SEMA Show Project Vehicle Information at Your Fingertips

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DIAMOND BAR, CA (07.08.22) – Product information and details for project vehicles displayed at the 2022 SEMA Show will be available at the click of a button. Through the SEMA Show mobile app, visitors will be able to scan QR codes that are on the vehicles and see comprehensive details about the build, including vehicle make, model, year, sponsors, and products.

Last year, all feature vehicles in common areas such as outside parking spaces or indoor lobbies had QR codes that could be scanned through the mobile app. This year, the option is expanding to include sponsored vehicles and booth vehicles that exhibitors submit applications for in advance.

“The feedback to the QR codes on the feature vehicles was so popular and well-received that we are expanding the option to allow Showgoers to scan and obtain information for even more vehicles at the SEMA Show,” said Tom Gattuso, SEMA vice president of events. “This is going to enhance the attendee experience and make it easier for buyers to connect with exhibitors.”

Product information and details for project vehicles displayed at the 2022 SEMA Show will be available by scanning its QR code using the SEMA Show mobile app.

The Project Vehicle option in the SEMA Show mobile app will include the sponsoring exhibitor, booth number, products installed, and more. Vehicles are also listed by categories such as hot rod, off-road, sport compact, muscle car, luxury, lowrider, and more.

Applications for feature vehicle space is available as an exclusive benefit to Show exhibitors at www.semashow.com. All approved feature vehicles and sponsored vehicles are automatically included in the mobile app. Exhibitors must submit a booth vehicle application form in order for booth vehicles to be included in the mobile app.

The mobile app, which is automatically updated each year in the fall, can be downloaded for free. Learn more by visiting www.semashow.com.

SEMA High School Vehicle Builds Get Ready for Auction

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DIAMOND BAR, CA (07.08.22) – Auto-shop students from schools around the United States are making final customizations to their Jeep Wrangler TJs and 3rd-Gen Toyota 4Runners, as part of the SEMA High School Vehicle Build Program.

The program, which was put hold on 2020 due to COVID-19, uniquely connects high school automotive shop classes with specialty-equipment manufacturers’ products to build one-of-a-kind customized vehicles. Five of the ten vehicles will be auctioned off in late July, while the remaining five will be auctioned off in late September via Bring-a-Trailer.

Students from Career Center Highschool, work together to install a winch on an ’01 Jeep Wrangler.

The 10 participating high schools are:

Career Center Highschool, Winston Salem, North Carolina; ’01 Jeep Wrangler
Comstock Highschool, Kalamazoo, Michigan; ’97 Toyota 4Runner
John Hersey High School, Arlington Heights, Illinois; ’97 Toyota 4Runner
McGavock High School, Nashville, Tennessee; ’04 Jeep Wrangler
Mon Valley Career & Technology High School, Charleroi, Pennsylvania; ’02 Jeep Wrangler
Omaha Public Schools Career Center, Omaha, Nebraska; ’96 Toyota 4Runner
R.L. Turner High School, Carrollton, Texas; ’97 Toyota 4Runner
Santa Fe ECO, Santa Fe, New Mexico; ’22 Jeep Wrangler
Santa Ynez Valley Union High School, Santa Ynez, California; ’96 Toyota 4Runner
Wichita Falls Career Education Center, Wichita Falls, Texas; ’99 Jeep Wrangler

Through the program, students are exposed to real-world, hands-on auto-tech skills while becoming engaged in the accessorization and customization lifestyle. The hands-on-learning opportunity will expose hundreds of students to the $50.9 billion automotive specialty-equipment industry.

The vehicles will be auctioned through the online platform and enthusiast community at Bring a Trailer.

More information is available at Bringatrailer.com.

