SACRAMENTO, CA (05.08.25) – Windshield Skin, the original windshield protection brand, Is making an entrance into the 12volt marketplace. Windshield Skin was an exhibitor at the recent GoFast Mobile Expo 2025 and was welcomed by dealers who attended the event.

Bob Hernandez, GoFast VP, related “Windshield Skin was a hit… Their first time out of the gate at one of our events and they were extremely well received by our dealers. Miya Bray and the Windshield Skin team sold dozens of starter bundles including display stands at our show. Attendees voted Windshield Skin ‘The Best New Opportunity’ exhibited at the Mobile Expo 2025 in a post show survey.”

Windshield Skin, the original creators of windshield protection film is proudly reflecting on over 20 years of industry defining progress. First developed in 2004 and officially introduced at SEMA in 2007 Windshield Skin has remained at the forefront of automotive glass protection continuing to set the bar for quality, durability, and performance. With multiple US Patents and a growing list of high profile partnerships Windshield Skin is redefining how drivers protect what matters.

With distributor expansion across key markets, like the 12volt industry, Windshield Skin is welcoming a new wave of partners. The super stretch universal kits ensure a broad compatibility across vehicle types, combining performance with convenience. Windshield Skin continues to offer hundreds of pre-cut vehicle specific kits. Universal options provide an affordable, high performance solutions that are easy to install thus redefining accessibility for windshield protection. This opportunity fits perfectly with independent 12volt brick and mortar retailers. In addition, the company offers high-quality showroom POP options.

Miya Bray, who traveled from Sacramento to be on site at the GoFast Expo, related “Go Fast Expo CEO Dave Prinz reached out to us a few weeks before their show. He had heard about our products and thought it would be great if we exhibited at the GoFast Expo 2025. All came together very quickly and we were able to send staff and tent along with products for display in time to have it on the floor at their GoFast Expo event. We did many live in booth demonstrations as we applied our Windshield Skin product to Dave’s car. Being on the floor at the GoFast Expo was a great introduction for our products to 12volt specialty retailers and they certainly saw the opportunity with many placing orders.”

Stay tuned for more as Windshield Skin continues to expand across the 12volt industry marketplace.

Visit windshieldskin.com for more.

TORRANCE, CA (05.07.25) – Rydeen announced the launch of the 2025 digital Catalog; downloadable to your mobile device and PC, it can be projected on a flat panel screen at the office, store, and at home, allows you to browse our entire product line effortlessly. Simply visit our homepage and scan the QR code to explore our offerings at your fingertips without the hassle of carrying printed materials.

“We also want to share exciting updates about our product lineup based on feedback from our valued customers. Our best-selling item [TOMBO360X]. A new product [R10X-SPL] has been upgraded, featuring enhanced functionality and additional important features.”

Our catalog is available for download at the link below. We encourage you to take a look.

View the catalog here.

LONG BEACH, CA (05.06.25) – KENWOOD USA Corporation is pleased to announce the promotion of Tim Hill to Director of Sales – KENWOOD, effective immediately.

Tim’s connection to the KENWOOD brand began in 1980, when he started his career as a retail salesperson selling KENWOOD products. With more than four decades in the mobile electronics industry, Tim has built a reputation rooted in trust, transparency, and a hands-on approach that continues to resonate with dealers across the country.

Since joining the KENWOOD sales team in 2020 as Midwest Regional Sales Manager, Tim has strengthened key dealer relationships and helped align the region’s rep force around KENWOOD’s dealer-first mission. His ability to lead with integrity and communicate clearly has made a measurable impact across the territory.

“Tim’s ability to build strong, authentic relationships and his straightforward leadership style make him a natural fit for this next chapter,” said John Lucas, Senior Vice President. “He’s always been about doing what’s right for the brand and the dealer — and that mindset will continue to guide our strategy moving forward.”

In his new role, Tim will manage all regional sales teams and focus on identifying growth opportunities, filling gaps in distribution, and reinforcing KENWOOD’s commitment to doing the right thing — every time.

“I’m excited about this new opportunity because it will allow me to work with several of Kenwood’s key dealers throughout the country,” said Hill.

Tim steps into the role following the promotion of John Lucas to Senior Vice President.

Visit kenwoodusa.com for more.

DANIA BEACH, FL (05.02.25) – HKI USA, the US importer for SounDigital amplifiers, announced East Coast USA Distribution for SounDigital Products in Northern New Jersey.

