Metra PowerSports Ships New Power Distribution Kits for UTVs

HOLLY HILL, FL (09.27.2021) – Metra Electronics is now shipping a new dual battery kit and battery busbar kit from its Metra PowerSports product line. These kits help installers adding a second battery on a UTV to manage the power distribution of additional equipment, lighting, or audio accessories, without draining the primary starting battery. These two new products complement Metra’s popular AGM powersports batteries from its Shuriken brand.

The MPS-DUALBTKIT is a dual battery kit compatible with multiple types of off-road vehicles, used to add a second battery to a UTV or ATV. Its 80-amp smart battery isolator will automatically charge the battery to protect it from being drained. It includes a dual battery voltage meter, LED indicator, and Carling-style knockout for the dashboard. To complete the installation, 2 feet of red and black 6 AWG power wire with 5/16-inch ring terminals are included, along with zip-ties, accessory wires, and mounting hardware. The powersports AGM battery is sold separately but also available through Metra’s Shuriken line.

MPS-DUALBTKIT Product Specifications

  • Complete kit for installing a second powersports battery
  • Compatible with multiple types of off-road vehicles
  • Smart battery isolator charges automatically to protect the battery
  • Includes:
    • 80-amp smart battery isolator
    • Dual battery voltage meter, LED indicator, Carling-style knockout
    • 24″ red and black 6 AWG power wire with 5/16″ ring terminals
    • Universal battery strap
    • Zip-ties, accessory wires, and mounting hardware

For power distribution, the MPS-BUSBARKIT is a 4-post mountable battery busbar kit designed for UTVs or ATVs. Power and ground wiring are included with protective sleeving, specialized zip-ties, terminal covers, a 200-amp 6 AWG inline circuit breaker, and 9 feet of red and black 6 AWG oxygen-free tinned copper wire. This system is used to distribute power to aftermarket equipment, lighting, or audio accessories from the battery, and is designed for the demands of harsh environments.

MPS-BUSBARKIT Product Specifications:

  • Power distribution busbar for UTVs or ATVs
  • 4-stud mountable busbar
  • Oxygen-free tinned copper power wire
  • Includes:
    • 200-amp 6 AWG inline circuit breaker
    • 9’ red and black 6 AWG UL1426 power and ground wiring
    • Protective wire sleeving, positive terminal cover, and specialized zip-ties

Visit MetraPowerSports.com and watch the product video overview at https://youtu.be/noHuc39eNCo to learn more.

Massive Audio Seeking National and Regional Sales Manager for U.S. Market

Massive Audio Inc., an industry leader in high performance Car, Marnie, Home and Professional Audio products; seeks National and Regional Sales Manager for its U.S. Market.

Essential Functions may include:

– Manage, Train and Lead Network of Sales Representatives

– Planning & Forecasting Territory Sales

– Identifying Growth Opportunities within Existing Customer Base and Prospects New Market Channels

– Travel throughout assigned Sales Territory to support sales network of distributors

Minimum Requirements:

Minimum of 5+ years experience in Consumer Electronics selling to both retail and wholesale customers.

Exceptional Communications and Customer Service Skills

Ability to Work in a fast paced environment

Computer Proficiency in Windows Environment

Compensation package includes: Competitive salary with paid vacation/sick days.

Please email resume along with salary history to main@massiveaudio.com

J’s Alarm and Car Audio Wins Silencer Prize on the 12volt Spin-To-Win Wheel Spin 146

SHREVEPORT LA (09.25.21)  WTF…Win This Friday. J’s Alarms and Car Audio won the Silencer Prize on the 12volt Spin-To-Win Wheel on Friday morning, September 24th.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. Nine months ago we celebrated the 2nd Anniversary of the weekly 12volt Spin-To-Win Wheel.

The 12volt Spin-To-Win Wheel rolled for 146th time on Friday morning September 24th. The Wheel landed on the Silencer space. The J’s Alarm slip was drawn from the jar and an Instagram post of the winning slip was posted. A video of the Wheel spin was also posted.

We reached out by phone and talked with Tyler at the store in Fresno CA. He was very happy to hear a Silencer prize would be heading their way. 

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, Silencer, PowerBass, CRUX, DS18, SoundStream, JBL, Kenwood, Power Acoustik, JVC and Magnadyne. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX and Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME,  Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA,  Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA and Flynn Audio in Middleton WI . Congratulations to all.

WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel… on Friday, October 1st.

