SHREVEPORT LA (12.30.24) – In this digital driven cyber world it is more important than ever to drive store traffic into brick and mortar retail stores. All 12volt retailers have digital options to create a network of social media followers to drive store traffic for the in-store experience. Proactive 12volt retailers utilize those digital social media platforms.
The outside-the-store-experience is equally important for successful retailers. The retailer’s building and upgrades are a large portion of a 12volt retailer’s investment. Creating an eye-catching appearance from the street is an extremely important component to drive sales. A well maintaned parking lot is step one. Another important step is to let drivers from the street see that the store is in the car stereo and automotive aftermarket upgrade business.
A company demo vehicle spotlighted in front of a retail location is certainly an easy option, Showcasing a customer’s with just completed vehicle installation is another option. Many old-timers remember full expensive time-consuming in-vehicle car audio demo vehicles in the store’s parking lot.
Images below showcase several proactive retailers that spotlight vehicles out front plus highlight those vehicles with social media posts. Large street-side signage is an ideal image setting. Positioning the vehicle to show the company logo on the building in the background can add to grabbing eyeballs.
Vehicle lighting is a growing category across the 12volt industry. Smartphone control options add so many options for colors. Winter time daylight savings adds to the timeframe a demo vehicle can grab eyeballs from the street. On building lighting can also add to grabbing drivers’ attention from the street.
Online sales continue to grow. In-store demos are the only way consumers can feel the bass in their chest and experience the mids and highs. Professional installation is truly an ace in the hole for 12volt retailers.
Let’s all continue to work to drive the in-store experience…beginning with the outside—the store experience.
HALIFAX, NOVA SCOTIA (12.27.24) – Atlantic Car Stereo first came to the attention of the 12volt Central Studios at the April CMA Expo 2024 in Toronto. Six members of their team traveled 1100 miles from from Halifax to Toronto for the 3-day Expo. When checking out their Instagram post it became apparent they have taken the in-store experience to the next level.
The company is continuing to showcase the in-store experience with frequent social media posts as 2024 wraps to get a jump on 2025.
Periodically, the full graphic on the store’s front door have changed. Recent graphics have celebrated the company”s 40th Anniversary.
Once inside the store consumers are greeted with a tremendous layout in the showroom and other adjacent areas. Showroom highlights include a number of large monitors which can be changed digitally to showcase different graphics and specials in addition to product displays..
Santa and Christmas decorations welcome all to the showroom.
Once entering the lane on the floor leads customers to the sales counter. The Audio Zone features demo display boards. Each area of the store, including the installation are spotless. Even the parking lot in the shopping center is maintained daily.
Sarah Russell related “Our team thoroughly enjoyed all parts of this year’s CMA Expo…the networking, the training, the parties and the demo vehicles. We closed the store for the trip and had very detailed plans that each member of our team would do to maximize our investment. We learned a lot of information that will help us better serve our customers. The DSP training, sales training and hands on fabrication were our favorites. Vehicles are becoming more complicated as even base models are equipped with technologies, such as ANC, so having the skills and tools do our job is a must. We are looking forward to the CMA Expo 2025 April 4-6 in Toronto”
Watch for more from Sarah and Darrell Russell, along with their Team, from the 12volt Central Studios in 2025.
SHREVEPORT, LA (12.26.24) – It was terrific to see 12volt companies across the 12volt industry utilizing social media to wish their followers and friends Happy Holidays and Merry Christmas 2024 wishes. The custom graphics delivering the heartfelt Merry Christmas and Happy Holiday messages jumped off the screen of 12volt Central Studios iPhone on Christmas Day.
The 12volt Central Studios Santa sleigh is now headed back to the North Pole for a much needed rest before the trip back to the US for Christmas 2025.
The posts above were selected from the hundreds of Merry Christmas and Happy Holidays posts that the 12volt Central Studios staff members noted on social media feeds.
SHREVEPORT, LA (12.24.2024) – We truly wish all across the 12volt industry a Merry Christmas and Happy Holidays Season 2024.
During this time of the year we wanted to take time to thank all across the 12volt industry for their support, encouragement and business in 2024 as we continue to work each day to showcase positives across the 12volt industry.
