KICKER Was Livin’Loud At The Sturgis Rally 2026 With The XRV And More

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STURGIS, SD (08.19.26) – The KICKER Team rolled out of Stillwater OK on Monday August 3rd with the XRV, a large trailer being towed for the 850 mile trip to Sturgis SD for the Sturgis Rally 2026. Following a very successful Sturgis Rally 2026 the team rolled back into KICKER HQ on Sunday, August 16th.

KICKER returned this year on a much larger scale and was set up on the iconic Samson‘s Corner at a main entrance to the Sturgis Rally area. To maximize time spent in Sturgis the 6 member TRIIX Customs Team was on site during the event helping with sales and doing on-site installations.

The KCKER booth just after setup on opening day.
The busy KICKER booth soon after the opening on Day 1.
TRIIX Custom team members busy with installs.

Lorin Morrell, KICKER Events, was on site and provided great input with activities from the rally for the 12volt Central Studios. Morrell related “The energy from the biker crowd, reported to be nearly 500,000, was terrific. Every day there was a strong attendance in the KICKER booth with people checking out the demos and also spending time with demos inside of the KICKER XRV. KICKER was also the sponsor of two American Flat Track racing events located at the Caterpillar Jackpine Gypsies Super TT. All are looking forward to The Sturgis Rally 2027.”

This is a small portion of the live display inside the KICKER XRV.
The KICKER booth setup for the Saturday American Flat Track event.
The KICKER American Flat Track Super TT set to go at the Caterpillar Jackpine Gypsies.

The TRIIX Customs Team travelled 555 miles from Grand Forks ND to work with KICKER. Owner Chris St. Aubin related “We
had never attended Sturgis as a shop installing in the past. KICKER was doing demos all week in the XRV BoomRoom. We
even had a few of Sturgis’s finest Police take part in the fun we had in that room. We’ve done a couple handfuls of the new
KICKER Harley Kits and they work amazing and are priced perfectly and perform up to KICKER’s reputation. We were very
busy doing installs every day.”

The TRIIX Customs Team stopped for a group image before heading back to Grand Forks when the Sturgis Rally wrapped.

TRIIX Custom team members on site included Phil Hanson, Troy Conner, Marcus McCoy, Payton Rhoads, JT “Miles” Pfaff
and Chris St. Aubin.

Concluding “We are excited for next year’s event and working with KICKER at future Rallies, including Sturgis and several
others” St. Aubin stated.

The Sturgis Rally 2026 was a very successful event focused on the biker community that will drive biker business across the
12volt industry.

For more see kicker.com and triixcustoms.com.