The Sturgis Rally 2026 Is Setting Up To Be A Record Setter

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STURGIS, SD (08.06.26) – The Sturgis Motorcycle Rally has grown a lot since it started in 1938. In addition to racing and hill climbing events, the Black Hills offer the best scenic rides for iconic destinations such as Mount Rushmore, Crazy Horse Mountain and Devils Tower. If you want to get off the road, there are scores of Wild West and early Black Hills history museums and so much more.

Soon, downtown Sturgis will look like this.

Setup by 12volt exhibitors has been underway for a number of days with many displays larger than ever before. The motorcycle category has experienced rapid growth over the last several years and shows no sign of slowing down.

KICKER began to set up and debut the XRV on Tuesday.
KENWOOD and Audio Edge will once again be working Sturgis together.

The 12volt Central staff looks forward to spotlighting the activities of industry members in Sturgis. The 12voltSTP tool makes it so easy with a smartphone. Snap and Txt an image, with a few words, to 318 469 2526. PRESTO…you could be in the news and 12volt 6-Pack.

The 12volt Central Studios will spotlight activities in Sturgis with posts in the 12volt 6-Pack!

Sturgis.com is the place to find everything and anything for that 86th Sturges rally. Dining, lodging, rides, shopping, camping, concerts, bike shows, races, bikini contest, tattoo contest and hundreds of Sturges events and helpful tips on what to do, what to see, how to pack and much more are on the website.

The 86th Sturgis rally is August 7-16, 2026.