DALLAS, TX (07.15.25) – Apollo Window Film has proudly announced the expansion of the the company’s new product line with high-performance paint protection film…..now available in Clear, Matte, Black and Matte Black finishes. The new film is designed to guard against chips, scratches and road debris all enhancing the look of any vehicle.

“The Apollo Window Film PPF gives dealers the versatility to meet growing customer demand for both protection and style. This new product is backed by Apollo‘s reputation for quality and support. This new addition is the perfect way for dealers to elevate their services and drive new business” Maged Awad, Executive VP and CEO, stated.

JC Carnes, National Sales Manager, related “PPF Film in the Apollo Window Film line is a game-changer for dealers looking to offer premium protection with maximum efficiency. The film installs smoothly, has impressive self-healing capabilities and offers a crystal clear finish that enhances vehicle appearance without compromising durability. Backed by Apollo’s trusted quality and competitive pricing this new PPF gives dealers a strong edge in both high-performance and value.

For more see apollowindowfilm.com

On Thursday morning early, Alpine is setting up at the New Jersey Jeep Invasion at Wildwood. Maher Awad spotlights DBDrive products in the A&W warehouse in Dallas.

SHREVEPORT, LA (07.11.25) – Creating the 12volt STP Tool was another example of making it easy for industry members to deliver their company’s brand message and activities to the 12volt industry.

12volt companies can showcase their products in the 12volt Central Studios. In today’s digital, AI, Prime Day driven world is more important than ever for companies to deliver information to spotlight their products to members of the 12 V industry… Manufacturers, manufacture reps, distributors and dealers must work together to inform consumers about these new exciting opportunities fo in-vehicle, enjoyment, safety and convenience.

The posts above showcase social media posts of activities @12voltnews this week on Instagram and Facebook.

Stay tuned for much more from the 12volt Central Studios.

LIBERTYVILLE, IL (07.11.25) – Take your car audio to the next level of sound! Fuel your sound gains with Crunch mobile accessories that dive into deeper details within songs. Whether it’s sound separation, fine-tuning, customizing, or other audio gains you’re after to perfect that Crunch car audio system – the CREQ7B 7-Band equalizer or CRXR crossover will enhance your listening levels through new detail and playback!

Enhance your audio experience with accessories that provide more control and customization. It’s time to feel your music transform within every beat through playback that’s FUELED through Crunch innovation with mobile accessories.

For more info, click here.

LONG BEACH, CA (07.08.25) – JVC Mobile Entertainment is proud to announce the appointment of Special Market Sales (SMS) as its new manufacturer’s representative firm for the Texas, Oklahoma, Louisiana, and Arkansas markets. This strategic partnership reinforces JVC’s commitment to strengthening dealer relationships and expanding market presence in the region.

Mark Dombroski, Western Sales Manager for JVC Mobile Electronics, expressed confidence in the new alliance: “SMS is the perfect fit for JVC. Their dedication to dealer relationships and outstanding follow-through aligns seamlessly with how we do business. We’re excited about the opportunities this partnership brings.”

Based in the region they now represent, SMS brings decades of experience and a strong reputation for integrity and performance. Their core philosophy emphasizes long-term partnerships over short-term gains, with many of the brands they represent working with them for more than 15 years—a testament to the trust and consistent results they deliver.

The SMS team includes some of the most seasoned professionals in the 12-volt industry:

• Dave Gill, who has been in the business since 1986
• Gilliama “Yam” Domino, who began his career as an installer in 1984
• Robert “Bob” Connacher, who entered the retail side of the industry in 1988

Each team member brings extensive experience across installation, sales, retail operations, and business development. Keeping everything on track is Whitney Tomlinson, SMS’s Director of Communications, who joined the team in 2021 and plays a vital role in client and brand communications.

With this partnership, JVC Mobile Entertainment looks forward to expanding its footprint in the region and delivering even greater value to its dealers and customers.

For more information, please visit www.jvc.com.

LIBERTYVILLE, IL (07.08.25) – CLEAN detail. LOUD sound. OVERHEAD immersion. Feel it ALL with UTV Audio Roofs. Set out on the summer trails with MB Quart UTV Tuned Audio Roofs, exclusively engineered for Polaris RZR Trail and Polaris RANGER UTV vehicles. Get ready to embrace immersive overhead audio playback and redefine expectations.

With three Polaris RZR Trail and three Polaris RANGER UTV Tuned Audio Roofs to choose from in the MB Quart UTV Tuned Audio Roof lineup, you’ll be able to find that perfect audio roof companion for your Polaris RZR Trail or Polaris RANGER UTV vehicle.

To learn more, click here.

