Announcing SEMA Week: An Exciting Evolution of SEMA Show in Las Vegas to Kick Off 2023

DIAMOND BAR, CA (11.07.22) – SEMA (Specialty Equipment Market Association) announces a five-year vision to expand the SEMA Show into an “all-city” experience. Officially called SEMA Week, the expansion’s goal is to create the most passionate and exciting automotive event in the world. SEMA Week will kick off in 2023 with new concepts, activities, and events introduced over the five-year roll-out period.

SEMA Week will be headlined by the SEMA Show, which will remain a trade-only event Monday through Friday. On Friday, the final day of the SEMA Show, a limited number of enthusiasts will be able to attend the SEMA Show through the Friday Experience program, which launched at the 2021 SEMA Show. Beginning on Friday evening of SEMA Week, SEMA will take over the Las Vegas Festival Grounds through Saturday night with an all-new SEMA Fest.

“We have been watching the connection between enthusiasts and our industry grow for more than a decade and, as the industry’s trade association, have a responsibility to help facilitate that connection in new and meaningful ways,” said James Lawrence, SEMA Chairman of the Board. “By creating SEMA Week and SEMA Fest, we will be able to maintain the integrity of the trade show that makes it a must-attend event for automotive professionals while introducing a new platform for enthusiasts and the industry to engage with one another.”

For 2023, SEMA Fest will take place at the Las Vegas Festival Grounds and be open to everyone, bringing together automotive enthusiasts with the aftermarket industry in a high-octane and immersive festival-like celebration of car culture. SEMA Fest will feature top music and entertainment, car show and cruise, VIP experiences, craft food, automotive celebrities, and motorsports. It will run alongside the popular SEMA Ignited Cruise and SEMA Show after-party, which draws thousands of enthusiasts on Friday night.

SEMA Week is also scheduled to include a SEMA Auction, featuring some of the best builds from SEMA and many more amazing vehicles to headline the festivities. SEMA will continue to expand and refine SEMA Week over the next five years, rolling out new events and activities throughout the city of Las Vegas. The evolution of SEMA Week preserves the trade aspects of the industry and business components of the SEMA Show, while enabling enthusiasts from all over to join in the festivities and enjoy car culture-focused events throughout the SEMA Week experience.

Additional details for the 2023 SEMA Show, SEMA Week, and SEMA Fest will be announced in the coming months.

Visit sema.org for more.

Shuriken to Launch Lithium Series Batteries at SEMA

HOLLY HILL, FL (11.07.22) – Shuriken by Metra Electronics will introduce a new line of Lithium batteries at the 2022 SEMA show, November 1st-4th at the Las Vegas Convention Center. On display will be more than a dozen different products from this new line, designed to fit numerous applications, including audio, motorcycle, marine, auto racing, powersports, solar energy storage, and more. These Lithium Iron and Lithium-ion batteries are an excellent choice for situations where the power source needs to be lightweight and compact, with a quick energy discharge. They weigh much less than other batteries while remaining long-lasting, reliable, and vibration-resistant. Their internal components are sectioned into independent cells that make them safer and prevent them from shorting out if damaged. Products on display at SEMA will include:

Lithium Iron Batteries
Shuriken’s new lithium iron (LiFePO4) batteries are a great choice for providing reliable power for numerous applications. They are designed to recharge quickly and hold a charge longer than conventional batteries. These batteries have an overcurrent detection circuit to protect them from damage and can be charged using Constant Current or Constant Voltage. This product line will offer a wide range of battery sizes and amperages, including one with a slim design that easily fits in confined spaces, such as behind interior panels.

Lithium-ion Batteries
The new lithium-ion batteries from Shuriken are ideal for providing reliable power for similar applications, as listed above. However, they are also designed to recharge extremely quickly, with 90% recharge in less than 6 minutes! They also have a longer shelf life during storage and operate through many more cycles than conventional batteries. They feature built-in short circuit protection and are dry cell batteries, which eliminates the risk of spills. These batteries are available in a variety of sizes, types, and amperages, including starting batteries.