The year 2024 continued to be an uncertain time in the world and 12volt industry with so many changing factors in play. In many cases inventory supply issues were resolved in 2024 but high inflation continued to impact consumer spending on non-essentials. Many brick and mortar retailers are stocked but are not seeing the sales spike from previous year’s stimulus checks. Increases in online spending continues impact the brick and mortar 12volt marketplace as well. Black Friday and Cyber Monday online sales again reached record levels.
Work is now underway as Las Vegas prepares for CES 2025. The presence of 12volt companies planning to exhibit seems to reach a new low each year as CES continues to be known as a gadget show. Travel concerns and associated expenses also continue to impact in-person trade show attendance.
The Christmas tree is up in the 12volt Central Studios. From the 12volt Central Studios, we encourage all to evaluate their situation and play to their strengths. Build on your company’s strengths and highlight the positives in your every day activities. Manufacturers, Distributors, Rep Firms and Retailers alike must work to inform and connect to showcase their products to consumers. Consumers must be informed about our products and the positive ways those products can add to their in-vehicle safety and enjoyment experiences.
Let’s all work to make a bigger pie for all to share across the 12volt industry.
We look forward to continuing to showcase positives from companies across the 12volt industry in 2025 and beyond.
WAILUKU, HI (12.23.24) – Certified Sounds, a multi-award-winning audio/video retailer and Hawaii’s premier A/V dealer, held the Grand Opening of its new home-audio showroom with live demonstrations of Marantz’s new 10 Series, Horizon, and Grand Horizon products on Saturday, December 7th.
“The event was a rousing success,” said Derek Pace, owner and founder of Certified Sounds. “It featured live demonstrations of Marantz’s new Model 10 integrated amplifier, Model 10 SACD player, and LINK 10 Streamer, all through Bowers & Wilkins 801 Signature loudspeakers in California burlwood finish. We also debuted Marantz’s new and very exciting Horizon and Grand Horizon high-performance wireless loudspeakers.”
Owner Derek Pace (L) ad Jesse Begley are all smiles in the new A/V showroom.
Jim Knight, Red Wood Marketing a premier A/V West Coast rep firm, traveled to Hawaii to support dealer Certified Sounds. “Delivering a high-performance listening experience was the main theme Derek planned while unveiling the new showroom. Seeing the smiles on attendees faces immediately showed Derek achieved the goal.” Knight represents Masimo brands and he worked on site with Masimo Director of Sales Mike Hickman.
Certified Sounds is serious about enhancing people’s quality of life with the addition of premium audio and video equipment in people’s homes and businesses. Their new showroom was built to do something unique in Hawaii: to deliver high-performance listening experiences through equipment that is easy and enjoyable to use. To do this, Certified Sounds takes great care to partner with some of the very best brands in the industry, including Marantz, Denon, Bowers & Wilkins, JL Audio, Luxman, and Tributaries, to name just a few.
The new A/V showroom is set to deliver high-performance listening experiences for customers with top quality brands.
“We have been in business here on Maui for 24 years, specializing in high-performance audio and video for vehicles,” said Pace, “but our customers kept asking if we could work on their homes, too. I’m pleased to say that we now offer that service, on a par with the same level of quality we offer our mobile customers.”
More than 50 people attended to enjoy music, food and drink. “It’s exciting to have such a mix of people come from Oahu, the Big Island, and all over Maui to spend time with us and experience the best-in-class audio from Marantz and Bowers & Wilkins,” Pace continued. “The new Horizon and Grand Horizon models are huge hits with customers.” The 10 Series of reference products, and the Horizon and Grand Horizon models, deliver high-performance wireless sound from a package worthy of the Marantz name.
Certified Sounds is also the go-to store for top quality 12volt brands across Maui and Hawaii.
“I was told, ‘If you build [the new showroom for home audio], customers from all over Hawaii will come’—and they did!” Pace concluded, adding that feedback from the event has been overwhelmingly positive. Certified Sounds is excited to host its next event in 2025.
For more information about Certified Sounds and their new audio/video showroom, please visit their website: www.certifiedhifi.com.
Jim Knight supplied the above article showing the positives of the in-store experience for consumers… listening experiences not available on a smartphone or laptop.
12VOLT CENTRAL STUDIOS (12.14.24) The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 6.
