589 Kustoms Wins RDV Prize On The 12volt Spin-To-Win Wheel 355

12VOLT CENTRAL STUDIOS (02.07.26) The 12volt Spin-to-Win Wheel was created to bring an element of fun to the 12volt industry. The weekly 12volt Spin-To-Win Wheel is now spinning in Year 7.

The 12volt Spin-To-Win Wheel rolled for the 355th time on Friday morning on February 6th. The Wheel landed on the RDV space and the 589 Kustoms slip was drawn from the jar. An Instagram post of the winning spin slip was posted. A video of the Wheel spin was also posted.

We reached out to the winning retailer in Sonora CA and they were very happy to hear the news and learn that Rich will be sending the RDV prize to Shane Costa next week. We know that Shane will enjoy the RDV prize!

 Spinning out a winner each Friday, a lucky 12volt retailer can win a cool prize and top brands receive visibility across the 12volt industry.

12volt brands with a space on the 12volt Spin-To-Win Wheel include KICKER, RDV, PowerBass, CRUX, JB, EBS Audio, King Boxes, Massive Audio, Q Power and VIPER. 12volt News and 12voltBeat $100. cash awards also have spaces on the 12volt Spin-To-Wheel for the winning 12volt retailer.

Past winners of the 12volt Spin-To-Win include…Stereo & Video Center-Tyler TX, The Outlaw Garage-Franklin TN, Exotic Sounds-West Palm Beach FL, Endless Possibilities-Aurora IL., Go Auto Sound in Union City NJ, Al&Ed’s South Bay CA, No Limitz Car Audio in Upland CA, Neil’s Specialty-Eureka CA, Sturgess Customs-Lexington SC, Audio By Art-San Antonio TX, SMS Car Audio in Marreo LA and Sweet Wheelz in Mississauga Ontario Canada, Cartronics in Biscayne FL, The CarAudio Shop in St Louis MO, Exotic Sounds in West Palm Beach FL, High North Customs in Grand Prairie Alberta Canada and AMS Audio in Bakersfield CA, Team QRT in Abbeyville LA and California Sound in Fontana CA and Jackie Cooper Electronics, Oklahoma City OK, MARS Audio-Orlando FL, All American Audio in Nutley NJ, Proline Car Stereo in Brooklyn NY, Custom Shop Miami, Tunes and Tint in Lakeland FL, Mobile Concepts Inc in Mokena IL, Seismic Auto Sound in Concord CA, Brooklyn Car Audio in Brooklyn NY, Audio Solutions in Florence MS, Enhanced Customs in Largo FL, Rayco Auto Clinic, Audio Design in San Jose CA, Go Bass Mode in Florida, Avenue Sound in Freeport NY, Audio Plus in Riverview FL, Stereo Zone in Whittier CA, In-Phase Car Audio in Omaha NE, AutoLife Group, N&H Electronics, SK Customs, Land & Sea, The Audio One, NC Custom Shop,Tint World Orlando, Ricky Smith’s Audio, VIP Custom Woks, Mobile Audio Concepts, Audio Lad, Sound Sensations, Dave’s Stereo, Stereo Design, Badlands Customs, Custom Audio-Erie PA, Voltz Autosports-Bridgeport CT, Infinity Sound and Security-Kissimmee, Autosport Plus-Canton OH, Stereo City Pros in Carmichael CA, Devine Concepts in Naples FL, The Sound Shop in Indian Trail NC, Extreme Performance Audio in Fresno CA, Audio Depot in Arlington TX, Audio Security in Houston TX, Earmark Car Audio and Marine in Lewisville TX, Audio Jam in Bear DE, Stereo City Ontario, Ontario CA, Audio By Art, San Antonio TX, Code Zero Customs in Tulsa OK, Ken’s Car Tunes in Mobile AL, Soundz Plus in Naperville IL, Markland Designs in Lithonia GA, Electronics Plus in Salinas CA, Xtreme Autosports in Santa Clarita CA, Superior Audio Sounds in San Angelo TX, Model Electronics in Ramsey NJ, Texas Dreamz Customs in Spring TX, Wired Electronics in Linden NJ and Intense Car Audio in OKC, OK, Underground Auto in Sarasota FL, Car Toys Tulsa in Tulsa OK,  Real Audio in Erie PA, Go Autosound in Union NJ, DFM Stereo in Ukiah CA, Impact Tint and Audio in Tyler TX, Mobile Sound Systems in Arlington