SAN JOSE, CA (05.31.23) – The new Audio Design location was unveiled with an Open House and Grand Opening the weekend of May 19th and 20th. The new store is 22,000 sq ft with multiple showrooms with custom active product displays. The second floor features a large conference meeting area and kitchen. The entry hall sets the stage for what consumers will see when they enter the new store. Work on the new location began in July of 2022.
A selection of super high end and classic cars greeted those arriving for the Grand Opening under a sunny sky.
Mike Hong, who founded Audio Design in 2007, stated “The turnout and support from industry members, customers and consumers from the community was very rewarding. Our goal for our new location was to raise the bar and create an in-store experience people had never experienced. Comments from people attending our weekend activities let us know we achieved our goals.”
The KICKER Chrysler 300 was Livin’Loud out front.
A highlight in one upfront showroom is an Alpine F#1 Tesla on display. Jason Hannon, Alpine Western Regional, related “What Mike Hong and his Team have created with this new state-of-the-art facility is truly remarkable. Audio Design is able to show consumers the very best in home and car audio. Consumers get the ultimate experience from the moment they walk through the door and having the Alpine F#1 Status Tesla on display in the showroom reinforces that messaging and experience. We were honored to be part of the Grand Opening and look forward to continuing our partnership with Mike and the entire Audio Design Team.”
The Alpine F#1 Status Tesla is showcased for live demos in an up front showroom.
KICKER area representative Dana Doyle, Doyle Sales, was in the house with his Livin’Loud Chrysler 300 out front. “The new Audio Design store is certainly a show place for consumer electronics. It’s a very big store with a second floor for meetings and trainings. Six demo cars could actually be displayed on the main level. Mike Hong and his Team are certainly to be congratulated.”
Amazing corridors led Grand Opening attendees through the new Audio Design facility.
The new Audio Design facility is located at 5158 Stevens Creek Blvd, San Jose, CA.
MORTON GROVE, IL (05.30.23) – The House of Electronics 2023 Dealer Show took place at the company’s Morton Grove facility on Tuesday May 23rd. A massive 5000 sq ft tent was placed in the parking area with vendor booths arranged throughout the space. Lights were in place as the the event started at 6pm with the Sound Off Competition on the grounds starting at 7pm. The Dealer Show wrapped at 11pm.
Exhibitors were setup in a 5000 sq ft tent with over brands on display.
Teg Manchanda related “We had a great turnout for our show…over 50 dealers showed up, 106 people, and we had fresh street tacos made to order. Over 25 reps representing more than 40 vendors were setup under the tent banquet style to showcase the latest in their lines at our show that included had over 100 items with super show special prices. Some brands, including Kicker, Pioneer, Maxxsonics, SounDigital, Metra, Reikken, Atrend, Zapco, Race Sport Lighting, PRV, BOSS, Epsilon and Magnadyne showed their latest.”
The Sound Off Competiton drew over 20 competitors plus many customized rides along with Vanderhalls and SlingShots.
Kicker was Livin’Loud with a demo pickup outside and a booth inside. Tom Ebeling, area representative and Lori Boyer showed a wide variety of Kicker’s car, truck, marine, motorcycle and Powersports products. Boyer, Area Regional, traveled from Kicker HQ in Stillwater OK to attend the House of Electronics 2023 Dealer Show.
The KICKER demo pickup was Livin’Loud with Tom Ebeling behind the wheel.
Ebeling offered “The House Dealer show was top notch. Kicker has such a wide variety of products and it was great to show them all to dealers. The Kicker demo truck I have in the territory really opened eyes with the sound quality, under seat enclosure and custom installation. Kicker wrap is like a magnet at an event. The work on the Slingshots in the Sound Off Competition was amazing and gave many dealers ideas for business at their stores.”
Race Sport Lighting rolled out a new ATV at the House of Electronics Dealer Show.
Armando Parra traveled from Magnadyne’s Florida office to show the latest from Silencer Car Security and Remote Start products. “The House Dealer Show was terrific. There was so much energy in the air with dealers checking out products plus the show cars, Slingshots and Vanderhalls in the Sound Off Competition were amazing” Parra relayed.
Josh Johnson from Loud Stereo took home the 4’ Sound Off Competition winners trophy.
Maxxsonic’s Sam Dattalo was set up with a booth highlighting MB Quart and Hifonics. “We showed new MB Quart speakers with RGB lighting that really grabbed dealers attention along with the Hifonics amps and subwoofers” Dattalo stated.
Pat Szeman displayed the latest from Reikken Batteries while Ernie Hudnal highlighted the latest Atrend enclosures and Zapco offerings.
Race Sport Lighting rolled out a demo ATV that showcased the company’s latest light bars.
SlingShots and Vanderhalls faced off.