The 12volt Spin-To-Win Wheel rolled for the 301st time on Friday morning on December 20th. The Wheel landed on the JVC space and the CP Design 512 slip was drawn from the jar. An Instagram post of the winning spin slip was posted. A video of the Wheel spin was also posted.
We have reached out to contact the lucky winning dealer in Jarrell TX and will continue to contact them to deliver the super JVC news.
Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt marketplace.
12volt brands with a space on the 12volt Spin-To-Win Wheel include KICKER, RDV, PowerBass, CRUX, JBL, Kenwood, JVC, THINKWARE, Race Sport Lighting, EBS Audio, King Boxes, Lids-On-Demand, Massive Audio and VIPER. 12volt News $100. cash awards also have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.
Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME, Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA, Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA, Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI, Sound By Stephen, Music In Motion in Alsip IL, Current Automotive Design in Sparta NJ, Prestige Sounds in Pompano Beach FL, Mobile AVC in Brunswick ME, Telza Audio in Columbia SC, Limelight Automotive in Webster NY, Victory Lap Auto Restyling East Moline IL, Unique Audio VA in Lorton VA, Builds by Paul in Litchfield AZ, Voodoo Customs in Haltom City TX, Elevated Design in Phoenix AZ, Mobilework/Tintworks in Santa Maria CA, Nappo Car Audio in Houston, Platinum Car Audio in Washington, Ballistic Audiowerks in Smithsburg MD, Xteme-Car Audio in Bremerton WA, Beltline Motors in Decatur AL, Ultimate Sounds in Chattanooga TN, Santa Fe Auto Sound in Overland Park KS, Soundelux Car Audio in Chula Vista CA, Kartele Mobile Electronics in Waterbury CT, BK Audio in Pasco WA, CenCal Audio in Madura CA, Xtreme Auto Sound in Louisville KY, Victorylap Auto Styling in East Moline IL, Car Trendz in Alexandria VA, BLVD Customs in Lakeland FL, Audio Systems in Montclair CA, Fitment_nyc_shop in Jamaica NY, King Audio in Norwalk CT. Foss Audio in Tukwila WA, OG Car Audio in Kissimmee FL, Tint and Tunes in Sacramento CA, Dr Dashboard in Evansville IN, The Sound Shop in Chino CA, Extreme Concepts in Albertville AL,The-King of Custom in Longwood FL, Car Audio Depot in Modesto CA and Audio Dreams in Acworth GA, PCH Custom Audio in Long Beach CA, Crazy Ralph’s Car Stereo in Gonzales LA, Joe’s Cycle Therapy in Somerset MA, Cal Custom Audio in Tracy CA, NWA Audio in Bentonville AR, XT Audio in Miami, Tim’s Audio in Newport OR, Build’s By Paul in Litchfield AZ, DAW Discount Audio in Paramount CA and M12 Audio in Bluefield WVA, Jam City Pros in Caddo Mills TX, Finishline Shop in Lumberton NJ, Genuine Custom Audio in Riverside CA,Ballistic Autowerks in Hagerstown MD, Jeff’s Custom Car Audio in Royce TX, Pitbull’s in Houston and Aspen Sound in North Spokane WA.
Congratulations to all.
WTF… Where’s The Fun……On the next spin of the 12volt Spin-To-Win Wheel 302 on Friday, December 27th.
ORLANDO, FL (12.19.24) – VOXX International Corporation (NASDAQ: VOXX) (“VOXX” or the “Company”), a leading manufacturer and distributor of automotive and consumer technologies for the global markets, as well as strategic joint ventures including biometrics, today announced that VOXX and Gentex Corporation (NASDAQ: GNTX) (“Gentex”) have entered into a definitive agreement and plan of merger (“Merger Agreement”) for Gentex to acquire VOXX in an all-cash transaction. Under the terms of the Merger Agreement, Gentex will acquire all of the issued and outstanding shares of VOXX common stock not already owned by Gentex for $7.50 per share, representing an aggregate enterprise value of approximately $196 million.