TX, Redline Audio and Performance In Spindale NC, Car Audio Land in San Diego CA, Audio X Custom Car Audio in Florence AL, River Oaks Car Stereo in Houston TX, American Radio Orlando in Sanford FL, Illustrious Customs in Woodbridge VA, Remote Start Pros in Lawrence MA, HiPro Audio in Victoria TX, AudioPlanetNY in Huntington Station NY, Endless Possibilities in Aurora IL, Audio Finesse in Santa Monica, Drive Customs in San Luis Obispo CA, Custom Works, Noblesville IN, AtoZ Detail in West Haven CT, Cars 843 in Charleston SC, CarTunes Atlanta in Atlanta GA, Mobile Concepts in Garwood NJ, Duke’s Car Stereo in Flint MI, Infinity Auto Sound, King Car Audio in Norwalk CT, PopTronics in Baltimore MD, Sanford Sound in Sanford ME,  Angelvip2474 in Draper UT, Dynamic Car Audio in Baltimore MD, Hi-Pro Audio in Victoria TX, Car Stereo Max in Houston, Pro Audio Center in Richland MS, Rhodes Off-Roads in Farmington MO, Model Electronics in Ramsey NJ, Class A Sounds in Athens OH. Just Audio Video in North Providence RI, CT_Custom in Philadelphia, Audio Solutions in Florence MS and The Audio Shop RC in Rapid City SD, DG Motorsportz in High Point NC, ST Mobile in Texarkana TX, AR Custom OC in Orange CA, Temecula Mobile Sound in Temecula CA,  Unique Auto Sound in Lindenhurst NY, D’s Garage in Corona CA and DS2 Mobile Solutionz in Tomball TX, C G Car Audio in Kissimmee FL, California Audio in West Valley City UT and The Action Audio Store in Wethersfield CT, Eclipse Car Audio in Vancouver WA, Electronics Depot Car Audio in Altamonte Springs FL. Car Audio Garage in Pearland TX, Pinnacle Autosound in Lake City FL, J H Audio in Bowling Green VA, The Car Audio Shop StL in High Ridge MO, Anthonys Car Stereo in North Highlands CA, Flynn Audio in Middleton WI, Living Loud Car Audio in Pelham AL, Trail Star Audio in Minnesota, On The Spot Audio in Pennsauken NJ, Animated Car Audio in Essex MD, West Coast Car Audio in Citrus Heights CA, Modified Auto Sound in East Alton IL, Star Car Audio in Hermiston OR, VapeNAudio in Clovis CA, SoundWorks in Millersville MD Eclipse Car Audio in Vancouver WA, J A Custom Audio in Houston TX Jose Electronics in North Hills CA,  Sound Proof Car Stereo in Douglasville GA, Auto Additions in Springfield IL, Elite Car Audio in Hollywood CA, Masters Car Stereo in Greenville SC, Audio Plus in Eden NC, Seismic AutoSound in Novato CA, Car Audio Addicts in Pittsburgh PA and AudioKing Tinting in Yakima WA, Arias Tint and Alarms in Duncanville TX, Odeh Car Audio in Gadsden AL, 12volt Specialist in Newark DE, Cutting Edge Audio in San Diego CA, Southern Auto Fab in Lafayette LA, California Sound in Fontana CA, Big Boyz Toyz in Florence SC, 740 Audio in Athens OH and 12volt Outfitters in Hollywood FL., High Quality Auto Sound, Lawrence MA, Custom Car Stereo SC in Spartanburg SC, Zier Box in Dallas TX, Maximum in Manville NJ, Audio Car Stereo in Miami FL, Mach 1 Audio in Washington MO, Doren Car Stereo in Queens Village NY, Side-x-Side Audio in South Charleston WV, Sound Concept in Nanuet NY, Pda Road Gear in Littleton CO and A-Plus Audio and Tinting  Newington CT, Audio Electronics in Indianapolis IN, Tint and Sound in Frederick MD, Tint World Wilmington DE, VIP Autoworks in Mentor OH, All Out Audio in Killeen TX, Yong’s Audio in Indianapolis IN, Custom Audio Concepts in Lima OH, Clear Vibrations in Quakertown PA, The Outlaw Garage in Columbia TN, Xpert Car Audio in Layton UT, No Doubt Window Tint in Ardmore OK, San Diego Car Stereo in San Diego CA, Smart Audio in Lawrence MA, Car Audio One in Chula Vista CA, Audio Excellence in Orlando FL, Ultimate Sounds 1 in Wilmington NC, King Kong Custom