MB Quart Discus Is Back With Inverted Tweeter Technology

LIBERTYVILLE, IL (03.06.24) – DISCUS is BACK! ALL-NEW for 2024 MB Quart Discus speakers deliver highs with incredible clarity in every note with inverted dome tweeter technology setting the bar in playback. Get ready to embrace more detail in every song with improved tweeters brightening highs, steady mids adding layers of richer sound, and an overall upgrade to your MB Quart audio system. Enhanced butyl rubber surrounds provide durability and deeper mid-bass impact in every beat as the cone/surround connection utilizes a high-temperature adhesive, which assures the cone and surround do not separate in high power uses or extreme weather. Get ready to embrace more of your playback through Discus technology!

Alden Stiefel, President of Maxxsonics, said, “Discus is BACK, and we are very excited for the inverted tweeter technology to bring out more detail in audio. The MB Quart Discus line of speakers has many options to choose from including, a 6.5-inch component car speaker system, the DS2-216 – offering incredible clarity and detail to audio. Brighter highs within detailed trebles are about to transform to another level with this line of Discus speakers.

ABOUT THE DISCUS SPEAKER LINE

MB Quart Discus speakers preserve quality sound through innovative inverted dome tweeters that make every high brighter with more detail and depth. Get ready to hear more detail, more clarity, and more sound through the technology of MB Quart Discus.

The MB Quart Discus speaker line includes 3.5-inch coaxial speakers, 4-inch coaxial speakers, 5.25-inch coaxial speakers, 6.5-inch coaxial speakers, 6.5-inch shallow mount coaxial speakers, 4×6-inch coaxial speakers, 5×7/6×8-inch coaxial speakers, 6×9-inch coaxial speakers, and a 6.5-inch component speaker system.

FEATURES INCLUDE:

  • TWEETERS

Aluminum inverted dome tweeters deliver great sound with increased reliability.

  • SURROUND / CONE COUPLING

Butyl rubber surrounds provide durability and deeper mid-bass impact.

  • CONE MATERIAL

Lightweight thermal-formed Polypropylene cones enable faster midrange response.

  • VOICE COIL / FORMER ASSEMBLY

Pure Copper voice coil creates a strong magnetic field with a very thin extrusion. Kapton voice coil former is lightweight and efficiently dissipates heat.

  • SPIDER

Natural fiber allows flexibility, while the infused epoxy gives strength during the manufacturing process.

  • MOTOR

Ferrite magnet motor creates a strong magnetic field while remaining small enough to fit in nearly every application.

Discover more of your sound through reinvented Discus technology. Make sure to contact your sales representative or customer service at 847-540-7700 immediately to secure your order.

See complete line details on the MB Quart website at https://mbquart.com/.

Alpine Returns to New Jersey Jeep Invasion as the Official Audio Sponsor

AUBURN HILLS, MI (03.05.24) – Alps Alpine North America, Inc. announced that they will return to the 2024 New Jersey Jeep Invasion as the Official Audio Sponsor.

“Alpine is excited to return to New Jersey Jeep Invasion as the Official Audio Sponsor,” said Gregg Thomas, Director of National Sales for the Alpine Brand Division at Alps Alpine North America, Inc. “Our reputation in the Jeep community speaks for itself as we continue to be the number one audio brand that offers premium dash and sound solutions designed specifically for the Jeep Wrangler and Jeep Gladiator customer.”

Alpine will have a booth during the vendor show from Friday, July 12 to Sunday, July 14 where they will offer special, event-only pricing on all products. As part of their continued investment, Alpine will increase their booth presence by 2000 square feet to showcase more exciting solutions designed uniquely for the Jeep driver.

In addition to the vendor booth, Alpine will also have an installation bay, powered by Tampa-based Alpine Authorized RetailerSoundwaves, so customers can drive home with their Alpine purchase installed. The installation space will be located directly next to the Alpine booth space in Install Alley.