Lithium Battery Chargers
Along with its line of new Lithium Series Batteries, Shuriken is introducing 3-Amp and 15-Amp chargers that keep these products fully charged and ready to perform. These reliable battery chargers are specifically designed to work with lithium technology and will recharge the power cells quickly and safely. Positive and negative battery terminal clamps are included for easy connection.

These new products and more will be on display at Metra’s SEMA booths. The manufacturer’s main booth will be #11139 in the North Hall, and its off-roading and powersports products will be on display at booth #60031.

More product details will be available at ShurikenOnline.com soon after the show.

New Harley Davidson Bag Lid Audio Solutions Debuted in the Memphis Audio Booth at SEMA 2022

LAS VEGAS, NV (11.07.22) – Memphis Audio is doubling down on Harley Davidson motorcycle audio solutions with the introduction of a new bag lid that will make riders glow with excitement. The new MX14HDLIDKIT is a complete 6×9” bag lid audio solution designed for 2014 and newer Harley Davidson hard-shell bags.

The new Memphis Audio speaker lids were live in the booth at SEMA.

The Memphis HD bag lid kits include everything needed to add impressive audio to hard-shell bags. The dual 6×9” speakers were engineered for maximum output to bring plenty of mid bass to Harley machines. Memphis added a unique tweeter bridge design to accommodate 2 high output tweeters to cut through the engine and road noise for an epic sounding speaker even at highway speeds.

In addition to amazing sound, Memphis stepped the game up with a backlit RGB LED fully sealed translucent cone
which will make any bike shine as well as stylish painted grills.

All MX14HDLIDKIT’s include wire harnesses which integrate seamlessly with 2014+ Memphis Harley Davidson Pro audio kits meaning there is no need to cut or splice wires to add bag lid audio to a current system. These kits feature painted grills, wire harnesses.

Memphis Harley Davidson bag lid kits were introduced for the first time at SEMA 2022.

Visit memphiscaraudio.com for more.

589 Kustomz Wins The SiriusXM Prize on The Spin-To-Win Wheel 203

SHREVEPORT LA (11.05.22) WTF…Win This Friday. 589 Kustomz won the SiriusXM prize on the 12volt Spin-To-Win Wheel 203 on Friday morning, November 4th.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 4.

The 12volt Spin-To-Win Wheel rolled for 203rd time on Friday morning November 4th. The Wheel landed on the SiriusXM space and the 589 Kustomz slip was drawn from the jar. An Instagram post of the winning slip was posted. A video of the wheel spin was also posted.

We reached out 589 Kustomz in Modesto CA with a message on their Instagram. Look forward to congratulating them and getting the ball rolling on their SiriusXM prize.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the marketplace.

12volt brands with a space on the 12volt Spin-To-Win Wheel include Kicker, NavAtlas, SiriusXM, AIS, PowerBass, CRUX, DS18, JBL, RDV Automotive, Kenwood, JVC, USASpec, Nakamichi and Maximum Power. 12volt News $100. cash awards have spaces on the 12volt Spin-To-Wheel for a winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK, Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME, Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA, Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA, Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN and Xpert Car Audio in Layton UT.……Congratulations to all.

WTF… Where’s the Fun. On the next spin of the 12volt Spin-To-Win Wheel… on Friday, November 11th.

Shaquille O’Neal Partnered With Memphis Audio And Underground Autostyling For A One-Of-A-Kind SEMA Build

LAS VEGAS NV (11.04.22) – Memphis unveiled a fully custom Slingshot built for Shaquille O’Neil in the Memphis Audio booth 11039 at SEMA 2022. This custom Polaris Slingshot featured a slew of Memphis Audio products with over 28 total SR Pro Audio speakers and over 5400W of RMS power making it one of the loudest Slingshots to ever hit the streets.