Audio in Albuquerque NM. Manny’s Customs in Stockton CA, OD Car Audio in Pasco WA, Car Tunes on Line in Largo FL, INOV8 Audio in Houston TX, Kartel Mobile Electronics in Waterbury CT, Pro Auto Sound in Hialeah FL Mobile AVC in Brunswick ME, Fabulous Auto Alarms in Passaic NJ, Jimmy_Sound_System in Lawrence MA, American Audio Concepts in Houston TX, Arias Tint and Alarm in Duncanville TX, Big Papas Car Audio in Cincinnati OH, Houston Audio Lab in Houston TX, 901 Sound in Memphis TN, Kurtz Car Stereo in Traverse City MI, Sound By Stephen, Music In Motion in Alsip IL, Current Automotive Design in Sparta NJ, Prestige Sounds in Pompano Beach FL, Mobile AVC in Brunswick ME, Telza Audio in Columbia SC, Limelight Automotive in Webster NY, Victory Lap Auto Restyling East Moline IL, Unique Audio VA in Lorton VA, Builds by Paul in Litchfield AZ, Voodoo Customs in Haltom City TX, Elevated Design in Phoenix AZ, Mobilework/Tintworks in Santa Maria CA, Nappo Car Audio in Houston, Platinum Car Audio in Washington, Ballistic Audiowerks in Smithsburg MD,  Xteme-Car Audio in Bremerton WA, Beltline Motors in Decatur AL, Ultimate Sounds in Chattanooga TN, Santa Fe Auto Sound in Overland Park KS, Soundelux Car Audio in Chula Vista CA, Kartele Mobile Electronics in Waterbury CT, BK Audio in Pasco WA, CenCal Audio in Madura CA, Xtreme Auto Sound in Louisville KY,  Victorylap Auto Styling in East Moline IL, Car Trendz in Alexandria VA, BLVD Customs in Lakeland FL, Audio Systems in Montclair CA, Fitment_nyc_shop in Jamaica NY, King Audio in Norwalk CT. Foss Audio in Tukwila WA, OG Car Audio in Kissimmee FL, Tint and Tunes in Sacramento CA, Dr Dashboard in Evansville IN, The Sound Shop in Chino CA, Extreme Concepts in Albertville AL,The-King of Custom in Longwood FL, Car Audio Depot in Modesto CA and Audio Dreams in Acworth GA, PCH Custom Audio in Long Beach CA, Crazy Ralph’s Car Stereo in Gonzales LA,  Joe’s Cycle Therapy in Somerset MA, Cal Custom Audio in Tracy CA, NWA Audio in Bentonville AR,  XT Audio in Miami, Tim’s Audio in Newport OR, Build’s By Paul in Litchfield AZ, DAW Discount Audio in Paramount CA and M12 Audio in Bluefield WVA,  Jam City Pros in Caddo Mills TX, Finishline Shop in Lumberton NJ, Genuine Custom Audio in Riverside CA,Ballistic Autowerks in Hagerstown MD, Jeff’s Custom Car Audio in Royce TX, Pitbull’s in Houston, Aspen Sound in North Spokane WA, CP Designs in Jarrell TX and D&B Sales in Ft Wayne IN, Precision Custom Audio in Riverview FL, The King of Custom, Active Sound in NC,  Car Stereo Plus in Sumter SC,  Audioworks DE in Newark DE, Active Sounds in NC  Speed Car Audio in Dallas, Voodoo Customs in Luling LA,  BK Customs 616 in Grand Rapids MI, TPD HiFI in Broken Bow OK, HiFi Crusin’ in Hattiesburg MS, Superior Audio Sounds in San Angelo TX Intense Kustom Audio in Brentwod NY, California Audio in West Valley UT, H A  Ross Entertainment, Voodoo Customs in Haltom TX, Absolutely Creative Customs in Boulder CO, Mobile Sound in Temecula CA, Redline Auto Sports in Hicksville NY, Sparked Innovations in Knoxville TN, Boosted Build in Warrenton OR, Prodigy Car Audio iManteca CA, Snow’s Auto in Spokane WA and PMC Customs, White Oak PA, InTune in Redmond OR, Tint Wrap Audio Guys in Fresno CA, Ultimate Sounds and Tinting in Chattanooga TN, MetJoe Auto Electronics in Kenilworth NJ, Pyramid Customs in Fort Worth TX, California Audio in Salt Lake Valley City UT, Sinewave in Grayslake IL, Team Nutz in Pittsburg PA and 3P Off Road in Tomball TX, Next Level Audio in Cadallic MI and Sound Master in Roswell GA and JA Electronics in Florida City FL, Island Audio and JRS_Security and Heath Moore Interiors.

