TEMPE, AZ (01.16.25) – MasterTech Expo is proud to announce the return of Custom Sounds & Tint CEO Mike Cofield as he will conduct Business Session 3 – Transform Your Store on a Budget during MasterTech Expo 2025, held March 20-23, 2025 at the Mesa Convention Center in Mesa, Ariz. Cofield will guide attendees through quick and easy remodel strategies that have propelled Custom Sounds & Tint into a multimillion-dollar powerhouse in the car audio and tint industry.

“This dynamic seminar will empower business owners, retail managers, and entrepreneurs with practical solutions to transform their storefronts, store interiors, and merchandising strategies to maximize their potential without exceeding their budgets,” said Bryan Schmitt, MasterTech founder/CEO/president. “In his second year as a MasterTech presenter, Cofield brings a wealth of knowledge from his decades of leading Custom Sounds & Tint. His engaging teaching style, coupled with real-world examples, ensures that participants leave equipped with actionable insights to elevate their retail environments.”

Cofield added that his goal is to help attendees see their stores through a fresh lens. “By sharing the proven methods that worked for Custom Sounds, I hope to inspire business owners to improve their retail environment to not only drive sales but also align with their long-term vision for success.”

During the seminar, attendees will learn from Cofield’s extensive experience, including:
• Stunning Store Makeovers on a Budget:

• Explore before-and-after transformations of Custom Sounds’ locations and the specific changes that delivered the biggest impact.
• Learn to enhance customer engagement through clean, modern design principles.

• Cost-Effective Renovation Tactics:

• Discover materials and upgrades that provide maximum value at minimum cost.
• Gain insights into cost-efficient remodeling techniques.
• Learn to achieve dramatic results at minimal costs.
• Learn how strategic accessorizing and branding boost customer retention.
• Uncover methods to inspire staff to take ownership of a transformed environment.

• Sustainability and Vision:

• Align renovations with your brand’s long-term goals and operational efficiency.

“MasterTech Expo 2025 is the premier event for professionals in the automotive, retail, and technology industries, providing a platform to learn, collaborate, and celebrate excellence,” Schmitt concluded. “Cofield’s seminar is designed for any retailer looking to achieve polished, professional results while staying on budget.”

Reserve your spot today at www.mastertechexpo.com/business.

For media inquiries or more information about Mike Cofield’s session, please contact Bryan Schmitt at bryans@mobilesolutions-usa.com.

For more information and to register for MasterTech Expo, please visit mastertechexpo.com.

PHOENIX, AZ (01.16.25) – Orion proudly unveils its latest innovation by introducing the XTR Shallow Woofers. Designed to redefine the standards of compact subwoofers, these ultra-shallow subs lead the industry in delivering unparalleled bass performance while requiring minimal space. Coupled with remarkable power handling and durability, the XTR Shallow Woofers ensure a deep, impactful bass experience without compromising quality.

Bill Turner, Orion’s Vice President of Dealer Success, expressed his excitement, stating, “The XTR Shallow Woofers represents a breakthrough in audio engineering, catering to the demands of users seeking powerful bass in a limited space environment. Our commitment to providing innovative solutions is underscored by these subwoofers, which perfectly balance performance and space-saving design.”

Available in 8”, 10”, and 12” sizes with dual 2 and 4 Ohm configurations, Orion’s XTR shallow subwoofers cater to a wide range of audio enthusiasts looking to enhance their sound systems. Specifically crafted for individuals who desire enhanced bass frequencies without needing a large subwoofer, these innovative products offer a compelling solution for maximizing audio performance in confined spaces.

The shallow design of the XTR subwoofers not only makes them ideal for motorsport installations but also ensures their compatibility with tight spaces such as motorcycle saddlebags.

With the release of the XTR Shallow Woofers, Orion continues to uphold its reputation for technological excellence and customer satisfaction. These subwoofers epitomize the brand’s dedication to pushing the boundaries of audio innovation, providing users with a transformative audio experience that combines power, quality, and space efficiency.

“Retailers, ORION IS BACK. Don’t just take our word for it. Embark on a FREE test ride. Select up to $500 worth of Orion products, test them out for 60 days risk-free, and enjoy complimentary round-trip shipping on us,” said Bill Turner, Vice President of Dealer Success. “Contact us at family@orioncaraudio.com today to explore the world of Orion and take advantage of this unparalleled opportunity.”

From customers to competitors and every retailer in between, if you have a question, hit us up at Family@OrionCarAudio.com

DIAMOND BAR, CA (01.16.25) – The state of California today withdrew its request for the Clean Air Act waiver needed to implement its Advanced Clean Fleets (ACF) regulation, a significant victory for those who seek a technology-neutral approach to reducing carbon emissions. The Specialty Equipment Market Association (SEMA) and Performance Racing Industry (PRI) celebrate this important development, which halts an effort by California to overstep its constitutional and state statutory authority, and clears the path for the automotive aftermarket industry to continue leading the way toward cleaner, safer vehicles through innovation and American ingenuity – particularly through alternative-fuel innovations, replacing older engine technologies with newer, cleaner versions, and converting older internal combustion engine (ICE) vehicles to new electric or hydrogen-powered vehicles.