STILLWATER, OK (06.27.25) – KICKER Marine Audio has been named the official sponsor of the Women’s Pro Division at this year’s WakeFest, slated for July 18-19 at Pates Ford Marina in Smithville, TN. Celebrating its 20th anniversary this summer, WakeFest is Tennessee’s premier wakeboarding event which draws thousands of spectators, amateur riders and professional athletes for a weekend of spirited competition on the scenic waters of Center Hill Lake.

“WakeFest is a family-fun event designed to get our customers excited about wakeboarding,” said Luke Tantrum, owner of TNT Watersports and host of the annual grassroots competition. “We look forward to continually growing our event and appreciate having great sponsors like KICKER aboard to help us promote the fun and excitement of the wake lifestyle. Top quality audio is certainly a big part of the towboat experience and WakeFest will be a perfect venue to showcase the high-performance KICKER product.”

In addition to its contribution of cash prizes for the women’s event and as part of its sponsorship promotion, KICKER is outfitting a brand new 2025 AXIS A245 with a custom M-Class Performance Wake System valued at $12,500, installed by Brian’s Motor Sports of Hendersonville, TN. The boat, which will tow the Women’s Pro Division and a few additional amateur events, will feature two pairs of KMTC 11” tower cans; KXML amplifiers; KMC5 head unit; two MWE 12” subwoofers; two pairs of 8” coaxial speakers and 8” components; along with a signature KICKER Marine Audio graphics package.

“WakeFest has been a popular grassroots staple for 20 years, and we’re proud to be involved and especially to sponsor the Women’s Pro Division for the first time,” said KICKER National Brand Manager Jeremy Bale. “WakeFest is a high-energy event showcasing extreme performance — the perfect environment for KICKER Marine Audio products. We look forward to being onsite alongside our pro rider and influencer Guenther Oka to engage with the crowd and to extend exposure for the KICKER brand in the wake market.”

In addition to the Pro, Semi-Pro and amateur wakeboarding competition, the event features a mix of live music, food, shoreline parties and plenty of family-friendly festivities throughout the weekend. In addition to TNT Watersports and KICKER, event sponsors also include AXIS Wake, Pates Ford Marina, Checkers and Tootsies.

For more information about WakeFest, visit www.wakefesttn.com or follow @wakefesttn on social media. For more information about KICKER Marine Audio, visit www.kicker.com

ST. GEORGE, UT (06.27.25) – SSV Works proudly announces the industry’s first aftermarket 6.5” Rear-Hump Speaker Pods specifically designed for the 2025-Up Polaris RZR Pro Series vehicles.

“We’re proud to be first to market with a true plug-&-play rear speaker solution for the new RZR Pro platform,” said Kelson Downes, Marketing Director of SSV Works. “These pods are designed to match the factory look while delivering the audio performance riders demand, no compromises, no cutting, no BS and no more cheap factory audio.”

Designed to install directly onto the rear “humps” behind the seats, these pods utilize factory mounting points with no cutting or fabrication required. The durable, textured enclosures match the OEM look while enhancing your machine’s sound system with powerful rear audio.

With SSV Works’ exclusive plug-&-play harnessing, installation is quick and simple. Riders can bolt the pods in and connect them using the included pre-terminated wiring, adding rear speakers in just minutes.

Compatible with 6.5″ / 6.75″ speakers, including SSV Works’ A-Spec, V-Spec and K-Spec models, these enclosures deliver clear, punchy audio that cuts through wind, engine noise, and trail chaos making these the perfect solution for any audio build!

Key product highlights:

• Upgrade: These pods allow you to remove the cheap, undersized paper speakers that come from factory in your Pro series vehicle. With the plug-&-play harness, they are the perfect upgrade for the factory audio that install within minutes!
• F3™ – The Original Factory Fit & Finish: Each RZR Pro R looks just the way it should, like it came straight from the factory. Purpose built, our enclosures match the factory styling and fits with seamless precision.
• Trail Ready™: Built for the off-road environment, SSV Works’ audio components will withstand all the harsh riding conditions. From sand, dust, water or snow, you can ride your favorite trails without sacrificing premium audio from SSV Works.
• Premium Quality: Our product is meticulously crafted with high-strength materials, epitomizing premium quality and durability.

Available configurations:

• SSV Works A-Series: 6.5” 120watt 4ohm Speakers
  • (PN: 250-RZ6-B65A) – MSRP $379.99
• SSV Works V-Series: 6.5” 160watt 4ohm Speakers
  • (PN: 250-RZ6-B65V) – MSRP $499.99
• Kicker KML Series: 6.5” 195watt 4ohm Speakers
  • (PN: 250-RZ6-B65KL) – MSRP $459.99
• Kicker KMHL Series: 6.5” 300watt 4ohm Speakers
  • (PN: 250-RZ6-B65KH) – MSRP $899.99
• Enclosure Only: 6.5” 120watt 4ohm Speakers
  • (PN: 250-RZ6-B65A) – MSRP $249.99

Backed by a limited lifetime warranty, this innovative audio solution promises both superior sound and long-lasting reliability for your Polaris RZR Pro R, Pro S, or Pro XP.