Congratulations to all.

WTF……Win This Friday……See the next 12volt Spin-To-Win Wheel on Friday, February 13th. 

SEMA and PRI Mourn the Loss of Founder and Industry Icon Ed Iskenderian

DIAMOND BAR, CA (2.6.26) – The automotive performance world mourns the loss of a titan. Ed “Isky” Iskenderian, the legendary engine builder known globally as “The Camfather” and the first President (a role equivalent to today’s Chairman) of the Specialty Equipment Market Association (SEMA), has passed away at the age of 104.

Iskenderian was the last surviving founding member of the group that established SEMA in 1963. At its inception, SEMA was an all-volunteer organization; Iskenderian and his fellow founders took on the task of organizing the industry in addition to running their own burgeoning businesses. This selfless dedication transformed a hobby into a professional, $52 billion global industry.

Mike Spagnola, President and CEO of SEMA and PRI, issued the following statement:
“Today, the automotive world lost its North Star. Ed Iskenderian was not just a founder of SEMA; he was the soul of it. As our first President, he turned a hobby into an industry. He and the original founders were volunteers who recognized — at the height of their own careers — that our industry needed a unified voice to survive and grow.

“Long before there were data logs and computer modeling, there was Ed — a man with a slide rule, a cigar, and an uncanny ability to find power where others found limits. While we mourn the loss of ‘The Camfather,’ we celebrate a century of a life lived at full throttle. We are all driving in the tracks he laid down as a volunteer leader over 60 years ago.”

Under Iskenderian’s early leadership, SEMA was founded to provide a unified voice for manufacturers during a time of rapid growth and increasing regulatory scrutiny. His ability to unite competitors for the greater good of the industry remains the cornerstone of the Association’s mission today.

Canadian Distributors Supported Brands At The Toronto International Boat Show

TORONTO, ON (02.03.26) – The 68th Annual Toronto International Boat Show took place, January 17th through the 25th, at the Enercare Centre in Toronto’s Exhibition Place. Once again, it was a very well attended show and an opportunity for boating enthusiast to see the latest products. Over 500 exhibitors were on the event floor with over 1000 boats. Canadian Distributors Importel, GEMSEM and Automobility were on site supporting brands that were looking to connect and make waves this summer.

