Lucas Lighting Celebrates Milestone in Dealer Support

ITASCA, IL (2.5.26) – Lucas Lighting is pleased to share a significant milestone in dealer support. With the February 2nd update to their bulb finder tool, dealers now have installation difficulty ratings to more than 99% of vehicles sold in the US and Canada since model year 2000. Coverage for Mexico is approximately 90%. All brands of American, Asian and European cars, SUV’s and trucks are included with exception of exotics (Ferrari, Lamborghini, McLaren, Pagani, etc.). In the fall, links to all vehicles with headlight ratings by IIHS (beginning model year 2016) were added, allowing for a more meaningful customer engagement.

The Lucas Lighting ‘Bulb Finder Tool’ attracted a lot of interest in the Booth at KnowledgeFest in Vegas.

Steve Rogers of Lucas stated, “When we began this project, we knew it was going to be a lot of work. The thousands of hours we have invested is reflective of our commitment to helping our dealers succeed in the lighting category. The only remaining obstacle for a new dealer when he executes our mantra of asking “do you ever wish you could see better at night?” is how to quote and book the job. But when you are new, how do you know how long the installation is going to take? We have rated these vehicles with a rating of 1 through 5, 1 being the easiest requiring 15 minutes or less. If you get all the way up to a 5, it would typically require 2-3 hours for the bumper either to be pulled back or completely removed to access the bulbs. With this information and our notes, the dealer can now quote the job and schedule it properly.”

Upcoming goals for Lucas Lighting are to extend the difficulty ratings back to 1978, when modern replaceable bulbs first became available for motorcycles. Snowmobile, side-by-side and motorcycle ratings are also a top priority. “Our expectation is that we can complete the next set of tasks by June of this year,” added Rogers.

See it for yourself at www.lucas-lighting.com.