Hi-Pro Audio Continues Store Upgrades with a New Ground Zero Display

VICTORIA, TX (11.12.2020) – Hi-Pro Audio, a 33-year old 12volt retailer located in Victoria TX, continues to make upgrades in their location to drive the in-store experience for their customers.

Henry Hosek (R) and son Justin pictured with the new Ground Zero display in the showroom of their Hi-Pro Audio store in Victoria TX.

The latest addition is a new Ground Zero display that was set in-place on Tuesday, November 10th. Chris Brinkley and Justin Hosek, with store staff members, spent the day readying the new display to rock the house. Brinkley is on the road with Southwest Sales and Marketing, the area rep firm, for the Ground Zero and SounDigital brands.

The Hi-Pro Audio showroom features an amazing assortment of gear with a recessed amplified display in the floor. The red LED’s on the Ground Zero display matched the showroom color scheme.

Justin Hosek, along with Father Henry, brought in the Ground Zero and SounDigital brands about a year ago. “We were looking to offer our cycle customers the next level in SPL for their bikes. SounDigital and Ground Zero definitely filled the bill. The new display is spotlighted in our showroom. As soon as our customers experience the display there will be a buzz in the town” Justin stated.

After Hurricane Harvey in 2017 this great new attention grabbing free-standing sign was constructed roadside. Can’t miss it… night or day.

“The Ground Zero display really rocks fits the overall look of the Hi-Pro Audio showroom which is definitely one of the coolest in the territory. Henry and Justin are doing amazing things with the store” Brinkley added.

Justin put the new laser setup to the test on his Apple watch band. Check out the detail in the Hi-Pro logo.

A highlight in the showroom is the recessed amplifier display in the showroom floor. Heavy plex cover allows customers to look down at the amplifiers. The red and white color scheme of the showroom also shines on the red LED’s on the new Ground Zero display.

The amplifiers display is recessed in the floor.

Following Hurricane Harvey a few years ago a new sign was constructed road-side to attract attention to the store. Recent interior structure work enlarged the installation bay area which now includes a wood and fabrication shop for the CNC and laser setup. The larger install bay area can handle a dozen vehicles plus has room for ski rig installations.

Social media posts of hot rides, with company branding in the background, grab attention.

Concluding, Justin offered “We work to create an atmosphere of fun and excitement for our clientele. The new Ground Zero display certainly supports that atmosphere of excitement.”