SEMA Awards More than 100 Scholarships to Individuals Pursuing Careers in the Automotive Aftermarket

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DIAMOND BAR, CA (07.08.23) – The Specialty Equipment Market Association (SEMA) has issued a total of $245,000 in scholarship and loan forgiveness awards through its SEMA Memorial Scholarship Fund to help 104 individuals pursuing a career in the automotive aftermarket industry. The winners include 87 students who received scholarships ranging from $1,000 to $5,000 and 17 employees of SEMA-member companies who received loan forgiveness awards to help pay off student loans.

SEMA issued $245,000 in scholarship and loan forgiveness awards this year to help more than 100 individuals pursuing a career in the automotive aftermarket industry. 

“SEMA receives a large number of scholarship applications each year, and the quality of this year’s applicants was truly inspiring and impressive,” said SEMA Manager of Recognition Programs Chris Standifer. “Their passion and innovative mindset were evident in their applications, and it gives us great hope that they will continue to advance the aftermarket industry and make a lasting impact.”

The SEMA Memorial Scholarship Program was established in 1984 to help support the future of the automotive aftermarket industry. Since its inception, more than $3 million has been awarded to deserving students. One of the primary criteria for scholarship recipients is that the winner must have clearly demonstrated a passion for the automotive industry.

The online application for next year’s program will open in January 2024 at www.sema.org/scholarships.

Intellitronix Introduces Aurora Color Changeable Universal Analog Panel

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EASTLAKE, OH (08.08.23) – Experience the fusion of aesthetics and functionality with the AURORA – a color changeable universal analog panel. This is not just a dashboard; it’s a statement that speaks volumes about your love of your vehicle.

An incredible touch for any fab/resto mod project and direct fit replacement for the Chevy II Nova. The Aurora has a white polycarbonate sub surface overlay with brush stroke finish with your choice of chrome or black chrome bezel.

Visit intellitronix.com/aurora for more.

See the 12voltSTP Tool at Work Across the US This Past Weekend

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SHREVEPORT, LA (08.07.23) – In today’s world, and the 12volt world, it’s hard to find positive news. The 12volt News, and the 12volt Central Studios staff, works to deliver positive industry news each business day. Creating the 12voltSTP Tool was another example of making it easy for industry members to deliver their company’s brand and activities to members of the 12volt industry.

On Sunday afternoon August 6th the sun finally came out at the Sturgis Rally 2023 and there was good action in the Kenwood booth with Audio Edge making installs.

See action from Sturgis SD, Redlands CA, Pittsburgh PA and San Diego CA. The images below are examples of the 12volt STP Tool at work in just the last weekend. There will be much more to come as coverage of events and activities take place.

TuneTime hosted the Car Audio and Coffee 2 at their location in Redlands CA. Mike Storckmann and team welcomed retailer, distributors, manufacturers and consumers. Musway, U.S. Acoustics and AudioFrog were on site along with Mike Rios from Paragon. A SQ event was offered and officiated with Richard Papasin and Papasin Sound conducting EMMA USA 1X and WCA 1X formats. Clear Image Audio sponsored the First Place Trophies and Karma Mobile Audio sponsored 2nd and 3rd place trophies plus lanyards.

The 12volt STP Tool makes it easier than ever for industry members and companies to showcase positive activities and products. Snap..Txt..Presto.. your company’s positive news and activities could be in the news. 318-465-0844 is the number. With the advent of social media, Facebook and Instagram platforms became key vehicles to deliver information and news. The fact remains people still need, and look forward to, receiving positive news. That is also true for the business realm that includes the 12volt Industry.

Ever active Ed Nuttall and Team Nutz checked out the action at the Pittsburgh events and passed out hundreds of fliers plus printed ‘Hands Off Please’ sheets for Classic owners to place on their prize vehicles.

Today, a vast percentage of people spend hours and hours on their mobile devices each day. Reports are the average person spends 7 hours a day on their smartphone.

To deliver fresh industry news to members of the mobile electronics industry the 12volt Central Studios makes multiple posts on Instagram and Facebook each business day. The 12volt STP Tool was created in 2020 for members of the 12volt industry to send their news to the 12volt Central Studios. Snap and Txt an image to 318-465-0844. Presto, your positive news could be delivered to members of the 12volt industry.

When the Team San Diego Basshead Bass Wars Bash wrapped at the Fruhmann Motors Gallery in San Diego on Sunday Richard Papasin snapped this image. Papasin Sound and Kyle Siebenthal hosted the event.

