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News reporters travel their areas to gather and deliver the news of the day. The 12volt News and 12volt Central Studios staff has been gathering news from 12volt industry members for over for 3 decades. Today the news is delivered digitally from across the US and around the world on 12voltnews.com plus @12voltnews on Instagram and Instagram.
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MESA, AZ (03.17.25) – The 2024 SkillsUSA-Mobile Electronics Installation champions will be attending MasterTech Expo. The top three finalists in each division received free registration, complimentary from Mobile Solutions, as part of their prize package
Tanner Todd, of Missouri, was the gold medal champion for secondary/college students, and says he is excited to learn new things and meet new people. When asked what he was looking forward to the most he said, “Radar and laser defense class would be cool.”
The champions will be chaperoned by SkillsUSA national technical chair Chris Jack, co-chair Bryan Gary, and tech committee member Scott Dilbeck. They will also be attending MasterTech to promote the 2025 Mobile Electronics Installation Competition, which takes place in Atlanta June 23-27. Expo attendees are encouraged to visit the SkillsUSA booth and learn about how they can support the continued success of this program.
“We are very proud of these young people that earn the privilege to compete at the national level. They truly are the future of our industry,” said Bryan Gary. “The success of this program depends on the support of our mobile electronics community.”
Vendors, retailers, and individuals that would like to donate to the 2025 NLSC are encouraged to reach out to Chris Jack at 310-866-2454, cjackskillsusa@yahoo.com or Bryan Gary at 806-922-1822 bwgary@msn.com.
12VOLT CENTRAL STUDIOS (03.15.25) The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 6.
The 12volt Spin-To-Win Wheel rolled for the 313th time on Friday morning on March 14th. The Wheel landed on the 12voltBeat space and the BK Customs 616 slip was drawn from the jar. An Instagram post of the winning spin slip was posted. A video of the Wheel spin was also posted.
We reached out to the lucky winner in Grand Rapids MI by phone to let them know a $100 check will be headed their way. The call was directed to send a txt which we did to Kevin. We look forward to speaking with him to let him know the news.
Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt marketplace.
12volt brands with a space on the 12volt Spin-To-Win Wheel include KICKER, RDV, PowerBass, CRUX, JBL, Kenwood, JVC, THINKWARE, Race Sport Lighting, EBS Audio, King Boxes, Massive Audio, Q Power and VIPER. 12volt News and 12voltBeat $100. cash awards also have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.
Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME, Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA, Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA, Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI, Sound By Stephen, Music In Motion in Alsip IL, Current Automotive Design in Sparta NJ, Prestige Sounds in Pompano Beach FL, Mobile AVC in Brunswick ME, Telza Audio in Columbia SC, Limelight Automotive in Webster NY, Victory Lap Auto Restyling East Moline IL, Unique Audio VA in Lorton VA, Builds by Paul in Litchfield AZ, Voodoo Customs in Haltom City TX, Elevated Design in Phoenix AZ, Mobilework/Tintworks in Santa Maria CA, Nappo Car Audio in Houston, Platinum Car Audio in Washington, Ballistic Audiowerks in Smithsburg MD, Xteme-Car Audio in Bremerton WA, Beltline Motors in Decatur AL, Ultimate Sounds in Chattanooga TN, Santa Fe Auto Sound in Overland Park KS, Soundelux Car Audio in Chula Vista CA, Kartele Mobile Electronics in Waterbury CT, BK Audio in Pasco WA, CenCal Audio in Madura CA, Xtreme Auto Sound in Louisville KY, Victorylap Auto Styling in East Moline IL, Car Trendz in Alexandria VA, BLVD Customs in Lakeland FL, Audio Systems in Montclair CA, Fitment_nyc_shop in Jamaica NY, King Audio in Norwalk CT. Foss Audio in Tukwila WA, OG Car Audio in Kissimmee FL, Tint and Tunes in Sacramento CA, Dr Dashboard in Evansville IN, The Sound Shop in Chino CA, Extreme Concepts in Albertville AL,The-King of Custom in Longwood FL, Car Audio Depot in Modesto CA and Audio Dreams in Acworth GA, PCH Custom Audio in Long Beach CA, Crazy Ralph’s Car Stereo in Gonzales LA, Joe’s Cycle Therapy in Somerset MA, Cal Custom Audio in Tracy CA, NWA Audio in Bentonville AR, XT Audio in Miami, Tim’s Audio in Newport OR, Build’s By Paul in Litchfield AZ, DAW Discount Audio in Paramount CA and M12 Audio in Bluefield WVA, Jam City Pros in Caddo Mills TX, Finishline Shop in Lumberton NJ, Genuine Custom Audio in Riverside CA,Ballistic Autowerks in Hagerstown MD, Jeff’s Custom Car Audio in Royce TX, Pitbull’s in Houston, Aspen Sound in North Spokane WA, CP Designs in Jarrell TX and D&B Sales in Ft Wayne IN, Precision Custom Audio in Riverview FL, The King of Custom, Active Sound in NC, Car Stereo Plus in Sumter SC, Audioworks DE in Newark DE, Active Sounds in NC Speed Car Audio in Dallas and Voodoo Customs in Luling LA.