Two Alpine 2018 Jeep Wrangler demo vehicles will be on-site, featuring the i509-WRA-JL, a 9-inch Weather-Resistant Digital Media Receiver with Hi-Res Audio Playback. The unit was intentionally designed with the Jeep driver in mind to visually emulate the design identity of the Jeep interior and retain the features Jeep drivers use the most. Other features, like wireless and wired Apple CarPlay and Android Auto, Hi-Resolution Playback (96kHz/ 24Bit), and one of the industry-first SiriusXM-Ready head units enhanced with 360L and Hi-Res music streaming with TIDAL, make this the ultimate upgrade for the Jeep driver.

A premium Dash Camera DVR-C320R with built-in drive assist and impact recording will also be installed to showcase the head unit pairing capabilities of the i509-WRA-JL. An Alpine PSS-24WRA sound system, with front 6.5” component speakers, 6.5” rear custom soundbar replacement speakers, 8” compact powered subwoofer, and 4-channel amplifier will be featured for in-vehicle sound upgrade demonstrations as well as an Alpine Weather-Resistant PSS-SX01 Sound System mounted to the roll bars to demonstrate exterior sound upgrade opportunities.

Alpine’s 2015 Jeep Wrangler will also be on-site with similar Jeep-specific solutions designed for older Jeep Wranglers, including the i509-WRA-JK, DVR-C320R, PSS-22WRA Weather-Resistant Sound System, PSS-SX01, and HCE-TCAM1-WRA Spare Tire Rear-View Camera and Light System.

All event visitors are encouraged to visit the Alpine booth and take advantage of the special, event-only deals and on-site installation services during the event.

Visit alpine-usa.com for more.

JL AUDIO Desert TüN Camp with GEMSEN Dealers

TUSCON, AZ (03.05.24) – The Canadian Dealer trip to JL AUDIO West in Phoenix, named The 2024 JL AUDIO Desert TüN Camp, started February 28th and concluded Saturday March 2nd with a celebratory diner.

Rob Haynes conducting a classroom session at the JL Audio Desert TuN Camp

Dave Singh, National Sakes Manager for the Concord ON based distributor related “We spent 3 days at JL AUDIO West where all toured the facility to witness where JL AUDIO electronics are engineered and serviced. The focus was for dealers to learn how to maximize JL AUDIO’s free TuN software along with DSP amplifiers so that they could leave with a deep understanding of audio tuning principles and ability to tune at a high level that is efficient and profitable.”

Rob Haynes conducting a tuning session.

Factory Demo vehicles were on hand along with employee vehicles that were set up as workstations allowing dealers to learn more effectively with a hands-on approach. Topics of discussion also included transfer function, subwoofer placement and time delay.

“Everyone was so engaged during the trainings and all were commenting how they could utilize what they learned at the JL Audio Desert TuN Camp” Singh concluded.

Attendees were engaged after checking out a demo vehicle.
Dealers attending the training session are pictured with their certificates as the event wrapped.

At the completion of the course, dealers were each awarded an official certificate from JL AUDIO’s Rob Haynes, Matt Merganthal, Eric Cole and GEMSEN’s Dave Singh.

The MasterTech Expo in Mesa was just 20 minutes away and a number of attendees at the JL Audio Desert TuN Camp stayed to attend the MasterTech Expo that runs March 3-6.

Visit jlaudio.com for more.

Aegis Distribution Inc Partners with Goldhorn Electronics, Bringing High End DSPs to North American Market

VACAVILLE, CA (03.05.24) – Aegis Distribution Inc. (ADi) has announced a new partnership with Goldhorn Electronics, aiming to introduce advanced digital sound processors (DSPs) and Direct Stream Digital (DSD) players to the United States, Canada, and Mexico. This collaboration is set to offer consumers access to top-quality car audio solutions.

Scott Welch shows a new Goldhorn P3 DSPA Plus in the company’s Vacaville, CA showroom.

Goldhorn has been a prominent name in audio technology for over twenty years, known for their ability to deliver superior sound quality in car audio. Their passion for preserving the nuances of original recordings translates into an audio experience that is nothing short of exceptional. With robust product lines of Digital Sound Processors (DSP) and Hi-Resolution players, they have transformed car journeys, making ‘Goldhorn’ a forefront industry leader.

