KICKER AMA ArenaCross Series was Livin’ Loud in Guthrie, OK

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GUTHRIE, OK (01.27.25) – The expanded 2025 KICKER AMA ArenaCross Series was Livin’Loud in the huge Lazy E Arena in Guthrie on Friday night January 24th for Round 7. The Lazy E Arena in Guthrie is a mere 33 miles from KICKER’s World HQ in Stillwater, OK.

Rick Dewey, Marketing Pros, in the booth and ready for the doors to open.

The track the action was red hot and the attendees were Livin’Loud. Since KICKER’s HQ is so close there was a large turnout of nearly 300 KICKER team members and family were in the stands. In addition KICKER dealer Audio Extremist with Neil Boswell from Oklahoma City was in the house along with Rick Dewey from the Marketing Pros rep firm.

The Pit Party got everything going Friday night.
The crowd of over 5,000 filled the stands.

“It was an amazing event with great action on track and a packed house that extended to the grand stand and VIP Area with many tables. Attendance estimate was 5000 enthusiasts and some traveled from over an hour away. The Lazy E Arena doors opened early for the long line that took 30 minutes to enter the arena. We had a KICKER tent and displays set up adjacent to the track area so virtually everyone who entered the Lazy E Arena had a chance to check out the KICKER setup. We had a selection of KICKER products for all to see. The KICKER Polaris General was on hand for all to checkout. As attendees entered by the booth we handed out hundreds of KICKER lanyards. Attendees asked Neil and Rick many questions and Neil handed out a ton of Audio Enthusiasts cards” Lorin Morrell, Maddog Media, related.

Riders on the track making a tight turn.
Riders flying high over the mounds.

The Pit Party got the action started on the track with enthusiasts walking the track and talking with riders and checking out their rides. In addition to the racing action on the track an air cannon fired KICKER T-shirts into the crowd during race breaks and track maintenance periods. A special KICKER T had a certificate wrapped inside for a KICKER BullFrog to be picked up at the KICKER display in the lobby.

Neil Boswell and Lorin Morrell (R) present the KICKER Bullfrog prize to the T-shirt toss winner.

Concluding Morrell added “The next event is in Reno NV with Round 8 January 31st and Round 9 February 1st. I look forward to being at the event to orchestrate KICKER activities in Reno again. Nevada Auto Sound, with Thomas, will again be Livin’Loud in the house.”

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