Importel had a full booth, where they were spotlighting the Wet Sounds and SiriusXM brands. In the booth, the Wet Sounds wide selection of marine products, including amplifiers, speakers and marine receiver, along with wake tower speakers and new portable speaker were spotlighted. There were also Wet Sounds catalogs and swag items available as Ricky Lima connected with attendees.

In the adjoining booth SiriusXM Canada brand partner was spotlighting the wide selection subscribers can discover new every day, including exclusive music channels. The Sirius XM Onyx EZR Boombox bundle vehicle kit is a dock and play radio that let’s all enjoy SiriusXM satellite radio not just in their car but in their boat and beyond. Kelly Holley, Director of Sales & Marketing for Importel was in the booth showing the latest during the event.

GEMSEN Sales Rep with WIT Marketing Dave Maslen introduced Branden Sega to one of the new JL Audio Marine Amplifiers. Sega Marine and Powersports had a booth at the event connecting with consumers.

GEMSEM was on site with a booth showcasing the latest JL Audio Marine products. Dave Singh, National Sales Manager, was in the booth along with Duane Lee the GEMSEN North East Ontario sales rep spotlighting the latest. In addition GEMSEN supported local dealer Sega Marine and Powersports. Dave Maslen with WIT Marketing worked with Brenden Sega to present the new JL Audio AP200/4BT compact powerhouse and features build-in Bluetooth streaming. A KICKER display was also featured in the Sega Marine and Powersports booth.

Dave Singh and Duane Lee ready to show new JLAudio products in the booth.
Automobility’s Jeremy Glover sent this image of the Hertz booth backdrop as the final up was being completed.

Automobility Canada was also on site to show the very latest from Hertz Marine products. The large display really grabbed attention and gave boating enthusiasts plenty to check out.

Seeing distributors, reps and dealers working together at consumer events is a great for make waves on the water in 2026 and beyond.

For more see 12voltnews.com.

The KICKER Monster Truck Event Filled The National Center In Amarillo

AMARILLO, TX (02.02.26) – The KICKER Monster Truck Series was Livin’Loud in the Amarillo National Center of Friday and Saturday January 30th and 31st. Lorin Morrell, Maddog_Media, orchestrates the KICKER Monster Trust events and arrived on Thursday for set up activities.

Early Friday Monster Trucks began to park on the event floor.

The National Center seats 10,000 and the arena floor is 45,000 square feet that’s terrific setting for fans to look down on the action on the track. “Several rows of the bleachers were moved back for safety. Once the doors opened the action was non-stop for the 3 Pit Parties that preceded the Monster Truck action on the track” Morrell related.

The Friday evening pre-race Pit Party attracted attendees as soon as the doors opened.
Soon the stands would be filled as a racing action was set to begin.

Fans on the track for the pre Monster truck action Pit Parties viewed the Monster Trucks up close, met the drivers and took photos. For an additional fee fans could also take a ride in a Monster Truck. Bigfoot 4X4x4X, Troublemaker, Veteran, Monster Moose, American Scout and Outlaw Wrangler were top Monster Truck on the schedule.

Fans were ready for the Monster Truck action.
The Saturday night Pit Party had hundreds of fans checking out the rides.

“You could feel the excitement and energy at the event. The area’s audience members get around in trucks, side by sides, boats and golf carts and KICKER offers options for all. When Monster Trucks began flying over cars and doing tricks the cheers rang out and echoed across the National Center” Morrell added.

Flying over rows of cars.

“I also had a surprise visit from Bobby Crawford from JD Glassworks in Lubbock. We have spent time at previous events and they do great work. Super he made the 300+ miles to hook up at the Monster Truck event in Amarillo. On the PA system the audience was totally engaged in track action and there was Livin’Loud branding from Kicker. Looking forward to the next Monster Truck event” Morrell concluded.

For more see kicker.com.

The 12volt News Celebrates 32nd Anniversary

SHREVEPORT LA (02.02.26) Delivering Fresh, Positive industry news across the 12volt industry is Job 1 at the 12volt News and the 12volt Central Studios.