Concluding Manchanda stated “The Sound Off Competition started at 7pm in which 20 plus cars were entered to compete and the winner, Josh Johnson from Loud Stereo, took home a 4 foot trophy and a $400 credit to shop at House. All Dealers were given a free subwoofer if they met with every vendor and got signatures from the reps on a Signature Sheet we gave them when they entered. The Show ended at 11PM and we had a great day of business and a great time!”
Tom Ebeling-Tree Assoc, Armando Parra and Teg Manchanda supplied images for this feature article.
SHREVEPORT, LA (05.29.2023) – Memorial Day is the Federal Holiday in the United States for honoring and mourning the military personnel who have died in the performance of their military duties while serving in the United States Armed Forces.
The Holiday’s exact origins are uncertain, but it came out of Civil War traditions of decorating the graves of soldiers with flowers. Many cities and individuals claimed to have been the first to celebrate the event. In 1868 General John A Logan of the Grand Army of the Republic called for a Decoration Day, which was widely celebrated. By 1890 every Northern state had adopted it as a Holiday. The World Wars turned it into a generalized day of remembrance, instead of just for the Civil War. In 1971, Congress standardized the holiday as Memorial Day and changed its observance.
This Holiday is observed on the last Monday in May. Memorial Day is also considered the unofficial beginning of the Summer in he United States.
We trust all across the 12volt industry who have lost a loved one in conflict will remember those lost on this Memorial Day 2023.
SHREVEPORT LA (05.27.23) WTF…Win This Friday. The 12volt Spin-To-Win Wheel is set to Spin again on Friday June 2nd. The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 5.
The 12volt Spin-To-Win Wheel set to Spin next Friday, June 2nd.
AlloyGator is now on the 12volt Spin-To-Win Wheel with the next Spin set for next Friday June 2nd. AlloyGator wheel protection systems are engineered with teeth to offer protection for the expensive tires and wheels on the rides of enthusiasts while providing profit opportunities for 12volt retailers.
Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.
12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, PowerBass, CRUX, JBL, RDV Automotive, Kenwood, JVC, SD Lighting, Nakamichi, AlloyGator and Maximum Power. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.
The ambulance ride Monday morning April 3rd sidelined the 12volt Spin-To-Win Wheel for 2 months.
Over 220 past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME, Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA, Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA, Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL and Mobile AVC in Brunswick ME..
Congratulations to all.
WTF… Where’s the Fun……On the next spin of the 12volt Spin-To-Win Wheel… on Friday, June 2nd.
ISLE OF WIGHT, ENGLAND (05.26.23) – The Isle of Wight is a beautiful picturesque small island off the South Coast of England. Thousands of car audio enthusiasts from all over the mainland take the ferry for the one hour ride from Southampton each summer to attend the Isle of Wight Takeover. The Isle Of Wight Takeover 2023 took place on Sunday, May 21st.
The Safe and Sound Essex team-George, Lee and Richard with Carl (LtoR) and the PowerBass van headed to the event site.
Carl Huntington, who drives PowerBass business on the Continent, related “We were waving the PowerBass flag with Safe and Sound Essex at the Isle of Wight Takeover 2023. Lee Glover, and his team members George and Richard, were set up under a PowerBass tent installing and offering PowerBass as the audio option. During the event Safe and Sound Essex sold a selection of PowerBass products and as always the Ford OE Speakers sold like hotcakes.”
Huntington and the Safe and Sound Team arrived Thursday night so there would be ample time to get all set for the Sunday event. They stayed at an Air B&B which gave all an opportunity tp plan the event’s activities and set plans moving forward during the busy summer season. Following the Sunday event the vans were packed up for the trip back to the mainland Monday morning.
As a note of interest gasoline at the present time is running about $8.00 a gallon in the UK. Huntington’s large PowerBass van takes up a lot of space on the old narrow UK roads as he makes trips to see PowerBass dealers.
The PowerBass setup drew attention and drove sales at the Isle of Wight Takeover.
The team stayed in an Air B&B during the event and the PowerBass was loaded with inventory for the event.
Lee Glover’s Safe and Sound Essex has been onboard with PowerBass since Huntington began representing the brand on the European Continent. Over the years Glover has attended CES and toured the PowerBass HQ in Ontario CA.
“Carl and the great dealers like Lee at Safe and Sound Essex have done an amazing job with the PowerBass line across the UK. We love seeing our super partners getting out to events and helping their customers get great sounding car audio” Erik Harbour, VP Product Development & Global Marketing, stated.
POMPANO BEACH, FL (05.25.23) – RDV Automotive Technology, the go to company for Wireless CarPlay Interfaces, is proud to announce DOW Technologies as our newest distribution partner.
