LAKE HAVASU, AZ (03.30.26) – The 2nd Annual ToonFest USA Boat Show was making waves on Friday, March 27 and Saturday, March 28, at the Havasu Riviera Marina. Attendees checked out the latest and greatest from each participating manufacturer and even got some smoking deals on a new pontoon boat from attending dealers. There was a strong selection of marine vendors on site along with food, good music and cold drinks. The large ToonFest Glow Party Saturday night capped ToonFestUSA.
The ToonFest layout from high above with the dock in the background.
KICKER Marine and KICKER Audio were on site with a strong setup as Lorin Morrell, Maddog Media, orchestrated the event. KICKER Marine products were set up underneath the KICKER tent and the KICKER RZR was also on site Livin’Loud with music for attendees.
Morrell related “The weekend was unseasonably warm reaching 100 degrees around noon. Attendance was stronger before noon as people went out on the lake to stay cooler on the waves in the afternoon. The ToonFest was a terrific market for KICKER Marine and Audio products.”
A wide selection of KICKER Marine products on display.
Adding “There were snowbirds on site from cold areas in the northern US. Some I talk with actually have boats docked here and when they saw the KICKER Marine products it opened their eyes to upgrade their boat here at Lake Havasu. I let them know about Elite for their boat and Ron’s for other rides.”
The KICKER RZR was Livin’ Loud throughout the event.
“In addition, I showed other snowbirds the opportunities to add KICKER Marine to their boats when I showed them the KICKER dealer locator in their city up North. And of course all were listening to the KICKER RZR. One snowbird in the house even said he was going to call the local dealer in Havasu to add the KICKER tower speakers to his in progress project” Morrell concluded.
Looking forward to 2027!
There is a large boating community in the Lake Havasu area and with the growing success of these two events, the ToonFestUSA will continue to grow in the future.
ATLANTA, GA (03.26.26) – The DB Experience was unveiled in the southeast this past weekend at the Shiflet and Dickson Dealer Show in Gastonia NC on Saturday and Sunday and at Dave & Buster’s in Atlanta Tuesday night. The DB Experience is an amazing rolling showroom filled with displays for products and live demos. Randy Goodman and Leo Gonzalez orchestrated the two events with the DB Experience crew. To make the experience happen the crew rolled from South Texas to Gastonia for the one-way 1300 mile trip to get the DB Experience tour rolling.
The DB Experience behind the tow truck.
The DB Experience during set up. Check out the 10’ inflatable woofer on the right.
The DB Experience at Dave & Buster’s in Atlanta was a perfect setting for dealers from area Distributors to get together. 75 attendees enjoyed dinner and saw new products in the Euphoria Marine and Powersports Line as well as new Micro Amps in the DB Drive Line.
Attendees check out the inside of the DB Experience (L) and at the dinner meeting inside Dave & Buster’s.
The stage area up front with the outside at Dave & Buster’s in Atlanta.
“Dinner was provided and networking time was also included in the DB Experience unveil. As dealers went outside and entered the rolling showroom they were able to see new products as well as have live demos. These 2 events were a terrific way for all to really get the season kicked off and rolling” Randy Goodwin related.
The DB Experience set up at the Shiflet Show on Sunday.
The 10’ high inflatable sub was an attention getter for the booth.
At the Shiflet and Dickson Dealer Show in Gastonia the DB Experience was like a magnet in the large outdoor area. Some rain Saturday night slowed the possibilities, but on Sunday it was full speed ahead as attendee spent time checking out all of the products and live demos inside. Additionally, a 10’ inflatable DB Drive subwoofer was a studio for attendees to snap an image and share with their friends.
Stay tuned for more from The DB Experience from the 12volt Central Studios.
HAVERHILL, MA (03.24.26) – The VOXX ‘Dash Cam Sold Here’ banner is sent to every dealer that orders the VOXX ADAS ACADC5 AI dash cam with Blindspot detection. The banner can be placed on a showroom wall, window or on an outside wall. The key is to create visibility to connect with consumers to create awareness for this important category.