These past 32 years went by very quickly in hindsight. In February 1994, we mailed the first 12volt Advertiser which transitioned to the 192 page 12volt News newspaper that weighed 10 tons to mail 20,000 copies when the 12volt News transitioned to digital in 2008. Today, 32 years later, we still put out more fresh industry news than anyone, utilizing digital platforms for web and social media posts.

In 1995 Security was a hot new category.

In today’s world, everything is continually changing. The 12volt industry was founded on music. Music is still very important and the way consumers connect with music, in this continually growing AI and digital world, is extremely important. In-store experiences for consumers in brick and mortar retailer stores is extremely important. Activities of industry members connecting at events and on the road is also extremely important.

The 12volt News grew to 3 sections and 192 pages

12volt Central Studios staff members utilize today’s digital technology to showcase positives across our industry, including in-store, at shows, and with industry members on the road.

Today the 12volt Central Studios delivers the latest news by scanning the QR Code with a smartphone.

As we begin a new year, we will re-double our efforts to deliver fresh news in a very timely manner.

We encourage industry members to utilize the 12voltSTP tool. With a smart phone simply snap an image and txt it with a few words to 318-469-2526. Your company’s positive activities could be spotlighted by the 12volt Central Studios.

A big thank you to all across the 12volt industry from the 12volt Central Studios!!

The 12volt News Celebrates 32nd Anniversary

SHREVEPORT LA (2.01.26) Delivering Fresh, Positive industry news across the 12volt industry is Job 1 at the 12volt News and the 12volt Central Studios.

These past 32 years went by very quickly in hindsight. In February 1994, we mailed the first 12volt Advertiser which transitioned to the 192 page 12volt News newspaper that weighed 10 tons to mail 20,000 copies when the 12volt News transitioned to digital in 2008. Today, 32 years later, we still put out more fresh industry news than anyone, utilizing digital platforms for web and social media posts.

In 1995 Security was a hot new category.

In today’s world, everything is continually changing. The 12volt industry was founded on music. Music is still very important and the way consumers connect with music, in this continually growing AI and digital world, is extremely important. In-store experiences for consumers in brick and mortar retailer stores is extremely important. Activities of industry members connecting at events and on the road is also extremely important.

The 12volt News grew to 3 sections and 192 pages

12volt Central Studios staff members utilize today’s digital technology to showcase positives across our industry, including in-store, at shows, and with industry members on the road.

Today the 12volt Central Studios delivers the latest news by scanning the QR Code with a smartphone.

As we begin a new year, we will re-double our efforts to deliver fresh news in a very timely manner.

We encourage industry members to utilize the 12voltSTP tool. With a smart phone simply snap an image and txt it with a few words to 318-469-2526. Your company’s positive activities could be spotlighted by the 12volt Central Studios.

A big thank you to all across the 12volt industry from the 12volt Central Studios!!

The 12voltCentral Studios Marketing Ball Puts Your Company’s Marketing In Play

SHREVEPORT, LA (1.29.26) – The 12volt Central Studios offers multiple ways for 12volt industry members to connect across the 12volt community and with consumers while delivering fresh industry news. The Marketing Ball is the latest way. The 12voltSTP Tool, Custom QR Codes and 12volt Central Studios offer easy to use opportunities to connect with industry members and consumers. A SMARTPHONE is all it takes!

With a SMARTPHONE the 12voltSTP Tool works with an image txt, plus a few words, and PRESTO it can happen.

The number is 318-469-2526. The 12volt Central Studios Marketing Ball. Industry members must realize marketing in a 24/7 journey.

This image of Mike Femino in the N&H Eectronics warehouse in Hattiesburg MS shows the KICKER products in stock for their dealers plus spotlights the KICKER brand across the 12volt industry.