Look forward to seeing your company’s brand and activities in the news as 12volt industry members utilize the 12voltSTP Tool.

Visit instagram.com

Audio Xperts Vacaville at the Tesla Takeover 2023

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SAN LUIS OBISPO, CA (08.07.23) – The Audio Xperts AX Tesla was onsite at the Tesla Takeover the weekend on July 29th and 30th.

Vince Miranda related “We decided to make it a special weekend for my bride’s birthday and take the trip down to the Tesla Takeover 2023 in San Luis Obispo which is about a 4 hour drive from the shop in Vacaville…and it was certainly a very exciting weekend.”

The Madonna Inn grounds were packed with Teslas for the 2023 Takeover.
Vince Miranda showed the Michelin Man the AX Tesla.

The fields at Madonna Inn were filled with all things Tesla as Tesla owners connected with fellow owners, checked out amazing displays and learned about the latest advancements in EV technology. There were several hundred Teslas on site with some featuring aftermarket upgrades plus vehicle graphics and wraps.

In April of this year there was an Alpine F#1 Status Premiere event at the Audio Xperts’ location in Vacaville.

The AX Tesla Alpine F#1 Status controls in the console.
One of the many customized Teslas at the Tesla Takeover.

Miranda continued “After exeriencing the Alpine F#1 Status system in that Tesla I made the decision to purchase a Tesla for the shop, do a custom installation of a F#1 Status system and utilize the vehicle as a feature for store promos. It took a few months to make all that happen but by mid-July the project was completed. At that point the next stop was the Telsa Takeover 2023.”

At the Tesla Takeover the AX Telsa was far and away the best sounding Tesla onsite. Miranda welcomed fellow owners to take a seat for demos and many took a seat. Everyone who took a seat related it was by far the best sounding system they had ever heard in a car….it was also better than any in-concert experience. Miranda captured video clips of people after demos to utilize in social media posts.

The Alpine F#1 Status Premier event at Audio Experts in April with Vince Miranda on the left.

“Using the AX Telsa for demos at the store was part of the overall plan. Connecting with the Tesla community at events like the Takeover was another part of the plan. Based of input from the Tesla Takeover we see many positive opportunities. Tesla is by far the leader in the EV category. But owners of other EV brands will see their EV vehicle can also have a concert hall sound” Miranda concluded.

Visit facebook.com/AudioXperts for more.

TORA Feature Vehicle Program to Provide Unparalleled Exposure at SEMA Show

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DIAMOND BAR, CA (08.07.23) – The SEMA Truck & Off-Road Alliance (TORA) is accepting applications for its 2023 SEMA Show Feature Vehicle Program and is looking for up to 10 unique builds to display in its TORA Feature Vehicle Trail display at the SEMA Show.

Available to TORA members as a membership benefit, the program enables manufacturers and builders to showcase their talents and expand their footprint beyond their SEMA Show booth. The TORA Trail is located outside of the Las Vegas Convention Center West Hall, where thousands of industry buyers pass by daily.

Submissions are being accepted in the areas of SUV, side-by-side, lifted truck, lowered truck, overland, off-road and CUV crossover. All selected participants will have their build voted on by Showgoers for the chance to win the TORA Best in Show award, which will be announced during the TORA Reception at the SEMA Show on Wednesday, November 1.

Applications are due August 23. The cost to participate is $1,500, with $500 of that donated to SEMA Cares, the fundraising arm of the association that supports a variety of children’s charities. Get your name out there as a builder; submit your application today. Not a TORA member? Apply here.

Music In Motion Wins The JBL Prize on The 12volt Spin-To-Win Wheel 231

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SHREVEPORT LA (08.05.23)  WTF…Win This Friday. Music In Motion won the JBL prize on the 12volt Spin-To-Win Wheel 231 on Friday morning, August 4th.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 5.

Click to view.

The 12volt Spin-To-Win Wheel rolled for 231st time on Friday morning August 4th. The Wheel landed on the JBL space and the Music In Motion slip was drawn from the jar. An Instagram post of the winning slip was posted. A video of the wheel spin was also posted.

We reached out to the lucky winning retailer in Alsip IL to let them know a JBL  prize will be headed that way. We spoke with Moe Haleem and he was very happy to hear the good news. Moe makes great posts on Instagram with vehicles posted in front of his corner store that grabs the attention from his social media followers.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, PowerBass, CRUX, JBL, AlloyGator, Kenwood, JVC, SD Lighting, Nakamichi, Alphasonik, Race Sport Lighting and Maximum Power. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME,  Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA,  Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA,  Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting  Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI and Sound By Stephen.