East Coast USA Distributors, current Distributor for Metro NY, New York and New England for SounDigital Products, expands its Territory into Northern New Jersey. “Albert and his Team at East Coast USA Distributors have been a valued partner” in the Territories appointed since February 2025 said Rep Principal L. Phil Chartier of 12Volt Specialist. “They’ve proven to be a trusted partner, and have done a respectful job of representing, selling and supporting Dealers with the SounDigital Brands in these Markets” said L.Phil Chartier.

“This expansion into Northern Jersey, with East Coast USA Distributors, aligns with our focus, commitment to support Dealers in the Northern New Jersey Territory” said Elias Ventura, Territory Manager for HKI USA. “I am looking forward to working alongside Albert and his East Coast USA Team and with 12Volt Specialist. Supporting Dealers and Providing great service for those interested in SounDigital Products” adds Ventura of HKI USA.

“We’re excited to introduce SounDigital car amplifiers to our lineup at East Coast USA Distributors Inc. Their commitment to quality and innovation aligns perfectly with our mission to provide top-tier products to our customers,” said Albert Zandi, President of East Coast USA Distributors Inc.

This Addition expands East Coast USA Distributors Territory into Northern New Jersey with I-195 and North being the division for North Jersey, from the existing Metro NY, New York and New England Territories.

For more information about our brand(s) and our growing family, please visit www.hki-usa.com or e-mail info@hki-usa.com

PITTSBURGH, PA (05.01.25) – On April 15th, 2025, Davis Distribution proudly hosted its very first Davis Expo at Rivers Casino in Pittsburgh, PA, and it was an incredible day from start to finish! We set out to host the largest industry show this territory has ever seen, and thanks to our incredible partners and attendees, that vision became a reality.

This event was built specifically for professional installers, bringing together some of the biggest names in consumer electronics. Our goal from the beginning was to create an opportunity to connect with vendors, showcase products, and make a lasting impact in the industry we’re proud to be part of.

The Rivers Casino provided the perfect setting to bring this vision to life. With its spacious event center, convenient riverfront location, and welcoming atmosphere, it offered a balance of professionalism and fun. The setting gave vendors and attendees an ideal space to connect, explore, and enjoy everything the day had to offer.

The show kicked off with keynote from Rocky Bleier, Pittsburgh Steelers legend and Vietnam War veteran. His message of perseverance set a powerful tone for the rest of the event and reminded us all what’s possible when passion and resilience meet purpose.

From there, the show floor came alive. With over 50 booths, installers moved from one hands-on demo to the next, diving into the latest products, chatting with brand reps, and discovering solutions designed to elevate every job. From 12-volt setups to custom home install solutions, there was something for everyone.

As the show wound down, the fun didn’t stop. We wrapped up the day with an after party at the Drum Bar located in the Rivers casino, where our dealers, vendors, and Davis employees came together to celebrate, and unwind. It was the perfect ending to the event.

To everyone who attended, exhibited, or supported this event, thank you. The enthusiasm and community were everything we hoped for and more.

Davis Distribution already looking forward to next year. We can’t wait to take everything we learned, make it even better, and continue bringing more value to our dealers and vendors. We’re excited to turn it into a yearly tradition.

Visit davisdistribution.com for more.

AUSTIN, TX (04.30.25) – The dB Drag Racing Association (dBDRA) is excited to announce a call for new judges to join the exciting world of competitive car audio. With over 25,000 events hosted worldwide since 1998, the dBDRA continues to set the global standard for car stereo competitions—and now, they’re offering car audio enthusiasts the opportunity to get involved. Much like referees in professional sports, dBDRA judges are the heart of the action, ensuring fair competition, event flow, and a professional, high-energy experience for competitors and spectators alike.

“Our judges are more than officials—they’re leaders, organizers, and ambassadors of the sport,” says Wayne Harris, President of the dBDRA. “We’re looking for passionate individuals who want to be part of the organization”

Why Become a dBDRA Judge?

1. Take the Lead:
   Judges coordinate and judge events, interact with competitors, and engage audiences with energetic emceeing. Whether it’s running the Term-LAB sound measurement system, inspecting an audio system, or handing out trophies, judges are the driving force behind every successful event.
2. Gear Up with the Best:
   All judges are trained to use industry-standard equipment, including laptops, Term-LAB SPL meter, and PA systems. A clean, branded setup—complete with banners, tents, and large video displays—transforms every venue into a professional judging setup.
3. Represent Like a Pro:
   From official uniforms to social media conduct, dBDRA judges are the face of the brand. A polished appearance and clean, inclusive commentary keep the energy high and the audience engaged.
4. Climb the Ranks:
   The dBDRA offers a clear certification path:
   1X Certification – Great for beginners (no formal certification needed).
   2X Certification – Requires experience and endorsement.
   3X Certification – For regional/national event leadership.
   4X Certification – The elite level, officiating at Finals.
   Each certification level comes with increased responsibility, recognition, and opportunities to shape the future of car audio competition.