Ford Out Front to Feature New Bronco at SEMA Show

LAS VEGAS, NV (09.24.2021) – Ford Out Front, located in front of the Central Hall of the Las Vegas Convention Center, provides Show attendees with the opportunity to experience the power and performance of Ford vehicles by taking a ride with a professional driver.

Whether you like to burn rubber or hear the scream of tires scraping across the track, Ford Out Front adds to the overall SEMA Show experience by featuring the awesome sights and sounds of vehicles being put to the test.

Ford Out Front adds to the overall SEMA Show experience by featuring the awesome sights and sounds of vehicles being put to the test.

New for 2021, attendees will be able to experience the capability of the new Ford Bronco on an offroad course that will feature “Bronco Mountain.” In addition to the action of Ford Out Front, the automaker will also showcase two new electric additions to the Ford Performance family: the Cobra Jet 1400 and the Mustang Mach-E 1400.

After hitting the track at Ford Out Front, attendees can stop by the Ford Performance Parts trailer to see what’s new in parts and accessories. Ford Out Front will also feature the action-packed drifting by the Show’s ultimate fun-haver, Vaughn Gittin Jr.

More information on the 2021 SEMA Show is available at www.SEMAShow.com.

This article was written by Jason Catullo for sema.org

Design Engineering Releases VW Beetle Firewall Insulation Kit

AVON LAKE, OH (09.23.2021) – Don’t let heat Bug you! Keep your VW Beetle nice and cool with a customized Firewall Heat Protection Kit from Design Engineering, Inc.

Custom cut for a direct fit, the three-piece kit is made from DEI’s Black Floor and Tunnel material and replaces the Beetle’s heavy, fragile factory tar boards. The kit installs easily for superior heat and sound protection.

“Don’t let excess temperatures keep you from enjoying your Bug in all weather conditions,” says Mike Buca of DEI. “Our VW Beetle Firewall Insulation Kit (#10046) reduces thermal intrusion from the engine compartment and lowers excessive noise levels for total driver and passenger comfort.”

The precision CNC-cut pieces feature high-temperature black polymer and a resin powder-coated textured aluminum skin with glass fiber matting for complete protection. They fit easily in place of the factory tar boards with a self-adhesive backing.

The kit works well with DEI’s pre-cut VW Beetle Floor Insulation Kit (# 51420)that reduces road noise for a quiet ride usually found only in big cars. Featuring DEI’s premium D-Mat™ insulation paired with Boom Mat sound-damping material, the kits are CNC-cut for a perfect fit and ease of installation.

For more information about the VW Beetle Firewall Insulation Kit, the VW Beetle Floor Insulation Kit and DEI’s complete line of performance heat and sound control products, visit www.DesignEngineering.com.

The 12Volt News… Delivering Fresh Positive Industry News Each Business Day

SHREVEPORT, LA (09.24.2021) – In today’s world, it’s hard to find positive news anywhere in the world. The 12volt News, and the 12volt Central Studios, work to deliver positive industry news each business day.

Click the 6 images below to view these 12VoltBite videos on Instagram.

With the advent of social media Facebook and Instagram platforms became key vehicles for information and news delivery. People need still, and look forward to, receiving news. That is also true for the business realm that includes the 12volt Industry. On Instagram and Facebook @12volt news has over 10,000 followers on each platform and those followers are dedicated members of the 12volt industry.

Today, a vast percentage of people spend hours and hours on their mobile devices each day. Studies reveal the average smartphone usage today approaches 7 hours. To deliver fresh industry news to members of the mobile electronics industry the 12volt Central Studios makes multiple posts on Instagram and Facebook each business day. The 12volt STP Tool was created in 2020 for members of the 12volt industry so send their news to the 12volt Central Studios. Snap and Txt an image to 318 465 0844. Presto, your positive news could be delivered to members of the 12volt industry.

The 12volt Central Studios 6 Pack is delivered over the day each business day. Snap and Txt an image to 318-465-0844 and your company’s products and activities could be delivered in the 6 Pack.

Check out the 12VoltNews 6-Pack as The 12volt Central Studios works to make 6 social media posts each business day delivering fresh positive news the 12volt industry.

View these posts and more at instagram.com/12voltnews

Edward’s Audio Spotlights JBL at Rumble on the Island

GRAND ISLAND, NE (09.23.2021) – Edward’s Audio sponsored the 8th Annual Rumble on the Island on Sunday, September 19th. The event was centered at the Edward’s Audio store and included a number of events in the town of just over 50,000 in southeastern Nebraska. A Car Show, Midwest SPL event and Police escorted cruise through downtown were featured along with family activities that included bounce house and corn-hole tournament. Food trucks were also onsite.

