Saying Hello to 2021 Is Easy… Very Easy

Posted on January 3, 2021 by 12VoltNews in Featured.

SHREVEPORT, LA (01.04.2021) – Saying Hello to 2021 is easy… very easy.

As the sun rose on Friday, January 1st, we began the New Year 2021. Even though it is a New Year, the world and the 12volt industry, will continue to face major challenges carrying over from 2020. Each individual and company will move forward in light of their respective resources at hand while observing area COVID-19 mandates.

The 12volt News is charting a course to continue to deliver positive news to the 12volt industry. With no in-person CES, and the traditional spring distributor show circuit in limbo, we are moving forward with The 12volt News Show. A presence in The 12volt News Show will provide a venue for vendors to showcase their products to members of the 12volt industry. The 12volt News Show will also be a vehicle for distributors put their products and activities in front of dealers in their respective territories.

The CES 2021 All-Digital Show will certainly provide an enormous amount of Consumer Electronics content to industry members attending virtually from around the world. To be certain there will also be content directed to the mobile electronics category.

The 12volt News Show will utilize image-based presentations to showcase new products. Products and activities will be posted on 12voltnews.com plus @12voltnews on Instagram and Facebook. Press releases, furnished by companies across the 12volt and aftermarket industries, will be posted on 12voltnews.com which has been the norm for now 27 years.

The twice weekly 12voltBeat newsletter, now marking 8 years, will also deliver industry news to over 5,000 industry members. The 12voltBeat is delivered early on Monday and Thursday mornings.

With a personal 12volt history, dating back to the early ’70’s, we know how important it is to be informed about what’s happening across the 12volt industry. That history includes the retail sales floor, distributor principal, rep, manufacturer and publishing. That history is also marked by attending over 40 CES shows beginning in the summer and winter at McCormick Place in Chicago.

12volt Vendors can very easily put their product (s) and news in The 12volt News Show with an email or the txt of an image to 318-465-0844.

Much more to come from the 12volt Central Studios as we kick off 2021 and The 12volt News Show. Let’s Get Our Shine On!

Visit instagram.com/12voltnews for more.

Infinity Auto Sound and Security Wins 12volt Prize on the 12volt Spin-To-Win Wheel Spin 109

Posted on January 2, 2021 by 12VoltNews in Featured.

SHREVEPORT LA (01.02.21) WTF…Win This Friday. Infinity Auto Sound and Security won a $100. 12volt Prize on 109th 12volt Spin-To-Win Wheel.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. Four weeks ago we celebrated the 2nd Anniversary of the weekly 12volt Spin-To-Win Wheel.

The 12volt Spin-To-Win Wheel rolled for 109th time on Saturday, January 2nd. The Wheel landed on the 12volt space. The 12volt Gift Card slip was drawn from the jar and an Instagram post of the winning slip was posted. A video of the Wheel spin was also posted. We will reach out to the dealer in South Richmond Hill NY and let them know a $100. check will be headed their way.

Spinning out a new winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, Accele, PowerBass, CRUX, DS18, SoundStream, AIS, JBL, Power Acoustik, JVC and ZZ-2. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ and Duke’s Car Stereo in Flint MI. Congratulations to all.

WTF… Where’s the Fun. On next spin of the 12volt Spin-To-Win Wheel will be on Friday, January 8th.

Saying Goodbye to 2020

Posted on December 30, 2020 by 12VoltNews in Featured.

SHREVEPORT, LA (12.31.2020) – Saying Goodbye to 2020 will be easy… very easy.

As the sun rises on Friday, January 1st, we begin a New Year. Even though it is a New Year the world, and the 12volt industry, will continue to face major challenges carrying over from 2020. Each individual and company will move forward in light of their respective resources at hand.

The 12volt News Show will originate from the 12volt Central Studios. I will miss adding another CES Badge to my collection and my vest is getting a rest.

The CES2021 All-Digital Show will certainly provide an enormous amount of Consumer Electronics content to virtual attendees from around the world. To be certain there will also be content directed to the mobile electronics category.

The 12volt News Show will utilize image-based presentations to showcase new products. Products and activities will be posted on 12voltnews.com and @12voltnews on Instagram and Facebook. Company supplied press releases will be posted on 12voltnews.com which has been the norm for now 27 years.

The 12volt News Show will showcase new products and industry activities.

With a personal 12volt history, dating back to the early ’70’s, I know how important it is to be informed about what’s happening across the 12volt industry. That history includes the retail sales floor, distributor principal, rep, manufacturer and publishing. That history is also marked by attending over 40 CES shows beginning in the summer and winter at McCormick Place in Chicago.