Matt Herold, Trent Partners New England, was recently at Jonathan Maroun’s Security Sound Systems in Haverhill MA to conduct a training and snapped an image with Jonathan stretching out his store’s ‘Dash Cam Sold Here’ banner. After the snow cleared, Jonathan put the banner on the outside wall of his building to attract visibility to let consumers know about this very important category. “Jonathan and the crew really connect and inform their customers about products to make their time behind the wheel more enjoyable and safer with aftermaket upgrades.”
Jonathan Maroun stretches out the Dash Cam Sold Here banner in the showroom.
The new ADAS ACADC5 4K dash cam sets a new benchmark for advanced driver safety. Featuring both front and rear cameras with crystal clear recording, the system integrates LED and visual indicators to support its AI driven safety alerts. The ACADC5 provides forward collision, rear traffic and pedestrian warnings along with lane departure monitoring, a visual bumper and stop and go notification. Through the VOXX ADAS app, users can easily access and manage dash cam footage and storage.
Banners of the outside of the building highlighting products available inside.
“It’s super that VOXX has the ‘Dash Cam Sold Here’ program in place for retailers. In addition with reps in the field like Matt we stay up to date on the latest information from VOXX. We placed our ‘Dash Cam Sold Here’ banner high up on our building wall and have already had comments” Jonathan relayed.
The ‘Dash Cam Sold Here’ banner program is a perfect example of vendors, reps and dealers working together to connect with consumers.
SENOIA, GA (03.23.26) – The adrenaline-packed action with the thunderous roar of Flat Track motorcycle racing returned to Senoia Raceway in Senoia GA on Saturday, March 21. This was Round 3 of the 2026 Progressive Flat Track Championship for the nation’s top riders go for glory on the legendary clay oval.
Action on the track in the afternoon.
Action on the track at night
Whole families enjoyed a full day of thrills and entertainment featuring live music, Kid zone, giant video screens for unbeatable views, vendor midway plus a wide variety of food and beverage options. KICKER was Livin’Loud trackside, and through announcers spotlighting KICKER products through the event.
KICKER had a booth showcase in their products close to the entrance.
KICKER KMTC Tower Speakers broadcast event action to the audience and pits.
Lorin Morrell, Maddog Media, was trackside with a large KICKER display area near the front entrance. Morrell stated “Action in the booth was very strong throughout the day. In the local area there are many bikers and the season is ramping up as KICKER is providing more products for bikes than ever. Also in the rural area there are so many truck on the road and KICKER has a wide variety of products for trucks…Marine too with lakes in the area. The stands were very close to being sold out plus the demographic of attendees was a perfect opportunity for experiencing KICKER’s wide variety of products.”
The stands were full and midway vendors offered many options for fans.
The next Flat Track event is the Ventura Short Track in Venture CA Saturday April 25th.
HOUMA LA (03.21.26) Dereck Duane Tircuit, known and loved by many simply as “D,” passed away on Saturday, February 21, 2026, at his home in Prairieville, Louisiana, at the age of 51. He was born in Baton Rouge, Louisiana, on March 21, 1974. He was preceded in death by his father, Albert N. Tircuit; his maternal grandparents, Eugene Roe Sr. and Vera Hunt Roe; his paternal grandparents, Leonard “Boots” Tircuit and Genevieve Grass Tircuit; his aunt, Jenny Tircuit David; his uncle, Leonard G. Tircuit; his cousins, Travis and Kristie David; and his beloved fur babies, Kramer G., Gabby, and Deuce.
He is survived by his loving mother, Maxine Roe Tircuit; his devoted brother, Kyle Tircuit, and wife Jodie; and his two adored nieces, Shelby and Lainey Tircuit, who brought him endless joy. He also leaves behind his cherished fur companion, Goose Tircuit.
Dereck earned his Bachelor of Arts degree in Marketing and Management from Southeastern Louisiana University on December 15, 2001. He started his lifelong career in the audio industry in 1990 after bugging Earl for almost two months and was well known and respected for his knowledge, skill, and integrity.