The Insanely talented team at Underground Auto Styling out of Sarasota Florida custom fabricated everything on the build to make it worthy of DJ Diesel himself.

The Slingshot build for Shaq was a standout in the Memphis Audio booth 11039 in the North Hall at SEMA.

“This build is totally wild. We’ve got four 10 inch mid’s, eight 8 inch mid’s, four 6.5’s, two 6×9’s and six tweeters integrated into this build, not to mention four 8 inch subs!” said Jack Polubinski, owner of Underground Autostyling. Along with a plethora of speakers, the build features dual VIV1500.1V2 amplifiers and four VIV600.4V2 amplifiers. The entire system is controlled by an MXAZ24MC head unit and all the speakers are digitally tuned using the VIV68DSP Digital Sound Processor.

The custom work by the Underground AutoStyling crew drew raves from attendees.

“This isn’t the first project Memphis has worked on with Shaq, we had the honor of being part of previous custom builds for him but we wanted this one to be special. Shaq aka DJ Diesel knows how to get the crowd going and we knew he wanted it loud so Memphis and the guys at Underground Autostyling went with an insane SRX Pro set up to give Shaq the loudest build on the block. I had zero doubt that this was one of the most insane builds at SEMA 2022…and it was,” stated Nick LoMonaco, President of Memphis Audio.

Visit memphiscaraudio.com for more.

SEMA Announces Battle of the Builders Top 12 Finalists

LAS VEGAS (November 4, 2022) — The Specialty Equipment Market Association (SEMA) announced the Top 12 finalists in the 2022 SEMA Battle of the Builders sponsored by Mothers Polishes competition, the event that determines the builder the aftermarket community considers the best. These builders represent an elite group of individuals who have demonstrated extreme talent, creativity, and craftsmanship in modifying cars, trucks, and SUVs.

The 2022 Battle of the Builders Top 12 finalists are:

HOT ROD/HOT ROD TRUCK
Ringbrothers – 1948 Chevrolet Pickup Loadmaster
Tyler Nelson – 1958 Ford F100
Tim Devlin – 1934 Chevrolet Roadster 

SPORT COMPACT/IMPORT PERFORMANCE
TJ Russel – 1991 Porsche 911 BAJA
Shawn Bassett – 1991 Nissan Skyline GT-R
CJ Pullman – 1977 Ford pinto

OFF-ROAD
Ringbrothers – 1972 Chevrolet K5 Blazer
Cody Dabney – 1970 Ford F-250
Greg Ward – 1971 Toyota FJ40 Landcruiser

YOUNG GUNS
Cameron Cocalis – 2015 Scion Fr-s
Austin Phipps – 1966 Chevrolet Nova
Josh Michels – 1966 Chevrolet Corvette

Industry experts narrowed the field to select the Top 12 finalists, who are set now to judge one another live on the SEMA Show floor (in the North Hall, Booth #10139) to determine the Top 4 finalists.

The SEMA Battle of the Builders sponsored by Mothers Polishes continues to be a major event at annual SEMA Shows.

PowerBass Timmy Fresh Brand & Metallica Donate in the Booth to Help Metallica’s All Within My Hands Foundation

LAS VEGAS NV (11.04.22) PowerBass is proud to partner with friends at T-FRESH / TIMMY FRESH BRAND custom bicycles and their Metallica Themed Charity Auction Bike! The Timmy Fresh Metallica bike has been added as a charity raffle item for the All Within My Hands Foundation to be given away at the Helping Hands Concert & Auction in Los Angeles December 16th!

Athena and Sarah (R) are pictured in the PowerBass SEMA booth with the Metallica ‘All Within My Hands’ Charity bike build by Timmy Fresh Brand Bikes. The PowerBass BT-200 portable Bluetooth speaker is installed on the bike.