12volt Vendors can put their product(s) in The 12volt News Show with an email or the txt of an image to 318-465-0844.

The 12voltBeat Newsletter is emailed twice weekly to over 5,000 industry members with fresh industry news… plus news from The 12Volt News Show.

Much more to come as business resumes in 2021 on Monday, January 4th.

Visit instagram.com/12voltnews for more.

KICKER Celebrates MEA Award Winners

Posted on December 29, 2020 by 12VoltNews in Featured.

STILLWATER, OK (12.30.2020) – KICKER congratulates its recent winners from the 2020 Mobile Electronics Association Industry Awards, announced in December during the virtual KnowledgeFest tradeshow. KICKER long-time authorized dealer Car-Tunes, Inc. (Greenville, Miss.), earned top honor for retailers – 2020 Retailer-of-the-Year, while Justin Kush from Mobile Toys (College Station, Texas) was named the Installer-of-the-Year. Additionally, other KICKER retailers and associates performed well in several categories.

“Kim (Trainer, owner of Car-Tunes) and her team are very motivated, very forward-thinking,” said Lori Boyer, KICKER Southeastern Region Sales Manager. “The standard they hold themselves to is very high on every aspect of their business, whether it’s the customer service, sales or the install side. They are a fantastic shop.”

Justin Kush posing with the Street Outlaws at the KICKER booth during the annual SEMA Show.

Car-Tunes has been a KICKER dealer for more than 15 years. The shop and its four employees pride themselves on attention to detail and their ability to communicate with care and genuine interest, both in-store and online. The company also believes in an active training schedule for every employee, with consistent education for leadership, installers and sales.

“We are so humbled and grateful for this honor, words cannot fully express how very much this means to us,” said Trainer. “We try to stay connected with the industry as a whole. It’s important for all of us to continue to learn from each other. Even after more than 20 years in the industry, sometimes we learn something new that we can apply in our business. It keeps everyone engaged and motivated.”

Kush, from the successful Mobile Toys shop, beat out several talented and well deserving installers to be names the year’s best.

“Justin reflects the definition of what a manufacturer wants out if its retailers – in design, fabrication, and sound,” said Brad Ganz, KICKER Central Region Sales Manager.

“He pushes the limits of imagination to make reality,” said Pete Daley, Marketing Pros (Conroe, Texas) sales representative. “He is a hidden gem in this industry.”

Other KICKER colleagues fared well in the final tally. Mobile Toys earned runner-up in the Retailer category and also won the Customer Choice Award. Dean Beyett of Five Star Car Stereo (Clearwater, Fla.) took runner-up in the Installer category. Top Rep Firm went to Marketing Pros, Inc.

Visit kicker.com for more.

Mobile Solutions’ “Up Front Fab” Training Packs Zoom Meeting

Posted on December 28, 2020 by 12VoltNews in Featured and tagged Mobile Solutions.

TEMPE, AZ (12.29.2020) – On Friday December 18, 2020, Mobile Solutions’ founder and CEO Bryan Schmitt along with Sage Weir from Sounds Good Stereo, TN and Tom Miller of Musicar Northwest, OR presented a collaborative, web-based training for ORCA Design and Manufacturing called UP FRONT FAB. The fabrication-themed training was open to all who pre-registered. It turned out to be an incredible success with over 330 attendees from at least eight countries including USA, Canada, Mexico, UK, Germany, Holland, South Africa and Australia.

Bryan Schmitt doing last minute setup in the Mobile Solutions Training facility in Tempe AZ for the UP-FRONT FAB Zoom presentation.

“What was originally scheduled for 90 minutes went for about two hours, with plenty of interest from attendees to continue. There was enough content to schedule a complete second session with the topics we had.” explains Bryan Schmitt. The training session focused on speaker placement for premium sound quality builds, including addressing creation of speaker locations and finishing techniques required for custom A-pillars, dash grilles and tweeter pods. Schmitt did live, on-camera routering of a template shape and the actual plastic of an A-pillar to demonstrate how the techniques and steps actually progress. “So many engaged attendees and great questions along the way. This is the kind of audience you want to have” added Schmitt.

This screen shot shows Schmitt during the Zoom presentation.

Examples of the award winning custom fabrication work by the Mobile Solutions Team.

Weir and Miller also shared their own approaches with their clientele as to how they come up with designs and techniques to build great-sounding, front stage-focused car audio systems. Weir talked about some recent vehicle installs where they implement a process for A-pillars that reduces the fabrication time and yields stellar results, thus helping to allocate budgets to higher-end component speakers. Miller also talked about his recent installs, as well as his tools and process of doing renderings to draw concepts before ever cutting any materials or starting the customization work. Altogether, a packed session with highly relevant topics to the attending audience. “Registrations topped 500, suggesting there is an appetite for this training format to continue” said Nalaka Adakari, Sales Director at ORCA Design. Mobile Solutions plans to do more of these training sessions in the future and thanks ORCA for their support.