After gaining years of experience working at numerous audio shops, Dereck fulfilled his entrepreneurial dream by opening his own business, Tiger Audio, in Gonzales, Louisiana. He was an expert in his field and a man of honesty and principle, never selling anything he did not fully stand behind. If you ever rode with him, you might notice missing dashboard panels or dangling wires—he would quickly assure you he was testing the latest and greatest equipment. No worries!
Dereck’s memory will live on in the laughter he inspired, the love he shared so freely, and the countless lives he touched. May the Force be with him, always.
Above all, Dereck loved making people laugh. He treasured time spent with his family, especially Sunday dinners at Mama’s, boiling crawfish during holidays, and playfully aggravating his beloved nieces just to hear their laughter. He was an avid Star Wars fan and proud collector.
He also treasured his Band of Brothers memorabilia honoring his grandfather, Eugene “Doc” Roe, who was portrayed as a main character in the series. Dereck cherished time on the water, never missing an opportunity to board a charter boat out of Port Fourchon with his buddies, enjoying the thrill of catching big fish, and the peaceful sunrises and sunsets.
Visitation will be held on Monday, March 23, 2026, beginning at 10:30 a.m., followed by a Memorial Service at 11:30 a.m. at Jefferson United Methodist Church, 10328 Jefferson Highway, Baton Rouge, Louisiana 70809. The service will be conducted by Reverend Mark Martin.
DIAMOND BAR, CA (03.20.26) – The Specialty Equipment Market Association (SEMA) is expanding the SEMA Show’s powersports presence by launching a dedicated Powersports / SxS / Lifestyle section at the upcoming Show, held November 3-6 in Las Vegas. This strategic expansion creates a unified home for the rapidly growing intersection of the automotive and powersports communities.
The initiative is a direct response to clear market demand and the evolving habits of the modern enthusiast. SEMA research confirms that the crossover between these worlds is seamless: the vast majority of enthusiasts do not limit themselves to a single vehicle type, often owning a combination of modified trucks, SUVs, and various recreational powersports vehicles.
“This expansion is a bold step forward in SEMA’s mission to serve the entire enthusiast ecosystem,” said Tom Gattuso, SEMA Vice President of Events. “Powersports has always been an integral part of SEMA’s DNA, and we are now providing this community with the dedicated platform it deserves. By integrating powersports and related lifestyle products into our Show floor, we are creating a more powerful, unified resource for the aftermarket. This move celebrates the natural synergy between automotive and outdoor recreation, ensuring our members have the advocacy, resources, and product discovery platform they need to thrive in a modern, evolving market.”
A Dynamic Activation in the West Hall — The Powersports / SxS / Lifestyle section will be anchored in the West Hall, utilizing a layout designed for long-term growth. The location offers unique access to adjacent parking lots for dynamic outdoor activations and vehicle demonstrations.
The Show floor will undergo an evolution to group Trucks, Off-Road, and Powersports together, reflecting the “total package” approach enthusiasts take toward their adventure builds. The section will highlight a diverse range of categories, including:
Motorcycles and Dirt Bikes
Side-by-Sides
Trailers and Tow Vehicles
Related Adventure Lifestyle Gear and accessories
New and returning manufacturers are already showing excitement for the expanded section. “We’re proud to represent KYT Helmets at SEMA 2026,” said TJ Jira, Chief Executive Officer of KYT Americas. “We believe it’s an opportunity to elevate powersports and bring more visibility to our brand in the market.”
An Integrated Attendee Experience — For attendees, the new layout enhances business opportunities by placing complementary products in a single, high-energy destination.
“Attendees can expect an immersive and highly interactive experience that mirrors how they actually live and work,” said Andy Tompkins, SEMA Trade Show Director. “By grouping powersports and lifestyle gear alongside our world-class truck and off-road sections, we are providing an unmatched opportunity to see the latest in the adventure market.”
Market-Aligned Synergy — SEMA’s membership is already a powerhouse in the powersports sector. According to SEMA Research, 60% of specialty-equipment manufacturers already produce products for at least one type of powersports or recreational vehicle, while 47% of retailers and installers sell to these segments.
