Celsus UK Launches Redesigned Website

POOLE, UK (03.05.2021) – Poole, UK based distribution company CELSUS UK have announced a major overhaul of their website which aims to become an industry reference point for product information and user-friendly navigation.

The new look encompasses the four major aftermarket channels that Celsus UK have been focussed on since the 2003; Automotive, Marine, Home & Personal and Leisure.

The company’s aim with this new e-commerce platform is to give both their trade customers and consumers an easy to use platform that educates and guides decision making instead of being solely transactional. As the world continues to shift towards the online environment, customer expectations change and Celsus UK recognised the need to improve how their products can be viewed and purchased.

celsusice.co.uk

Paul Baker, Celsus Managing Director said “We have created a website with a simple objective; help our customers find the best product for their vehicle, boat or home. The journey should be swift and provide the right level of information to make a confident selection.”

The centre point in the automotive section of the website is the re-built “vehicle product finder” tool which, alongside a vast increase in assigned products, now has an upgrade selector and visual clarification at make, model and head unit level.

In the marine section the company has displayed their portfolio of marine specific equipment to help trade and consumer find exactly what they are looking for much quicker. The mega-menu and side bar filtering make product selection easy.

Baker added “By creating specific sections for automotive and marine, for example, we can cater for the specific requirements of those customers. The brands and products we offer, although similar, have appeal across different market segments where customer needs are different”

Functionality improvements such as dynamic search, product attribute and budget filters, account management, product data sheets, returns module and kit bundles will be well-received by both the trade and consumers alike. A vastly improved shopping experience and great support tool for the company’s current distributor and installing retailer network both in the UK and across Europe.

Visit www.celsusice.co.uk for more.

The TSW Spring Break Jam South Padre Is Set For April 24th & 25th

SOUTH PADRE ISLAND, TX (03.04.2021) – On March 2nd Texas Governor Greg Abbott announced it was time to open Texas 100% and end the statewide mask mandate. Starting next Wednesday, March 10th, the mask mandate will be lifted and all businesses will be allowed to open at 100% capacity for the first time in nearly a year. While Abbott noted that businesses can still choose to limit occupancy or require masks, the change opens the door to potentially massive social gatherings, including sports stadiums, concert halls, and other large venues like the TSW Spring Break Jam.

On March 3rd David MacDonald President of Heat Wave Inc., and the Operations Director Chris Schneider, had a zoom meeting with the City Manager and the CVB of South Padre Island. During the call they were given the green light to have the TSW Spring Break Jam on April 24th and 25th on South Padre Island.

“We are so excited that we can finally put on a show after taking a back seat for one year!” MacDonald exclaimed.

Continuing MacDonald stated “We want to do the right thing and still promote public safety for all attendees, participants, convention center workers, and our Staff. At the event we would like to see people observing social distancing and wearing masks inside the convention center although, which at this time it is not required. We have to do our part as Texans and visitors to stay safe as COVID-19 is still here and will be with us for a some time. Our thoughts and prayer are with the many people who lost those new and dear due to COVID-19.”

Schneider related “We have a pretty short time to get everything set up and ready. So we ask everyone to please get their registrations in. If you want an inside spot you will need to act fast. If you are interested in sponsoring or being a vendor, we have spots available. We will make every effort to get you in so please give us a call or message us as soon as possible. This is going to be a great show as always!”

The 2021 TSW Spring Break Jam will be a 4X Regional point event. Jenissa Lillard and her USACi team will be there, in the front of the Convention Center as always, to put on a fun and competitive SPL and SQ contest.

David and Chris will be attending the World Finals at the end of March if you want to register or have any questions.

Looks like this year’s TSW Spring Break Jam is going to be another big success. The Heat Wave Inc. team hopes to see everyone there April 24th and 25th on Beautiful South Padre Island, Texas.

Visit heatwaveshow.com for more.

Aunex Inc. Announces John Franks Has Joined the Company as Sales Director

CHINO, CA (03.04.2021) – Aunex, Inc. is pleased to announce that with the increasing growth and market penetration in both Aunex and Musway brands that industry veteran John Franks has recently joined the company.

“John brings to the table a great depth of knowledge in our industry and has a keen eye on sales and relationship building which made John a great fit for what our company needs,” stated Steven Bach President of Aunex. “With now over 160 direct dealers it is the perfect time to expand our US sales team.”