For more information on future training sessions from Mobile Solutions, visit www.mobilesolutions-usa.com and join the email information list or follow their Facebook and Instagram pages.

Custom Audio Connected with the 6 Weeks ‘Til Christmas Campaign for the Holidays

Posted on December 27, 2020 by 12VoltNews in Featured and tagged Custom Audio.

ERIE, PA (12.28.2020) – Custom Audio in Erie, PA began the company’s annual Holiday themed 6 Weeks ’til Christmas campaign on November 15th. Each week a new ‘Christmas Gift’ was offered. To enter for a chance to win a follower was required to like, comment and share the post. The winner of the previous week was selected each Monday and notified. A post was made of each winner with several weekly winners coming into the store to pick up their winning Christmas Gift. A post of that winner and gift was another opportunity for a post to connect with followers during the 6 Weeks ’til Christmas campaign.

Custom Audio kicked off their 6 Weeks ‘til Christmas campaign on November 15th with this social media post.

Reviewing the 6 Weeks ’til Christmas campaign company owner Sondralee Orengia offered, “The number of people participating in our Holiday campaign this year was definitely better than last year. The fact that more people were likely at home spending time on their phones probably led to the pretty strong increase.”

Orengia utilized Random app from the Apple Store to select the weekly winners. Weekly prize offering posts were made on social media to both Instagram and Facebook.

Week 2 prize was a very useful Scosche smartphone cupholder.

Continuing, Orengia stated, “Customers were thrilled to come into the store to pick up their prizes. Custom Audio is a big proponent of “Shop Local” and several winners mentioned how important it is to support local retailers. Some winners had not been in our store before and they commented about our impressive showroom layout and indicated they would return to make a purchase in the future.”

The Week 3 prize provided the winner with a way to get connected.

Concluding, Orengia stated, “There were many comments made by followers during our 6 Weeks ’til Christmas campaign. Again in 2020 this was a very positive campaign which we plan to continue in future Holiday Seasons.”

Week 4 Winner Mike Kobylka in the store with his prizes.

Theresa Fullerton Abbey is pictured picking up her Week 5 WeatherTech prize.

Great job to Sondralee Orengia and the Custom Audio Team. It is terrific to see 12volt retailers reaching out via social media to connect with followers and consumers to drive store traffic and sales.

Gregory Michaels was the Week 6 Winner and had many options with his Custom Audio $100. Gift Card.

Visit customaudio.net for more.

Duke’s Car Stereo Wins Speed Junkie Prize on the 12volt Spin-To-Win Wheel Spin 108

Posted on December 26, 2020 by 12VoltNews in Featured.

SHREVEPORT LA (12.26.20) WTF…Win This Friday. Duke’s Car Stereo in Flint MI won a pair of Speed Junkie gloves on 108th 12volt Spin-To-Win Wheel.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. Four weeks ago we celebrated the 2nd Anniversary of the weekly 12volt Spin-To-Win Wheel.

As Friday was Christmas 12volt Spin-To-Win Wheel rolled for 108th time on Thursday December 24th. The Wheel landed on the Speed Junkie space. The Duke’s Car Stereo slip was drawn from the jar and an Instagram post of the winning slip was posted. A video of the Wheel spin was also posted. We will reach out to Duke’s and let them know the good news that a pair of Speed Junkie gloves will be headed their way.

Spinning out a new winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA and Mobile Concepts in Garwood NJ. Congratulations to all.

WTF… Where’s the Fun. On next spin of the 12volt Spin-To-Win Wheel. With New Years falling on Friday we will move the 109th Wheel Spin to Thursday December 31st.

Merry Christmas and Happy Holidays to All Across the 12Volt Industry

Posted on December 25, 2020 by 12VoltNews in Featured.

SHREVEPORT, LA (12.25.2020) – 2020, driven by the COVID-19 Pandemic, certainly has been such a very strange year on so many fronts. Many companies within the 12volt industry were posting record sales prompted by very strong second and third quarters.

Many are now seeing sales slow plus inventory availability is in question in some categories. The tremendous spike in online holiday sales no doubt has impacted traffic in brick and mortar storefronts. Fires across California and the Western US continue to add to uncertainty in that region. Severe snow storms are blanketing much of the country from the Rockies to the Northeast this last week of the year. As 2021 dawns, there will still be considerable uncertainty on many fronts.

The above narrative is a harsh reality that each business is facing.