Beyond the Show floor, SEMA offers members tools to modernize their businesses, including data resources, technical services, and a powerful unified voice to protect the industry’s future. Through the acquisition of the Off-Road Business Association (ORBA), SEMA has strengthened its presence in Washington, D.C., and Sacramento, Calif., to fight for land-use protection and motorized recreation access — issues that are critical to the survival of the powersports industry.
The new section allows the entire ecosystem to gather, learn about the latest products, take part in cutting-edge education to grow businesses and careers, and unite to solve opportunities and challenges facing the powersports marketplace.
Important Deadlines: Interested exhibitors can learn more and reserve a booth at www.semashow.com/powersports, or by contacting Mike Ausec, Industry Sales Director, Powersports / Lifestyle at mikea@sema.org or 714-213-1584.
Attendee and buyer registration opens on May 4; to sign up for notifications, visit here.
SHREVEPORT, LA (03.16.26) – On Friday morning, March 13th, the Wheel rolled for the 360th.. and last time. The very first spin was on Friday, December 7, 2018 and with a 360th spin the complete circle was finished.
It was Christmas time when the 12volt Spin-To-Win Wheel launched.
The 12volt Spin-To-Win Wheel was created to bring an element of fun to the 12volt industry. Spinning out a winner each Friday, a lucky 12volt retailer could win a cool prize and top brands received visibility across the marketplace. James Halter, Stereo and Video Center in Tyler TX, was a winner of the first 12volt Spin-To-Win Wheel and he received a CRUX prize package. The 360th spin was orchestrated to be won by Stereo and Video Center and a RDV or cash prize will be headed that way.
James Halter with his CRUX Prize on the 1st Wheel Spin-To-Win Spin.
Over the course of the 12volt Volt Spin-To-Win Wheel we have had a group of 12volt industry partners and friends that have been very supportive and saw the value of creating positives across the 12volt industry. We certainly thank them for their support and enthusiasm. Current brands on the wheel included KICKER, RDV, PowerBass CRUX, JBL, ESB Audio, King Boxes, Massive Audio, Q Power and VIPER. 12volt and 12voltBeat $100. cash prizes along with a custom QR Code have also been on the wheel as prizes.
Some fun on Year 5
As all know over the last six years, there have been a lot of changes in the marketplace. The 12volt Central Studios now plans to reward proactive12volt retailers, that share images of their store, to spotlight the In-Store Experience. In today’s digital AI driven digital marketplace it’s more important than ever for proactive retailers to work to get consumers into their stores to drive business. The transition to highlighting the In-Store experience will take place immediately.
Dealers utilizing the 12voltSTP Tool to send their image images will be added to a list and a winner will be selected for a $100. cash prize. A custom QR Code for their store’s website and a feature article showcasing their store will also be included. With their smartphone a dealer can Snap and Txt images to 318 469 2526 with a few words and Presto staff can get the ball rolling.
The 360th Spin-To-Win Wheel will be another prize for James Halter at Stereo and Video Center in Tyler, TX.
The 12volt Central Studio staff will continue to showcase positives across the 12volt industry as they have for over 30 years.
12VOLT CENTRAL STUDIOS (03.014.26) The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 7.
The 12volt Spin-To-Win Wheel rolled for the 360th time on Friday morning March 13th. The Wheel landed on the RDV space and the Stereo & Video slip was drawn. A social media post of the winning spin slip was posted along with a video of the spin was also posted.
We will reach out to the lucky winning retailer in Tyler TX and let James know the great news that a RDV prize will be headed their way.
Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt industry.12volt brands with a space on the 12volt Spin-To-Win Wheel include KICKER, RDV, PowerBass, CRUX, JBL, EBS Audio, King Boxes, Massive Audio, Q Power and VIPER. 12volt News and 12voltBeat $100. cash awards also have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer. A custom QR Code has been added as a special prize on the wheel.
Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME, Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA, Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA, Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI, Sound By Stephen, Music In Motion in Alsip IL, Current Automotive Design in Sparta NJ, Prestige Sounds in Pompano Beach FL, Mobile AVC in Brunswick ME, Telza Audio in Columbia SC, Limelight Automotive in Webster NY, Victory Lap Auto Restyling East Moline IL, Unique Audio VA in Lorton VA, Builds by Paul in Litchfield AZ, Voodoo Customs in Haltom City TX, Elevated Design in Phoenix AZ, Mobilework/Tintworks in Santa Maria CA, Nappo Car Audio in Houston, Platinum Car Audio in Washington, Ballistic Audiowerks in Smithsburg MD, Xteme-Car Audio in Bremerton WA, Beltline Motors in Decatur AL, Ultimate Sounds in Chattanooga TN, Santa Fe Auto Sound in Overland Park KS, Soundelux Car Audio in Chula Vista CA, Kartele Mobile Electronics in Waterbury CT, BK Audio in Pasco WA, CenCal Audio in Madura CA, Xtreme Auto Sound in Louisville KY, Victorylap Auto Styling in East Moline IL, Car Trendz in Alexandria VA, BLVD Customs in Lakeland FL, Audio Systems in Montclair CA, Fitment_nyc_shop in Jamaica NY, King Audio in Norwalk CT. Foss Audio in Tukwila WA, OG Car Audio in Kissimmee FL, Tint and Tunes in Sacramento CA, Dr Dashboard in Evansville IN, The Sound Shop in Chino CA, Extreme Concepts in Albertville AL,The-King of Custom in Longwood FL, Car Audio Depot in Modesto CA and Audio Dreams in Acworth GA, PCH Custom Audio in Long Beach CA, Crazy Ralph’s Car Stereo in Gonzales LA, Joe’s Cycle Therapy in Somerset MA, Cal Custom Audio in Tracy CA, NWA Audio in Bentonville AR, XT Audio in Miami, Tim’s Audio in Newport OR, Build’s By Paul in Litchfield AZ, DAW Discount Audio in Paramount CA and M12 Audio in Bluefield WVA, Jam City Pros in Caddo Mills TX, Finishline Shop in Lumberton NJ, Genuine Custom Audio in Riverside CA,Ballistic Autowerks in Hagerstown MD, Jeff’s Custom Car Audio in Royce TX, Pitbull’s in Houston, Aspen Sound in North Spokane WA, CP Designs in Jarrell TX and D&B Sales in Ft Wayne IN, Precision Custom Audio in Riverview FL, The King of Custom, Active Sound in NC, Car Stereo Plus in Sumter SC, Audioworks DE in Newark DE, Active Sounds in NC Speed Car Audio in Dallas, Voodoo Customs in Luling LA, BK Customs 616 in Grand Rapids MI, TPD HiFI in Broken Bow OK, HiFi Crusin’ in Hattiesburg MS, Superior Audio Sounds in San Angelo TX Intense Kustom Audio in Brentwod NY, California Audio in West Valley UT, H A Ross Entertainment, Voodoo Customs in Haltom TX, Absolutely Creative Customs in Boulder CO, Mobile Sound in Temecula CA, Redline Auto Sports in Hicksville NY, Sparked Innovations in Knoxville TN, Boosted Build in Warrenton OR, Prodigy Car Audio iManteca CA, Snow’s Auto in Spokane WA and PMC Customs, White Oak PA, InTune in Redmond OR, Tint Wrap Audio Guys in Fresno CA, Ultimate Sounds and Tinting in Chattanooga TN, MetJoe Auto Electronics in Kenilworth NJ, Pyramid Customs in Fort Worth TX, California Audio in Salt Lake Valley City UT, Sinewave in Grayslake IL, Team Nutz in Pittsburg PA and 3P Off Road in Tomball TX, Next Level Audio in Cadillac MI and Sound Master in Roswell GA and JA Electronics in Florida City FL, Island Audio and JRS_Security, Heath Moore Interiors, 569 Kustoms in Sonora CA, Broken Silence, Greenwich CT and Unique Sounds in Carson City NV and Absolute Custom Cycles in Denver NC and Specialty Sound in Haverhill MA.
METAIRIE, LA (03.13.26) – Oracle Lighting is excited to announce its participation in the highly anticipated Jeep Beach in Daytona Beach, taking place next month. The annual event brings together thousands of Jeep enthusiasts, off-road builders, and aftermarket brands from across the country for one of the largest Jeep-only gatherings in the world.