Having been a factory representative for a few brands to co-owning / operating a successful Rep Firm, Franks will be responsible for all accounts east of Texas.

John Franks offered, “I am extremely proud to be to part of the growing Aunex team, where my main focus is assisting our incredible Aunex Rep Firms and taking great care our independent specialist dealers across the USA”. Franks will be responsible for handling 10 of the company’s 13 rep firms.

2021 will be a very exciting year for Aunex and all of its customers both in the US and abroad as the company is expanding its product offerings by introducing some new key amplifiers, processors, accessories and the highly anticipated A1 Series of Subwoofers, Speakers, Midranges and Tweeters.

Franks can be reached at jfranks@aunexusa.com

For more information on Aunex and Musway, contact Aunex, Inc. at (909) 589-5010 or visit www.aunexusa.com and www.imusway.com.

DS18 Releases the Powerful 6×9 PRO-FR69NEO

MIAMI GARDENS, FL (03.04.2021) Versatility is paramount in large and small audio systems alike. Many DS18 fans have been asking for a more powerful 6×9 so they can get clear and loud sound from their 6×9 speaker placement.

Rob Ferro, MR DS18 stated “We heard them and we have answered the overwhelming requests by releasing our new DS18 PRO-FR69NEO. This Neodymium driven midrange speaker will be the loudest 6×9 we have while also handling the most power. The great thing about NEO motor structure is that you get better performance, higher wattage handing, better efficiency and a much lighter weight than with a traditional speaker with a ferrite motor structure.”

The PRO-FR69NEO is a 4 ohm speaker that handles 250 watts RMS and 500 MAX power with a DB sensitivity rating of 98db. This NEO also has a built in bullet resonator to help the screaming midrange all the way from 100hz to 9000hz with extreme clarity and loudness.

“The PRO-FR69PRO does not disappoint from a company that says We Like It Loud,” Ferro concluded.

Visit ds18.com for more.

SoundShield Welcomes End Result Rep Firm

ANCHORAGE, AK (03.03.2021) – SoundShield, the premium sound deadening brand launched in 2019 by 12 volt industry veterans John Schwartz and Bryan Schmitt, announces the addition of End Result as the brand’s representatives in Ohio, West Virginia and Western Pennsylvania.

Ed Dalesandro, Principal of End Result said, “We are proactive about adding brands and categories that make our retailers healthier in business.” End Result has a 37 year track record of representing some of the most iconic and sought after brands in the business. “Sound deadening has always been an afterthought category. With the addition of SoundShield, we intend to show real world performance and additional profit opportunities to our retailers. The products are a cut above, just like we perceive ourselves, so it’s a great fit.”

Ed Dalesandro – End Result Principal

“We are extremely happy to welcome End Result to the SoundShield family,” commented SoundShield CEO Schwartz. He and co-founder Schmitt know Dalesandro and his team well from past industry trade shows, as well as regional training events known as the End Result Show. “Ed does a great job of supporting and training his dealer base, which is something important to us as a premium brand” added Schmitt.

For 2021, Dalesandro and colleague Rusty North plan to educate their entire dealer base on why to sell sound deadening and noise control products at all, plus what differentiates SoundShield from other products in the category. “A dealer introduction video for SoundShield is already recorded and circulating throughout our dealer base with about 70 having already watched and climbing every day,” remarked Dalesandro.

End Result typically puts on regional trainings via the End Result Show twice per year, but in the pandemic they were early to take the lead on Zoom meetings/trainings. Since Dalesandro feels some folks are ‘Zoomed out’ he is being increasingly creative about how to put together more interesting content for SoundShield, such as an interview format rather than a traditional product training with slides. Depending on the viability of an in-person End Result Show in 2021, Dalesandro is considering Pittsburgh, PA or Columbus, OH.

To learn more about SoundShield, visit www.soundshieldusa.com. To learn more about End Result and their company, visit endresultonline.com.

NBC Sports Announces 2021 American Flat Track Schedule on NBCSN

STAMFORD, CT (03.03.2021) – NBC Sports — “the Home of Motorsports” — today announced its Progressive American Flat Track schedule for the 2021 season on NBCSN. The network will present coverage of all 17 races of the most historic form of American motorcycle racing, beginning with the Volusia Half-Mile I and II from Volusia Speedway Park in Barberville, Fla., on Saturday, March 20, at Noon ET.