Congratulations to all.
WTF… Where’s The Fun……On the next spin of the 12volt Spin-To-Win Wheel 314 on Friday, March 21st
GASTONIA, NC (03.14.25) – Make your plans to attend the 2025 Shiflet & Dickson 70th Anniversary Dealer Show. The event kicks off Saturday night at 7pm for a party with food and drinks at the Marriott Courtyard in Gastonia. Sunday is the show day that runs from 9AM until 5PM with over 40 brands represented. There will be lunch on Sunday from 11AM until 2PM.
David Holland
Shiflet & Dickson’s David Holland stated “This will be our 33rd dealer show and our company’s 70th anniversary! Many dealers have not had the ability to go to a show recently to see the newest 12volt products. With vendor motorcycles, side by sides and pickups in the house we plan on letting our customers hear what these products sound like in a real world setting…. other than a YouTube video on a smartphone or laptop.”
DB Drive will be exhibiting the company’s Can-Am featuring the Powersports line of tower speakers, amps and subwoofers. In addition, the company will be showcasing the new 2025 DX and X-Series lines. Randy Goodwin, Southeastern Regional commented “Leo Gonzalez, DB Research Sales Reps will be working the show with me and we will be selling profitability as a topic of our discussions with dealers.”
Continuing “We will also have a raffle program in place for the day. Dealers making purchases can stock up and earn raffle tickets for credit on their purchases. With a week to go we have right at 125 people preregistered to attend.”
“I’’m excited to be showing our premium King Boxes enclosures at the Shiflet 70th Anniversary show. We will also be showing our new Pro Audio enclosures and many more that we offer. Make sure to sign up for the show to get some of the best pricing of the year,” Jaysam Odeh related for King Boxes.
“PowerBass is bringing a loaded bike from DK Electronics to highlight the new amps and Pro Audio speakers. This new build by Dan will certainly grab attention” Jeff Falk, National Sales Manager, commented.
“MAXPro is always super excited for Shiflet’s Spring Show. We are looking to discussing our new MaxIR and really digging into the benefits of adding PPF with Shiflet’s dealers this year” Allison Parker stated.
“We are looking forward to a big turnout and spreading the Linkswell word to Shiflet’s customers” Mike Colundja, MC Sales who will be on site, offered.
Concluding Holland stated “Our show is like having our large family come into our facility for a large get together. We also have many of our vendors that have offered us special discounts before and after the show to make our dealers more profitable on their sales floors. We look forward to seeing our extended family on Saturday and Sunday, March 22nd and 23rd.”
“At the Shiflet Show we will be spotlighting our new LX Amplifiers. In addition, the KICKER Silverado pickup will be on site,” Jacob Luckey, Product Training Specialist, related.
Contact your Shiflet & Dickson inside or outside sales person to make sure you are able to sit down and take advantage of the special pricing being offered for dealers at the show. Contact 800-222-9411 for more.
PHOENIX, AZ (03.14.25) – MiTek Electronics & Communications (MTX) announced a partnership with Hazim Jainoor of Aligned Sales & Marketing Group (ASM) to represent MTX Powersports in Southern California, Southern Nevada, Arizona, and New Mexico. With an impressive track record of driving brand growth and market expansion, Jainoor brings invaluable expertise and strategic insight to further strengthen MTX’s powersports industry presence.