DOW Technologies distributes a full selection of 12Volt products to independent dealers across 22 states plus Washington. D.C. and Puerto Rico. DOW is positioning itself to be able to continue to be the one stop shop for car audio and video dealers by identifying profitable solutions that meet the needs of the current state of in-car infotainment and the future of electric vehicles. RDV’s products fit a need that many car owners have for wireless CarPlay and Android Auto. People are holding onto cars longer and even new cars may be missing wireless connectivity due to chip shortages, leading to a large potential customer base. Together, DOW and RDV are the right partners to assist dealers to take advantage of this huge opportunity.
Rich De Sclafani, owner of RDV Automotive Technology, said about the new partnership: “I am extremely happy to be partnering with DOW. They are SEVEN TIME distributors of the year and I could not ask for a better partner to represent the RDV brand. The whole crew at DOW are truly amazing and they absolutely represent the best of this industry. DOW will be distributing the full RDV line of interfaces throughout their whole territory.”
“We are dedicated to bringing our customers new opportunities that help 12Volt dealers take advantage of the current state of vehicles as well as preparing them for future changes in the industry,” stated DOW’s senior vide president, sales and product management, Dave Elkin. “Partnering with Rich and RDV brings our dealers an opportunity to create additional revenue while improving the experience for their customer. We look forward to a great partnership with RDV.”
To learn more about RDV Automotive Technologies, call 561-922-7747 or visit their website www.rdvfl.com.
PITTSBURGH, PA (05.24.23) – The annual community event invited families to come to the Bethel Park Public Works grounds to allow families and children the opportunity to check out firsthand fire trucks and other emergency vehicles. Children were then invited to climb onto a huge pile sand located in a large parking area. While digging lucky children could find envelops containing money as a reward for their efforts.
The pile of sand is behind this Team Nutz demo vehicle.
Team Nutz was onsite supporting the event. Ed Nuttall related “My wife Nina arranged for us to support the annual community event. We were able to have 3 of our company demo vehicles on site plus a motorcycle. We recognized the opportunity the youngsters had to be rewarded for their digging efforts. It’s just like working a job and be rewarded for their efforts.”
All at the event could check out this totally customized Jeep.
This customized sedan from Team Nutz was another demo possibility.
Continuing Nuttall offered “Another element for our participation was the opportunity to provide live demos in our demo vehicles. The youngsters were invited to sit in the driver’s seat while we provided a system demo and a selfie for them to remember the experience. In some regards it’s like the McDonald’s approach to getting families into the ‘Happy Meal’ mode.”
Mike Gosnik giving a demo to one of nearly 30 youngsters who got a demo and selfie.
Of course while on site the children’s parents were standing next to top Team Nutz demo vehicles with Nutz Team members at the controls. To that Nuttall concluded “That could turn into next day business for Team Nutz.”
GRAND HAVEN, MI (05.23.23) – The 2nd Annual Grand Haven Jeep Fest exceeded all expectations which sets the stage for an even larger event in 2024.
Retailer Tech Audio owner Jim Cooper connected with the local event organizer and secured a large booth for the Saturday, May 20th, event. “I saw the success of the first event last year and saw the potential for an even larger event this year. The Jeep category continues to grow and Jeepers are a real community. Alpine is a key brand in our store so I contacted my area representative Mike Schafer at Midwest Sales and that got the ball rolling. He contacted Alpine’s Chris Reavis and the next thing we knew all was set to have the Alpine RAM under an Alpine tent at Jeep Fest 2023 in downtown Grand Haven” Cooper relayed.
The street in downtown Grand Haven MI was busy on a chilly Saturday morning.
Tech Audio was under an Alpine tent next to the RAM. A loaded company Jeep was on the right.
Grand Haven is listed as a town of 11,000 in the latest census reports. The main street downtown is filled with local businesses on both sides of the street. Three city blocks were blocked off the the Jeep Fest with 150 Jeeps assigned a space. Even more Jeeps were parked adjacent to the 3 blocks. Those businesses were open on Saturday and benefitted from the crowd of several thousand through the day.
A selection of Alpine products and POP for Jeepers.
Jim Cooper in the Tech Audio showroom with an event offer sheet for a 15% discount through the end of May they handed out at the non-selling Jeep Fest event.
Mike Schafer related “All came together for the event that was not a selling show. We took a selection of Alpine products and set up under a Tech Audio tent that was next to the Alpine tent with Chris doing demos in the RAM. It was so terrific to see the Alpine brand working together with a proactive retailer like Jim at Tech Audio to connect directly with consumers….especially consumers like the Jeepers community.”
“Jeepers certainly like to add aftermarket products to their rides. When a Jeep owner experienced the Alpine system in the RAM their eyes opened wide for sure. Next stop for many of them was to catch up with Jim in the next booth” Reavis offered.
This drone image shows the scope of the 3 block downtown Jeep Fest event.