“American Flat Track is a staple of our motorsports programming on NBCSN and we are very excited to continue our partnership in 2021,” said Rene Karfias, senior manager, programming, NBC Sports.

Featuring the world’s fastest motorcycle racers on dirt battling it out at speeds approaching 140 mph, Progressive AFT is the most prestigious and most competitive form of dirt track motorcycle racing in the world. The circuit is returning to NBCSN for a fifth consecutive season in 2021.

“The growth of American Flat Track over the last few years has been fueled and greatly assisted by our partnership with NBC,” said Michael Lock, CEO of Progressive AFT. “We are very excited with the great scheduling of the Series for the 2021 season on NBCSN and the biggest ‘bang for the buck’ in motorsports, delivered by the live streaming package available on TrackPass.”

In addition to the 17 weekend premieres on NBCSN, TrackPass on NBC Sports Gold will provide exclusive live streaming coverage of every race throughout the 2021 season. With the AFT package on TrackPass on NBC Sports Gold, users gain unlimited access to AFT content live and on-demand on any device for only $1.99 a month. For more details, click here.

Below is the schedule for Progressive AFT’s premiere telecasts on NBCSN (subject to change):

Date – Race – Time (ET)
Sat., March 20 – Volusia Half-Mile I – Noon
Sat., March 20 – Volusia Half-Mile II – 1 p.m.
Sun., May 2 – Atlanta Super TT – 10:30 p.m.
Sat., May 29 – Texas Half-Mile – 8 p.m.
Sun., June 6 – Chicago Half-Mile – 5 p.m.
Sat., June 26 – OKC Mile I – Noon
Sat., June 26 – OKC Mile II – 1 p.m.
Sat., July 3 – Lima Half-Mile – 5 p.m.
Sun., August 8 – DuQuoin Mile – 11 p.m.
Sun, August 15 – Port Royal Half-Mile – 10 p.m.
Sun., August 22 – New York Short Track – 9:30 p.m.
Sun., August 29 – Peoria TT – 8 p.m.
Sun., September 12 – Springfield Mile I – 9 p.m.
Sun., September 12 – Springfield Mile II – 10 p.m.
Sun., September 26 – TBA Round 15 – 11 p.m.
Sun., September 26 – TBA Round 16 – Midnight
Sat., October 9 – Charlotte Half-Mile – 10:30 p.m.

Progressive American Flat Track is part of NBC Sports’ “Home of Motorsports” programming throughout 2021, spanning NASCAR, INDYCAR, IMSA, Mecum Auctions, Monster Energy Supercross, the Lucas Oil Pro Motocross Championship, MotoGP, Monster Jam, Dakar Rally, and more.

The 2021 Progressive AFT season kicks off with a Volusia Half-Mile doubleheader event at Volusia Speedway Park on Friday, March 12 and Saturday, March 13, 2021. Tickets for this season-opening extravaganza are on sale now at this link.

For more information on Progressive AFT visit americanflattrack.com.

Cadence Partners with Car Audio Influencer – Jacob Viral

INDUSTRY, CA (03.03.2021) – Cadence is passionate about partnering with influencers in the Car Audio industry to provide car audio aficionados with authentic information and content about Cadence products. Recently, we partnered with Jacob from Jacob Viral and sent him our Ultra Shock and Wild Beast subwoofers so we could show off our Cadence Sound! Jacob Viral unboxed and did a nice inspection of the products.

The Wild Beast Subwoofer has a name that speaks for itself. With longer linear excursion, improved power handling and excellent sound quality, Wild Beasts offer the ultimate performance in SQL Subwoofers. The materials compliment the design, with high strength aramid fiber reinforced pulp cone, high strength black fiberglass dust cap, new die cast baskets, improved stronger & larger motor structures, and 10 Gauge high current push pin terminals.

Ultra Shock Subwoofers are engineered for performance and sound quality. New materials used for surround and spider, revised stronger baskets, and improved stronger / larger motor structures.

Visit cadencesound.com and follow Jacob Viral on YouTube for more.