How to Get Started

The dBDRA offers a free online training module to introduce potential judges to their role. While it doesn’t cover the technical aspects of the competition, it focuses on the core responsibilities of judging—event coordination, presentation, communication, and professionalism.

Ready to join?
Visit termpro.com/magnum/training/DB010.asp to explore the training course and take your first step toward becoming a dBDRA judge.

MIDDLETOWN, CT (04.29.25) – The curtain has officially closed on Mobile Expo 2025, and we are thrilled to share that this year’s event was nothing short of extraordinary. From the incredible energy of the crowd to the unbeatable deals and dynamic live demonstrations, every element of the expo came together to create a truly memorable experience. We’re grateful to everyone who helped make it one of the most successful and exciting events in our history.

Record-Breaking Turnout and Outstanding Attendance

From the moment the expo doors opened, it was clear that Mobile Expo 2025 was going to set a new benchmark for success. Attendees from across the country—and even from abroad—came together under one roof. Mobile repair professionals, automotive service providers, entrepreneurs, and enthusiasts filled every corner of the venue with energy and excitement.

The halls buzzed with the sounds of collaboration, innovation, and new opportunities. With record-breaking attendance numbers, this year’s expo firmly established itself as a must-attend event for industry leaders, forward-thinking businesses, and ambitious entrepreneurs.

Incredible Deals on Top Products

One of the biggest draws of Mobile Expo 2025 was the access to the Mobile Expo Outlet Room, exclusive, event-only pricing on the industry’s top products. Attendees stocked up on everything from automotive aftermarket parts and professional detailing products to high-performance lubricants and essential shop supplies—all at prices you won’t find anywhere else.

As an authorized distributor, GoFast provided attendees with the assurance that every product purchased was authentic, high-quality, and backed by full manufacturer support and warranties. Businesses left better equipped than ever to drive their operations forward, thanks to the unbeatable savings and premium brands on offer.

Live Booth Demonstrations and New Revenue Opportunities

Throughout the expo, live booth demos captivated crowds, giving attendees hands-on access to the latest products and technologies. Experts were on hand to answer questions, offer tips, and show firsthand how these innovations can boost efficiency, performance, and customer satisfaction.

Even more exciting, attendees were introduced to brand-new revenue-generating opportunities poised to transform their businesses. Highlights included partnerships with New Pig for industry-leading clean-up and containment solutions, Windshield Skin for cutting-edge windshield protection technology, and K&N for performance air filtration and accessories. These new offerings provide businesses with additional services to offer their customers, unlocking new streams of profitability.

Packed Vendor Training Sessions

Education was another major highlight of Mobile Expo 2025. Vendor training sessions were absolutely packed, as attendees seized the opportunity to learn directly from top brands and experts.
Key sessions included:

• JVC-Kenwood – Delivering essential insights into the future of mobile electronics and in-vehicle connectivity.
• Firstech – Unveiling new advancements in remote start and security systems to help businesses stay ahead of customer demands.
• Lucas Lighting – Showcasing the latest in high-performance LED lighting solutions for automotive upgrades.

These sessions provided deep product knowledge, hands-on guidance, and strategic advice to help businesses better serve their customers and expand their offerings.

Empowering Businesses with the Social Media Doctor

One of the most talked-about events of the expo was the Social Media Doctor lecture, which delivered a true masterclass in digital marketing. Attendees walked away with a clear, actionable roadmap for promoting their businesses online, leveraging platforms like Facebook, Instagram, and Google to drive real growth.

Beyond strategy, the Social Media Doctor also introduced attendees to practical tools and resources they can immediately start using—empowering them to build stronger brands, reach more customers, and create measurable success in today’s competitive marketplace.

A Heartfelt Thank You

Mobile Expo 2025 would not have been the incredible success it was without the passion, energy, and support of our amazing community. We want to sincerely thank all the attendees, vendors, partners, and staff who made this event possible.

