METAIRIE, LA (12.12.24) – ORACLE Lighting proudly announces the release of its Integrated LED Light Bar, a revolutionary lighting solution designed exclusively for Jeep Wrangler JL and Gladiator JT models.

Setting a new standard in Jeep lighting, this high-mount LED light bar combines cutting-edge performance with a seamless, factory-style appearance. Unlike bulky aftermarket options, ORACLE’s patented design integrates flawlessly into the roofline, offering a sleek, aerodynamic profile that reduces wind noise and drag while delivering unmatched lighting power.

Revolutionary Features for Jeep Enthusiasts:

• Incredible Illumination: 30x 8W LED emitters produce an astonishing 18,000 lumens, projecting light
  up to 600 meters for maximum visibility during off-road adventures or nighttime drives.
• Aerodynamic Housing: The polycarbonate housing matches the factory hardtop and fits soft-top
  models, retaining full functionality with or without a roof.
• Advanced LED Technology: Reflector-facing LEDs optimize light output in a compact, low-profile
  design.
• Customizable Style: Select amber or white clearance lights to suit your preferences, whether for
  off-road excursions or city driving.
• Built to Last: IP68 waterproof-rated and constructed with durable polycarbonate and 6030 aluminum,
  this light bar withstands extreme conditions, from mud to water crossings.

Designed and engineered in Louisiana, this premium light bar redefines what Jeep lighting can be. Its
OEM-plus styling ensures it enhances your vehicle’s look while providing robust functionality. Whether you’re tackling rugged trails or making a statement on city streets, the ORACLE Integrated LED Light Bar is the ultimate upgrade.

Why Jeep Owners Need It:
This isn’t just a light bar—it’s a lifestyle upgrade. With its innovative design and rugged durability, it’s the
perfect accessory for Jeep owners who demand both performance and aesthetics. Say goodbye to
awkward, bulky light bars and elevate your Jeep with ORACLE’s sleek, powerful, and dependable solution.

The ORACLE Integrated LED Light Bar is now in stock and ready to transform your Jeep Wrangler JL or
Gladiator JT.

For more information and to purchase, visit oraclelights.com.

LIBERTYVILLE, IL (12.12.24) – Feel the difference in your audio game through an upgraded speaker sound stage within Colossus Classic speaker innovation. Colossus Classic speakersdeliver more details to every layer of sound while preserving the core of quality playback – undistorted audio. Delivering highs that are much more defined and consistent mids throughout any genre of music, your music will feel refreshed and fueled through Colossus Classic speaker technology.

The entire line of Hifonics Colossus Classic speakers features a wide range to choose from when building that perfect speaker setup for your Hifonics audio system. Colossus Classic speakers include the 6.5-inch speaker system, 6.5-inch coaxial speakers (separate from the speaker system), 6×9 speakers, 5×7/6×8-inch speakers, 5.25-inch coaxial speakers, 4×6 coaxial speakers, 4-inch speakers and even a 3.5-inch coaxial speaker model.

Every Colossus Classic speaker model delivers an impact to your sound that will add deeper details with incredible volume when you need it the most. Feel every beat in crisp clarity and sharpness throughout every low, mid, and high.

1-inch aluminum dome tweeters deliver high output and extend frequency response while keeping music reproduction feeling natural and smooth.

A lightweight blue woven fiber cone enables every Colossus Classic speaker with a faster midrange response, while crucial Butyl rubber surrounds provide durability and deeper mid-bass impact into every song. Pure copper voice coilcreates a strong magnetic field with very thin extrusion and the Kapton former assembly is very lightweight and efficiently dissipates heat.

Innovative epoxy-infused natural fiber allows flexibility while the epoxy gives strength during the manufacturing process and spade connectors allow for the best connection for maximum audio gains in every Hifonics listening session. Embrace audio that is LOUD and undistorted through Colossus Classic!

Feel every single song through the POWER of Colossus Classic speakers and upgrade your audio levels to POWER FROM THE GODS standards of quality and performance. Learn more details HERE on the entire line of Hifonics Colossus Classic speakers listed on Amazon.

