Each evening products were placed back into the trailers for security.

Through the day the booth was busy each day of the show.
The crew worked into the night to complete installations.

“During the 5-day event run we spent time with well over 1000 people in our booth. We offered onsite installation too and worked under the lights into the night to complete jobs. We worked on nearly 100 vehicles during the event. Many Can Am’s and RZR’s were decked with Rockford Fosgate Stage 5 gear. Several customers got upgrades to their systems from previous years.”

Tristin working late to complete a big installation.
Jumping through flames is an added attraction at the UTV Takeover.
At night the Dunes light up and get LOUD!

During the event 10 Stereo King staff members were on site. For setup the team had 5 members on site with the additional 5 staff members arriving on day one of the show. There were 5 installation techs and 5 working to drive sales.

Kevin, Scotty, Dave, Anthony and JET were in charge of sales. Installation techs onsite were Jon, Aaron, Corey, Jeff and Tristin. Bethany and Payton provided extra assistance. Stereo King crew members spent the nights in RV’s on site and local motels.

Stereo King operation 4 stores in the Portland area and one in Boise, ID.

Visit stereoking.com for more.

Hi Pro Audio Wins 12volt News Prize on the 12volt Spin-To-Win Wheel Spin 97

SHREVEPORT LA (10.10.20)  WTF…Win This Friday. Hi Pro Audio won the $100. 12volt News Prize on Friday, October 9th.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. Eleven months ago we celebrated the first anniversary of the weekly 12volt Spin-To-Win Wheel.

Click to view.

On Friday morning, October 9th, the 12volt Spin-To-Win Wheel rolled for the 97th time and the Wheel landed on the 12volt News space. The Hi Pro Audio slip was drawn from the jar and an Instagram post of the winning slip was posted. We placed a call to the proactive Victoria TX retailer. Staff at Hi Pro Audio that had already seen the good news on the 12volt News Instagram post that was made just shortly after the 10am Wheel spin. Owner Justin Hosek came to the phone and was very happy to win and know a $100. check would be headed their way. Something fun for the crew could happen with the winning $100. check .
Spinning out a new winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, Cadence, PowerBass, CRUX, DS18, SoundStream, AIS, Precision Power, JBL, Power Acoustik, Farenheit and ZZ2. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA and Remote Start Pros in Lawrence MA. Congratulations to all.

WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel Friday, October 16th.

Want to enter for future spins? It’s easy….when making an Instagram post for your store include the hashtag #12voltspin to make sure your company has a slip in the jar. There are over 2000 #12voltspin posts on Instagram. 

Truck Hero Selling SEMA Show Truck for Charity

DIAMOND BAR, CA (10.09.2020) – Truck Hero, a manufacturer of truck and Jeep accessories, announced it will offer its 2018 SEMA Show truck build, “Ultimate Tailgate,” a custom ’19 Ford F-350 Lariat, at the Barrett-Jackson Collector Car Auction in Scottsdale, Arizona, October 23, with all proceeds from the sale benefiting the Building Homes for Heroes organization.

Truck Hero design engineers created the Ultimate Tailgate truck as a platform to display many of the company’s truck accessories at the 2018 SEMA Show in Las Vegas. The basis for the build is a ’19 Ford F-350 Super Duty dually pickup in Lariat trim, equipped with the 6.7L Power Stroke diesel, producing 450 hp and 935 lb.-ft. of torque.

Truck Hero design engineers created the Ultimate Tailgate truck as a platform to display many of the company’s truck accessories at the 2018 SEMA Show in Las Vegas. The basis for the build is a ’19 Ford F-350 Super Duty dually pickup in Lariat trim, equipped with the 6.7L Power Stroke diesel, producing 450 hp and 935 lb.-ft. of torque.

This build’s tailgating claim-to-fame is found in the bed, where an Extang Solid Fold 2.0 folding bed cover conceals a 65-in. LG OLED 4K TV that is remote controlled and fully articulates on a custom bed slide system, complete with a gaming table, YETI cooler and grill. A pair of UnderCover SwingCases swing out from the bed, via remote control, and supply the sounds through Maxxsonics MB Quart speakers.

The truck was turned over to Washtenaw (Michigan) Community College so the crew enrolled in their Custom Cars & Concepts program could work on the truck’s body and paint. Students shaved the exterior door handles before applying the AkzoNobel Modern Classikk Black Hole Black paint. Sikkens Autoclear was also applied, as well as a slew of custom touches, including billet emblems and copper-plated badges.