SEMA in October filed suit in federal court challenging the regulation on the basis of significant constitutional questions. The lawsuit remains active as the organization considers the implications of California’s action.

SEMA now calls on California to immediately cease and desist the implementation and threatened enforcement of the Advanced Clean Fleets policy, as the law is clear in regards to the state needing federal approval for its implementation. Not to mention, the policy is a clear violation of the U.S. Constitution.

“SEMA and its thousands of members in the automotive aftermarket industry are thrilled to learn of California’s decision on Advanced Clean Fleets, which represents a reprieve from the significant national implications that the policy would have wrought. Advanced Clean Fleets would have crippled interstate commerce by implementing harmful EV mandates on the trucking fleets that drive our nation’s economy. Now, we demand that California immediately halt its premature implementation and enforcement action already underway. The law is clear that, without its waiver, California has no foundation upon which to implement this policy,” said SEMA President and CEO Mike Spagnola. “SEMA will continue our efforts to ensure the defeat of any shortsighted attempts to enact EV mandates, and instead champion a technology-neutral approach that rewards innovation, ingenuity, and practicality.”

SEMA champions a technology-neutral approach that fosters innovation and ingenuity. The association will continue efforts to preserve Americans’ rights to vehicle choice and the automotive aftermarket industry’s ability to design, manufacture, and bring to market products that help solve the emissions challenge.

BACKGROUND: SEMA and The Work Truck Association (NTEA) in October filed suit in the U.S. District Court’s Eastern District of California against the California Air Resources Board (CARB), seeking immediate declaratory and injunctive relief to stop electric vehicle mandates CARB intends to implement through its ACF regulations.

CARB’s ACF regulation includes requirements that only zero-emission vehicles (ZEVs) may cross within California’s borders, regardless of which state the vehicle was purchased or registered. Vehicles covered by the regulation include everything from heavy-duty tractors with sleeper cabs to work trucks, pickup trucks, and light-duty package delivery vehicles. Interstate motor carriers and others whose trucks do not comply the ACF regulation would be barred from operating within the nation’s largest single-state economy for even a moment.

In their lawsuit, SEMA and NTEA contend that CARB’s actions far exceed California’s constitutional and state statutory authority and will have a dire effect on an industry that historically has led the way toward cleaner, safer vehicles through innovation and American ingenuity–particularly through alternative-fuel innovations, replacing older engine technologies with newer, cleaner versions and converting older internal combustion engine (ICE) vehicles to new electric or hydrogen-powered vehicles.    

SEMA is not an anti-EV organization; rather, the organization is steadfast in its belief that a technology-neutral approach is the best way to achieve lower vehicle emissions. By declaring one technology as the preferred solution of government, California would have kneecapped other potential solutions, regardless of their promise for delivering the results the state seeks. Now, innovators and the free market will have an opportunity to provide meaningful contributions to efforts to eliminate carbon emissions.

Visit www.sema.org for more.

HOUSTON, TX (01.13.2025) – Tint World Automotive Styling Centers continues delivering premium aftermarket styling and performance products and services to Texas drivers and automotive enthusiasts with the opening of its new location in Cypress.

Tint World Cypress, owned and operated by entrepreneur and luxury car veteran Mykel Walker, is the 26th Tint World location in the Lone Star State. This marks the second Tint World location for Walker, who has than 15 years of high-end dealership experience.

“I’m thrilled to further establish myself as part the Tint World family,” Walker said. “Tint World has an amazing presence across Texas, and it’s easy to see why – customers enjoy the highest level of quality, convenience and value at every location. On top of that, Tint World’s franchise systems and support empower franchisees to focus on their goals and achieve their financial dreams.”

Tint World Cypress, which serves Cypress, Houston, Katy, Spring, Tomball, The Woodlands, Jersey Village and Magnolia, is located at 20330 Tuckerton Rd. Ste. 700, Cypress, Texas 77433. To book an appointment, request a quote or learn more about Tint World Cypress, call (281) 720-8588 or visit the store online.

“Mykel is bringing energy and passion to Cypress that customers love and will help us continue to grow in Texas and internationally,” said Charles J. Bonfiglio, president and CEO of Tint World. “He’s a valuable part of the Tint World team. We’re proud he’s part of the family and look forward to supporting his ongoing success.”

Visit tintworld.com for more.