The $7.50 per share merger consideration represents a premium of approximately 163% to the Company’s unaffected closing Class A common stock price of $2.85 on August 26, 2024, the last trading day before VOXX publicly announced that its Board of Directors was conducting an exploration of strategic alternatives in an effort to maximize stockholder value, as well as the public disclosure that Gentex had made an unsolicited proposal to acquire VOXX at $5.50 per share. After several months of a robust sales process led by a transaction committee of directors unaffiliated with Gentex, working with the committee’s independent financial advisor, Solomon Partners, and meeting with an extensive field of prospective purchasers, both strategic and financial, the transaction was approved unanimously by the Company’s transaction committee and by the disinterested members of its Board of Directors.
Ari Shalam, Chairman of the board of directors of VOXX, stated “the transaction with Gentex ensures a seamless transition for our brands, employees, customers and partners. After a thorough and exhaustive sales process, the disinterested members of the board, the transaction committee and I unanimously support this decision, believing that it represents the best and most reliable path forward to maximize value for all VOXX stockholders. My father, John Shalam, who founded VOXX 60 years ago, and I are incredibly proud of the legacy we have built and the remarkable accomplishments of the VOXX team. We are confident that under Gentex’s stewardship, VOXX’s legacy will continue to thrive for the benefit of our stakeholders.”
Simultaneously with the execution of the merger agreement, John and Ari Shalam, along with certain family members, entered into a voting agreement pursuant to which they agreed to vote their shares of common stock in favor of the proposed merger, with such voting obligation terminating should the Merger Agreement be validly terminated or the Board of Directors or transaction committee making a recommendation adverse to the Merger Agreement and the merger. The Shalam family beneficially own 1,935,898 shares of Class A common stock and 2,260,954 shares of Class B common stock, representing approximately 57% of the outstanding voting power of the Company’s common stock. The Shalam family will receive the same $7.50 per share merger consideration for their shares of Class A and Class B common stock as other VOXX stockholders, demonstrating their full alignment with other VOXX stockholders.
The proposed transaction, which was approved by VOXX’s Board of Directors, acting on the unanimous recommendation of a transaction committee of the Board of Directors comprised entirely of directors unaffiliated with Gentex, is expected to close during the first quarter of calendar year 2025. The proposed transaction is subject to stockholder approval, receipt of anti-trust regulatory approvals and other customary closing conditions.
PHOENIX, AZ (12.18.24) – MTX, a MiTek Electronics and Communications company, is proud to announce the pre-order launch of the next generation of our iconic Thunder amplifiers. Perfectly designed for audiophiles and bass enthusiasts, this innovative lineup delivers unparalleled power, outstanding clarity, and reliability you can depend on, all in a stunning new chassis.
The Thunder series includes seven models featuring mono-block, four-channel, five-channel, and six-channel configurations and a retail price range of $349.95 – $699.95
Advanced features include:
CTA2006D Certified
Class D topology
1Ω stability (Mono-blocks and 5ch sub)
Variable Subsonic & Bass Boost (Mono-blocks and 5ch sub)
24db Linkwitz Variable Crossovers
Concealed Top-mount Controls
Auto Turn-on via DC Offset
Included External Bass Control Remote (Mono-blocks and 5ch)
Power and Protection LED Status Indicator
Thermal, Short, and Over/Under Voltage Protection
High-Quality Tiffany-Style RCA Input
10V High-Level Audio Input Compatibility
Clip Detection Light for Tuning Optimization
Surface Mount Component Technology
Direct Insert Power and Speaker Terminals
Each Thunder amplifier, similar to the new Terminator amplifiers, has a unique “birth certificate” that showcases power ratings that often exceed the listed specifications by as much as 25%. This unwavering attention to detail ensures that consumers receive reliable, high-performance equipment that is designed to exceed expectations.
“We are thrilled to reintroduce these iconic amplifiers, showcasing a bold new design and remarkable performance,” said Jason Fickas, Vice President of MTX. “Each detail has been thoughtfully crafted to deliver unparalleled sound performance across various system designs. Just look at a few birth certificates and see for yourself, these amps deliver an uncompromising amount of headroom.”
Please visit MTX.com for more information or to find a dealer.
FOLSOM, PA (12.17.24) – The Third Annual Sound of Tri-State event to support the Sassy Massey Toy Drive in Folsom PA featured Santa and more in the store on Saturday December 14th. The turnout was even larger than 2023.
Santa welcomed these young ladies out front of the store.