In today’s AI driven and social media world it is more important than ever for members of the 12volt industry to connect with industry members and consumers. These activities are more important than ever to drive in-vehicle automotive upgrades awareness and business for brick and mortar retailers. Consumers can’t feel the bass in their chest or appreciate the separation of mid range and highs on a smartphone or laptop. The in-store experience is more important than ever!

The Specialty Marketing Ball is in play with Ryan Hawkin spotlighting RYDEEN products in the Jacksonville FL warehouse.
Sean Davis has the Mid-State Distributing Marketing Ball in place showcasing a XK Glow motorcycle lighting kit.

In person trade and distributor shows are terrific to connect and show new products in one-on-one settings. Trade show and distributor show attendance over the last years has diminished. The 12volt Central Studios can put a company in their own customized booth using the 12voltSTP and deliver the message to the 12volt industry with The 12volt Central Studios Marketing Ball. Industry members must realize marketing in a 24/7 journey.

Please email mike@12voltnews.com for more details to get your company’s ball on play!

Rydeen to Unveil New Product, Set for Booth #1005 at KnowledgeFest Las Vegas

TORRANCE, CA (01.30.26) – Rydeen Mobile Electronics, the industry benchmark for safety-focused vehicle technology,
has announced it will use KnowledgeFest Las Vegas this February to debut a proprietary product category.
The mystery, backed by exclusive patented architecture, offers an expanded direction for the 12-Volt industry.
Rydeen is keeping the specific details of the upcoming announcement close to the chest. Show attendees
are invited to the Rydeen Booth #1005, where the brand will reveal how their latest patent integrates and
creates the new Rydeen category offerings.

Leadership Perspectives on the “New Era”

“Innovation without Integrity is just noise. At Rydeen, we’ve spent our years perfecting the technology that
respects the installer’s time while delivering a premium experience every consumer needs,” said Phil Maeda,
CEO of Rydeen Mobile Electronics. “This year at KnowledgeFest, we aren’t just showing a new product;
we’re creating a new Rydeen category.”

Rex Berfield, a 35-year industry veteran and Rydeen’s newly appointed National Sales Manager, highlighted
the business advantage of the unveil. “My mission continues to ensure our dealers have the most definitive
solutions to offer,” said Berfield. “This new product supports my ‘sales engine’ strategy for 2026.”

Deep-Dive Training with our Gurus

To complement the unveiling, Rydeen will host two high-impact training sessions at the Paris Resort & Casino.
Our sessions offer an opportunity to interact with our gurus and experience Rydeen’s product lineup.

Session 1:
Integrations: Digital Mirrors & The Safety Advantage
Gurus: Ruben T. & Johnathan G.
When: Feb. 4, 2026 (Day 2), 4:15 PM – 5:15 PM
Where: Palace #6

Session 2:
Integrations: Digital Mirrors & The Safety Advantage
Gurus: Johnathan G. & Ruben T.
When: Feb. 5, 2026 (Day 3), 10:00 AM – 11:00 AM
Where: Palace #6

Experience the Mystery

KnowledgeFest attendees are encouraged to visit Booth #1005 to witness our new technology, innovation,
and category launch; Rydeen remains dedicated to the 12-Volt industry through superior engineering.

Visit rydeenmobile.com for more.

The 12voltCentral Studios Marketing Ball Puts Your Company’s Marketing In Play

SHREVEPORT, LA (1.29.26) – The 12volt Central Studios offers multiple ways for 12volt industry members to connect across the 12volt community and with consumers while delivering fresh industry news. The Marketing Ball is the latest way. The 12voltSTP Tool, Custom QR Codes and 12volt Central Studios offer easy to use opportunities to connect with industry members and consumers. A SMARTPHONE is all it takes!

With a SMARTPHONE the 12voltSTP Tool works with an image txt, plus a few words, and PRESTO it can happen.

The number is 318-469-2526. The 12volt Central Studios Marketing Ball. Industry members must realize marketing in a 24/7 journey.

This image of Mike Femino in the N&H Eectronics warehouse in Hattiesburg MS shows the KICKER products in stock for their dealers plus spotlights the KICKER brand across the 12volt industry.