The Edward’s Audio JBL branded ‘Milk Truck’, totally loaded with JBL, was a standout in front of the company’s store. Brian Bohrer and Larry Alvarez are partners in the business since 2014. Alvarez related to The 12volt News “We are always looking for ways to have fun in the community and build the Edward’s Audio brand. The Rumble on the Island event is growing growing each year and a way for us to put our brand in front of a wide audience. We finished the Edward’s Audio JBL vehicle this summer and it definitely attracted attention with the great paint and of course the sound of the JBL system that includes 24 woofers. No one left the event without seeing and experiencing the JBL rig.”

The Edward’s Audio JBL demo truck grabs eyeballs… and ears… from blocks away.
The custom interior installation work is world-class!

The Edward’s Audio team worked with JBL’s Shawn Spedding and Chris Pace with Arrowhead Marketing the area JBL rep firm. Pace related “I think it is awesome to see dealers promoting large systems and emphasizing sound quality. I was amazed at how good the truck sounded and think is will definitely be a good tool in their toolbox for reaching consumers well into the future.”

The back area of the truck is a full sound room including seating for the show!

Concluding Alvarez stated “We certainly appreciate the support from JBL, Shawn, Chris. Members of our team, Savion Smith and Austin Muhlbach, spent a lot of time and energy designing and installing the gear to make the JBL system come alive in the Edward’s Audio rig. During the days it is parked at our store where people can see it driving by and that continues the return on the investment for all.”

The police escorted downtown cruise capped the Rumble on the Island event.

Great to see 12volt retailers, like Edward’s Audio, creating interest in their respective communities to drive mobile electronics interest and sales.

A big thanks to Chris Pace for the heads up on the event and utilizing the 12voltSTP Tool to send images of the rig and event.

Visit www.jbl.com for more.

Oracle Lighting Features New Rear Bumper LED Reverse Lights for Jeep Gladiator JT & JL at 2021 SEMA Expo

METAIRIE, LA (09.23.2021) – Oracle Lighting will feature its new Rear Bumper LED Reverse Lights for Jeep Gladiator JT (p/n 5878-504) during the 2021 SEMA Show, held in Las Vegas, Nev. from Nov. 2-5 at the Las Vegas Convention Center, booth #C20547. Now shipping, these new reverse lights have an MSRP of $149.95 and are also available for Jeep Wrangler JL.

Unsatisfied with the visibility of your Jeep Gladiator reverse lighting when backing up at night? Then replace the factory bumper reflectors with high-output replacement auxiliary LED reverse lights from Oracle Lighting. This reverse light design seamlessly integrates into the bumper reflector area to provide more than 1,500 additional lumens when backing up in a Jeep Gladiator.

“We noticed a consensus of Gladiator owners who had the same problem…complaints of low visibility when backing up at night,” said Justin Hartenstein, Oracle Lighting director of development. “Many tried to supplement with auxiliary lights and light bars which just did not fit, had limited ground clearance, and just looked out-of-place. We immediately saw an opportunity to use our expertise to provide a functional integrated solution.”

Designed for function and durability, these lights feature an aluminum housing with PMMA lens while also maintaining the rear reflector function with a scaled-down version integrated into the housing.

These compact lights pack a big punch with a total of 30 high-powered LEDs to add additional lighting to improve your Jeep Gladiator reverse visibility. They come ready to install out of the box, ensuring that you will have rear visibility in your Jeep Gladiator when it matters. Installation uses factory mounting hardware, and these lights tie into the rear light wiring with the included T-taps or with the optional Plug-and-Play adapter (p/n 5881-504) for even easier installation.

Additional features and specifications include:
• Connects to existing reverse light power source without error code
• Integrated rear reflector for OE appearance and function
• Total of 30 high-powered LEDs with 3,000 raw Lumen output
• Aluminum housing with black powder coat finish
• Optic-focused beam pattern for an extended field of view

Louisiana-based Oracle Lighting has been designing innovative lighting products and technologies for the automotive/12Volt, powersports, motorcycle, and marine markets since 1999. Oracle’s philosophy is this: in today’s world of fly-by-night vendors, we think it is important to partner with businesses that you can trust to be there for you today, tomorrow, and for years to come.

For more information on Oracle Lighting and its full product line, visit www.oraclelights.com, call (800) 407-5776, or email info@oraclelights.com.

Remembering Carl Sprague

OCEANSIDE, CA (09.23.2021) – “It is with heavy heart and deep sadness that we at Custom Autosound Mfg. regretfully announce the passing of our founder Carl Sprague at age of 92. In 1976, his passion for classic cars and music led to his creation of the first company to specialize in creating replacement radios for the vintage vehicle enthusiast.”

