SOUTH DAYTONA, FL (05.23.25) – Virtually every consumer that walks into a 12volt retailer’s store is a candidate for a dash cam. Dash cam products offer so many safety and real time accident liability protection opportunities. The category should be showcased in each retailers showroom.
SoundCrafters in South Daytona has taken that to the next level. Store manager, Anthony St Thomas and the team has put together a great Thinkware display that is spotlighted in the showroom. The full-featured Thinkware U3000 dash cam is ready for fast and complete demos.
During a recent road trip, Scott Hochmuth, Real Performance Marketing Principal and ThinkWare rep in the Southeast, made a stop at SoundCrafters. As he was in the store Scott and Anthony snapped this image by the display.
Anthony St Thomas related “Since setting up the ThinkWare display our dash cam sales have gone from a few a month to as many as two or three a day. Our team supplied power to the display board where the U3000 is on display. Now we can easily show customers a quick and easy full demo and spotlight the video quality. In addition now to ThinkWare dash cam can record sales presentations for training purposes as well as showroom surveillance.”
“The display with the ThinkWare U3000 available for live customer demos is terrific….so much better than the salesman saying ‘Our dash cams are in the glass showcase over there and you can read the features on the box. I will let all our dealers know how SoundCrafters’ sales have grown,’” Hochmuth commented.
St Thomas joined SoundCrafters as an installation technician, and now six years later, he is a store manager along with wearing other hats. The SoundCraters team functions as a family and treat every consumer coming in as a family member.
Since Paul Papadeas founded SoundCrafters 46 years ago…. providing the best possible performance, style and sound experience that a 12volt specialty retailer can offer is still at the top of the top of their list.
Visit thinkwarestore.com and soundcraftersdb.com for more.
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