WADSWORTH, OH (12.11.24) – Online Marketing, a 35-year-old manufacturers’ representative firm, is proud to announce its appointment as the new manufacturers’ representative and distribution fulfillment partner for Alpine Electronics in Indiana and Kentucky.

This expansion builds on a successful 10+ year partnership between Online Marketing and Alpine Electronics, which has flourished in the Ohio, West Virginia, and Western Pennsylvania markets. The new territory will allow Online Marketing to deliver the same high-quality support, service, and market growth for Alpine Electronics in Indiana and Kentucky.

Leading the effort in this new region is Jay Tingley, a seasoned industry veteran with over 20 years of experience. Jay’s deep industry knowledge and proven track record make him the ideal leader to drive Alpine Electronics’ continued success in these key markets.

“We are excited to grow our partnership with Alpine Electronics and bring our expertise to Indiana and Kentucky,” said Steve McGaffee of Online Marketing.

“With Jay Tingley at the helm, we are confident in our ability to strengthen Alpine’s presence and support our partners in this region.”

Visit https://www.alpine-usa.com for more.

ONTARIO, CA (12.11.24) – PowerBass is proud to introduce the latest in our new PBX PRO Series, the new PBX PRO Compression Horn Co-Axials.

Engineering prowess is what put PowerBass on the map for outstanding performance and sound in the pro audio category, the PBX-PRO Co-Axials are no exception. We have integrated hand picked components with cutting edge Acoustic Engineering and mixed them with our Design Engineering team’s vast listening experience to come out with what we feel is the best Pro Audio Co-Axial for sound output and performance critical to those listeners that love it loud and crisp!

Featuring a 1″ Aluminum Compression Horn Tweeter sat inside a beautiful mid range with a Butyl Rubber Surround allowing for deeper low frequency response partnered with a treated pressed paper cone for a nice naturally warm and full sound while still being safe from the elements the PBX-PRO Co-Axials give you not only impact and output but a full sound that you will simply just not find with any other of this variety out on the market today.

Vitit https://powerbassusa.com for more.

MIDDLETOWN, CT (12.10.24) – GoFast Solutions, a premier distributor of 12-volt automotive and consumer electronics, recently announced the addition of Jeff Jones as Sales Manager for Upstate New York, Central, and Northern New Jersey. Jones, a seasoned industry is already on the road.

Early Monday morning, yesterday, Jones was at the Installations Unlimited location in Nothern Syracuse NY. Jones spent time with Rob Murphy, connecting with this very proactive dealer, and covering the brands that GoFast Solutions supplies to Installations Unlimited. In-person sales calls with a key dealer are essential to connect and drive business for all.

“It was terrific to catch up with Jeff in our store. He’s an old timer that understands the importance and value of all working together to grow business.” Rob Murphy related.

Jones expressed excitement about joining the GoFast team, stating, “GoFast Solutions has established itself as a leader in the industry with a dynamic and forward-thinking approach. I’m excited to contribute my experience and work with such a talented team to expand our reach and continue to build strong relationships with our dealers.”

Jones’ appointment underscores GoFast Solutions’ commitment to growth and excellence in serving the automotive aftermarket industry.

“Our team’s strength lives in building personal connections with our partners, and Jeff Jones is already hitting the ground running. With his many years of experience servicing the Upstate New York market, Jeff understands the unique needs of our partners and is committed to delivering GoFast’s unmatched support, tools, and expertise related directly to their businesses” Bob Hernandez, VP of Sales GoFast Solutions, stated

Visit gofst.com for more.

12VOLT CENTRAL STUDIOS (12.10.2024) – The 12volt Spin-To-Win Wheel is spinning in Year 6. The Spin-To-Win Wheel 296 was a perfect example of the Win/Win/Win strategy. Genuine Custom Audio will utilize the ESB Audio prize. ESB Audio and Chris Bennett received visibility across the 12volt industry. The 12volt Central Studios delivered some fun across the 12volt industry.

The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 6.