DOW Electronics Announces Company Name Change

TAMPA, FL (03.02.2021) – DOW Electronics has changed its name to DOW Technologies. The new name reflects the company’s long history while better aligning with its current and future business strategy.

DOW began as a local television repair parts distributor that has grown over 60 years into a national distributor of consumer products and technology solutions that connect and improve customers lives. The breadth of products and services that DOW now offers has outgrown the product offerings suggested by the use of ‘Electronics’ in the company name. The new name, DOW Technologies, reflects a company culture that is engaged with the technological solutions it offers.

Chip Yodzis (Left), Executive Chairman and John Yodzis, President and CEO

DOW utilizes the products and technologies within its own offices and distribution centers to be more efficient and to have an enhanced work environment. DOW’s employees value living with the products in their homes and vehicles to better understand their features and capabilities. The brand and culture of DOW Technologies reinforces knowing and experiencing the products and services offered to better support its customers.

“We are very excited to make this name change to better reflect our business activity and goals,” stated President & CEO John Yodzis. “This decision is not being taken lightly as DOW Electronics has been our family business for over 45 years. We wanted to make sure we honored our history while looking forward to the future of the company.”

“I am very happy with the strategy and execution the company has undertaken in the past few years that has led to this moment,” added Executive Chairman Chip Yodzis. “This name change reflects a strategy and future direction that is very exciting for DOW.”

To learn more about DOW Technologies, visit www.dowtechnologies.com or call 1-800-627-2900.

SiriusXM and the Recording Academy Launch The GRAMMY Channel to Celebrate Music’s Biggest Night

NEW YORK, NY (03.02.2021) – SiriusXM and the Recording Academy join forces to celebrate the 63rd Annual GRAMMY Awards with the launch of The GRAMMY Channel.

The GRAMMY Channel will feature a variety of music from this year’s nominees across the GRAMMY Awards’ 30 Fields, including top nominees Beyoncé, Billie Eilish, Brittany Howard, DaBaby, Dua Lipa, Harry Styles, Justin Bieber, Megan Thee Stallion, Phoebe Bridgers, Post Malone, Roddy Ricch, Taylor Swift and more, all leading up to the live broadcast of Music’s Biggest Night on March 14 at 8 p.m. ET / 5 p.m. PT.

Listeners can also expect to hear music from GRAMMY Lifetime Achievement Honorees such as Grandmaster Flash & The Furious Five, Salt-n-Pepa, Selena and Talking Heads, as well as exclusive interviews with music’s biggest stars from behind the scenes at the 63rd Annual GRAMMY Awards. 

For a complete nominations list, visit www.grammy.com

The limited-edition channel will begin March 2 at 12 p.m. ET and run through March 14 on channel 104.  For all information on The GRAMMY Channel visit: siriusxm.com/GRAMMY

SiriusXM’s The GRAMMY Channel is available to listeners nationwide on SiriusXM radios, on the SiriusXM app and at home with Amazon Alexa, the Google Assistant or however they stream in their house.  Streaming access is included for most subscribers.

Visit www.siriusxm.com/ways-to-listen for more.

SoundSkins Releases New Template Kits for F-150 and Camaro

CERRITOS, CA (03.02.2021) – See below for details about new SoundSkins templates for select Ford F-150 and Chevy Camaro models.

SoundSkins Pro Ford 150 4-Door Template Kit | 2009 to 2014

Inspired by their best selling kit, SoundSkins is releasing the Pro Ford F150 4-Door Template Kit 2015-2021.

The SoundSkins Pro Ford F150 4-Door Template Kit is a pre-cut sound dampening kit that will provide coverage for your front and back passenger and driver doors.

Designed to allow owners of older F150 models to have a pre-cut door kit to make installation seamless. It significantly reduces your installation time and ensures that you are not stuck with leftover product once complete.

SoundSkins Pro Chevy Camaro Template Kit 2010 to 2015

The SoundSkins Pro Chevy Camaro Template Kit is a pre-cut sound dampening kit designed to provide full coverage insulation throughout your cabin, from doors to floors. Your car is sure to look and sound great from the inside and out!

This kit will help to decrease road noise and improve the performance of your car audio system by directing sound back into your cabin.

Kits will be dropping this month.

For more info or questions, call 877-211-5597 or visit soundskins.com