ADi President Scott Welch expressed, “Goldhorn’s esteemed legacy in championing audio excellence complements ADi’s spirit of curating top-notch products for the North American market. Goldhorn’s offerings are not just products to us; they are a testament to what meticulous engineering and a love for sound can achieve. We’re very proud to establish a partnership with Goldhorn, and we are excited about what this will bring to our market.”

Dealers and individuals interested in learning more about the products or seeking further information can contact Aegis Distribution Inc. at sales@aegisdis.com or by calling 707-999-3069. The new website goldhorn-usa.com has also launched to provide more details, downloads, and more.

Industry Veteran Kevin Siegel Joins Diamond Audio As A Dealer Support Coordinator

LOS ANGELES, CA (03.04. 24) – Diamond Audio is delighted to announce the appointment of Kevin Siegel as its new Dealer Support Coordinator.

With an illustrious career spanning 38 years in the 12-volt industry, Kevin Siegel brings a wealth of experience and expertise to his role at Diamond Audio™. His journey began in 1985 at a retail shop in Southern California, where he quickly gained recognition as a custom fabricator. Kevin’s exceptional skills led to his inclusion in the prestigious list of the top 100 installers in North America in 1994, and he became a featured figure in various magazines for his contributions to high-end audio systems.

In 1990, Rockford Fosgate recognized Kevin’s talent and appointed him as an RTTI instructor in Japan. During his four years in Japan, Kevin shared his knowledge of custom fabrication with Japanese dealers, leaving a lasting impact on the industry. Upon returning to the United States, Kevin transitioned to Alpine Electronics, where he served as a Dealer Support Coordinator for independent specialists in Southern California.

Kevin Siegel’s dedication to education and his passion for the industry led him to complete a Bachelor of Arts in Marketing from California State University of Fullerton. Subsequently, he assumed the VP of Sales & Marketing role at Bravox Audio, a Brazilian speaker manufacturer, where he spent six years developing the company’s product line for North America.

His journey continued as Kevin Siegel took on the role of VP of Marketing at AAMP Global (now Stinger Solutions), contributing significantly to the company’s success during his tenure. After several years in Florida, Kevin returned to his roots in Southern California, where he briefly shifted to the retail sector as a store manager at South County Mobile Electronics.

John Catalano, DA’s Director of Product Development, exclaims,” Diamond Audio™ is thrilled to welcome Kevin Siegel back to the manufacturing side of the industry as the Dealer Support Coordinator. With his extensive knowledge in product development, marketing, sales, installation theory, and customer service, Kevin is poised to play a crucial role in enhancing Diamond Audio’s support services and fostering strong relationships with dealers. We’re confident that Kevin Siegel’s wealth of experience and proven track record would contribute to the continued success and growth of the company in the dynamic field of automobile electronics.”

Visit www.diamondaudio.com for more.

Petra Industries Expands Automotive Offerings with RYTASH Tie Down

EDMOND, OK (03.04.24) – Petra Industries, the consumer technology authority and wholesale electronics distributor, is excited to announce the addition of RYTASH Tie Down Straps to its lineup of automotive aftermarket products.

RYTASH, located in Southwest Missouri, takes pride in providing end users with the HAPPY HAULING® experience they deserve. Their products reflect their commitment to using the finest quality of materials available. Axle straps are made from woven, commercial-grade webbing. A strong, thick, and soft protective sleeve prevents damage to both the axle and the strap’s webbing. And all straps go through rigorous testing. This ensures long-term safety, long life, and immense customer satisfaction along with peace of mind.

Ryan Kent picture in his Springfield MO office. These two products are showcased in packaging designed for slat walls in a retail store.

“When it comes to vehicle hauling products, RYTASH has set an extremely high bar,” said Tate Morgan, President, Petra Industries. “We had nothing like their products in our inventory, so we wanted to make them available to our retailers and installers. The company’s axle straps are very rugged.”