Known for pushing the boundaries of lighting performance and design, Oracle Lighting will showcase several of its newest lighting technologies engineered specifically for Jeep owners looking to enhance visibility, style, and trail performance.
Visitors to the Oracle Lighting booth will have the opportunity to experience firsthand a lineup of cutting-edge products designed for both on-road presence and off-road capability. The display will feature a range of innovative lighting solutions, including high-performance LED headlights, auxiliary lighting systems, and customizable lighting upgrades that have become a hallmark of the Oracle brand.
“Jeep Beach is an incredible event that perfectly captures the passion and creativity of the Jeep community,” said a representative from Oracle Lighting. “It’s a great opportunity for us to connect directly with enthusiasts, showcase our newest innovations, and demonstrate how Oracle Lighting products elevate both the performance and the look of Jeep builds.”
Among the highlights will be several recently released products designed with Jeep owners in mind, offering advanced LED technology, enhanced durability for off-road environments, and sleek, modern styling that complements today’s Jeep builds. Attendees will also have the opportunity to speak with the Oracle Lighting team, see product demonstrations, and learn how these lighting upgrades can transform their vehicles.
Jeep Beach continues to grow as a premier destination for Jeep enthusiasts, featuring vendor showcases, beach cruises, obstacle courses, and thousands of custom Jeep builds lining the shores of Daytona Beach. For Oracle Lighting, the event represents an exciting opportunity to celebrate the culture of off-road adventure while introducing new lighting innovations to one of the most passionate enthusiast communities in the automotive world.
Enthusiasts attending Jeep Beach are encouraged to stop by the Oracle Lighting booth to explore the latest lighting technologies, meet the team behind the brand, and discover new ways to upgrade their Jeep for both the trail and the street.
SOUTH DAYTONA, FL (03.12.26) – Ultimate Marketing and NVS Audio, with Cicada Audio, orchestrated the DSP dealer training that took place at SoundCrafters in South Daytona Thursday evening March 5th. The event, led by Carlos Ramirez, continued the shared mission of elevating tactical education within the 12volt industry.
Carlos Ramirez has been an incredible partner in bringing high-value training opportunities to the marketplace. This NVS DSP Training raised the bar to a new level. His practical, real-world approach continued to resonate with dealers and industry members looking to sharpen their capabilities in today’s rapidly evolving motorcycle audio segment.
Carlos offered “The DSP training was a huge in-person sit down success that engaged dealers from a wide area of the country that had not previously not attended one of our trainings. The training ran until almost midnight and we thank Paul for making the large garage available at SoundCrafters. We look forward to Bike Week Daytona 2027.”
“Education has always been a core focus for Ultimate Marketing, and the company remains fully committed to investing in opportunities that helps dealers expand their skills, product knowledge and overall installation confidence. Ultimate Marketing firmly believes that consistent, hands-on education is one of the most important drivers of long-term dealer success. The turnout and engagement was terrific. I spoke with 2 dealers from Canada and one from New Zealand. We know all will head back home with new tools to drive their business. Justin Miller, Cicada Audio Sales Manager, was in the house and provided a lot of support” Kevin Holde related.
The training was hosted at SoundCrafters, utilizing Paul Papadeas’s expansive, 3000 square-foot garage facility with parking available for up to 300 vehicles outside. Paul is no stranger to large scale events… Having previously hosted Spring Break Nationals and understands exactly what it takes to support gatherings of this size. A couple of the SoundCrafters team members, along with Paul, attended the training and saw tremendous value, further reinforcing the importance of continuing these educational opportunities.
The meeting was getting ready to start Thursday evening.
Engaging presentations were made along with live demos. The training was filmed and one of the YouTube videos grab 73,000 views.
“At SoundCrafters we welcome the opportunity to engage with industry members as we all look forward to further drive business across the industry. Seeing NVS, Ultimate and Cicada Audio working so well together was terrific” Paul Papadeas related with a big thumbs up.
12VoltNews.com 