The Musway KIA On The Road With Joseph Norton Behind The Wheel

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RICHMOND, VA (10.03.24) – The Musway KIA 3-week tour began in Richmond, VA on Monday, September 30th as Joseph Norton picked up the Musway KIA that was trucked in from California.From there, Norton’s plan was to head south down the East Coast with many stops along the way to work with area reps and their dealers. Richmond, Raleigh, Atlanta, Tampa and Houston are the scheduled center points for each tour stop. There is a scheduled stop in Birmingham October 12 and 13th at the Car Audio championships. After the trip along the East Coast from Florida the tour’s last stop will be the 21st through the 25th in Houston.

The Musway KIA Tour announcement was highlighted with this image.
It was a big thumbs up at Extreme Audio in Mechanicsville on Monday. Joseph Norton and John Gray from RPM flank Mike Bartells and Brian Schurg (LtoR).
Joseph Norton in the background after the KIA demo with a crew at Premier Autosound in Chesapeake, VA.

“The first 3 days on the road with the Musway KIA have been super… very productive stops with dealers in Mechanicsville, Chesapeake, North Chesterfield, Richmond and Winchester that RPM’s John Gray scheduled on this leg of the tour. Miles between too. The dealers have all been very impressed with the in-vehicles demos and custom installation. The tracks we are playing bring out the best in the music with a wide range and staging. All definitely have smiles with some goosebumps also” Norton stated.

It’s a big thumbs up at Car Toyz in North Chesterfield as owner Chris trailer and shop manager Jamie Elliot give a big thumbs up with Joseph and John in the foreground on Day-2.
The last stop on Day 2 was that Auto Image in Richmond VA.
At Auto Image Owner Anthony Davis along with Shop Manager KC Ashberry and Corbin in sales had demos in the KIA. Anthony looks forward to having Corbin work with the Musway team on learning more about DSP.

Continuing, “Another very positive at each stop has been the fact that dealers really appreciate seeing a factory on the road for a person to person engagement. The one-on-one presentation of the Musway lineup is also on point. The listening experience in the vehicle has been an added bonus for them.”

During the first three days of the tour, there was some impact of rain in the Virginia area from hurricane Helene.

Stay tuned for more as the Musway KIA tour continues through Houston the last week of the month.

Visit muswayusa.com for more.