Hazim Jainoor, Principal at Aligned Sales & Marketing Group
“We are beyond excited to join forces with MTX,” said Hazim Jainoor, Principal at Aligned Sales & Marketing Group. “Their commitment to innovation and quality aligns perfectly with our mission to deliver premium brands to our retail partners. Together, we look forward to driving growth and success in the marketplace.”
“We are excited to have Aligned Sales & Marketing Group, Hazim Jainoor join our team to represent MTX Powersports in So Cal, So Nevada, Arizona, and New Mexico,” said Ceasar Olaes, Regional Sales Manager at MTX. “Our extensive powersports line up and his industry knowledge, passion, and strategic vision align seamlessly with our commitment to delivering a “Serious Sound for the Ride” experience. “
For more information about MTX and its industry-leading products, visit www.mtx.com.
CHICAGO, IL (03.14.25) – January 22 2025 – AXPONA (Audio Expo North America), the largest high-end audio event in North America, is excited to announce the debut of its Car Audio Showcase at the 2025 edition, which will be held from April 11-13 at the Schaumburg Convention Center. In partnership with the International Auto Sound Challenge Association (IASCA), AXPONA is expanding its footprint to include the growing trend of high-fidelity car audio, offering car enthusiasts and industry professionals a unique opportunity to explore cutting-edge car audio systems and innovations.
“The Car Audio Showcase is a groundbreaking addition that taps into the increasing demand for high-fidelity audio systems in vehicles. As in-car audio technology has evolved dramatically over the past decade, car audio enthusiasts are looking for the same clarity and precision they experience in their home systems,” said Liz Smith, AXPONA. “The Car Audio Showcase will bring these high-end systems into the spotlight, offering attendees an immersive experience like never before.”
“We’re thrilled to be part of AXPONA’s inaugural Car Audio Showcase. Our IASCA team can’t wait to demonstrate the incredible potential of car audio and show the world what’s possible when passion, precision, and technology come together. We’re redefining expectations of automotive sounds and encourage seasoned audiophiles and novices to swing by the showcase for a demo session,” said Travis Chin, President of IASCA.
A New Level of Sound at AXPONA
This year’s Car Audio Showcase will feature a thrilling Sound Quality (SQ) competition, live demonstrations, and interactive exhibits highlighting some of the best in-car audio technology from top-tier manufacturers and dealers from around the world.
AXPONA’s live Sound Quality (SQ) competition will feature manufacturers and consumers who will compete for top honors in achieving unparalleled sound clarity and precision in custom-built car audio systems. Competition vehicles will be on the expo floor in a designated area and also be available for spectator demos throughout the show.
Attendees will be able to engage directly with leading car audio brands and see their innovations up close. With interactive displays and hands-on demonstrations, visitors will witness the performance and capabilities of cutting-edge products firsthand. Notable exhibitors include:
Apex USA
Audio Wave, USA
Coherence Systems
ESB Audio
Delorean
Harman International
Malbork
Zapco
Open to the public, AXPONA offers a variety of ticket options for attendees.
TICKETS:
1 Day – $30 online, $35 onsite
Multi-Day – $60 online, $95 onsite
Gen Z Pass – $15 online, $20 onsite
All general admission tickets grant access to the exhibits including Listening Rooms and Exhibit Hall, as well as educational seminars, live music, and special events.
AXPONA opens Friday, April 11 10am-6pm; Saturday, April 12 10am-6pm; and Sunday, April 13 10am-4pm.
NASHVILLE, TN (03.13.25) – Hertz Marine, the renowned Italian producer of premium marine-grade audio equipment, today announced Capri, the latest addition to its line of marine stereos and the industry’s only unit to be Hi-Res Audio certified.
In a market where boaters invest heavily in amplifiers and speakers, the stereo – or source unit – has long been the weakest link, offering 16-bit/44.1 kHz CD-quality audio at best. Capri solves the performance issues of traditional marine stereos by offering 24 bit/96 kHz playback and an extended audio band up to 40 kHz to support lossless audio. This quality and performance lead Capri to be the only source unit to receive a Hi-Res audio certification, demonstrating its ability to reproduce even subtle details and nuances you’d hear in the recording studio.
Further building on Capri’s ability to maximize performance of a boat’s audio system on all levels, it offers 280 watts of high-fidelity powerwith a built-in amplifier and four zones of independent control each with their own subwoofer and a customizable eight-band digital equalizer (EQ).