All Within My Hands is a non-profit, philanthropic organization created by the members and management of Metallica, dedicated to creating sustainable communities by supporting workforce education, the fight against hunger, and other critical local services.

The Timmy Fresh Brand Bike for the Metallica All Within My Hands Foundation in the PowerBass booth at setup.

See the Metallica Bike on display in the PowerBass Booth and see the new Timmy Fresh Bike mounts for the PowerBass BT-200 SPLIT Portable Bluetooth Speaker keeping your music secure so the ride keeps on rocking!

For more see powerbassusa.com

Dedicated ADAS Showcase Makes SEMA Show Debut

LAS VEGAS (11/02/2022) – The SEMA Show includes, for the first time, a 6,000-sq.-ft. area dedicated to helping businesses understand how to customize and/or repair vehicles that have Advanced Driver-Assistance Systems (ADAS). Located in booth #36007 (Upper South Hall), the SEMA Show ADAS Showcase, sponsored by Enterprise Rental Car, features ADAS-related tools, equipment, demonstrations and experts throughout the four-day SEMA Show, November 1–4, in Las Vegas.

The new SEMA Show feature comes as consumer demand for, and OEM offerings of, ADAS increases. By bringing together industry experts, partners and suppliers, Showgoers can network and learn how vehicle modifications impact ADAS functionality. Showgoers can also see firsthand where a vehicle’s ADAS sensors are, how they work and how they are impacted by modifications.

“The SEMA Show ADAS Showcase is designed to help businesses stay in front of the technology and understand where the opportunities are,” said Tom Gattuso, SEMA vice president of events. “This is the ideal time to interact and speak directly with leading providers and experts in the ADAS space. It’s also a valuable opportunity to get hands-on experience with some of the tools and equipment, and witness live mock demonstrations.”

Located in booth #36007 (Upper South Hall), the SEMA Show ADAS Showcase features ADAS-related tools, equipment, demonstrations and experts throughout the four-day SEMA Show.

Visitors can meet with ADAS recalibration suppliers (Airpro, Autel, Burke Porter, Hunter and John Bean/Snap-on), and with ADAS service providers (Alldata, AsTech by Repairify, AutoTechcelerators, CarADAS, i-Car, OpusIVS and Transportation Research Center). On display is a lowered car that has been modified.

Demonstrations are taking place on a lifted truck to show what equipment is needed in an actual aftermarket collision and service environment.

Showgoers can also learn about the 5,000-sq.-ft. ADAS Technology Center, locating within the SEMA Garage in Detroit. With two sophisticated labs, the ADAS Technology Center is at the forefront of research and testing. Showgoers can learn about the center’s data-driven approach to dynamic testing, which has a precise level of accuracy to within millimeters and milliseconds. The SEMA Garage in Detroit opened in August 2022. While the facility is the second SEMA Garage, it is a first for SEMA in terms of ADAS testing.

“We are forging new ground with the ADAS Center at the SEMA Garage in Detroit,” said Ben Kaminsky, SEMA Garage Detroit general manager. “While SEMA is a leader in performance product emissions testing, we are just getting started with ADAS. The SEMA Garage in Detroit will offer access to static and dynamic testing for ADAS so that aftermarket parts manufacturers will be able to help troubleshoot and develop products for any make and model vehicle, regardless of the ADAS features on it.”

Kaminsky and the SEMA Garage staff from Detroit are on hand to explain the capabilities of the facility. Live education sessions related to ADAS will also be taking place throughout the week. To learn more, visit http://www.semashow.com.

Don’t Miss Pennzoil Dare to Perform, SEMA Electrified, TIS Off-Road and Lifestyle Showcase, OPTIMA Village

LAS VEGAS (11/02/2022) – The Pennzoil “Dare to Perform” Experience at the 2022 SEMA Show combines fun, energetic entertainment with industry education that will help professionals in the automotive aftermarket.