This article was written by Ashley Reyes for SEMA.org

PowerBass 29 Chevrolet Camaro THUNDER ROAD HD 200 NASCAR Event Recap

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ONTARIO, CA (07.07.22) – The #29 PowerBass Chevrolet Camaro driven by Brian Obiedzenski rolled into South Boston VA., at the South Boston Speedway for the Thunder Road Harley Davidson 200 in the NASCAR Advanced Autoparts Weekly Series. With a 5th place finish last week Brian and the crew hoped to set the bar a little higher as Erik Harbour of PowerBass was on site for the weekends race events!

Friday Brian was able to get the maximum out of the car even during a blistering 144 degree track temperature Brian had set the car into a provisional P1 or Fastest of the day in the practice sessions and the team felt very happy with that result. The track was bustling with other drivers adjusting and looking to get that 10th or even 100th of a second faster around the half mile circle track but in the end the #29 was leading the pack Friday night.

Brian Obiedzenski strapped into the PowerBass #29 ready for the track.

The sun was out early for race day on Saturday as Brian and the #29 PowerBass Camaro rolled out of the trailer to prep one last time for qualifying and the nights race. The crowd was ready for a fun night packing in the stands with well over 10,000 people in attendance. The night started with qualifying followed by a “Pit Party” for all the spectators to come down to the track and meet the drivers. Brian and the PowerBass Camaro had a great line of fans taking photos and getting autographs while listing to music played on the PowerBass BT-200 SPLT Portable Bluetooth Speaker!

The PowerBass BT-200 Split played tunes for enthusiasts.

With racing everything matters, and the day was just not cooperating as the #29 PowerBass Camaro qualified 7th for the race however Brian was determined to change that come the green flag as he barreled around the track at over 100mph hunting down the competition he was able to slide into 4th at one point of the race and battled back and forth all the way to the end to bring home points for the championship and another 5th place finish.

Brian Obiedzenski signing autographs during the Pit Party for fans

“We were super happy to be here and in the pits with Brian and the crew of the #29 PowerBass Camaro and were thrilled to see him cross the finish line in the points!” stated Erik Harbour.

Stay tuned for a behind the scenes look with Brian Obiedzenski and the #29 PowerBass ZL1 Camaro in the PowerBass Garage as well as an action-packed race day video coming soon! Catch Brian on the track live at NASCAR Advanced Autoparts Weekly Series events in the Southeast or online at Flosports.tv

Visit powerbassusa.com for more.

Design Engineering Releases ’18-’22 Arctic Cat Wildcat XX Heat Control Kits

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AVON LAKE, OH (07.07.22) – Arctic Cat Wildcat XX owners can keep their cool with a new Heat Control Kit from Design Engineering, Inc.

Created to reduce the amount of heat that enters the cabin from around the lower steering column in the popular side-by-side models, the kits also block dirt and mud from getting into the driver’s area to increase riding comfort and safety.

“Keeping riders cool and comfortable is the goal of our new heat shield kits for Arctic Cat Wildcat XX applications,” says Mike Buca of DEI. “Installation is straightforward, and these shields will increase the riding comfort for you and your whole crew.”

Designed to fit 2018-’22 Wildcat XX models, the kits feature CNC-cut materials for a precision fit and maintain Arctic Cat’s tilt steering function. The heavy-duty rubber shields are built to last, offering an easy installation while reducing heat intrusion from around the steering column.

For more information about Arctic Cat Wildcat XX Heat Control Kits and DEI’s complete line of performance heat and sound control products, visit designengineering.com.

BOYO Introduces The New VTX400D 2.4 GHz AHD Wireless Transmitter and Receiver

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FULLERTON, CA (07.07.22) – Vision Tech America, BOYO, provides the 12volt industry with the state-of-the art technology in automotive engineering with aggressive pricing to modernize vehicles.

The new BOYO VTX400D turns any camera and 1080P AHD monitor into a wireless system. The transmitter supports all AHD/CVI/CVBS cameras at 1080P/720P/D1/CIF resolution. The system provides reliable wireless operational range up to 1640 feet.