“When boaters invest their money in a premium audio experience, they deserve a source unit that stands up to and exceeds their expectations,” said Pietro Pantaleone, president of Elettromedia, the parent company of Hertz. “Capri is our answer to this long-standing industry gap. With Capri, every note, detail and nuance of your favorite music is reproduced with stunning clarity. With independent control over four audio zones, a robust weatherproof design, and a suite of advanced connectivity options, Capri is more than an upgrade—it’s the core to provide boaters the premium audio experience they deserve.”
Designed to be more than a stereo, Capri is the definitive multimedia source unit that completes the premium boat audio ecosystem:
Bridges the Premium Audio Gap: Designed to complement top-tier marine audio systems, Capri eliminates the weak link in your audio chain, delivering a cohesive, high-fidelity experience.
Industry-First Hi-Res certification: Capri is the first marine stereo engineered for hi-res performance both wired and wireless, ensuring every musical detail is captured with breathtaking clarity.
Engineered For Maximum Performance: Built-in Class D amplifier that delivers 280 watts of high-fidelity power to speakers and subwoofers (4 x 70 W RMS @4 ohms). Capri’s use of Class D amplification is particularly beneficial for boater’s as it provides higher efficiency, lower power consumption, reduced heat dissipation, and a compact size.
Personalized Listening Zones: Four independent audio zones with dedicated subwoofer control and a customizable eight-band digital EQ lets boaters tailor their listening experience to the moment.
Dynamic Visual Command with Multimedia Support: A 4.3” full-color TFT IPS display provides a better image quality and refresh rate compared to LCD screens. This makes Capri visible even in bright daylight and dimmable for effortless navigation in low-light conditions. Capri is also a true multimedia source unit with video support for external cameras like Hertz’s HM CAM W01.
Unmatched Durability: With an IP67-rated chassis with ASTM-D4329 standards for UV resistance and ASTM-B117 for salt fog operability, Capri is engineered to perform season after season, no matter the conditions.
Seamless Connectivity: Enjoy a global AM/FM tuner with Radio Data System (RDS), Weather band, DAB+, Bluetooth 5.1, Aux-In, and USB 2.0—ensuring effortless integration with your devices.
Hertz Marine’s Capri (MSRP: $875.00) is available today. For more information and full product details, visit hertz-audio.com.
CARLSBAD, CA (03.13.25) – Bowers & Wilkins, the renowned high-end audio brand, together with luxury supercar maker and Formula 1 team McLaren, today announce an extension to their strategic long-term multi-year partnership which sees Bowers & Wilkins become Official Audio Partner across McLaren Automotive and the McLaren Formula 1 Team.
This new partnership chapter continues the decade-long collaboration between McLaren Automotive and Bowers & Wilkins. Since 2015, Bowers & Wilkins has been a partner in the development of high-performance audio systems for McLaren supercars, bringing cutting-edge sound performance. Bowers & Wilkins’ relentless pursuit of perfection, inspired by founder John Bowers, mirrors the unyielding precision and performance demanded in Formula 1 racing. McLaren’s own unrelenting approach was born of visionary founder Bruce McLaren’s desire to design and build the world’s most accomplished racing cars. Both brands’ determination to exceed the limits of what is possible is evident in their respective approaches to performance and design excellence.
The McLaren Automotive partnership is built on firm technical foundations. Bowers & Wilkins’ revered engineering team work closely with counterparts at McLaren Automotive to create and optimise the audio system found in the company’s supercars, including the recently announced McLaren W1. The W1’s audio system features premium audio technology designed to integrate into the interior’s InnoKnit fabric and carbon fibre architecture, utilising the very latest advanced speaker technologies developed in Southwater, home to the Bowers & Wilkins research and development team and only 30 miles away from the McLaren Technology Centre.
“Exceptional audio performance is key to further enriching the engagement of a McLaren. Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand.” Henrik Wilhelmsmeyer, Chief Commercial Officer, McLaren Automotive.
By extending the partnership into the McLaren Formula 1 Team, the brands are further highlighting the depth of their relationship. Building on a successful award-winning range of co-designed products, including the Px8 McLaren Edition and Zeppelin McLaren Edition, new projects are in development to further appeal to the Formula 1 team’s substantial global fanbase.