“He will be remembered as an innovator in the restoration and car audio industries, a very generous employer and snappy dresser. Carl’s vision and example continue to inspire his family, friends and dedicated employees. With that, we toast, raise a glass and say “thank you” for the many years.”

The Uncensored Motorsports RZR in the KICKER Booth at the Sand Sports Super Show Was Livin’ Loud

COSTA MESA, CA (09.22.2021) – The Sand Sport Super Show, Friday-Sunday September 17-19, was the Mecca for motorsports enthusiasts who like to play and race in the sand. Since 1999 the Sand Sport Super Show has been the biggest and most exciting dune and dirt sports expo in the world. 2021 was reported be be the largest to date as hundreds of exhibitors and 60,000 plus attendees came together at the 130 acre OC Fair and Event Center in Costa Mesa to see the latest vehicles, demos, gear and accessories for motorsports.

KICKER had a 140’ booth in Costa Mesa.

The KICKER booth included a partnership with area retailer Uncensored Motorsports from Temecula CA. The Uncensored Motorsports 2021 RZR Turbo S Dynamic 4-seater no doubt set the standard for demo side-by-sides at the event. Chris and Amy Call headed the area retailer’s team on site. “Our new RZR demo is brand new and has less clocked less that 5 miles. After the event last year we started talking with Tracy Focht, KICKER Western Regional, about partnering on a demo in their booth for this year’s event. It all came together and we think it is over the top. We got so much positive feedback from people at the event and did so many demos. Our RZR is already back at our store in Temecula and will be Livin’Loud there… hopefully to return to the Sand Sports Super Show 2022,” Chris Call related.

Chris and Amy Call pictured with their Uncensored Motorsports RZR creation.

“Chris, Amy and their team did an over-the-top installation on the Uncensored Motorsports RZR. Amy provide ideas for the color scheme and their tech team did a super job with every facet and presentation of the KICKER products on board. Not sure I have ever seen a list that long of KICKER products installed in a vehicle. We feel the Uncensored Motorsports was without a doubt the best demo at the event. With the travel restrictions I could not be on site but I have seen pictures and heard the super reports. Hopefully next year I can attend,” Focht stated.

The Uncensored Motorsports RZR parked behind the company’s store in Temecula, CA.

Lorin Morrell, Maddog_Media, orchestrated set up at the KICKER booth as pandemic resurgence cancelled the onsite presence of the 82’ KICKER XRV at the event. Morrell offered, “We had a 140’ long booth to fill and it all turned out very well. We positioned tents, displays and demo vehicles. The Uncensored Motorsports RZR was spotlighted and drew a crowd throughout the event. Their team, along with representatives from KICKER’s area rep firm Murphco, provided staff to speak with enthusiasts about the many product categories in KICKER’s product lineup.”

Click below to view these videos

Click to view a daytime video of the RZR

Click to view a nighttime video of the RZR

“The vehicle is a 2021 RZR Turbo S Dynamic 4 seat. What we’ve installed into it includes the following: All Kicker pieces, KMC5 Media Center, KX2400.1 Sub Amp, KX1200.2 Amp for the 11″ cans, KX400.4 Amp for the 9″ cans and 8″ front pods, 2 rolls of 0-gauge Kicker power and ground wire, 2 rolls 4 gauge power and ground wire for amplifiers, KMT 11″ tower speakers, KMT 9″ tower speakers, KMT 8″ LED front speakers, L7T 12″ subs X2 in a custom-built enclosure. Total power is 4270 watts, 2 full-throttle batteries with an isolater to supply power. Everything is controlled through Bluetooth via KMC 5, iPhone, or Apple Watch!”

Riley Murphy, Devin Daniel and Victor Pietro were on site with Murphco. “The KICKER booth at the event was definitely packed throughout the 3 days. Saturday we were slammed. We have not done many in-person events over the last couple of years and it was definitely very refreshing to be among so many enthusiastic motorsports enthusiasts. We all worked together and Lorin did a super job with the booth layout. No doubt attendees will be talking KICKER for weeks and months to come. I am sure Chris and Amy will see action at their store in Temecula as a result of the show,” Murphy stated.

The motorsports and powersports categories had been growing very rapidly and the 2012 Sand Sports Super Show will definitely add high octane fuel to the categories.

To see much more action from the Sand Sport Super Show over this past weekend see @12voltnews on Instagram and Facebook.