The showroom was packed with customers who had made donations and were checking out specials.
Mike Fusto, Store Manager, related, “We stepped up our game again this year and it turned out to be a much bigger turnout than last year. Days ago we positioned a 15’x10’ container with large Toy Drop Off Bin signage to attract people wanting to support the Christmas giving effort. There were 20 local businesses highlighted on the signage that participated in the Toy Drive and all directed friends and social media followers to drop off toys in the bin. A friend has a storage company and he will make deliverers of the Drop Off Bin filled with toys to the Sassy Massey collection location when each bin is full. The Christmas Air Dancer on top of the building drew even more attention. There will definitely be more trips to drop off toys for 17 hospitals this year than last.”
Santa met with these youngsters to make sure everything was on their Christmas list.
Santa and the Grinch invited more people to drop off toys.
Continuing, Fusto offered, “Saturday, December 14th, was the day we promoted the toy drive heavy here at the store. The showroom was decorated with ribbons and Christmas ornaments. Special Holiday price tags too. We offered a 20% discount to all who brought and donated toys for the Sassy Massey Toy Drive. The Saturday event was family friendly with Holiday music. In addition there were police and fire company vehicles showcased on site plus motorcycle and car demos happened in the parking lot.”
Soon this load will go to the Sassy Massey drop off location.
Santa and the Grinch invited more people to drop off toys in the truck.
“The activity in the showroom was definitely very busy and the hot seller for the day were remote starter gift certificates. That way the right model could be selected by the customer for their vehicle and it spread out the installation time and days in the bays. Several customers commented they also donated toys last year and thanked Sound of Tri-State for getting behind this very thoughtful community activity. We took notes to make the 2025 Sassy Massey Toy Drive even larger’ Fusto concluded.
Another image from Mike Fusto showing action in the showroom.
Certainly very positive to see the community building activities from Sound of Tri-State Team in Folsom, PA.
BOISE, ID (12.16.24) – The Idaho Center, in the Boise suburb of Nampa, was Livin’Loud for Rounds 1 and 2 of the 2024-2025 KICKER AMA ArenaCross season Friday and Saturday nights December 6th and 7th. Area retailer Sound Hound Stereo was in the KICKER booth with MADDOG Lorin Morrell.
The KICKER booth in the lobby area had tables with products displayed for car, truck, marine and motorsports. Byll Thies and Zach Thies connected with attendees on Friday night. Their store in Caldwell is only 8 miles from the Idaho Center in Nampa. They certainly connected with a lot of people and enthusiasts from the area during the evening action.
The enthusiasts walked the track and met riders during the PitParty before the action on the track.
Lorin Morrell is flanked by Byll (L) and Zack Thies by the KICKER booth Friday night.
Zach related. “We connected with so many people and handed out over 200 cards in addition to giving away many lanyards and more. Hundreds and hundreds of enthusiasts passed by the KICKER booth and we had serious time with a coupe dozen folks. Sound Hound Stereo is celebrating our 29th Anniversary this year and several people we saw at the booth were friends and happy customers. KICKER is a go to brand in our store. In fact we have one wall in the showroom which is decorated for the Holidays that highlights many KICKER products and a marine display. Auto, truck, marine and motorsports products are all hot categories in Idaho and KICKER has products in all those categories… Bullfrog portables too. We thank KICKER for inviting us participate in this AMA ArenaCross and look forward to the next opportunity.”
Zack and Lorin flank Friday nights T- shirt toss winner.
This Saturday night T-shirt toss winners are all smiles.
This wall in the Sound Hound Stereo showroom spotlights KICKER products and is decorated for the Holiday Season.
Morrell, who orchestrates KICKER’s activities at the AMA ArenaCross events, added, “No doubt all that came to the event had a great time and certainly connected with the KICKER brand and the Sound Hound Stereo team. On Friday and Saturday nights there were T-shirt tosses and lucky winners came to the booth with their Bullfrog certificate to pickup their Bullfrog prize. The PA announcer at the AMA ArenaCross events once again did a great job adding excitement for KICKER and encouraging all to visit the booth in the lobby.”
The next stop for the 2025 KICKER AMA ArenaCross series is in Loveland CO the weekend of January 3rd and 4th.
12VoltNews.com 