In today’s AI driven and social media world it is more important than ever for members of the 12volt industry to connect with industry members and consumers. These activities are more important than ever to drive in-vehicle automotive upgrades awareness and business for brick and mortar retailers. Consumers can’t feel the bass in their chest or appreciate the separation of mid range and highs on a smartphone or laptop. The in-store experience is more important than ever!

The Specialty Marketing Ball is in play with Ryan Hawkin spotlighting RYDEEN products in the Jacksonville FL warehouse.
Sean Davis has the Mid-State Distributing Marketing Ball in place showcasing a XK Glow motorcycle lighting kit.

In person trade and distributor shows are terrific to connect and show new products in one-on-one settings. Trade show and distributor show attendance over the last years has diminished. The 12volt Central Studios can put a company in their own customized booth using the 12voltSTP and deliver the message to the 12volt industry with The 12volt Central Studios Marketing Ball. Industry members must realize marketing in a 24/7 journey.

Please email mike@12voltnews.com for more details to get your company’s ball on play!

Team Nutz Had A Very Strong Showing At The 65th Annual World Of Wheels In Pittsburgh

PITTSBURGH, PA (01.28.26) – Team Nutz, a very proactive 12volt retailer in the Pittsburg area, had a very strong showing at the 65th Annual World of Wheels at the David Lawerence Convention Center in downtown Pittsburgh January 23-25. This year Team Nutz had an even larger footprint than at the 64th Annual World Of Wheels. The massive snow event across the US prompted the last day, Sunday, to be cancelled. Team Nutz has been on the World of Wheels event in Pittsburg since 2003.

Attendees were welcomed to the very large Team Nutz booth to see a large selection of demos and displays.
The Fuel Required booth was also packed throughout the event.

The Team Nutz 70’ x 90’ booth was filled with demo vehicles, tents, product displays, live installations and importantly attendees. Several demo vehicles were experienced by attendees in the passenger seat non-stop every hour of the event.

Also new this year was a sister company Fuel Required with a very large space that spotlighted 20 classic vehicles plus a dozen more Team Nutz demo vehicles. This year a booth was set up spotlighting Women Of The Show Car World. Nina Nuttall’s decked out Jeep with ‘I’m Trash’ on the license plate was in the special booth.

Attendees are lined up to scan QR Codes, pick up swag and a Team Nutz T-shirt.
Nina Nuttall’s ‘I’m Trash’ Jeep in Women of the Show Car World booth.

Ed Nuttall, for Team Nutz, stated, “The attendance this year was reported to approach 20,000 and members of the crowd were really interested automotive enthusiasts. We had literally over 10,000 customized swag items including pens, stickers, screw drivers and lanyards to hand out to attendees. To drive engagement this year we printed custom QR Codes on handouts, graphics on banners and more to connect consumers with our website and DIY-Store along with Instagram, Facebook and Google platforms. We have tracked hundreds of QR Code scans and we gave out 600 custom Team Nutz T Shirts. Already we are blasting out responses and a load of social media posts highlighting action from Team Nutz from the event.

After completing his presentation to the 1600 high school students, Ed Nuttall pictured in the aisle, held up his phone as all of the students yelled “TEAM NUTZ”!!
This entry welcomed all to the Fuel Reuired area on the show floor.

Continuing, Nuttall relayed “On Friday morning area high school high students were bussed to the Convention Center. We met with 1600 high school students in an upstairs meeting room before the World Of Wheels opened where we highlighted our automotive upgrades they could check out in our booth plus potential career opportunities in the automotive industry.”

“All at Team Nutz and our partners certainly put a lot into pulling off this event. Our staff of 15 worked for over 3 days to set up our booths. We put our company and products in front a very large crowd reported to have topped 20,000. Literally thousands will go home with some swag with our name on it too….many memories too. I think the World Of Wheels will once again drive business going forward. We look forward to more big events at the David Lawrence Convention Center in the coming years” Nuttall concluded.

Visit teamnutztechnology.com for more.