“We set up a number off appoints at the event and Monday the 22nd, yesterday, we were plenty busy in the store. Based on this year’s success the event organizers is already contacting city officials for a 5 block area in 2024. The Grand Haven Jeep Fest is a charity event with proceeds going to the local Ferry School. Tech Audio truly appreciates the support from Alpine this year and looks forward to an event larger Grand Haven Jeep Fest in 2024” Cooper concluded.
GALLUP, NM (05.22.23) – The KICKER Monster Truck event on Saturday, May 20th, featured two events at the Red Rock Park Arena under a sunny sky. The setting for the event is very unique as many attendees are seated on a hillside looking down at the track.
KICKER was setup at the entry way at the Red Rock Park Arena.
“This venue brings enthusiasts together in a very unique setting. KICKER has sponsored events at this venue before. Attendees on Saturday were very enthusiastic and all were definitely Livin’Loud’” Lorin Morrell stated.
Attendees seated on the hillside had a great view of the track from above.
The track area during setup.
KICKER was set up under a tent along the entrance to the Red Rock Park Arena. Tables were stacked with a wide variety of the latest products with the KICKER RZR located close to the event track for demos.
Before the action on the track attendees spent time on the track at the pit party.
This amazing post shows a rider flying high. This post by w_wilson1994.
Continuing “With afternoon and evening action on the track we were busy throughout the day. Pre-race pit parties have become popular activities at these events. Attendees can spend time walking around the track, check out vehicles that will soon be in action plus meet the drivers. Meeting drivers and asking them about their rides creates a lasting impression with attendees.” Morrell stated.
“KICKER is sponsoring, and participating, in many consumer events. That visibility and direct connection with consumers is creating awareness for traditional car and truck audio products plus marine, motorcycle, Powersports and lifestyle products” Morrell concluded.
EASTPOINTE, MI & EL CERRITOS, CA (05.19.23) – Wednesday, May 17th, was a very busy day for Alpine with retailer partners. An Alpine Experience took place at WOW Mobile Electronics in Eastpointe MI. In addition, Alpine had a major presence at Hi-Tech Car Audio in Cerritos CA with the retailer’s very successful Midnight Madness event covering 3 days.
The Alpine Experience RAM early Wednesday morning.
The Alpine Experience RAM was positioned under the Alpine tent in front of the entrance at WOW Electronics. Chris Reavis, Alpine Soecialist, orchestrated the event and conducted demos throughout the day. “As soon as an attendee took their seat and the doors closed I hit the volume. Immediately their eyes widened and their smiles appeared. When the demo concluded all noted that was the most amazing sound they had ever heard in a vehicle.”
Plenty going on in the showroom with Chris Reavis checking out the action.
Rick Daniels, WOW co-owner, related, “This was the first Alpine Experience at our Eastpointe store and it was very successful. Certainly Chris did over 40 demos in the Alpine RAM. We saw regular customers plus consumers who had never been into our store. Attendees came into the store to check out the Alpine specials and a good number made purchases. Sales for the day were strong.”
Alpine sales happening at the counter.
A customer checking out the latest Alpine products.
When lunch time arrived 100 hot dogs were placed on the grill with all the trimmings and refreshments. Many attendees enjoyed the hot dogs in the showroom and also checked out the Home AV products WOW Electronics brings to the local market.
Reavis added, “Rick and JD were very pleased with the event and another Alpine Experience could happen this fall. The freebees passed out at the event, plus fliers, will certainly extend the Alpine Experience for those who attended.”
Out West Alpine was on site at the Hi-Tech Car Audio Midnight Madness event that began on Wednesday, May 17th, and stretches for 3 days. An Alpine Experience pickup was out front in addition to 2 additional Alpine vehicles.
An Apline Experience Pickup ready at the Hi-Tech Car Audio event in Cerritos CA on Wednesday, May 17th.
Alpine was represented on site with Jason Hannon, Region 1 Sales Manager and Chris Sinh -Alpine Brand Specialist who provided demos in the Alpine Experience pickup throughout the event. Pete Bobsin and Greg Douglas, with Alpine California territory rep firms, also stayed busy talking and selling Alpine during the event.
A customer picks out his Alpine products.
Alpine is stacked high in the showroom for the Hi-Tech Car Audio Midnight Madness Event.
Hannon related, “This is such an amazing event. There was a line outside the door at 8:30 Wednesday morning. Azim Dehestani and his team do such a great job. They were cranking every minute through the days. The shelves were packed with Alpine products with floor stacks too. Some of our Alpine models actually sold out and a new order is on the way.”
Azim Dehestani (L) and Pete Bobsin among stacks of Alpine on the Hi-Tech Car Audio sales floor. Bobsin’s Rep firm works with Hi-Tech in NorCal.
Watch for more from Alpine in California this weekend as Alpine will be on site at the Audio Design Open House and Grand Opening in San Jose on Friday and Saturday, May 19th and 20th.
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