Congratulations to all.

WTF… Where’s the Fun……On the next spin of the 12volt Spin-To-Win Wheel… on Friday, August 11th.

The 12volt 6-Pack Delivers Fresh Industry News to Members of the 12volt Industry

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SHREVEPORT, LA (08.04.23) – It’s the 12volt Central Studios 12volt 6-Pack. As the 12volt Central Studios works to deliver fresh industry news each day of the week the 12volt 6-Pack is a way for members of 12volt industry to catch up on news from the day as they enjoying a refreshing evening.

Utilizing the 12volt STP Tool industry members on the road can highlight their day’s activities in the 12volt 6-Pack.

Check out these posts @12voltnews

The 12volt STP Tool was created in 2020 for members of the 12volt industry to txt their news to the 12volt Central Studios. Te 12voltSTP Tool is not an App. With a smartphone Snap and Txt an image to 318 465 0844. PRESTO…..your positive news could be delivered to members of the 12volt industry. On Instagram and Facebook @12voltnews has over 10,000 followers on each platform. Those followers are dedicated members of the 12volt industry.

Check out the 12Volt 6-Pack as The 12volt Central Studios works to make social media posts each business day delivering fresh positive news the 12volt industry.

For more see 12VoltNews on Facebook and Instagram.

August 15 Deadline for a Chance to Win a Young Guns Golden Ticket for the 2023 Battle of Builders

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DIAMOND BAR, CA (08.04.23) – Registration for the 2023 SEMA Battle of the Builders the aftermarket industry’s ultimate vehicle competition, is now open at semabotb.com. Participants interested in the Young Guns category, for builders 29 years and younger, should be aware of an upcoming deadline for a special prize package (more details, below).

The Battle of the Builders has catapulted SEMA Show builders to fame through exposure in SEMA’s communication and social channels and inclusion in a one-hour television special. The competition recognizes one winner in four unique categories–Hot Rod & Hot Rod Truck; 4 Wheel Drive & Off-Road; Sport Compact, Import Performance, Luxury & Exotic; and Young Guns–before crowning and overall Battle of the Builders Champion.

Young Guns’ Virtual Golden Ticket Competition Deadline Is August 15

The Young Guns category (for builders 29 years and younger) is part of SEMA’s initiative to support and encourage the next generation of builders in the industry.

“Participating in last year’s Battle of the Builders Young Guns program opened doors I didn’t even know existed. The second I arrived at the SEMA Show, I started connecting with all the other Young Guns competitors, whom I still stay in contact with today. It’s hard meeting people my age that share the same passion for hot-rod building as I do, and the SEMA Show is a great place to connect with them,” said the 2022 SEMA Battle of the Builders Young Guns class champion Josh Michaels. “Winning the Young Guns category also validated my work as a hot-rod builder and got my name on a lot of people’s radars. It’s given me numerous connections and sponsorships, which have been crucial to how much I’ve grown my business this past year.”

All Young Guns entries submitted before Tuesday, August 15, will also have the opportunity to compete in up to three virtual Golden Ticket competitions for the chance to win a prize package that includes:

  • Round-trip economy airfare for two to Las Vegas for the SEMA Show (or fuel expenses if driving to Las Vegas; the amount awarded will be based on the lesser of two options: the price of the airline tickets if SEMA booked the flight or the cost of mileage reimbursement from the winner’s home to Las Vegas based on $.655 per mile (IRS mileage rate for 2023). The approximate retail value depends upon location and market fluctuations.
  • One hotel room, double occupancy, for seven (7) nights in Las Vegas during The SEMA Show (check-in Saturday, October 28 and check-out Saturday, November 4). The approximate retail value depends on market fluctuations.
  • Vehicle shipping to and from the SEMA Show for one (1) competition vehicle (via CONUS). The approximate retail value depends upon location and market fluctuations.
  • Five hundred dollars ($500) cash to use for meals and incidental expenses while at the SEMA Show. Approximate retail value: $500
  • All prizes are subject to change at any time at the sole discretion of SEMA.

The 2023 SEMA Show, taking place October 31-November 3, at the Las Vegas Convention Center, is the ultimate business gathering for the automotive specialty-equipment industry.

For more information on the SEMA Battle of the Builders or to register, visit semabotb.com.

Mike Bujold Joins Eleven Engineering R&D Design Team

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EDMONTON, CANADA (08.04.23) – Eleven Engineering, Inc. is proud to announce that Mike Bujold has joined the company’s growing Research & Development Design Team.