Richard Hong, VP of Sales related, “The rising demand in the automotive aftermarket industry is rear view cameras and monitors with artificial intelligent technology and AHD/CVBS compatibility. Our new VTX400D will help consumers with much better safety and convenience on the road.”

For more visit www.visiontechamerica.com. 

2022 SEMA Show to Highlight Vehicle Electrification Trends and Technologies

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DIAMOND BAR, Calif. (July 5, 2022) – The 2022 SEMA Show will feature an expanded SEMA Electrified section. Located in the North Hall, the specialized exhibit area will feature the latest advancements in electric vehicle (EV) technology, including new products and solutions for EV platforms and conversions.

“The EV aftermarket is evolving quickly and continues to change; we’re curating a unique collection of the latest products related to electric vehicles and the aftermarket,” said Tom Gattuso, SEMA vice president of events. “SEMA Electrified will help businesses see the latest trends and understand how the EV market has evolved. Visitors will gain an understanding of the advancements and opportunities for the future.”

The 2022 SEMA Show will feature an expanded SEMA Electrified section that will include the latest advancements in electric vehicle technology.

Although alternative powertrains currently represent just 1% of the 250 million cars, SUVs, and light-duty trucks in operation on American roads, sales and interest in EVs are increasing rapidly. According to recent SEMA Market Research, the electric market includes several areas of opportunity for the aftermarket, including the development of parts and products to aid in the conversion of older internal-combustion vehicles; building and modifying new project, racing, and purpose-built vehicles; and expertly accessorizing new OEM electric offerings. SEMA is dedicated to helping its member companies identify those opportunities and adapt to the growing segment of the industry.

While the dedicated SEMA Electrified section will highlight the endless possibilities in the electric market, EV projects and products will be displayed throughout the SEMA Show.

To learn more about the 2022 SEMA Show taking place November 1-4, in Las Vegas, Nev., visit http://www.semashow.com.

Rockford Fosgate® Livens Up the Water with Launch of 10-inch Full Range Horn Loaded Marine Speakers

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Rockford Fosgate, the industry leader in high-performance audio, launches the next level of on-water sound. The Element Ready™ M2 10-inch speakers create an unmatched audio experience, with class-leading output, complete Color Optix™ lighting control, and grille customization. Available now as a coaxial speaker and wake tower options, all models are crafted with a 1-inch horn tweeter paired with a 10-inch high-efficiency midrange.

These 10-inch full-range horn-loaded drivers are engineered specifically to be BIG and LOUD! Uniquely tuned for “open-air” environments, ensuring listeners will experience the detail in the music the way it was intended to be heard. Couple that with the long-range projection capability of the horn-loaded design. You’ll find these 10-inch horn loaded drivers perfect for enhancing your outdoor audio experience.

The M2-10H and M2-10HB models are intended to be panel mounted to any surface where you want a lot of output. Plus, with a mounting depth of only 4.66 inches, the 10-inch speaker works well in shallow applications where typically only a 7-inch or 8-inch speaker would fit.

The M2WL-10H and M2WL-10HB models include clamps and are designed to mount to bars from 1.5-inch to 3-inch diameter. They’re purpose built for wake/surf/ski towers or UTV roll cages.

Each of the four new models are built with UV, salt-fog, and corrosion resistant materials, and feature industry leading marine plug-and-play connectivity and flexible install options. White, Black, and Stainless-steel grille options are available.

For more information and complete specifications please use the links below.

Models Include:
• M2-10H | 10-inch, 4 ohm, 2-way horn-loaded speaker (white)
• M2-10HB | 10-inch, 4 ohm, 2-way horn-loaded speaker (black)
• M2WL-10H | 10-inch, 4 ohm, 2-way horn-loaded tower speaker (white)
• M2WL-10HB | 10-inch, 4 ohm, 2-way horn-loaded tower speaker (black)

Specifications:
• Power Handling: 300 Watts RMS / 1200 Watts PEAK
• Color Optix™ Ready*
• 2 Year Manufacturer Warranty

* Rockford Fosgate plug-and-play Color Optix ™ Controller and App are sold separately.

