MODESTO,CA (5.27.25) – It’s well known across the 12volt industry that Brian Mitchell is a road warrior traveling across the US showcasing his custom Arc Audio builds. Mitchell‘s extraordinary recent trip included the KICKER SQ@HQ event in Stillwater, OK and from there to the PNWCEE in Seattle. When the event in Seattle wrapped, it was back ARC AudioHQ in Modesto CA. During that nine day trek May 14th thru 23rd Mitchell and Chewy in the Chevrolet pickup pulled the 30′ Arc Audio trailer. That first leg was 1611 miles behind the wheel. Chewy is Brian’s pet bull dog that is a regular at all events.
The KICKER SQ@HQ at KICKER’s world headquarters was orchestrated by KICKER Brand Promoter Ernie Ficklin to connect area IASCA and MASQ competitors for a competition that also included many enthusiast from the area. The event began early Saturday May 17th morning and wrapped that evening, following the Award ceremony. “It was terrific to welcome Brian to our SQ@HQ event. His personal dedication to the 12volt industry connects to KICKER’s mission to connect consumers with enjoyment while driving their rides. Arc Audio’s presence definitely contributed to the success of our first SQ@HQ.”
In an amazing story of fate, Brian Mitchell’s Copper 12volt won the top award at the event. KICKER founder Steve Irby autographed the KICKER square sub that was featured on the Money Round Trophy crafted by Mark Eldridge. Within hours Saturday evening, Mitchell had loaded everything and departed for the 1951 miles to be on site at the PNWCEE in Seattle for Monday.
Once arriving at the Double Tree in Seattle the 12volt Copper Arc Audio car was showcased at the hotel entry. During the 3-Day event Mitchell was very active in training sessions plus showing products in the booth on the shelf floor. Networking with 12volt industry members also was a important element of the event.
When it came time to prepare to leave for the Arc Audio HQ in Modesto, there was a big surprise… The Arc Audio trailer had been stolen from the hotel parking lot. Authorities were notified and within hours the Arc Audio trailer was located. The trailer have been robbed of Mitchell‘s tools and there were no tires on the trailer. The trailer graphics also experience damage. Between the loss of the tools, cost to replaced the tires along with the damage to the $6000 graphic on the trailer the total loss approached $15,000.
Miraculously Mitchell was able to make all of the necessary adjustments and actually returned to Modesto early on Friday morning after driving the 827 miles through the night.
Mitchell related “After looking back at the nine days it was a terrific experience in terms of what we were able to accomplish to showcase the Arc Audio brand. The KICKER SQ@HQ event was so very well organized. Everything ran very smoothly and it was an exceptional experience to actually receive the top award that included an autograph woofer by KICKER founder Steve Irby. While there, I was also able to visit the amazing museum located in KICKER’s global headquarters.”
Concluding “The PNWCEE event in Seattle was also very successful. There with our booth on the show floor and time spent with training sessions, plus networking, we really did a lot to connect industry members and dealers with all we’re doing with the Arc Audio brand to connect with consumers and drive business.”
A 12volt Central Studios thank you to IASCA’s Travis Chin, MASQ’s Robert McIntosh, KICKER’s Ernie Flicklin and Brian Mitchell for all their input to create this Arc Audio Journey coverage.
Based on MapQuest date the 4389 miles was 65 hours behind the wheel for the trip. Not sure that average of 67MPH can be be correct.
Visit arcaudio.com for more.
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