Each conversation, demo, and new connection built this weekend is a reminder of why we do what we do—and why the future of our industry is so bright.

We’re already hard at work planning Mobile Expo 2026, and we promise it’s going to be even bigger and better. Until then, thank you again for being part of this extraordinary event.

Stay connected, stay innovative, and stay fast with GoFast!

Content supplied by GoFast.

DAYTONA BEACH, FL (04.28.25) – Produced for more than two decades, Jeep Beach is a very well-attended event held each year at the end of April. Jeep Beach is a 10-day, citywide event that draws over 250,000 revelers to Daytona Beach from the entire Eastern Region and beyond, even with some international visitors. Jeep Beach is an event of dynamic proportion, catering to affluent enthusiasts.

The Vendor Show took place on Friday and Saturday, April 25th and 26th and hosted more than 200 vendors on display and packed the infield of the Daytona International Speedway with 110,000+ spectators over the two days. Vendors sold and installed their gear in the NASCAR garages. Several top 12volt brands were on site making impressions to all revelers.

Alpine, Oracle Lighting, Leather Craft, PRV Audio, Orion, MB Quart and DS18 were spotted setup at the Vendor Show by 12volt Central Studios. Booth action is spotlighted below with more to following in coming days.

Jeep Beach is a family-friendly event with a plethora of activities that kept attendees busy all day every day of the 10-Day event. All are looking forward to Jeep Beach in 2026.

Visit www.jeepbeach.com for more.

VIRGINIA BEACH, VA (04.25.25) – The Audio One is a very proactive retailer serving the Hampton Roads area for over 40 years with with four stores. The Spring Dust-Off with the Saturday cruise-on was a charity event that raise funds for the Cystic Fibrosis Foundation. The event at the Landstown Commons offered rides and sunshine while many cars enthusiasts were on site to show their projects to attendees across the large shopping center parking area.

Bob Mickonis, Regional Manager, related for The Audio One “There was a good crowd enjoying all the vehicles under a sunny sky. We had many people come by our tent to see products we had on display and pick up some of our flyers, along with keychains and other sway items that we handed out. There was a lot of interest in our booth for dash cams. Many of the people were showing their cars wanted to protect their cars as well as being ready to document any accidents on the road.”

The Audio One has locations in Virginia Beach, Chesapeake, Norfolk, and Newport News with a store within 20 miles from any consumer in the Hampton Roads area.

“At offsite consumer events we connect with consumers and enthusiasts. Today aftermarket automotive upgrades is much broader than just car stereo. At a consumer events we show in-vehicle connectivity, dash cams, remote starters, window tint, vehicle graphics and more. Many consumers are not aware of these products. In addition our staff members get a chance to learn what people may want to add to their rides” Mickonis added.

The Audio One completes unique projects customers request. A couple years ago the 12volt Central Studios spotlighted a mobile barber shop. From the August 16th 2021 article Mike Kreiselman, Shop Foreman in the Norfolk location, offered “We did a full mobile shop in a 2008 Ford Econoline Bus.The customer supplied the equipment including the barber chair. The was hesitant at the price but soon realized all the work to get all the power requirements needed so his customers would be happy.
He continues to be very happy as he pulls into a parking lot to give his customers the professional hair cut they look forward to.

“Connecting with several hundred enthusiasts at the Spring Dust-Off is already paying dividends,” Mickonis concluded.

Visit theaudioone.com for more.,

TORONTO, ONTARIO (04.24.25) – The 12V Dashboard displayed in the Automobility booth and we loved working with their team! They are professionals and know how to run their part of the show. We see the opportunities with the Canadian dealer base for our product based on the the constant engaged traffic at our booth and trainings. Frank and Ben run an excellent show, and it’s a great event for dealers and their staff to come and participate in. We’ve made many new friends from all over Canada who are now on the platform, including new relationships with Visions and Andre’s multi-store chains.

Since we released Vehicle Check-in 2.0 and released our enhancements to this product we have had a high success rate as most have opted to take it along side the fit-guide as well as many have been very interested in the new release of our display product release coming soon.

We also have had a significant amount of interest into our E-commerce product adding the fit-guide to websites for dealers and vendors.

Contact the Dashboard for more information about these products and how to add to your stores tools. The Dashboard team will be attending their next event at Knowledgefest in Atlantic City June 6-8th in booth 901.

For more information please contact Tom Kolar the Director of Sales at tkolar@the12vdashboard.com.

Content supplied by Tom Kolar Director of Sales.