CLEARWATER, FL (January 2, 2025) — Stinger continues to innovate in the car audio aftermarket with the launch of the MT-4000.1, a mono block amplifier that rounds out the highly regarded MT Series. Engineered for enthusiasts who demand superior performance, this powerhouse delivers over 4,000 watts RMS at 1 ohm, providing booming bass.

The MT-4000.1 is engineered for SPL enthusiasts who demand earth-shaking bass and unmatched volume. Featuring cutting-edge Class D circuitry, it ensures maximum efficiency while delivering relentless power to your subwoofer. Advanced MOSFET technology, premium capacitors, robust transformers, and high-performance inductors come together to create a powerhouse amplifier that brings heavy bass to life. Whether you’re chasing personal decibel records or craving chest-thumping low frequencies, the MT-4000.1 delivers an explosive audio experience that sets new benchmarks.

Key Features:
• Powerful Output: Over 4,000 watts RMS at 1 ohm, delivering unparalleled performance for even the most demanding subwoofers.
• Sturdy Design: Durable metal potentiometers ensure long-lasting reliability and precise tonal adjustments.
• Robust Unregulated Power Supplies: Advanced pulse width modulator integrated circuits in the power supply maximize performance and efficiency.
• Advanced HEXFET® Power MOSFETs: Reduced on-resistance, faster switching speeds, and unmatched reliability for peak efficiency.
• 500V High Current Impulse Voltage Capacitors: Low loss AC peak surge over-current protection ensures stable performance under heavy loads.
• Direct Insert Power and Speaker Terminals: Minimized resistance for higher power transfer and overall efficiency.
• Remote Bass Controller: Adjust bass levels conveniently from the driver’s seat for a seamless audio experience.
Designed to meet the needs of the growing car audio aftermarket, the MT-4000.1 Mono Block Amplifier reflects Stinger’s commitment to innovation and quality. Its advanced technology and sturdy construction ensure it is a reliable choice for serious car audio enthusiasts.

The MT-4000.1 Mono Block Amplifier, the entire MT family of amplifiers and everything you need to install them are available now at www.StingerSolutions.com.

PHOENIX, AZ (12.20.24) – Fullbay, the turn-key platform that improves the operational efficiency of heavy-duty repair shops, has contributed over $15,000 to industry-focused charity organizations in 2024, bringing its total contributions since launching the Fullbay Cares initiative in 2020 to more than $100,000. The initiative demonstrates the company’s enthusiasm toward giving back and supporting the heavy-duty repair community by providing charitable donations, educational resources, opportunities to volunteer, and more.

This year, Fullbay dedicated significant support, along with copies of its most recent Truck Tales children’s book, to the Sleigh Bells and Santa campaign, organized by Truckers Final Mile, which provides presents to children of commercial truck drivers who lost their lives this past year. Truckers Final Mile is focused on reuniting truck drivers and their families in the event of a loss of life, debilitating injury, serious illness, crisis or the need to make mobility improvements at a driver’s home.

“Each year, Fullbay is proud to support a number of meaningful organizations and give back to our heavy-duty community,” said Patrick McKittrick, CEO of Fullbay. “I’m overwhelmed by our industry’s desire to give back and the generosity of the individuals we work alongside.”

Along with contributing to Sleigh Bells and Santa, Fullbay backed several other charities in 2024 including Truckers Against Trafficking, St. Christopher Truckers Relief Fund and Folds of Honor, as well as released its third installment of its Truck Tales children’s book series titled “Truck Tales: Dan Saves the Parade.” All proceeds from book sales, as well as proceeds from Fullbay’s All About the Grilles lifestyle website, are deposited into Fullbay Cares and are dispersed to deserving charities.

To learn more about Fullbay Cares, visit the link here.

This article was written by Shawn Henry for Modern Car Collector.

(12.20.24) – Porsche, renowned for its high-performance sports cars, is leaning further into the tech-driven future by expanding in-car YouTube functionality across its lineup. Originally available on the all-electric Macan, YouTube streaming will now be offered as a standard feature in models such as the 911, Taycan, Cayenne, and Panamera. Existing vehicles with compatible systems will receive this feature through an over-the-air update to the Porsche Communication Management (PCM) system.

The announcement reflects the broader industry trend of making infotainment systems central to the driving experience. While in-car streaming may seem like a luxury for mass-market brands, Porsche is aiming to enhance passenger entertainment and provide more connected experiences for its customers.

For single-screen models like the 911, YouTube streaming will only be available when the car is stationary, prioritizing safety. However, models equipped with secondary passenger screens—such as the Taycan EV—will allow for video viewing during motion, making long road trips more engaging for passengers.

Continue reading on Modern Car Collector

LIBERTYVILLE, IL (12.20.24) – Feel your power through performance in every beat with STREET MACHINE amplifier innovation. Whether you are seeking crisp sound quality or craving LOUD playback for a dynamic ride, STREET MACHINE amplifiers offer the perfect blend of power, precision, and reliability.