BOYO Introduces The New VTM7000MAHD 7” Rear View Monitor

Posted on by in Industry News.

FULLERTON CA (07.06.22) Vision Tech America, BOYO, provides the 12volt industry with the state-of-the art technology in automotive engineering with aggressive pricing to modernize vehicles.

The new BOYO VTM7000MAHD is a 7” AHD/CVBS Rear View Monitor waterproofed for marine applications. With a Waterproof Rating IP69 this new model can withstand the water jet nozzle from 20 inches or further away.

Richard Hong, VP of Sales related “The rising demand in the automotive aftermarket industry is rear view cameras and monitors with artificial intelligent technology and AHD/CVBS compatibility. Our new VTM7000MAHD adds to our new product introductions and will help consumers with much better safety and convenience on the road.”

For more visit www.visiontechamerica.com. 

July 4th 2022 Celebration Marked the 245th Anniversary of Independence Day

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12VOLT CENTRAL STUDIOS (07.05.22) Monday, July 4th, marked the celebration of Independence Day 245 across the U.S. Many businesses enjoyed a 4-Day 4th of July weekend by taking off Friday the 1st along with Monday  July 4th.

Great to see 12volt companies utilize social media to recognize the 4th of July Holiday. Below we have highlighted several of the companies that were spotted by 12volt Central Studios staff members. 

July 2022 is seeing a return to somewhat normal with the COVID 19 Pandemic fading in the rear view mirror. That said, the landscape across the US and around the world is far from normal. Gas prices are sky high and air travel is a nightmare in many cases. In-person events are returning but everyday life is far from normal.

On the 12volt industry side business has slowed for many as consumers make decisions with allocating their disposable income. Uneasiness with regard to price increases and inventory issues persist.

The business year is divided into 4 quarters….much like a football game. The first quarter of 2022 was AOK for many even without the stimulus checks of 2021. As the second quarter came to a close the price of gas and mounting social issues clouded the future. Worldwide unrest and domestic issues add to the cloudy future.

Now, as the second half of 2022 gets underway, all businesses must evaluate their game plans and make adjustments. Importantly, businesses must adjust shoulder pads and tighten the chin straps on their helmets. Now, as the clock for the second half of 2022 has started, all businesses must keep their eye on the ball, work their game plans and be prepared to quickly made necessary adjustments.

From the 12volt Central Studios we will continue to focus on the positives and encourage all to work to “Get Our Shine On” as an industry.

The 12voltSTP Tool can be utilized by members of the 12volt industry to showcase positives for their brand and activities. Snap..Txt..PRESTO. Snap an Image and Txt the image to 318 465 0844. PRESTO..your company could be in the news.

As an industry let’s utilize the 12voltSTP Tool and be…‘Jammin’ N July’.

Manufacturers Provide Firsthand Training to Installers, Shop Owners

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Shop managers/owners, technicians and installers often learn how to work with products through manuals and even online training videos. It’s rare for installers to get face-to-face time with manufacturers who can answer technical and sales questions.

The upcoming SEMA PRO Installer Training is a unique event where installers will receive training directly from accessory manufacturers. Shop owners will also network and learn from other shop owners and sales personal throughout the area.  

Held in conjunction with the Professional Restylers Organization (PRO) General Membership Meeting at Auto Image in Plainwell, MI on August 18, 2022, the event will feature training from the following manufacturers and products:  

  • Katzkin: Leather and Cooled Seats 
  • Llumar: Paint Protection Film and Tint 
  • Brandmotion: 12Volt ADAS
  • Voxx: 12VOLT Entertainment
  • Champion Auto: Sunroof

Unlike learning and networking in a typical trade show environment, the PRO Installer Training allows for intimate conversations where shop owners can grow their team’s knowledge at no cost, resulting in lower company expenses and higher ROI. Learn more and register here.