The truck rides on an ARFT Speed Shop custom-dropped air suspension with a four-link rear and a full Air Lift Performance 3P air management system. The power is put to the pavement through custom 24-in. Fuel Off-Road Dually Maverick wheels that have been copper-plated and accented with black-painted spokes wrapped in 285/40R245 Dilente Bandit tires.

Building Homes for Heroes is a national nonprofit organization that builds and modifies homes and gifts them, mortgage-free, to veterans and their families.

Visit sema.org and truck-hero.com for more.

KENWOOD Ships Fully Complete LED Illuminated Marine / Motorsports Speakers

LONG BEACH, CA (10.08.2020) – KENWOOD USA is “lighting up” your outdoor music experience, releasing their highly anticipated 6-1/2” 4-ohm LED illuminated marine/motorsports speakers. Available in white or black, the KFC-1673MRWL (white) and KFC-1673MRBL (black) both have a MAP of $199.95.

KFC-1673MRWL

These speakers are boasting with elegant style and performance, enticing users with a “fully complete” package.  They feature options to suit marine and off-road environments as well as built-in LED lighting to enhance the wow factor. As an added perk, KENWOOD is including an RF (non-directional) remote control at no additional charge, of which can control the LED’s from up to 98 feet away.

KFC-1673MRBL

Both speakers feature waterproof polypropylene cones and UV resistant grilles. They offer your choice of 21 different illumination colors, 8 patterns of brightness and speed, as well as 21 dynamic lighting mode patterns. You can easily connect up to 6 pairs and synchronize them together, leaving you plenty of options to cover a large vessel or off-road UTV. The newly designed speakers will also be able to handle up to 260 watts of maximum power (75 watts RMS) to allow users to really crank up the volume, delivering quality sound at an audible level in outdoor environments.

“When speaking to our dealers, a common theme resonated with various LED marine/motorsports speakers on the market – many simply aren’t offered in a complete package,” said Mike Roberts, KENWOOD VP of Sales & Marketing.  “Taking a standard marine/motorsports speaker and proposing the sale of additional parts like LED lights and a remote control is confusing to customers and requires unnecessary added installation time.  These speakers are fully complete and ready to shine!”

KFC-1673MRWL web page: 
https://www.kenwood.com/usa/car/marine/kfc-1673mrwl/

KFR-1673MRBL web page: 
https://www.kenwood.com/usa/car/marine/kfc-1673mrbl/

For detailed information on specific features, see the links above or visit www.kenwood.com/usa/car.

Tint World Named to Franchise Times Top 200+ Ranking

BOCA RATON, FL (10.06.2020) – Tint World Automotive Styling Centers has been named to the Franchise Times Top 200+ list for 2020. This marks the eighth year the company has been named as a top performing U.S.-based franchise brand.

“This prestigious recognition belongs to every member of the Tint World family,” said Charles J. Bonfiglio, president and CEO of Tint World. “The fact that we’ve achieved this honor every year since 2013 demonstrates the commitment and passion of our corporate staff and Tint World franchisees around the world. They’ve remained truly dedicated to providing the top auto accessory products and services during a challenging year, and we’re proud to see their hard work acknowledged within the industry.”

Charles J. Bonfiglio, president and CEO of Tint World

The Franchise Times Top 200+ list is an annual ranking of the 500 largest franchise systems in the United States by global system-wide sales, based on the previous year’s performance. The project is the result of a five-month research and reporting effort each year that results in the most credible and objective franchise ranking available.

“Tint World continues to grow, with several more locations set to open in 2020 and 2021,” Bonfiglio said. “Our franchise model and support systems help set our franchisees up for success.”

Visit tintworld.com for more.

Firstech Hosted a Compustar Online Training for Altron and Dealers Across Michigan

PONTIAC, MI (10.05.2020) – Thursday evening, October 1st, Firstech staff members Nick Frazier and Jason Ewing presented a Compustar Google Meet training for Altron International and their dealers across Michigan.

Altron’s Susan Newton, along with hands-on owner Bob English, attended the online training. Geoff Dixon and Chuck Ottati, with Michigan rep firm Opus Marketing, also attended the session. Rob Sanden, Compustar Central Regional Sales Manager, also attended the session.

