SONY Mobile ES at the Formula Drift Event Old Bridge Township Raceway Park

ENGLISHTOWN, NJ (06.26.23) – The Formula Drift event hit the track Thursday through Saturday, June 22nd-24th. SONY Mobile ES is a sponsor of the Formula Drift Series and had a booth on site as well as a demo car.

Bill Zlegenbalg-Tronix Autosports, Vishal Ramharrack-Electronic Environment, DJ DeCosmo and Matt Hazzard-DAS with Jacob Gromovsky from Sony in front of the Sony booth.

DAS, area distributor, was on site with staff members DJ DeCosmo and Matt Hazzard supporting Sony’s Jacob Gromovsky. In addition the DAS staff spend time with area dealers Tronix Autosports and Electronic Environment. Tronix also showcased a Polaris Ranger demo loaded with a Sony Mobile ES ststem. Bill Zlegenbalg demoed the Polaris Ranger to many enthusiasts during the event.

Action on the track saw cars drifting around the oval.
This Sony car was loaded with a SONY Mobile ES system for demos throughout the event.

DeCosmo related “Jacob performed many very impressive demos. Connecting with enthusiasts at the event was a geat way to promote the 12volt industry but also bring well-deserved Sony Mobile ES line brand awareness to consumers.”

On Thursday the stage was set for the event in Englishtown NJ.
The Tronix Autosports Polaris Ranger, loaded with Sony gear, arriving on site for demos.

Ken Litten, DAS Sales & Marketing Manager, offered “Participating to showcase the SONY Mobile ES brand at the Formula Drift event was an opportunty to support two key dealers in their local marketplace. Partnering with the SONY Mobile and ES brands was a very solid was to drive sales and future business.”

Visit sony.com and dasinc.com for more.