Petra’s lineup of RYTASH products are now available at petra.com, enhancing Petra’s extensive catalog of automotive products.

ZZ2 Announces Partnership With #1 Rated Dash Cam In UK, Road Angel

POMPANO BEACH, FL (03.04.24) – ZZ2, a manufacturer known for their Apple CarPlay/Android Auto solutions and ZWAGZ lighting controllers is pleased to announce a new distribution partnership with Road Angel, a U.K. based company recognized for its award-winning lineup of dash cams.

Screenshot

“We are glad to announce Road Angel as a new dash camera partner,” said Tiago Spearndio, VP at ZZ2. “Road Angel’s development of cutting-edge dash camera solutions aligns with our mission to provide our customers with the finest in technology, connectivity and safety for our consumers. This partnership aims to bring high-quality dash cams to the U.S. market, offering great value and while increasing profitability for U.S. dealers.” Road Angel cameras come with a 3 year warranty, which is the same as that offered by most ZZ2 products.

Gary Digva, visionary behind the Road Angel brand said: “We are excited to be working with such a distinguished US partner as ZZ2. Road Angel dash cams have grown market share to become the second biggest selling dash cam brand in the UK thanks to innovative designs and high-tech features. The Halo Pro dash cam was selected as one of the top 10 products of the year across all categories in 2023 by leading UK consumer champion Which?. We can’t wait to share our passion for high-quality dash cams with more U.S. dealers and customers in the future.”

For more information about the complete line of Road Angel dash cameras, click here.

BK Audio Wins the KICKER Prize on The 12volt Spin-To-Win Wheel 261

SHREVEPORT LA (02.24.24)  WTF…Win This Friday.  BK Audio won the KICKER prize on the 12volt Spin-To-Win Wheel 261 Friday morning, March 1st.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 6.

The 12volt Spin-To-Win Wheel rolled for the 261st time on Friday morning March 1st. The Wheel landed on the KICKER space and the BK Audio slip was drawn from the jar. An Instagram post of the winning slip was posted. A video of the Wheel spin was also posted.

We reached out to the lucky winning retailer in Pasco WA with the news. Brandon Ells answered the phone. After hearing the news that a KICKER prize would be heading their was he said that news made his day and would be looking forward to receiving the KICKER prize. BK Audio specializes in extreme marine systems.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, PowerBass, CRUX, JBL, Kenwood, JVC, Alphasonik, Race Sport Lighting, Maximum Power, AlloyGator, King Boxes and Massive Audio. 12volt News $100. cash awards also have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME,  Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA,  Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA,  Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting  Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI, Sound By Stephen, Music In Motion in Alsip IL, Current Automotive Design in Sparta NJ, Prestige Sounds in Pompano Beach FL, Mobile AVC in Brunswick ME, Telza Audio in Columbia SC, Limelight Automotive in Webster NY, Victory Lap Auto Restyling East Moline IL, Unique Audio VA in Lorton VA, Builds by Paul in Litchfield AZ, Voodoo Customs in Haltom City TX, Elevated Design in Phoenix AZ, Mobilework/Tintworks in Santa Maria CA, Nappo Car Audio in Houston, Platinum Car Audio in Washington, Ballistic Audiowerks in Smithsburg MD,  Xteme-Car Audio in Bremerton WA, Beltline Motors in Decatur AL, Ultimate Sounds in Chattanooga TN, Santa Fe Auto Sound in Overland Park KS, Soundelux Car Audio in Chula Vista CA and Kartele Mobile Electronics in Waterbury CT.

Congratulations to all.

WTF… Where’s The Fun……On the next spin of the 12volt Spin-To-Win Wheel 262 on Friday, March 8th.

SSR Distributors SSRU1.2 Session Took Place In Houston Wednesday February 28th

HOUSTON, TX (03.01.24) – SSR Distributors came in clutch on Wednesday February 28th, with their second installment SSRU1.2, entitled “The Retail Experience” conducted by Trainer Paul Galanos.

Dealers seated during the presentation in the SSR facility in Houston with Paul Galanos up front conducting the session.