Additionally, Bowers & Wilkins products will play a crucial role in the team’s extensive travel, relaxation and pre-race preparation needs throughout the season.
“We’re delighted to welcome Bowers & Wilkins to McLaren Racing, building on their partnership with McLaren Automotive. Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together.” Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Speaking on behalf of Bowers & Wilkins, Tom Henderson, Marketing Director for Licensing and Partnerships, said: “We are delighted to continue and build upon our highly successful car audio development programme as well as continuing to explore co-branded product opportunities, building on the success of the Px8 McLaren Edition and Zeppelin McLaren Edition with products and storytelling that connect us to the exciting world of McLaren Racing.”
MIAMI, FL (03.13.25) – Elevate your audio system with the TXX-BDX-15, a high-performance 15-inch competition subwoofer designed for superior sound quality and durability. Featuring three powerful magnets for increased power handling and enhanced voice coil ventilation, this subwoofer ensures optimal performance under extreme conditions.
The Audiopipe TXX-BDX-15 features 3 powerful magnets.
With a peak power of 4,000 watts and 2,000 watts RMS, it delivers deep, distortion-free bass. The aluminum basket, ultra-stiff PP dust cap, and black stitched surround provide exceptional durability, while the multi-connect terminals allow for easy wiring in parallel or series configurations.
Mauricio Duran shows the new Audiopipe TXX-BDX15 high-performance 15” competition subwoofer in the company’s Miami Florida warehouse. “Our amazing new subwoofer is in stock and ready to ship” Mauricio related.
The TXX-BDX-15Features include
Peak Power: 4,000 Watts | RMS Power: 2,000 Watts
Impedance: Dual 4-Ohm and 2-Ohm configurations available
Magnet System: Three-magnet design for increased power handling (375 Oz)
Voice Coil: 3″ 4-layer high-temperature black aluminum (BASV) voice coil with enhanced ventilation
Frequency Response: 28Hz – 1,100Hz
Sensitivity: 87dB
Aluminum Basket: Powder-coated black for durability and optimal sound quality
Cone & Surround: Thick, non-press paper cone with a sand-blasted finish and reinforced black stitching surround
Vented Holes on T-Yoke: Improved heat dissipation for better performance
Patent Pipe Multi-Connect Terminals: Simplifies wiring in parallel or series configurations
Mounting Depth: 9-1/2″ (242mm)
Elevate your customer’s audio systems with the new Audiopipe TXX-BDX-15.
TAMPA, FL (03.12.25) – DOW Technologies, the leading independently owned technology distributor, announced today that Jeremy Doran has joined the company as an Account Manager for the 12Volt channel. Mr. Doran brings 30 years of experience in the 12Volt industry, including working at DOW previously.
Doran began his career as an installer after graduating from Mobile Dynamics in 1996. He has continuously expanded his expertise through multiple MECP certifications, ASE A6 certification, and other industry credentials. During his career in retail, he worked every aspect of the business from installation and sales to business management and marketing. Joining DOW originally in 2012, Doran was an account manager on a team that helped DOW grow and expand their 12Volt business. In 2014, Doran joined Stinger as Technical Support eventually becoming the Marketing Manager for the PAC brand. Most recently, Doran was the Operations Manager at Tint World’s corporate office.
Jeremy Doran
“I’m excited to be back with DOW Technologies and to reconnect with our incredible dealers,” stated Doran. “DOW has always been committed to providing the best support and solutions in the industry, and I’m looking forward to contributing to that mission.”
“We are thrilled to welcome Jeremy back to the DOW team,” stated Mike Blackwell, territory manager 12V Southeast & Mid-Atlantic. “His deep industry knowledge and hands-on experience make him a valuable resource for our dealers. Jeremy’s passion for the 12Volt industry and commitment to customer success align perfectly with DOW’s mission to support and grow our partners’ businesses.”
“Jeremy’s extensive background in installation, sales, and marketing brings a unique perspective that will greatly benefit our dealers,” added Dave Elkin, senior vice president, sales and product management. “His return to DOW is a testament to the strength of our team and the opportunities we provide. We’re excited to have him on board and look forward to the positive impact he will have.”
To learn more about DOW Technologies, please visit www.dowtechnologies.com or call 1.800.627.2900.