From the 12volt Central Studios, we encourage all to evaluate their situation and play to their strengths. Build on your company’s strengths and highlight the positives in your every day activities.

We look forward to continuing to showcase positives from companies across the 12volt industry in 2021.

MECA Awards Over 60 Championship Rings, Capping the 2020 Season

Posted on December 23, 2020 by 12VoltNews in Featured and tagged MECA.

GOODLETTSVILLE, TN (12.24.2020) – MECA’s 2020 SQL, SPL, Ride The Light, and Show & Shine World Champs received custom rings for each class championship. 60+ rings were sponsored by Retail Member SoundCheck Customs in Lafayette, IN and Sundown Audio, both with logos on the rings.

MECA awarded over 60 Championship Rings for the 2020 Competition Season.

Brian Mitchell from Team Arc Audio, Moddesto, CA, earned 5 rings in Sound Quality League contests, including Install Best of Show, SQL Best of Show known as The Zenner, Master SQ, and Extreme Install.
Rookie of the Year Christopher Anderson from Indiana won SQL Street Install and both Interior and Exterior Ride The Light Championship rings.

Loud Spouses Lori and Chris Caudel model their 2020 MECA Championship Rings for Street 1 and Street 2 that they won in Bowling Green KY.

Ken Reed (Audio X) from Alabama won the Best of Best of Show ring.

There are many success stories about MECA Members who worked hard to win their rings. MECA will present some of those stories over the next 2 months.

Commissioner Stern commented “Our club survived 2020 and ended on a very positive note with unusual separate SQL and SPL Finals events, which included 100+ competitors in all contests. The car audio industry had an amazing year, and MECA contributed the fun and games that are our legacy and an important part of promoting the Mobile Electronics Industry.”

The 2021 season is underway and the forecast is for an exciting series of contests, especially in late Spring/early Summer when conditions are projected to improve concerning COVID-19.
Thanks to our many members, at all levels, for the support and participation: Competitors, Judges, Retail Members, Fans, and Manufacturer Members.

Watch their 23rd year, the 2021 season schedule develop at https://mecaevents.com/

Contact the Commissioner to make arrangements for your 2021 events.

Alpine Electronics Now Shipping the PSS-SX01 Weather-Resistant Side-by-Side Sound System

Posted on December 22, 2020 by 12VoltNews in Featured and tagged Alpine.

AUBURN HILLS, MI (12.23.2020) – Alpine Electronics of America, Inc. is now shipping the PSS-SX01 Weather-Resistant Side-by-Side Sound System. With the included Bluetooth Adaptor, drivers can stream music directly from their smartphone.

Alpine in the Side-by-Side

Having established a relationship with the music-loving active weekender through their vehicle specific solutions, Alpine saw a need for a premium solution in the Side-by-Side market. From the backroads to the dunes, Side-by-Side owners are known for customizing their ride with exciting solutions built to perform in any driving condition.

Now Alpine seeks to bring an uninterrupted music experience to the Side-by-Side with a complete, weather-resistant sound system that includes two premium, ruggedized enclosures with 6.5-inch speakers with grilles, 1-inch teteron dome tweeters, one 4-channel amplifier, and a Bluetooth Adaptor. With a universal folding-style clamp, the PSS-SX01 fits 1.5-inch – 2-inch rails on a variety of Polaris, Honda, Kawasaki, Can-Am, and Yamaha Side-by-Sides

Premium Sound on the Road

Without doors, windows, or a roof, music details are often lost to wind and engine noise that occur while driving. The PSS-SX01 is designed to deliver a premium sound experience on the road.

The tweeters capture the high frequencies of music, for clarity even when driving. The 90-watt speakers project powerful sound powered by a 4-channel amplifier that utilizes Alpine’s Exclusive Dynamic Peak Power (DPP) during power-hungry musical passages.

Music that Moves with You

The PSS-SX01 takes the Side-by-Side beyond utility with an included Bluetooth Adaptor that can stream music directly through a smartphone without a radio or head unit source. Now drivers can enjoy their music while taking their Side-by-Side on an adventure, no matter where it is.

The weather-resistant sound system is built to withstand all the elements. The speakers are made from rugged, durable fiberglass, finished in a matt black coating that replicates the look of the Side-by-Side. The included clamps are durable and are attached to a rotating aluminum base coated for protection against the elements and adjustable up to 90-degrees for an optimal listening position. The speakers come with a weather-resistant plug for wiring. Additional wires, like power or speaker wire extensions to the amplifier, may be necessary for installation.

The PSS-SX01 is now shipping for $999.95 and will be available at Alpine Authorized retailers or online at www.alpine-usa.com through Crutchfield. Installation options can be found on the Alpine-USA website through the store locator.