“The Compustar online training was very informative. Both Nick and Jason did a phenomenal job going through the product line and answering questions. They even stayed on the meeting site for over an hour after the meeting was officially done to answer questions. Dealers were very excited as they learned about new products and features. Compustar is always looking for ways to make it easier for dealers and installers.” Newton related.

Continuing Newton offered “The meeting was conducted through Google Meet, not like Zoom where you can see everyone. It worked well though as multiple people could view the powerpoint and talk with each other or use a text box that was equivalent to messaging that everyone could see.”

Jamie White, Opus Marketing Principal, stated “Everything was very good. We spoke with Rob Sanden and he was happy as there were more dealers on the call than expected. We also had a new dealer from the Upper Peninsula on the session.”

The Compustar aisle of the Altron warehouse is packed with product as a result of the company’s early forecasting for the remote start season.

“The day after the webinar our phones were ringing off the hook from dealers taking advantage of the deals we offered during the online Compustar session” Newton concluded.

Even though it was a virtual meeting there were Compustar giveaways. Two complete systems, plus 3 md6200”s, were awarded as prizes. In addition, Altron will send T-Shirts to all dealers who attended the Compustar online training.

Shelves in the Altron warehouse are filled with Compustar remote start units and accessories in anticipation of a strong remote start season across Michigan.

The Altron warehouse is fully stocked and ready for the remote start business that comes with the cold Michigan weather. The company did significant large early forecasting to ensure product that their customers need will be in stock. The COVID-19 Pandemic has caused product and shipping issues. Altron planned ahead to be ready and very pro-active for the remote starter season.

Visit compustar.com for more.

Remote Start Pros Wins PowerBass Prize on the 12volt Spin-To-Win Wheel Spin 96

SHREVEPORT LA (10.03.20)  WTF…Win This Friday. Remote Start Pros won a PowerBass Prize on Friday, October 2nd.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. Eleven months ago we celebrated the first anniversary of the weekly 12volt Spin-To-Win Wheel.

Click to view.

On Friday morning, October 2nd, the 12volt Spin-To-Win Wheel rolled for the 96th time and the Wheel landed on the PowerBass space. The Remote Start Pros slip was drawn from the jar. We placed a call and sent an Instagram message to the Northside Boston MA dealer with the good news. Erik Harbour will select a PowerBass prize to be headed that way.
Spinning out a new winner each Friday, a 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, Cadence, PowerBass, CRUX, DS18, SoundStream, AIS, Precision Power, JBL, Power Acoustik, Farenheit and ZZ2. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL and Illustrious Customs in Woodbridge VA. Congratulations to all.

WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel Friday, October 9th.

Oracle Lighting Announces Powersports Illuminated LED Wheel Rings

METAIRIE, LA (10.02.2020) – ORACLE Lighting is proud to announce its new illuminated LED wheel rings (p/n 4250-334) for UTV/ATV/SXS powersports applications. The new LED wheel rings are now available with an MSRP of $229.99.

“Designed specifically for the harsh conditions of off-road use, our new illuminated LED wheel rings are an easy and effective way to light up the wheels, underbody, and suspension on your UTV, ATV, or side-by-side,” explained Justin Hartenstein, Oracle Lighting director of development. “This head-turning lighting product consists of a set of four LED illuminated aluminum rings which install around the brake rotor and attaches to the fixed knuckle assembly. Wiring feature Plug-and-Play waterproof connectors for easy installation. The effect is a vivid ring of light which accents the wheels and suspension to make your rig stand out.”

The 12-inch diameter is designed to fit most wheels 14-inches and larger and works on most UTV, ATV, SXS, and sub-compact car applications. Featuring an industry-leading encapsulation and insulation method, these LEDs are completely waterproof with an IP69K rating (can be submerged underwater).

Product Features:

  • Includes installation hardware
  • RGB ColorSHIFT™ Color-Changing LEDs
  • 1-Year Warranty

Product Includes:

  • (4) LED wheel rings
  • (20) Stainless brackets
  • (20) Installation screws
  • (4) Waterproof cables
  • Easy wiring hub
  • Cables ties
  • Installation instructions & video

“These new LED wheel rings are the latest in our powersports-specific product line,” Hartenstein said. “Like our recently announced LED Halo kits for multiple side-by-side UTV models, our rugged lighting solutions are purpose designed and will make your ride stand out from the rest on or off road!”

Having celebrated its 20-year anniversary in 2019, Metairie, LA-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.