The 12volt Spin-To-Win Wheel rolled for the 296th time on Friday morning on November 8th. The Wheel landed on the ESB Audio space and the Genuine Custom Audio slip was drawn from the jar. An Instagram post of the winning spin slip was posted. A video of the Wheel spin was also posted.

We reached out to the lucky winning dealer in Riverside CA and let James Farias know the ESB Audio prize will headed his way. He was super happy to hear the news. We spent time talking about the custom work his shop has been doing for over a decade.

We then contacted Chris Bennett, ESB Audio National Sales Manager, and supplied winner’s information. On Monday, December 2nd, we received a txt with James holding the ESB Audio speakers.

We then contacted Chris Bennett, ESB Audio National Sales Manager, and supplied winner’s information. On Monday, December 2nd, we received a txt with James holding the ESB Audio speakers.

“Great to receive the ESB Audio speakers prize. The speakers look very well build and and I am building a new display and will make some pods and have the ESBs rocking” Farias stated.

Bennett added “A big congrats to Genuine, the 12volt Spin-To-Win Wheel winner. We appreciate the opportunity to let dealers see, touch and hear the quality of our Italian Speaker designs offered at ESB Audio.”

The 12volt Central Studios staff will followup with James for more.

Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt marketplace.

Stay tuned as the 12volt Spin-To-Win Wheel wil roll for the 299th time this Friday, December 6th.

Always more @12voltnews

DALLAS, TX (12.09.24) – The 2-City training swing was very successful with productive evening gatherings in Houston on December 3rd and Dallas on December 5th. SSR‘s Tracy Farr, VP of Operations, orchestrated the events.

Chris Brinkley, area Stinger representative, picked up Matt Palumbo at the airport in Houston on Tuesday and they immediately headed to the SSR facility to get set up for the Tuesday evening training session which took place in the SSR massive Houston warehouse. Upfront Palumbo was set up to conduct the session and Brinkley had the Stinger pickup demo inside for live demos.

Wednesday was a travel day for the 229 mile drive from Houston to Dallas and along the way they stopped to see multiple dealers along the way.

Thursday morning Palumbo and Brinkley met with Tracy Farr whose office is in the Dallas facility. They finalized the plans for that evening’s training and all was set.

The dealer turnout was very strong for the Dallas AudioControl and Stinger meeting and everything got rolling with pizza and drinks. Dealer attendees were very engages and concentrated on Palumbo’s presentation. Following the training session Palumbo and Brinkley answered many more questions from attendees and the evening wrapped shortly before 10 PM.

Palumbo provided this recap on the trainings. “Chris and I had a great trip traveling throughout the Houston and Dallas areas. Both trainings, hosted by our partner SSR Distributors, were very well received. The impact on the SSR employees and local dealers were substantial and apparent. It’s always reassuring to see dealers, enthusiastic, excited, engaged and asking questions during trainings. These were in-depth training sessions with a lot of new product and tech tips being covered so there was truly something for everyone in attendance. Texas is such a crucial market for Singer and AudioControl… so I was thrilled to see both trainings packed. Chris is truly one of the best in the business and I look forward to my next visit to Texas, so we can continue to engage with and fully support our dealers and distributor partners.”

Farr related, “Our AudioControl and Stinger dealer training sessions were terrific. The Dallas session was an Epic success with our dealers that night provided with valuable information and sales strategies that reached new Altitude. We wanted to, and definitely did, get the word out on Epic and Altitude Amps since they were part of the trainings. It’s great to hear our dealers always ask when the next training is. On Friday I got phone calls and txt messages from dealers who were unhappy they missed the trainings. All really enjoyed the trainings and got a lot out of them. Comments we received were special request for more trainings and statements that ‘you guys did a great job’. SSR loves the compliments. And we are grateful for the support and loyal dealers we have at SSR along with our reps and vendor partners. A very large to AudioControl and Stinger.”

Early Friday morning Brinkley dropped Palumbo off at the Dallas airport for his trip back to his office area in Arizona.

For more visit ssrdistributors.com.