Designed for seamless installation into factory locations, these speaker adapters simplify the upgrade process, providing a significant enhancement in audio clarity, volume, and overall experience.

For more information, visit www.SSVWorks.com, call 818-991-1SSV (1778), or email sales@SSVworks.com.

CHICAGO, IL (06.27.25) – Mid City Engineering, a leading provider of innovative accessories for the luxury vehicle market since 1999, is proud to announce expanded plug-and-play alarm kit compatibility for select Mercedes Benz models.

“Previously, we’ve had coverage for the Sprinter and Metris, but now dealers and consumers can utilize these kits for a number of additional Mercedes Benz vehicles,” explained Dan Ruby, owner, Mid City Engineering. “Dealers can purchase either the Compustar or Directed alarm CAN interface by itself or the kit with the alarm.”

Mid City Engineering alarm kits feature plug-and-play installation as the vehicle-specific CAN interface ensures seamless integration without cutting or splicing OEM wires, thus preserving vehicle integrity and warranties. Its comprehensive security includes Compustar alarm, siren, and DAS II digital security sensor which provides shock, tilt, glass break, and tow sensing. The factory key fob control allows for the effortless operation of the alarm system using the existing factory key fob. The optional Compustar Drone module allows control and alerts via smartphone (hardware purchase and subscription required).

Available Mid City Engineering alarm kits include:
• 907 Alarm Kit (SKU: 907INTK): Compatible with Sprinter 2019–2025 and various Mercedes-Benz models.
• Metris Alarm Kit (SKU: METRISINTK): Compatible with Metris 2016–2024.
• HSINTK: Compatible with select Mercedes-Benz models from 2007–2019.
• 205INTK: Compatible with select Mercedes-Benz models from 2015–2025.

“These Mid City Engineering alarm kits are ideal for commercial Fleet Operators who seek reliable security solutions for Sprinter and Metris vans to protect valuable equipment and cargo, Mercedes-Benz owners who desire enhanced security without compromising vehicle aesthetics or warranties, DIY enthusiasts and installers looking for easy-to-install, high-quality alarm systems, and tech-savvy consumers interested in integrating smartphone control for added convenience and monitoring,” Ruby concluded.

For more information, please visit www.midcityengineerinig.com, email sales@midcityengineering.com, or call (312) 421-1114.

STILLWATER, OK (6.20.25) – KICKER is once again working with SkillsUSA to eventually put installers into the workforce, and this year the mobile-audio brand is sending KICKER Tech Force manager Aaron Malin and trainer Jacob Luckey to judge at the SkillsUSA Championships June 23-27, during SkillsUSA’s annual National Leadership and Skills Conference in Atlanta. The SkillsUSA Championships is the premier showcase of America’s most highly skilled career and technical education students. 

The Mobile-Electronics Installation category tests competitors’ abilities to perform standard installation practices used by certified, professional mobile-electronics installers, and established for the Basic MECP certification by the Consumer Electronics Association.  The competition includes a written exam, interviews, and multiple hands-on applications.

“We need these young men and women to join us in our quickly evolving industry,” said Malin, the supervisor of KICKER’s global training.  “SkillsUSA’s competitive categories stress various aspects of the real-world workplace, so when students graduate, they are positioned to immediately contribute on the job.”

For consecutive years, KICKER has been involved with SkillsUSA’s mission on national and local levels, and this year the brand is donating more than $5,000 in prizes to the winners of the 12-volt competitions.

Visit kicker.com for more.

FORT LAUDERDALE, FL (06.20.25) – The Snake Pit training at the Team Progressive facility in Fort Lauderdale was well attended Wednesday night, June 18th with 23 in the meeting room. Justin Gear conducted the session covering the 2025 Viper and Avital product lines. Food was served at 6:30 and the training was held from 7 to 9 PM.

Justin Gear, VOXX Trainer, held the attention of the 23 in the audience as he covered the new Viper and Avital refresh and all really loved the new DLOADER4 DirectLoader Programming Tool.

Jorge and Jonathan Camilo, from CI Window Tinting in Miami Gardens FL, spent time with Justin after the training was over. Jorge related that they had attended VOXX trainings before and they learned so much from Justin at those trainings that they were able to take back to their store and put to work. At CI Window Tinting is the major part of their business is top quality window tinting with Lumar and MAXPro film. They augment that with in vehicle connectivity upgrades, security and convenience products plus audio systems. With 25 years in business CI takes customer service to a the highest level.

Visit viper.com for more.