Showgoers can connect with Pennzoil scientists, industry personalities, professional drivers and automotive builders, including John Hennessey, Chelsea DeNofa, Austin Cindric, Vaughn Gittin Jr., Adam LZ, Larry Chen, Rhys Millen, Federico Sceriffo, Joey Logano and more.

Vehicles on display at the booth include Hennessey Performance’s Venom F5 Roadster; the Pennzoil Yellow Submarine; Chelsea DeNofa’s Ford Mustang Formula DRIFT Car; Rod Millen’s Toyota Tacoma from Pike’s Peak; Federico Sceriffo’s Ferrari Formula DRIFT car, aka ‘Fiorella’; Expedition Overland’s Toyota Tacoma ‘Raven’; The Koester Racing Tractor; and Johnny Grunwald’s ’94 Pennzoil Mazda RX7.

Games and contests are taking place at Pennzoil’s “Dare to Perform” Experience.

SEMA Electrified
The expanded SEMA Electrified section of the Show is located in the North Hall and features the latest advancements in EV technology for new products and conversions.

TIS Off-Road and Lifestyle Showcase
TIS Off-Road, led by urban car scene veteran and iconic entrepreneur Myles Kovacs, brought its Off-Road and Lifestyle Showcase to the 2022 SEMA Show. Attendees will be able to experience segments of car culture never before seen at the SEMA Show, including Low Rider Hopping, Mini Truck Bed Dancing and Truck Drifting. The exhibit also features more than 55 of the world’s top show trucks set to make their debut. See the automotive works of art performing daily at the 2022 SEMA Show.

Optima Village
The OPTIMA Ultimate Street Car Invitational (OUSCI) action-packed excitement is available to attendees in the SEMA Show’s Bronze Lot, located in the outdoor area south of South Hall. Catch three of the five segments of the competition. The Peak Performance Challenge and the Lingenfelter Design & Engineering Challenge took place for the first time at the 2021 SEMA Show. The two segments return to this year and will be joined by the SEMA Show debut of the competition’s Autocross portion.

See New UTV and Golf Cart LEDs from Metra PowerSports at SEMA

Holly Hill, Fla. – November 3, 2022 – Metra PowerSports ® by Metra Electronics ® will showcase a new Chasing LED Underglow Lighting Kit and a 3ft Chasing LED Whip Light designed to add brilliant lighting to UTVs and golf carts at SEMA 2022. These products install easily to provide fast and durable lighting solutions. They work with the Heise Connect Chasing Controller to allow users to control their LEDs from the palm of their hand when paired with the Heise Connect smartphone app.

3ft Chasing LED Whip Light
The MPS-CHWP-1 is designed for ATVs, UTVs, dune buggies, and other powersports applications. It is strong enough to withstand some of the most extreme off-roading environments with an IP67 rating. In addition, it is stylish yet durable, constructed with a weather-resistant polyolefin cover and a bendable polycarbonate core that is virtually unbreakable.

Chasing LED Underglow Lighting Kit
The MPS-UNDG-KT1 includes (4) 9” and (2) 28” sealed polycarbonate LED tubes, mounting hardware, a Heise Connect Chasing Controller, RF card remote, and extension cables to make installation easy. The Chasing tube layout was designed to separate the left and right sides of the vehicle so that when a pattern is selected within the app, that lighting pattern will track down each side of the vehicle with the same timing. Additionally, the turn signals are zoned so that they have independent left and right triggers.

Heise Connect Chasing Controller
This controller provides 12volt triggers for the option to turn lights red when the vehicle is braking and amber for turn signal indication. Users can choose from 170+ color-changing patterns using the Heise Connect smartphone app with DIY lighting patterns, music sync, and more.

These products will be on display at the Las Vegas Convention Center at Metra’s 2022 SEMA Show booths, November 1st-4th. The main booth will be #11139 in the North Hall, and its off-roading and powersports products will be on display at booth #60031 in the West Hall. More product details will be available at MetraPowerSports.com soon after the show.