Dealer clients and their staff members filled over 50 seats in this throwback-style fundamental sales training presentation that highlighted and explored the fundamentals of the retail sales experience from customer arrival to the after-sale follow-up. Attendees participated in role playing scenarios while learning new communication techniques and the art of reading body language.

Dealers arrived early and enjoyed pizza before the session began.
After the training session was complete, attendees are shown holding their framed certificates.

The pizza was great, and the overall experience was even better! Stay tuned for installment 1.3 in Houston entitled “Tech Tune-Up” where Paul will go over the basic fundamentals of amplifier, head unit and crossover tuning.

Also SSR Distributors North, in Dallas, kicks off their inaugural SSRU quest together with Paul in-house, mirroring the original SSRU 1.1 originally held in Houston entitled “Basic 12 Volt Upgrades.” The event will be help at the SSR Dallas location on Wednesday evening March 6th.

Contact your SSR Dallas representative and visit https://ssrdistributors.com for more info.

MSC Announces MasterTech 2024 Manufacturer Training Schedule

MESA, AZ (03.01.24) – MSC is proud to announce its 2024 MasterTech Expo manufacturer training schedule. The 2024 MasterTech Expo is scheduled for March 3-6 at the Mesa Convention Center in Mesa, AZ. MSC and Audiotec Fischer officials will host a number of programs during the event focusing on new products and technologies.

“Audiotec Fischer is on a tear right now with some of the most unique, solution-based product that will make your job more proficient and profitable,” said Larry Penn, MSC President. “We are proud to host a number of seminars and trainings for show attendees, and advise that they sign up for them as soon as possible because slots are filling up quickly.”

Image courtesy of MSC

MSC’s 2024 MasterTech Manufacturer Trainings and Seminars include:

Sunday – March 3rd 3PM; Location: Theatre Room

MSC / Audiotec Fischer New Product Presentation

Join the Team from MSC and the masterminds from the Audiotec Fischer Germany mothership for a very special New Product Launch Event for Brax, Helix and Match! Come join us on a walkthrough of all the new products, including the amazing Helix V Eighteen DSP; an 18-channel amplifier with 20 channel DSP, the ultimate integration amplifier!

Monday – March 4th 7PM; Location: Delta D

Dude…. Why are your amplifiers not bridgeable??

Join the Team from MSC along with the masterminds from the factory in Germany as we give you an explanation to this often-asked question along with, “If only you guys had a 5 channel”. Here we will explain the how and why of our amplifier design and how the new Compose Speaker System range was designed with our amplifiers in mind!

Tuesday – March 5th 7PM; Location: Theatre Room

The Trifecta …Helix Compose Flexmount, Fusion 360 and Bambu Labs 3D Printers

Join the MSC Team, along with Helix Compose Product Manager Stefan Elchlepp, direct from Germany as we teach you simple, effective, and repeatable methods to create your own Flexmount speaker mount.

SOLD OUT! Preworkshop: Radar/Laser Speed Defense (Sunday March 3rd, 12:30-2:15)
This session covers specific need-to-know information on fitting the custom installation (CI) radar/laser systems.

Sales Track: EV Integrated Modern Audio Design (Monday March 4th, 8:00-9:15 & Tuesday March 5th, 8:00-9:15)

Course Description:

  • Overview of Modern Electric Vehicles (EVs)
  • Challenges of Integrating 12V Audio in EVs 
  • Power Management
  • Safety Considerations
  • Charging Systems and Audio Equipment
  • Custom Solutions and Adapters
  • Future Trends and Innovations

Business Track: Luxury Marketing (Monday March 4th, 9:30-10:45 & Tuesday March 5th, 9:30-10:45)

Course Description

Learn about creating demand in the exotic sports and luxury automotive market segment. From client acquisition to the retention of these clients, something far different than traditional marketing strategies is necessary.

For more information on MasterTech 2024, please visit: 

For more information on MSC, please visit www.msc-america.com, call 480-372-2929 (USA) or 403-698-3695 (Canada), or email sales@msc-america.com.