The STREET MACHINE series is built to provide a complete high-octane audio experience, perfect for audio enthusiasts who want to get the most out of their sound system with compact performance. The line of STREET MACHINE (SM) amplifiers features monoblock, 2-channel, and 4-channel amplifier designs.

Durability MATTERS. The STREET MACHINE series of amplifiers feature a high-efficiency aluminum heat sink design, ensuring that they stay cool even during extended and longer use. This means less risk of overheating, allowing you to enjoy long drives without sacrificing performance or sound.

Maximum low voltage signal from the source unit comes into every STREET MACHINE amplifier through a low voltage circuit delivering minimal distortion through the amplification process — making audio clean and smooth in sound.

Equipped with a Pro-Fi High-Speed MOSFET power supply, these amplifiers are designed to deliver efficient and stable power to your sound system. This results in improved sound clarity and reduced distortion, even at higher and louder volumes. You can count on consistent, clean sound in any song.

The compact design and user-friendly installation process means less time spent configuring, and more time enjoying your newly enhanced compact audio system. Plus, with a compact innovative design, you can seamlessly integrate any SM amplifier into tight spaces where your vehicle setup allows.

Whether you are upgrading an existing car audio system or building a new one, STREET MACHINE amplifiers are designed to give you the compact and audio performance edge in music you’re looking for. With their rugged construction, enhanced powerful playback, and Autotek’s renowned durability, you can rely on your SM amplifier to enhance your driving experience for years to come.

TAKE ON THE STREETS with MEAN COMPACT POWER in every beat! Learn more HERE about the entire line of STREET MACHINE amplifiers.

12VOLT CENTRAL STUDIOS (12.24.24) – The Black Friday, Small Business Saturday and Cyber Monday Trifecta wrapped the Thanksgiving Holiday season and kicked of December. Many companies across the 12volt industry made social media posts to put their messages, names and brands in front of consumers and followers to compete with all the online activity driven by Amazon, Walmart, Target and other big box retailers.

Early reports are Black Friday online sales in 2024 showed a 3.4% increase over 2023. An interesting statistic revealed orders placed via smartphone were over 60% of the total….an increase of 20% over 2023. Overall it appears Black Friday activity with 12volt retailers was down slightly over 2023.

A very notable exception again was Outrageous Audio in Portland OR. Customers were lined up outside on a cold Friday morning at 4AM for the 5AM store opening. By 8AM there had been over 100 customers in the store taking advantage of truly outrageous Black Friday deals. Blane Hartleb and his 10-member team did a great job setting up for the event and driving sales through the long day. Rob Sutton and the Crossover Marketing team were on site through the day supporting Outrageous Audio. Super to see the Outrageous Audio jam-packed showroom.

Car Toys Tulsa showed the love for Small Business Saturday along with Small Business Saturday and Cyber Monday. A large retailer had a grand opening in their huge center which drove visibility. Demo vehicles positioned outside all drove traffic into the store.

Small Business Saturday activity in general with 12volt retailers was very low. Cyber Monday across the 12volt Industry drew a lot of social activity and appears the activity was up this year.

Now the 12volt industry rolling in December. We wish all across the 12volt industry strong December sales, and a Happy Holiday season, as we all work to finish 2024 on a high note.

For more, visit instagram.com/12voltnews

12VOLT CENTRAL STUDIOS (12.04.24) – The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 6.

The 12volt Spin-To-Win Wheel rolled for the 296th time on Friday morning on November 8th. The Wheel landed on the ESB Audio space and the Genuine Custom Audio slip was drawn from the jar. An Instagram post of the winning spin slip was posted. A video of the Wheel spin was also posted.

We reached out to the lucky winning dealer in Riverside CA and let James Farias know the ESB Audio prize will headed his way. He was super happy to hear the news. We spent time talking about the custom work his shop has been doing for over a decade.

We then contacted Chris Bennett, ESB Audio National Sales Manager, and supplied winner’s information. On Monday, December 2nd, we received a txt with James holding the ESB Audio speakers.

We then contacted Chris Bennett, ESB Audio National Sales Manager, and supplied winner’s information. On Monday, December 2nd, we received a txt with James holding the ESB Audio speakers.

“Great to receive the ESB Audio speakers prize. The speakers look very well build and and I am building a new display and will make some pods and have the ESBs rocking” Farias stated.

Bennett added “A big congrats to Genuine, the 12volt Spin-To-Win Wheel winner. We appreciate the opportunity to let dealers see, touch and hear the quality of our Italian Speaker designs offered at ESB Audio.”

The 12volt Central Studios staff will followup with James for more.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt marketplace.

Stay tuned as the 12volt Spin-To-Win Wheel wil roll for the 299th time this Friday, December 6th.

Always more @12voltnews