“The past year has seen unrivaled growth for Eleven Engineering, and so we are seeing a continuing need for top level additions to our R&D department,” said Rex Whitehead, Eleven Engineering executive vice president, sales & marketing. “Mike’s education and experience make him a perfect fit for our team.”

Bujold graduated the University of Alberta (BSc in Computing Science) and brings his prior experience as a hardware developer for a VSAT communications company to Eleven Engineering.

“What drew me to Eleven is the forward-thinking mindset and adaptability of the company and the people that work here,” said Bujold, who will work out of the company’s headquarters in Edmonton, AB. “I am fortunate to be part of a team of like-minded people that are committed to building quality products. I can see the potential SKAA has to become a true wireless audio standard and I am excited to be a part of it.”

SKAA wireless lets the integrator easily create a dedicated multi-room home audio superhighway with a long range up to 150 feet with a robust, interference-free low-latency signal eliminating lip-sync issues with TV and gaming. SKAA-enabled products can stream music between them, up to four sets simultaneously – one transmitter to four devices. In environments laden with heavy Wi-Fi and Bluetooth traffic, SKAA navigates through these hostile environments with best-in-class reliability. SKAA also allows for uninterrupted audio signals that are delivered with the highest sound quality to all speakers without the latency that is inherent in other wireless solutions.

SKAA is available as a built-in technology not requiring an external transmitter in purpose-designed partner products. SKAA transmitters work with iOS & Android mobile devices, Mac & Windows computers, televisions, and just about any product with a line output or a headphone jack.

Eleven Engineering breaks down the Seven Deadly Sins of WiFi Audio on its YouTube channel:

For more on SKAA and the Seven Deadly Sins of WiFi Audio, please subscribe to youtube.com/user/SKAAwireless and visit SKAA.com.

For additional information, contact Rex Whitehead at 480-650-3979 or email whitehead@eleveneng.com. For more information on Eleven Engineering, visit www.elevenengineering.com, SKAA wireless YouTube channel, and Facebook/.

Alpine Hosted Optim8 Roadshow Training Plus Certification in Salt Lake City, UT

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SALT LAKE CITY, UT (08.03.23) – Alpine hosted an Optim8 Roadshow Training at the Hampton Inn & Suites in Salt Lake City on Thursday, July 27th.The evening started with dinner and refreshments at 7PM and the training began at 7:30.

“We had a total of 47 participants attend the roadshow training. Most of the attendees were from the Salt Lake City area, however we had dealers attend that drove from as far as Boise, ID. Eric Brooks presented an in-depth presentation on the new Optim8 processor and its ability to tune a vehicle in under 5 minutes…after installation. This presentation took roughly 1.5 hours” Eric Baltzer, Santa Fe Territory Sales Manager, related.

The Optim8 training meeting filled the room at the Hampton Inn and Suites.
Eric Brooks presented the Alpine Optim8 training to a full house.

Continuing “Next, the attendees were exposed to two separate listening experiences. One Optim8 experience was in an Alpine equipped Ford F-150 (Alpine Corporate Vehicle) and the second Optim8 listening experience was in an Alpine equipped Lexus NX300 (Representative Vehicle). All attendees were able to audition both vehicles and had the ability to hear the difference between utilizing the DSP and listening to the vehicle with the DSP turned off. The results were substantially noticeable according to the participants.”

Attendees outside the Hampton Inn experienced live Optim8 in-vehicle demos.

In between the presentation and the listening experiences, Alpine offered an opportunity for the dealers to purchase the new Optim8 processor at a discounted rate. Also, all attendees were offered an aggressive accommodation price to help get the new processor in their personal vehicles. Both of these opportunities helped drive sales of over twenty units the day of the event.

Nick Boucher (R) The HiFi Shop is pictured with his raffle prize and Eric Baltzer.
Allen Salazar (R) Car Concepts has his arms full as he accepted his raffle prize from Eric Baltzer.

After the listening auditions, Alpine and Santa Fe raffled off Alpine products for attendees that stayed for the duration of the meeting and listening experiences. The total of these goods exceeded $3,500 in retail, so it was advantageous for the participants to go the distance as they had a chance to walk away with both knowledge and free products.

Kalib Smith (R) DC Customs will certainly enjoy his raffle prize that Eric Baltzer presented.

“Altogether, we feel the event was tremendously successful and look forward to the success of this new and exciting product from Alpine,” Baltzer concluded.

Visit alpine-usa.com for more.